Social Media Promotion For Musicians Third Edition

Author : Bobby Owsinski
Publisher :
ISBN 13 : 9781946837066
Total Pages : 294 pages
Book Rating : 4.67/5 ( download)

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Download or read book Social Media Promotion For Musicians - Third Edition: The Manual For Marketing Yourself, Your Band, And Your Music Online written by Bobby Owsinski and published by . This book was released on 2020-04-07 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to efficiently use your online presence to promote your band, your music or yourself with the totally revised Third Edition of Social Media Promotion For Musicians. The updated book reveals the latest insider tips on how to use both the most popular social platforms like Instagram, Facebook, YouTube and TikTok in conjunction with your website and mailing list to gain more fans, followers, views and streams. If you're an artist, band, engineer, producer or songwriter, Social Media Promotion For Musicians Third Edition proves the newest techniques and strategies to increase your online and streaming presence without taking away precious time from making music. BONUS: Now includes a special chapter on marketing to playlists A full Instructors Resource Kit containing a Syllabus, Topics for Demonstrations and Discussions for each chapter, Test Bank and answer key for 12 week semester, and Powerpoint and Keynote presentations for each chapter is available for free to all instructors in qualified learning institutions.

Author : Bobby Owsinski
Publisher : Music Pro Guides
ISBN 13 : 9781480387355
Total Pages : 0 pages
Book Rating : 4.55/5 ( download)

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Download or read book Social Media Promotions for Musicians written by Bobby Owsinski and published by Music Pro Guides. This book was released on 2014-04 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: SOCIAL MEDIA PROMOTION FOR MUSICIANS: THE MANUAL FOR MARKETING YOURSELF YOUR BAND AND

Author : Bobby Owsinski
Publisher :
ISBN 13 : 9781946837059
Total Pages : 292 pages
Book Rating : 4.59/5 ( download)

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Download or read book Social Media Promotion for Musicians 3rd Edition written by Bobby Owsinski and published by . This book was released on 2020-04-07 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Bobby Owsinski
Publisher :
ISBN 13 : 9781946837967
Total Pages : 270 pages
Book Rating : 4.62/5 ( download)

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Download or read book Social Media Promotion for Musicians - Second Edition written by Bobby Owsinski and published by . This book was released on 2017-08-17 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: This completely revised and updated edition reveals a host of online insider tips and techniques that will help artists, bands, engineers, producers and songwriters gain more fans and followers, increase views and streams, and grow ticket and merch sales.

Author : Mike King
Publisher : Hal Leonard Corporation
ISBN 13 : 1458429474
Total Pages : 187 pages
Book Rating : 4.76/5 ( download)

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Download or read book Music Marketing written by Mike King and published by Hal Leonard Corporation. This book was released on 2009-08-01 with total page 187 pages. Available in PDF, EPUB and Kindle. Book excerpt: (Berklee Press). Sell more music! Learn the most effective marketing strategies available to musicians, leveraging the important changes and opportunities that the digital age has brought to music marketing. This multifaceted and integrated approach will help you to develop an effective worldwide marketing strategy. Step by step, you will develop an active marketing plan and timeline tailored to your unique strengths and budget. You will learn to time your marketing campaign effectively, publicize your music to traditional print outlets and emerging online opportunities, understand the current opportunities for online, satellite, and terrestrial radio play as well as navigate various retail and distribution options, both at brick-and-mortar and online options, such as iTunes, Rhapsody, and other services.

Author : Dave Kerpen
Publisher : McGraw Hill Professional
ISBN 13 : 9780071769501
Total Pages : 289 pages
Book Rating : 4.01/5 ( download)

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Download or read book Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (& Other Social Networks) written by Dave Kerpen and published by McGraw Hill Professional. This book was released on 2011-06-07 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: THE NEW YORK TIMES AND USA TODAY BESTSELLER! The secret to successful word-of-mouth marketing on the social web is easy: BE LIKEABLE. A friend's recommendation is more powerful than any advertisement. In the world of Facebook, Twitter, and beyond, that recommendation can travel farther and faster than ever before. Likeable Social Media helps you harness the power of word-of-mouth marketing to transform your business. Listen to your customers and prospects. Deliver value, excitement, and surprise. And most important, learn how to truly engage your customers and help them spread the word. Praise for Likeable Social Media: Dave Kerpen's insights and clear, how-to instructions on building brand popularity by truly engaging with customers on Facebook, Twitter, and the many other social media platforms are nothing short of brilliant. Jim McCann, founder of 1-800-FLOWERS.COM and Celebrations.com Alas, common sense is not so common. Dave takes you on a (sadly, much needed) guided tour of how to be human in a digital world. Seth Godin, author of Poke the Box Likeable Social Media cuts through the marketing jargon and technical detail to give you what you really need to make sense of this rapidly changing world of digital marketing and communications. Being human — being likeable — will get you far. Scott Monty, Global Digital Communications, Ford Motor Company Dave gives you what you need: Practical, specific how-to advice to get people talking about you. Andy Sernovitz, author of Word of Mouth Marketing: How Smart Companies Get People Talking

Author : Peter Spellman
Publisher : Hal Leonard Corporation
ISBN 13 : 1476867488
Total Pages : 181 pages
Book Rating : 4.89/5 ( download)

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Download or read book The Self-Promoting Musician written by Peter Spellman and published by Hal Leonard Corporation. This book was released on 2008-12-01 with total page 181 pages. Available in PDF, EPUB and Kindle. Book excerpt: (Berklee Guide). This updated second edition will teach you how to take charge of your musical career with crucial do-it-yourself strategies. Filled with empowering resources and tips for self-managed musicians, including: How to write a business plan, create press kits, sharpen your business chops; Using the Internet to promote your music; How to customize your demos for maximum exposure; Secrets to getting your music played on the radio; 12 things you can do to get the most out of every gig; The most comprehensive musician's resource list on the planet, updated continually online!

Author : Clyde Philip Rolston
Publisher : CRC Press
ISBN 13 : 1134705557
Total Pages : 524 pages
Book Rating : 4.59/5 ( download)

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Download or read book Record Label Marketing written by Clyde Philip Rolston and published by CRC Press. This book was released on 2015-11-19 with total page 524 pages. Available in PDF, EPUB and Kindle. Book excerpt: Record Label Marketing, Third Edition is the essential resource to help you understand how recorded music is professionally marketed. Fully updated to reflect current trends in the industry, this edition is designed to benefit marketing professionals, music business students, and independent artists alike. As with previous editions, the third edition is accessible for readers new to marketing or to the music business. The book addresses classic marketing concepts while providing examples that are grounded in industry practice. Armed with this book, you’ll master the jargon, concepts, and language to understand how music companies brand and market artists in the digital era. Features new to this edition include: Social media strategies including step-by-step tactics used by major and independent labels are presented in a new section contributed by Ariel Hyatt, owner of CYBER PR. An in-depth look at SoundScan and other big data matrices used as tools by all entities in the music business. An exploration of the varieties of branding with particular attention paid to the impact of branding to the artist and the music business in a new chapter contributed by Tammy Donham, former Vice President of the Country Music Association. The robust companion website, focalpress.com/cw/macy, features weblinks, exercises, and suggestions for further reading. Instructor resources include PowerPoint lecture outlines, a test bank, and suggested lesson plans.

Author : Tracy L. Tuten
Publisher : SAGE
ISBN 13 : 1529738016
Total Pages : 561 pages
Book Rating : 4.18/5 ( download)

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Download or read book Social Media Marketing written by Tracy L. Tuten and published by SAGE. This book was released on 2020-11-18 with total page 561 pages. Available in PDF, EPUB and Kindle. Book excerpt: **Winner of the TAA 2017 Textbook Excellence Award** "Social Media Marketing deserves special kudos for its courage in tackling the new frontier of social media marketing. This textbook challenges its readers to grapple with the daunting task of understanding rapidly evolving social media and its users." TAA Judges Panel The market leading and award winning text on social media marketing has been fully updated for this fourth edition. With a balance of essential theory and practical application, the text has been been thoroughly revised to reflect the latest developments in social media marketing research and practice. 11 new case studies have been added to the ′Case Zone′, including TikTok, LEGO, Nespresso and Puma. A student-engaging case study now runs throughout the entire textbook looking at the US based company Kombucha 221 BC to help develop understanding of each chapter. The book is complemented by a companion website that offers valuable additional resources for both instructors and students, including author videos discussing key social media marketing ideas and concepts, author-selected YouTube video playlists, additional case studies, further weblinks, PowerPoint slides and Testbank. A must-have text for those studying social media marketing.

Author : Steven N. Kelly
Publisher : Routledge
ISBN 13 : 1317414985
Total Pages : 177 pages
Book Rating : 4.88/5 ( download)

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Download or read book Teaching Music in American Society written by Steven N. Kelly and published by Routledge. This book was released on 2015-08-27 with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt: Successful professional music teachers must not only be knowledgeable in conducting and performing, but also be socially and culturally aware of students, issues, and events that affect their classrooms. This book provides comprehensive overview of social and cultural themes directly related to music education, teacher training, and successful teacher characteristics. New topics in the second edition include the impact of Race to the Top, social justice, bullying, alternative schools, the influence of Common Core Standards, and the effects of teacher and school assessments. All topics and material are research-based to provide a foundation and current perspective on each issue.