Virtual Marshall Mcluhan

Author : Donald F. Theall
Publisher : McGill-Queen's Press - MQUP
ISBN 13 : 9780773521193
Total Pages : 332 pages
Book Rating : 4.94/5 ( download)

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Download or read book Virtual Marshall McLuhan written by Donald F. Theall and published by McGill-Queen's Press - MQUP. This book was released on 2001 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marshall McLuhan was a satirist and prophetic poet who explored subjects from the occult and the esoteric to everyday popular culture and the emerging digital revolution. Written in an accessible, engaging manner, The Virtual Marshall McLuhan sheds new light on McLuhan's goals and the background to his influential writings.

Author : Chris Horrocks
Publisher : Cambridge : Icon
ISBN 13 :
Total Pages : 84 pages
Book Rating : 4.51/5 ( download)

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Download or read book Marshall McLuhan and Virtuality written by Chris Horrocks and published by Cambridge : Icon. This book was released on 2001 with total page 84 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book argues that radical transformations in media and technology have reinvigorated debate about McLuhan's famous dictum, 'the medium is the message'.

Author : Nick Ripatrazone
Publisher : Fortress Press
ISBN 13 : 1506471153
Total Pages : 166 pages
Book Rating : 4.50/5 ( download)

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Download or read book Digital Communion written by Nick Ripatrazone and published by Fortress Press. This book was released on 2022-03-29 with total page 166 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marshall McLuhan was the greatest prophet of the digital age. In the 1960s, McLuhan, a Canadian literary theorist reared on Elizabethan satire and the labyrinthine novels of James Joyce, turned his attention toward the budding and befuddling electronic age. Like most prophets, McLuhan became one through a fascination with God. Prophets divine their wisdom from a source, and Digital Communion shows that McLuhan's was his own Catholic faith. In other words, the greatest prophet of the digital age was an ardent Christian. A reconsideration of his vision can change the way we view the online world. A Catholic convert, McLuhan foretold a digital age full of blessings and sins: a world where information was a phone call or keystroke away, but where our new global village could also bring out the worst in us. For him, mass media was a form of Mass. McLuhan thought that while the print world was visual, the electric world--especially television--was a medium of touch. It enveloped us. For McLuhan, God was everywhere, including in the electric light. Digital Communion considers the religious history of mass communication, from the Gutenberg Bible to James Joyce's literary forerunners of hypertextual language to McLuhan's vision of the electronic world as a place of potential spiritual exchange, in order to reveal how we can cultivate a more spiritual vision of the internet--a vision we need now more than ever.

Author : Christopher Horrocks
Publisher :
ISBN 13 : 9781840469042
Total Pages : 80 pages
Book Rating : 4.48/5 ( download)

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Download or read book Marshall Mcluhan and Virtuality written by Christopher Horrocks and published by . This book was released on 2007-06-01 with total page 80 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the 1960s, Marshall McLuhan was promoted as the most important thinker since Newton, Darwin and Einstein. Yet when he died in 1980, his explorations of media were perceived as irrelevant and naïve. In recent years, however, McLuhanism has been resurrected. Why?This book argues that radical transformations in media and technology have reinvigorated debate about McLuhan's famous dictum, 'the medium is the message'. Today, his views on 'the global village' and 'hot and cool media' have been drawn into discourses on the sensory, psychological and social impact of virtual reality and cyberspace. Marshall McLuhan and Virtuality examines McLuhan's thought in relation to the information revolution, assessing his 'probes' into aural and visual culture and their problematic relation to the global and corporate matrix of the Web and Internet. It also discusses his claims in relation to postmodern theory and considers how McLuhan's renaissance connects with the posthuman 'cyberbole' of disembodiment and virtual identity.

Author : Robert K. Logan
Publisher : Peter Lang
ISBN 13 : 9781433111266
Total Pages : 418 pages
Book Rating : 4.68/5 ( download)

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Download or read book Understanding New Media written by Robert K. Logan and published by Peter Lang. This book was released on 2010 with total page 418 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marshall McLuhan made many predictions in his seminal 1964 publication, Understanding Media: Extensions of Man. Among them were his predictions that the Internet would become a «Global Village», making us more interconnected than television; the closing of the gap between consumers and producers; the elimination of space and time as barriers to communication; and the melting of national borders. He is also famously remembered for coining the expression «the medium is the message». These predictions form the genesis of this new volume by Robert Logan, a friend and colleague who worked with McLuhan. In Understanding New Media Logan expertly updates Understanding Media to analyze the «new media» McLuhan foreshadowed and yet was never able to analyze or experience. The book is designed to reach a new generation of readers as well as appealing to scholars and students who are familiar with Understanding Media. Visit the companion website, understandingnewmedia.org, for the latest updates on this book.

Author : Jude Kornelsen
Publisher : National Library of Canada = Bibliothèque nationale du Canada
ISBN 13 : 9780315783379
Total Pages : 238 pages
Book Rating : 4.70/5 ( download)

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Download or read book Virtual Reality? [microform] : Marshall McLuhan and a Phenomenological Investigation of the Construction of Virtual Worlds written by Jude Kornelsen and published by National Library of Canada = Bibliothèque nationale du Canada. This book was released on 1991 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Paul Levinson
Publisher : Routledge
ISBN 13 : 113473882X
Total Pages : 241 pages
Book Rating : 4.23/5 ( download)

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Download or read book Digital McLuhan written by Paul Levinson and published by Routledge. This book was released on 2003-09-02 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marshall McLuhan died on the last day of 1980, on the doorstep of the personal computer revolution. Yet McLuhan's ideas anticipated a world of media in motion, and its impact on our lives on the dawn of the new millennium. Paul Levinson examines why McLuhan's theories about media are more important to us today than when they were first written, and why the Wired generation is now turning to McLuhan's work to understand the global village in the digital age.

Author : Marshall McLuhan
Publisher :
ISBN 13 : 9780802077158
Total Pages : 252 pages
Book Rating : 4.53/5 ( download)

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Download or read book Laws of Media written by Marshall McLuhan and published by . This book was released on 1992 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marshall McLuhan has been described as Canada's most exciting and original thinker, a member of the small company of intellectual geniuses this country has produced. Works such as The Gutenberg Galaxy, The Mechanical Bride , From Cliche to Archetype , and Understanding Media have established his reputation throughout the world and have profoundly influenced our understanding of contemporary communication. In his later years McLuhan was working on a 'unified field' theory of human culture, an effort in which he collaborated with and was assisted by his son, Eric McLuhan. This book is the result of that collaboration. The McLuhans are retrieving another way of understanding our world, a way known to some ancient Greeks (but not Aristotle), to medieval thinkers, to Francis Bacon and Giambattista Vico, and to T.S. Eliot and James Joyce in this century. It is based on the use of words and the conseuqent power of the 'logos' to shape all the elements of culture - media - with which we surround ourselves. The authors explain how the invention of the alphabet led to the dominance of visual-space conceptualizations over those of acoustic space and its creative words (and word-plays). They consider the differences between the left- and right-hand sides of our brains, and use Gestalt theories of figure and ground to explore the underlying principles that define media. 'Media, ' the word so closely connected with Marshall McLuhan's thought, is here explored in its broadest meaning, encompassing all that has been created by humans: artefacts, information, ideas - every example of human innovation, from computer program to a tea cup, from musical arrangement to the formula for a cold remedy, from an X-ray machine to the sentence you're reading right now. All these are media to whcih can be applied the laws the McLuhans have developed. The laws are based on a set of four questions - a tetrad - that can be applied to any artefact or idea: What does it enhance or intensify? What does it render obsolete or displace? What does it retrieve that was previoulsy obsolesced? What does it produce or become when pressed to an extreme? Inherent in every human innovation is an answer to each of the questions of this tetrad; anything that does not contain answers to these four questions is not the product of human creation. The laws identified by the McLuhans consitute a new scientific basis for media studies, testable, and able to allow for prediction. It takes in all human activities and speech; it breaks down barriers and reconsiders them as mere intervals. In the McLuhan tradition, this New Science offers a while new understanding of human creation, and a vision that could reshape our future.

Author : Douglas Coupland
Publisher : Atlas and Company
ISBN 13 : 1935633163
Total Pages : 225 pages
Book Rating : 4.67/5 ( download)

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Download or read book Marshall McLuhan written by Douglas Coupland and published by Atlas and Company. This book was released on 2010-11-30 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: Surveys the life and career of the social theorist best known for the quotation, "The medium is the message, " who helped shape the culture of the 1960s and predicted the future of television and the rise of the Internet.

Author : Gary Genosko
Publisher : Taylor & Francis
ISBN 13 : 9780415321723
Total Pages : 320 pages
Book Rating : 4.27/5 ( download)

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Download or read book Marshall McLuhan: Renaissance for a wired world written by Gary Genosko and published by Taylor & Francis. This book was released on 2005 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection contains key critical essays and assessments of the writings of Canadian communications thinker Marshall McLuhan selected from the voluminous output of the past forty years. McLuhan's famous aphorisms and uncanny ability to sense megatrends are once again in circulation across and beyond the disciplines. Since his untimely death in 1980, McLuhan's ideas have been rediscovered and redeployed with urgency in the age of information and cybernation.Together the three volumes organise and present some forty years of indispensable critical works for readers and researchers of the McLuhan legacy. The set includes critical introductions to each section by the editor.Forthcoming titles in this series include Walter Benjamin (0-415-32533-1) December 2004, 3 vols, Theodor Adorno (0-415-30464-4) April 2005, 4 vols and Jean-Francois Lyotard (0-415-33819-0) 2005, 3 vols.