World Directory Of Marketing Information Sources

Author : Euromonitor Publications
Publisher : Euromonitor Publications
ISBN 13 : 9780863387654
Total Pages : 0 pages
Book Rating : 4.59/5 ( download)

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Download or read book World Directory of Marketing Information Sources written by Euromonitor Publications and published by Euromonitor Publications. This book was released on 1998 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This directory targets marketing-related sources. These range from market research companies and private research publishers to online databases, business contacts, directories and marketing journals. All sources are logically compiled and indexed. Every major consumer market in 75 countries of the world is covered. No other directory provides more comprehensive information.

Author : Matthew Housden
Publisher : Routledge
ISBN 13 : 0750666501
Total Pages : 356 pages
Book Rating : 4.03/5 ( download)

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Download or read book Marketing Research and Information written by Matthew Housden and published by Routledge. This book was released on 2005 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: Elsevier/Butterworth-Heinemann's 2005-2006 CIM Coursebook series offers you the complete package for exam success. Comprising fully updated Coursebook texts that are revised annually, and free online access to the MarketingOnline learning interface, it offers everything you need to study for your CIM qualification. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant, ensuring it is the definitive companion to this year's CIM marketing course. Each Coursebook is accompanied by access to Marketingoline (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students, where you can: Annotate, customise and create personally tailored notes using the electronic version of the Coursebook; Receive regular tutorials on key topics from Marketing Knowledge; Search the Coursebook online for easy access to definitions and key concepts; Access the glossary for a comprehensive list of marketing terms and their meanings

Author :
Publisher :
ISBN 13 : 9781842642511
Total Pages : 515 pages
Book Rating : 4.10/5 ( download)

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Download or read book World Directory of Marketing Information Sources written by and published by . This book was released on 1996 with total page 515 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Sunny Crouch
Publisher : Routledge
ISBN 13 : 1136379673
Total Pages : 392 pages
Book Rating : 4.73/5 ( download)

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Download or read book Marketing Research for Managers written by Sunny Crouch and published by Routledge. This book was released on 2012-06-25 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: The purpose of Marketing Research for Managers is to enable managers to become more informed research users and buyers. The more managers know about how marketing research works, the more effective they can be in using it as a management tool. This new edition of the text includes: * The development of the "knowledge economy" * Analysis of customer relationship management * Comprehensive discussion of electronic techniques * New and updated case studies and examples

Author : Matthew Housden
Publisher : Routledge
ISBN 13 : 1136421327
Total Pages : 355 pages
Book Rating : 4.27/5 ( download)

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Download or read book CIM Coursebook 05/06 Marketing Research and Information written by Matthew Housden and published by Routledge. This book was released on 2012-09-10 with total page 355 pages. Available in PDF, EPUB and Kindle. Book excerpt: Elsevier/Butterworth-Heinemann’s 2005-2006 CIM Coursebook series offers you the complete package for exam success. Comprising fully updated Coursebook texts that are revised annually, and free online access to the MarketingOnline learning interface, it offers everything you need to study for your CIM qualification. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant, ensuring it is the definitive companion to this year’s CIM marketing course. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students, where you can: Annotate, customise and create personally tailored notes using the electronic version of the Coursebook Receive regular tutorials on key topics from Marketing Knowledge Search the Coursebook online for easy access to definitions and key concepts Access the glossary for a comprehensive list of marketing terms and their meanings

Author : Michael Halperin
Publisher : Taylor & Francis
ISBN 13 : 1135932824
Total Pages : 464 pages
Book Rating : 4.24/5 ( download)

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Download or read book International Business Information written by Michael Halperin and published by Taylor & Francis. This book was released on 2024-02-02 with total page 464 pages. Available in PDF, EPUB and Kindle. Book excerpt: This newly updated and expanded edition of a reference bestseller is the only work available that guides business researchers and librarians to the most valuable sources for information on international business--and shows how to interpret and use that data. The authors discuss the best available resources and how to use them to find answers to a wide range of questions about international business. They also describe business practices in various regions and countries, the basics of international trade and finance, international business organizations, and relevant political departments and agencies. Many exhibits and tables are included, and the book's appendices include glossaries, checklists for evaluating sources, and sample disclosure documents.

Author : Ruth A. Pagell
Publisher : Global Professional Publishi
ISBN 13 : 9781888998832
Total Pages : 474 pages
Book Rating : 4.30/5 ( download)

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Download or read book International Business Information written by Ruth A. Pagell and published by Global Professional Publishi. This book was released on 1999 with total page 474 pages. Available in PDF, EPUB and Kindle. Book excerpt: Changes in the economy required business professionals and researchers to learn about new sources of information, as well as to expand their understanding of international business subjects. The sources, language, document coding, and definitions are different -- truly foreign. International Business Information was written to help business ......

Author : JOBBER, DAVID
Publisher : McGraw Hill
ISBN 13 : 0077139682
Total Pages : 980 pages
Book Rating : 4.81/5 ( download)

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Download or read book EBOOK: Principles and Practice of Marketing written by JOBBER, DAVID and published by McGraw Hill. This book was released on 2009-12-16 with total page 980 pages. Available in PDF, EPUB and Kindle. Book excerpt: EBOOK: Principles and Practice of Marketing

Author : B. Arpi
Publisher : Springer
ISBN 13 : 0230288855
Total Pages : 393 pages
Book Rating : 4.50/5 ( download)

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Download or read book International Turnaround Management written by B. Arpi and published by Springer. This book was released on 2016-04-13 with total page 393 pages. Available in PDF, EPUB and Kindle. Book excerpt: The role of a Turnaround Manager is to save companies from a seriously unprofitable situation. This may follow a merger, take-over, restructure or as a result of adverse market conditions or mismanagement. A first class Turnaround Manager is more than a short-term 'company doctor'; he or she redefines the company's business mission and restructures it for long-term survival. This book shows how to do this. It includes practical advice from experienced Turnaround Managers, real-life examples of best practice and an objective guide to the principles involved in this increasingly important role.

Author : Steven W. Sowards
Publisher : American Library Association
ISBN 13 : 0838996353
Total Pages : 477 pages
Book Rating : 4.55/5 ( download)

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Download or read book Guide to Reference in Business and Economics written by Steven W. Sowards and published by American Library Association. This book was released on 2014-07-22 with total page 477 pages. Available in PDF, EPUB and Kindle. Book excerpt: Focusing on print and electronic sources that are key to business and economics reference, this work is a must-have for every reference desk.