Transmediality In Independent Journalism

Author : Dilek Gürsoy
Publisher : Routledge
ISBN 13 : 1000060853
Total Pages : 92 pages
Book Rating : 4.50/5 ( download)

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Download or read book Transmediality in Independent Journalism written by Dilek Gürsoy and published by Routledge. This book was released on 2020-03-05 with total page 92 pages. Available in PDF, EPUB and Kindle. Book excerpt: Transmediality in Independent Journalism investigates mainstream journalism and its escape routes to independence through transmedia strategies. Within the scope of the latest debates in Turkey, the author argues that the function of transmediality in Turkish journalism is gradually shifting from being only a commercial entity to becoming a political system for social change, a survival mechanism for independent journalists to reach out to diverse audiences, and gain back the public trust. Bringing a fresh perspective to recent studies on cultures of transmediality along with an in-depth analysis of three contemporary Turkish cases, the book: Builds upon questions of whether transmedia storytelling can offer a support system to construct an alternative news media world in a political context such as Turkey’s Examines how transmedia storytelling can reach places the mainstream news media can’t control Explores whether transmedia storytelling can sustain the survival of an independent journalist in Turkey’s political context Looking beyond the case of Turkey, this study will be an important addition to the literature on rethinking journalistic form and practice, teaching transmedia strategies, and social communication. It will be of great benefit to students and scholars of journalism studies, transmedia studies, and media and communication studies.

Author : Gambarato, Renira Rampazzo
Publisher : IGI Global
ISBN 13 : 1522537821
Total Pages : 348 pages
Book Rating : 4.23/5 ( download)

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Download or read book Exploring Transmedia Journalism in the Digital Age written by Gambarato, Renira Rampazzo and published by IGI Global. This book was released on 2018-02-16 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since the advent of digitization, the conceptual confusion surrounding the semantic galaxy that comprises the media and journalism universes has increased. Journalism across several media platforms provides rapidly expanding content and audience engagement that assist in enhancing the journalistic experience. Exploring Transmedia Journalism in the Digital Age provides emerging research on multimedia journalism across various platforms and formats using digital technologies. While highlighting topics, such as immersive journalism, nonfictional narratives, and design practice, this book explores the theoretical and critical approaches to journalism through the lens of various technologies and media platforms. This book is an important resource for scholars, graduate and undergraduate students, and media professionals seeking current research on media expansion and participatory journalism.

Author : Matthew Freeman
Publisher : Routledge
ISBN 13 : 1351054880
Total Pages : 492 pages
Book Rating : 4.81/5 ( download)

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Download or read book The Routledge Companion to Transmedia Studies written by Matthew Freeman and published by Routledge. This book was released on 2018-10-09 with total page 492 pages. Available in PDF, EPUB and Kindle. Book excerpt: Around the globe, people now engage with media content across multiple platforms, following stories, characters, worlds, brands and other information across a spectrum of media channels. This transmedia phenomenon has led to the burgeoning of transmedia studies in media, cultural studies and communication departments across the academy. The Routledge Companion to Transmedia Studies is the definitive volume for scholars and students interested in comprehending all the various aspects of transmediality. This collection, which gathers together original articles by a global roster of contributors from a variety of disciplines, sets out to contextualize, problematize and scrutinize the current status and future directions of transmediality, exploring the industries, arts, practices, cultures, and methodologies of studying convergent media across multiple platforms.

Author : Vladan Nikolic
Publisher : Taylor & Francis
ISBN 13 : 1317383443
Total Pages : 292 pages
Book Rating : 4.44/5 ( download)

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Download or read book Independent Filmmaking and Digital Convergence written by Vladan Nikolic and published by Taylor & Francis. This book was released on 2016-12-01 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: Independent Filmmaking and Digital Convergence: Transmedia and Beyond offers a comprehensive analysis of the technological changes of the past few decades in independent film and media-making, and explores new strategies and practices in media production, exhibition and distribution for independent producers and content creators. The book examines how independent filmmaking concepts have merged with digital and online technologies to create new hybrid multi-platform content creations. It explores key questions like how to reach an audience at a time when media conglomerates and their products dominate the market, and simultaneously, there is an overabundance of content competing for viewer time. The book investigates what kind of stories we tell and why; how the audience has changed, and what their expectations are; what the various niche markets are for independent producers and creators in new media; and new models for media financing and distribution. The content found in this book: Bridges the gap between professional media-makers and amateurs by focusing on new and emerging media models and practices. Provides a holistic view of the new media landscape, and practical advice on producing content in the new multi-platform media environment. Demonstrates how to create financially sustainable models for independent producers and creators in a shifting and unstable environment, providing many challenges, but also opportunities for independents. The author's website (http://www.filmconvergence.com/) supports this book with case studies, news and updates.

Author : Anne Zeiser
Publisher : CRC Press
ISBN 13 : 1134746296
Total Pages : 582 pages
Book Rating : 4.93/5 ( download)

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Download or read book Transmedia Marketing written by Anne Zeiser and published by CRC Press. This book was released on 2015-06-19 with total page 582 pages. Available in PDF, EPUB and Kindle. Book excerpt: Transmedia Marketing: From Film and TV to Games and Digital Media skillfully guides media makers and media marketers through the rapidly changing world of entertainment and media marketing. Its groundbreaking transmedia approach integrates storytelling and marketing content creation across multiple media platforms – harnessing the power of audience to shape and promote your story. Through success stories, full color examples of effective marketing techniques in action, and insight from top entertainment professionals, Transmedia Marketing covers the fundamentals of a sound 21st century marketing and content plan. You’ll master the strategy behind conducting research, identifying target audiences, setting goals, and branding your project. And, you’ll learn first-hand how to execute your plan’s publicity, events, advertising, trailers, digital and interactive content, and social media. Transmedia Marketing enlivens these concepts with: Hundreds of vibrant examples from across media platforms – The Hunger Games, Prometheus, The Dark Knight, Bachelorette, The Lord of the Rings, Despicable Me 2, Food, Inc., Breaking Bad, House of Cards, Downton Abbey, Game of Thrones, Top Chef, Pokémon, BioShock Infinite, Minecraft, Outlast, Titanfall, LEGO Marvel Super Heroes, Halo 4, Lonelygirl15, Annoying Orange Real-world advice from 45 leading industry writers, directors, producers, composers, distributors, marketers, publicists, critics, journalists, attorneys, and executives from markets, festivals, awards, and guilds Powerful in-depth case studies showcasing successful approaches – A.I. Artificial Intelligence, Mad Men, Lizzie Bennet Diaries, Here Comes Honey Boo Boo, and Martin Scorsese Presents the Blues Extensive Web content at www.transmediamarketing.com featuring a primer on transmedia platforms – film, broadcast, print, games, digital media, and experiential media; expanded case studies; sample marketing plans and materials; and exclusive interviews With Transmedia Marketing, you’ll be fully versed in the art of marketing film, TV, games, and digital media and primed to write and achieve the winning plan for your next media project.

Author : Max Giovagnoli
Publisher : Lulu.com
ISBN 13 : 1105062589
Total Pages : 149 pages
Book Rating : 4.82/5 ( download)

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Download or read book Transmedia Storytelling written by Max Giovagnoli and published by Lulu.com. This book was released on 2011 with total page 149 pages. Available in PDF, EPUB and Kindle. Book excerpt: Transmedia Storytelling explores the theories and describes the use of the imagery and techniques shared by producers, authors and audiences of the entertainment, information and brand communication industries as they create and develop their stories in this new, interactive ecosystem.

Author : Kelly McErlean
Publisher : Taylor & Francis
ISBN 13 : 1317268431
Total Pages : 308 pages
Book Rating : 4.37/5 ( download)

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Download or read book Interactive Narratives and Transmedia Storytelling written by Kelly McErlean and published by Taylor & Francis. This book was released on 2018-03-05 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: Interactive Narratives and Transmedia Storytelling provides media students and industry professionals with strategies for creating innovative new media projects across a variety of platforms. Synthesizing ideas from a range of theorists and practitioners across visual, audio, and interactive media, Kelly McErlean offers a practical reference guide and toolkit to best practices, techniques, key historical and theoretical concepts, and terminology that media storytellers and creatives need to create compelling interactive and transmedia narratives. McErlean takes a broad lens, exploring traditional narrative, virtual reality and augmented reality, audience interpretation, sound design, montage, the business of transmedia storytelling, and much more. Written for both experienced media practitioners and those looking for a reference to help bolster their creative toolkit or learn how to better craft multiplatform stories, Interactive Narratives and Transmedia Storytelling serves as a guide to navigating this evolving world.

Author : Kevin Moloney
Publisher : Routledge
ISBN 13 : 1000555941
Total Pages : 257 pages
Book Rating : 4.43/5 ( download)

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Download or read book Transmedia Change written by Kevin Moloney and published by Routledge. This book was released on 2022-03-10 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines and illustrates the use of design principles, design thinking, and other empathy research techniques in university and public settings, to plan and ethically target socially-concerned transmedia stories and evaluate their success through user experience testing methods. All media industries continue to adjust to a dispersed, diverse, and dilettante mediascape where reaching a large global audience may be easy but communicating with a decisive and engaged public is more difficult. This challenge is arguably toughest for communicators who work to engage a public with reality rather than escape. The chapters in this volume outline the pedagogy and practice of design, empathy research methods for story development, transmedia logics for socially-concerned stories, development of community engagement and the embrace of collective narrative, art and science research collaboration, the role of mixed and virtual reality in prosocial communication, ethical audience targeting, and user experience testing for storytelling campaigns. Each broad topic includes case examples and full case studies of each stage in production. Offering a detailed exploration of a fast-emerging area, this book will be of great relevance to researchers and university teachers of socially-concerned transmedia storytelling in fields such as journalism, documentary filmmaking, education, and activism.

Author : Nicole Basaraba
Publisher : Routledge
ISBN 13 : 100057783X
Total Pages : 172 pages
Book Rating : 4.39/5 ( download)

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Download or read book Transmedia Narratives for Cultural Heritage written by Nicole Basaraba and published by Routledge. This book was released on 2022-04-21 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: Transmedia Narratives for Cultural Heritage focuses on theoretical approaches to the analysis and creative practice of developing non-fiction digital transmedia narratives in the rapidly growing cultural heritage sector. This book applies a media-focused transdisciplinary approach to understand the conventions of emerging digital narrative genres. Considering digital media’s impact on narrative creation and reception, the approach, namely remixed transmedia, can aid practitioners in creating strategic non-fiction narratives for cultural heritage. These creations also need to be evaluated and a digital-media focused ‘ludonarrative toolkit’ allows for the critical analysis of the composition and public participation in interactive digital narratives. This toolkit is applied and exemplified in genres including virtual museums, serious games, and interactive documentaries. The book also includes a seven-phase theoretical framework that can assist future creators (and project managers) of non-fiction transmedia ‘mothership’ narratives; and a methodology (based on ‘big data analysis’) for how to invent new cultural heritage narratives through bottom-up remixing that allows for public inclusion. Two transnational case studies on the 11 UNESCO World Heritage Australian Convict Sites and the Irish National Famine Way demonstrate the seven-phase framework’s applicability. As many scholars across disciplines are increasingly creating digital narratives on historical topics for public consumption in various forms, the theoretical foundations and practical project management framework will be useful for scholars and project teams in the domains of transmedia studies, interactive narratives, cultural heritage, media studies, comparative literature, and journalism.

Author : Begüm Irmak
Publisher : Taylor & Francis
ISBN 13 : 1040002706
Total Pages : 251 pages
Book Rating : 4.04/5 ( download)

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Download or read book Collaboration in Media Studies written by Begüm Irmak and published by Taylor & Francis. This book was released on 2024-03-12 with total page 251 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume offers new perspectives on knowledge production through various forms of togetherness. Via diverse cases of collaboration in media studies, from methodological contemplations to on‐the‐field social practices, the book proposes reflections and inquiries around collective research, media, and action. The collection rethinks how scholarly endeavours feature different ways of doing and being together, identifying new and more diverse communicative spaces, challenging dichotomies, and encouraging critical perspectives. Scholars of a variety of disciplines recontextualise collaboration beyond the very nature of conventional academic approaches, to embrace vast connotations of media studies – from actions building connections across research and practice to transdisciplinary methodologies through analogue and digital realms. This book will be an invaluable resource for scholars and post‐graduate students from various fields of media studies, who carry an interest in collaborative and collective aspects of media as practice and research, as well as those in a variety of social science disciplines, participatory action research, media sociology, audience studies, intercultural communication, qualitative research methods, and participatory communication.