The Twenty First Century Media Industry

Author : John Allen Hendricks
Publisher : Lexington Books
ISBN 13 : 0739140051
Total Pages : 311 pages
Book Rating : 4.55/5 ( download)

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Download or read book The Twenty-First-Century Media Industry written by John Allen Hendricks and published by Lexington Books. This book was released on 2010-06-22 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Twenty-First-Century Media Industry: Economic and Managerial Implications in the Age of New Media examines the role that new media technologies are having on the traditional media industry from a media management perspective. Consumer behaviors and consumer expectations are being shaped by new media technologies. They now expect information on-demand and on-the-go as well as at their finger-tips via the Internet. In order to stay relevant, traditional media managers and practitioners are adapting to these consumer demands and expectations by developing new business models and new business philosophies to stay competitive. The contributors to this volume explore the business strategies being implemented by some media industries such as newspapers and the recording industry who are struggling to not only remain competitive and profitable, but also to survive. The Twenty-First-Century Media Industry provides an intriguing examination of how traditional media industries are adapting to new media technologies and evolving in the twenty-first century.

Author : Frederick Luis Aldama
Publisher : University of Arizona Press
ISBN 13 : 0816545014
Total Pages : 409 pages
Book Rating : 4.18/5 ( download)

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Download or read book Latinx TV in the Twenty-First Century written by Frederick Luis Aldama and published by University of Arizona Press. This book was released on 2022-04-19 with total page 409 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Latinx TV in the Twenty-First Century offers an expansive and critical look at contemporary TV by and about U.S. Latinx communities. This volume unpacks the negative implications of older representation and celebrates the progress of new representation all while recognizing that television still has a long way to go"--

Author : Jim Macnamara
Publisher : Peter Lang
ISBN 13 : 9781433109362
Total Pages : 428 pages
Book Rating : 4.60/5 ( download)

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Download or read book The 21st Century Media (r)evolution written by Jim Macnamara and published by Peter Lang. This book was released on 2010 with total page 428 pages. Available in PDF, EPUB and Kindle. Book excerpt: The emergence of 'new media' and social media is widely discussed in contemporary society. However, media and public communication are mostly analyzed within particular theoretical frameworks and within specific disciplinary fields. Such approaches have created polarized views on media and communication, and fail to create an understanding of the interdependencies between these fields. This book expertly synthesizes competing theories and disciplinary viewpoints, integrates scholarly and cutting edge research, and examines international data from fast-growing markets including China, to provide a comprehensive, holistic view of the twenty-first century (r)evolution in media and public communication. The book identifies how the changes are located in practices rather than technologies and that these practices are emergent in highly significant ways. Engaging and accessible, the book is essential reading for media scholars and communication professionals, and a valuable text for courses in media studies, journalism, advertising, public relations, and organisational and political communication.

Author : Michał Głowacki
Publisher : Routledge
ISBN 13 : 1135138397
Total Pages : 336 pages
Book Rating : 4.94/5 ( download)

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Download or read book Public Media Management for the Twenty-First Century written by Michał Głowacki and published by Routledge. This book was released on 2013-10-15 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book analyzes the challenges facing public service media management in the face of ongoing technological developments and changing audience behaviors. It connects models, strategies, concepts, and managerial theories with emerging approaches to public media practices through an examination of media services (e.g. blogs, social networks, search engines, content aggregators) and the online performance of traditional public media organizations. Contributors identify the most relevant and useful approaches, those likely to encourage creativity, interaction, and the development of innovative content and services, and discuss how such innovation can underpin the continuation or expansion of public service media in the changing mediascape.

Author : C. W. E. Bigsby
Publisher : Cambridge University Press
ISBN 13 : 110704393X
Total Pages : 517 pages
Book Rating : 4.30/5 ( download)

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Download or read book Viewing America written by C. W. E. Bigsby and published by Cambridge University Press. This book was released on 2013-10-10 with total page 517 pages. Available in PDF, EPUB and Kindle. Book excerpt: Christopher Bigsby explores the potential of television drama to offer a radical critique of American politics, myths and values.

Author : Ruoyun Bai
Publisher : Routledge
ISBN 13 : 1317755537
Total Pages : 245 pages
Book Rating : 4.31/5 ( download)

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Download or read book Chinese Television in the Twenty-First Century written by Ruoyun Bai and published by Routledge. This book was released on 2014-09-15 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: The past two decades witnessed the rise of television entertainment in China. Although television networks are still state-owned and Party-controlled in China, the ideological landscape of television programs has become increasingly diverse and even paradoxical, simultaneously subservient and defiant, nationalistic and cosmopolitan, moralistic and fun-loving, extravagant and mundane. Studying Chinese television as a key node in the network of power relationships, therefore, provides us with a unique opportunity to understand the tension-fraught and , paradox-permeated conditions of Chinese post-socialism. This book argues for a serious engagement with television entertainment. rethinking, It addresses the following questions. How is entertainment television politically and culturally significant in the Chinese context? How have political, industrial, and technological changes in the 2000s affected the way Chinese television relates to the state and society? How can we think of media regulation and censorship without perpetuating the myth of a self-serving authoritarian regime vs. a subdued cultural workforce? What do popular televisual texts tell us about the unsettled and reconfigured relations between commercial television and the state? The book presents a number of studies of popular television programs that are sensitive to the changing production and regulatory contexts for Chinese television in the twenty-first century. As an interdisciplinary study of the television industry, this book covers a number of important issues in China today, such as censorship, nationalism, consumerism, social justice, and the central and local authorities. As such, it will appeal to a broad audience including students and scholars of Chinese culture and society, media studies, television studies, and cultural studies.

Author : Mark B. N. Hansen
Publisher : University of Chicago Press
ISBN 13 : 9780226199726
Total Pages : 0 pages
Book Rating : 4.2X/5 ( download)

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Download or read book Feed-Forward written by Mark B. N. Hansen and published by University of Chicago Press. This book was released on 2015-01-12 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Even as media in myriad forms increasingly saturate our lives, we nonetheless tend to describe our relationship to it in terms from the twentieth century: we are consumers of media, choosing to engage with it. In Feed-Forward, Mark B. N. Hansen shows just how outmoded that way of thinking is: media is no longer separate from us but has become an inescapable part of our very experience of the world. Drawing on the speculative empiricism of philosopher Alfred North Whitehead, Hansen reveals how new media call into play elements of sensibility that greatly affect human selfhood without in any way belonging to the human. From social media to data-mining to new sensor technologies, media in the twenty-first century work largely outside the realm of perceptual consciousness, yet at the same time inflect our every sensation. Understanding that paradox, Hansen shows, offers us a chance to put forward a radically new vision of human becoming, one that enables us to reground the human in a non-anthropocentric view of the world and our experience in it.

Author : Glenn Kefford
Publisher : Cambridge University Press
ISBN 13 : 1108577563
Total Pages : 323 pages
Book Rating : 4.64/5 ( download)

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Download or read book Australian Politics in the Twenty-First Century written by Glenn Kefford and published by Cambridge University Press. This book was released on 2018-09-20 with total page 323 pages. Available in PDF, EPUB and Kindle. Book excerpt: Australian Politics in the Twenty-First Century presents the many moving parts of Australia's political system from an institutional perspective. It equips students with the requisite foundational knowledge, and encourages them to critically examine the complex interplay between a centuries' old system and a diverse, modern Australian society.

Author : Jason A. Smith
Publisher : Routledge
ISBN 13 : 1317385136
Total Pages : 248 pages
Book Rating : 4.34/5 ( download)

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Download or read book Race and Contention in Twenty-First Century U.S. Media written by Jason A. Smith and published by Routledge. This book was released on 2016-04-20 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume explores and clarifies the complex intersection of race and media in the contemporary United States. Due to the changing dynamics of how racial politics are played out in the contemporary US (as seen with debates of the "post-racial" society), as well as the changing dynamics of the media itself ("new vs. old" media debates), an interrogation of the role of the media and its various institutions within this area of social inquiry is necessary. Contributors contend that race in the United States is dynamic, connected to social, economic, and political structures which are continually altering themselves. The book seeks to highlight the contested space that the media provides for changing dimensions of race, examining the ways that various representations can both hinder or promote positive racial views, considering media in relation to other institutions, and moving beyond thinking of media as a passive and singular institution.

Author : Edward P. Lazear
Publisher : Hoover Press
ISBN 13 : 9780817928933
Total Pages : 236 pages
Book Rating : 4.36/5 ( download)

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Download or read book Education in the Twenty-first Century written by Edward P. Lazear and published by Hoover Press. This book was released on 2002 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this thought-provoking volume, scholars offer evidence, insights, and ideas on key policy questions affecting education--such as national exams, accountability, performance, and other vital issues, while detailing the importance of education to both the individual and society as a whole.