The Mission Is Sales

Author : Andy Last
Publisher : Routledge
ISBN 13 : 1351285181
Total Pages : 113 pages
Book Rating : 4.86/5 ( download)

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Download or read book Business on a Mission written by Andy Last and published by Routledge. This book was released on 2017-09-08 with total page 113 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bronze winner of the AXIOM Business Book Award in the category of Philanthropy, Non-Profit, Sustainability. Please see: http://www.axiomawards.com/77/award-winners/2017-winners This easy-to-read and engaging book is the perfect introduction to how to build a sustainable brand for your organization. Intended as a roadmap that can be readily applied by busy managers and practitioners, the book includes interviews with business leaders, including Paul Polman of Unilever, Adam Elman of Marks & Spencer, and Jonas Prising of ManpowerGroup to provide insight into best practice and clear guidance for implementation. Throughout, the book avoids jargon and theorizing to ensure readability. Business on a Mission is based on more than a decade working with some of the first businesses to develop social missions and shows the foundations behind their success. It looks at how businesses can profit from working hand in hand with society and identifies a model for success. The book demonstrates how businesses can go from hiding behind "social shields" to picking up "social swords" and presents the six criteria to look for in assessing a social mission. It also focuses on how good communications can build trust and bring about positive change; and it provides clear ways to engage employees and improve productivity as well as "rules" for communicating social missions externally. This optimistic book explains the benefits of partnerships in the sustainable development agenda, particularly between businesses and NGOs. The book features guidelines for avoiding dysfunctional partnerships, and presents interviews with Marc Van Ameringen, Executive Director of GAIN (Global Alliance for Improved Nutrition) 2005 to 2016, and Myriam Sidibe, Social Mission Director for Africa, Unilever, on how things can be managed to the benefit of both partners. .

Author : Bob Dumouchel
Publisher : Systems & Marketing Solutions Inc
ISBN 13 : 0998213942
Total Pages : 265 pages
Book Rating : 4.41/5 ( download)

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Download or read book The Mission is Sales written by Bob Dumouchel and published by Systems & Marketing Solutions Inc. This book was released on 2021-01-15 with total page 265 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business strategies for: Google Ads PPC (Pay Per Click) SEO (Search Engine Optimization) Social Media Email and Advanced Topics Join us for an exploration of Digital Marketing for Small Businesses. If you want to improve the digital sales performance of a small and medium-sized business (SMB), then you want to read this book. For many SMB’s marketing is a riddle wrapped in an enigma conjured up by black magic. In this book, our goal is to give you the tools to unravel marketing and teach you how to use marketing to create an unfair advantage for your business. Your business is locked in a Word War with your competitors and this is your trusted guide to dominating the digital sales battlefield. Your words and how creatively you use them to craft a web experience worth talking about is how you will either win or lose the battle. The great thing about a Word War is that the next battle starts with the next click and the winner gets the order. Learn about Website Experience Engineering, Pay Per Click, Search Engine Optimization, Social Media, and e-Mail. We have been engaged in Word Wars on behalf of our clients since 1994 and across most industries. We are especially focused on the issues that small and medium-sized businesses face. Your weapons are your words and how you creatively you deploy them. The Internet is the ultimate playing field leveler. Every business starts with the same language, so every business has the same weapons. What creates the winner is their creative use of strategy and tactics. We explore how to weave together campaigns, strategies, and tactics. Business challenges are solved with creativity or cash. Small businesses normally have a shortage of cash and an abundance of creativity. Spend your creativity first and save your cash for those things you cannot earn. In this book you will learn how.

Author : Francis Lobo
Publisher :
ISBN 13 : 9788372400765
Total Pages : 296 pages
Book Rating : 4.68/5 ( download)

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Download or read book Strategies and Techniques For Successful Selling written by Francis Lobo and published by . This book was released on 2003 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Lisa Earle McLeod
Publisher : John Wiley & Sons
ISBN 13 : 1119700892
Total Pages : 336 pages
Book Rating : 4.90/5 ( download)

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Download or read book Selling With Noble Purpose written by Lisa Earle McLeod and published by John Wiley & Sons. This book was released on 2020-08-21 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Don’t let anyone tell you that you have to choose between making money and making a difference. Selling With Noble Purpose: How to Drive Revenue and Do Work That Makes You Proud, 2nd Edition is an update of the acclaimed book that changed the game in sales. Using real-world data, compelling stories and psychological research, Selling With Noble Purpose explains why salespeople who genuinely understand how they can make a difference to customers outsell those who only focus on internal targets and quotas. Sales leadership experts McLeod and Lotardo reveal how a Noble Sales Purpose (NSP) can drive a team to outstanding sales numbers. Whether you’re an executive, manager or aspiring sales leader, you’ll discover how to find your own Noble Sales Purpose and create a sales force of True Believers. This new edition covers: How firms overcome ferocious competition and how you can do the same Why sales organizations with a clear NSP outperform traditional sales teams How to avoid the trap of behaving like a transactional salesperson Why well-intended leaders often unknowingly erode purpose and differentiation How to use your NSP to increase customer engagement Why an NSP gives you clarity during times of uncertainty In an era where organizations often believe that money is the primary way to motivate salespeople, Selling with Noble Purpose offers and exciting and sustainable alternative.

Author : Michael W. McLaughlin
Publisher : John Wiley & Sons
ISBN 13 : 0470522011
Total Pages : 225 pages
Book Rating : 4.11/5 ( download)

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Download or read book Winning the Professional Services Sale written by Michael W. McLaughlin and published by John Wiley & Sons. This book was released on 2009-08-06 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: An innovative approach to winning more profitable sales in the growing professional services industry In recent years, professional services providers have had to rethink their sales methods and adapt to profound changes in the way clients buy services. In response, Winning the Professional Services Sale argues for fundamental changes in the seller's mindset and sales strategies. Rather than pressing the sale, salespeople must help clients buy--the way that works best for each client. This new approach gives buyers what they now want in a services seller: a consultative problem solver, change agent, and solution integrator, all rolled into one. Author Michael McLaughlin presents a strategy for winning new business with a holistic approach to each client relationship. Only by fully understanding a sale from every angle, including its impact on the client's business and career, can salespeople thrive in the new era of the service economy.

Author : Michael Hayman
Publisher : Penguin UK
ISBN 13 : 0241970792
Total Pages : 260 pages
Book Rating : 4.99/5 ( download)

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Download or read book Mission written by Michael Hayman and published by Penguin UK. This book was released on 2015-07-02 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Mission: How the Best in Business Break Through, Michael Hayman and Nick Giles show companies how to join the ranks of today's business winners. Business as usual is over. Belief is the new currency and to succeed you must follow new rules: purpose as the route to profit; mind share to gain market share. The best in business are defined by mission: a singular cause, a defining ambition. They stand out as campaigners, activists fighting to lead industries and redefine them. And they win through with momentum, explosive growth that outruns the competition. From tech pioneers Google and Airbnb, to retail giant Whole Foods and British success stories such as Ella's Kitchen, Mission shows how business is changing people's lives through the power of purpose, culture and campaigning. How caring, sharing and daring companies have opened a new chapter for the world of business. Uncover the secrets of what it takes to succeed: how to discover and define your commercial purpose, hone it into a campaign and turn customers into advocates. Harness the power of momentum. Find your mission.

Author : Foreign Missions Conference of North America
Publisher :
ISBN 13 :
Total Pages : 752 pages
Book Rating : 4.54/5 ( download)

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Download or read book The Missions Code written by Foreign Missions Conference of North America and published by . This book was released on 1921 with total page 752 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Anderson Galleries, Inc
Publisher :
ISBN 13 :
Total Pages : 470 pages
Book Rating : 4.G4/5 ( download)

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Download or read book Sale written by Anderson Galleries, Inc and published by . This book was released on 1910 with total page 470 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author :
Publisher :
ISBN 13 :
Total Pages : 1282 pages
Book Rating : 4.86/5 ( download)

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Download or read book International Commerce written by and published by . This book was released on 1967 with total page 1282 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Larry Kendall
Publisher : Greenleaf Book Group
ISBN 13 : 1626342857
Total Pages : 344 pages
Book Rating : 4.59/5 ( download)

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Download or read book Ninja Selling written by Larry Kendall and published by Greenleaf Book Group. This book was released on 2017-01-03 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: 2018 Axiom Business Book Award Winner, Gold Medal Stop Selling! Start Solving! In Ninja Selling, author Larry Kendall transforms the way readers think about selling. He points out the problems with traditional selling methods and instead offers a science-based selling system that gives predictable results regardless of personality type. Ninja Selling teaches readers how to shift their approach from chasing clients to attracting clients. Readers will learn how to stop selling and start solving by asking the right questions and listening to their clients. ​Ninja Selling is an invaluable step-by-step guide that shows readers how to be more effective in their sales careers and increase their income-per-hour, so that they can lead full lives. Ninja Selling is both a sales platform and a path to personal mastery and life purpose. Followers of the Ninja Selling system say it not only improved their business and their client relationships; it also improved the quality of their lives.