The Influence Of National Culture On Customers Cross Buying Intentions In Asian Banking Services

Author : Jung Kee Hong
Publisher : Routledge
ISBN 13 : 1317690915
Total Pages : 201 pages
Book Rating : 4.17/5 ( download)

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Download or read book The Influence of National Culture on Customers' Cross-Buying Intentions in Asian Banking Services written by Jung Kee Hong and published by Routledge. This book was released on 2014-04-24 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: The traditional walls between banking, insurance and securities markets are breaking down as a result of deregulation and liberalization of financial services. The cross-buying of financial services has become a global trend as a part of the convergence of financial services. This trend has recently commenced in East Asian countries, such as Taiwan and Korea, where the tremendous growth of these activities has been noticed. The book explores what the determinants of this growth in East Asia, particularly in Korea and Taiwan are, and how these determinants influence differently to the customers of these two countries when compared with the studies conducted on other countries (e.g. Europe and North America). The book opens the view on the subject of customers’ behavioral intentions of cross-buying banking services in East Asian countries, especially from a cross-cultural perspective and empirically tested findings help marketing personnel in financial institutions, marketing practitioners’ in banks and researchers of financial services and marketing, understanding on East Asia such as Taiwan and Korea, where the tremendous growth of these activities has been noticed in recent years.

Author : Jung Kee Hong
Publisher :
ISBN 13 :
Total Pages : 271 pages
Book Rating : 4.63/5 ( download)

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Download or read book The Influence of Collectivism on Customers' Cross-buying Intentions written by Jung Kee Hong and published by . This book was released on 2012 with total page 271 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Miriam Erez
Publisher : Oxford University Press
ISBN 13 : 0195360486
Total Pages : 275 pages
Book Rating : 4.86/5 ( download)

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Download or read book Culture, Self-Identity, and Work written by Miriam Erez and published by Oxford University Press. This book was released on 1993-08-12 with total page 275 pages. Available in PDF, EPUB and Kindle. Book excerpt: A great deal of research has recently been completed on behavior and the organization of work, most of which has viewed it from an ethnocentric perspective. In this work, Erez and Earley show how this is insufficient to develop a global theory of work behavior--it necessitates the inclusion of a cultural perspective. Solidly grounding their work in the fields of psychology, management, and anthropology, the authors propose a new theoretical framework utilizing individual's self-concept as a means of linking cultural beliefs and social interaction to emergent work behavior. The book includes specific recommendations for structuring work environments and managerial processes to match cultural practices and enhance productivity in the workplace, making it an essential reference for scholars, students, and professionals.

Author : Erdogan Koc
Publisher : Routledge
ISBN 13 : 1000172066
Total Pages : 351 pages
Book Rating : 4.65/5 ( download)

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Download or read book Cross-Cultural Aspects of Tourism and Hospitality written by Erdogan Koc and published by Routledge. This book was released on 2020-09-03 with total page 351 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cross-Cultural Aspects of Tourism and Hospitality is the first textbook to offer students, lecturers, researchers and practitioners a comprehensive guide to the influence of culture on service providers as well as on customers, affecting both the supply and the demand sides of the industry – organisational behaviour, and human resource management, and marketing and consumer behaviour. Given the need for delivering superior customer value, understanding different cultures from both demand and supply sides of tourism and hospitality and the impact of culture on these international industries is an essential part of all students’ and practitioners’ learning and development. This book takes a research-based approach critically reviewing seminal cultural theories and evaluating how these influence employee and customer behaviour in service encounters, marketing, and management processes and activities. Individual chapters cover a diverse range of cultural aspects including intercultural competence and intercultural sensitivity, uncertainty and risk avoidance, context in communication, power distance, indulgence and restraint, time orientation, gender, assertiveness, individualism and collectivism, performance orientation, and humane orientation. This book integrates international case studies throughout to show the application of theory, includes self-test questions, activities, further reading, and a set of PowerPoint slides to accompany each chapter. This will be essential reading for all students, lecturers, researchers and practitioners and future managers in the fields of Tourism and Hospitality.

Author : Academy of Marketing Science
Publisher :
ISBN 13 :
Total Pages : 364 pages
Book Rating : 4.02/5 ( download)

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Download or read book Developments in Marketing Science written by Academy of Marketing Science and published by . This book was released on 2007 with total page 364 pages. Available in PDF, EPUB and Kindle. Book excerpt: Vols. for 1978- are the proceedings of the 2nd- annual conference of the Academy of Marketing Science.

Author : Dawn Iacobucci
Publisher : SAGE
ISBN 13 : 141292569X
Total Pages : 105 pages
Book Rating : 4.93/5 ( download)

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Download or read book Mediation Analysis written by Dawn Iacobucci and published by SAGE. This book was released on 2008-04 with total page 105 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explores even the fundamental assumptions underlying mediation analysis

Author : Harry C Triandis
Publisher : Routledge
ISBN 13 : 0429979479
Total Pages : 458 pages
Book Rating : 4.77/5 ( download)

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Download or read book Individualism And Collectivism written by Harry C Triandis and published by Routledge. This book was released on 2018-10-09 with total page 458 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the constructs of collectivism and individualism and the wide-ranging implications of individualism and collectivism for political, social, religious, and economic life, drawing on examples from Japan, Sweden, China, Greece, Russia, the United States, and other countries.

Author : Wolfgang Wörndl
Publisher : Springer Nature
ISBN 13 : 303065785X
Total Pages : 587 pages
Book Rating : 4.57/5 ( download)

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Download or read book Information and Communication Technologies in Tourism 2021 written by Wolfgang Wörndl and published by Springer Nature. This book was released on 2021-01-11 with total page 587 pages. Available in PDF, EPUB and Kindle. Book excerpt: This open access book is the proceedings of the International Federation for IT and Travel & Tourism (IFITT)’s 28th Annual International eTourism Conference, which assembles the latest research presented at the ENTER21@yourplace virtual conference January 19–22, 2021. This book advances the current knowledge base of information and communication technologies and tourism in the areas of social media and sharing economy, technology including AI-driven technologies, research related to destination management and innovations, COVID-19 repercussions, and others. Readers will find a wealth of state-of-the-art insights, ideas, and case studies on how information and communication technologies can be applied in travel and tourism as we encounter new opportunities and challenges in an unpredictable world.

Author : Bibliothèque centrale (Fonds Quetelet)
Publisher :
ISBN 13 :
Total Pages : 1098 pages
Book Rating : 4.61/5 ( download)

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Download or read book Aanwinsten van de Centrale Bibliotheek (Queteletfonds) written by Bibliothèque centrale (Fonds Quetelet) and published by . This book was released on 1997 with total page 1098 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Michael Minkov
Publisher : SAGE
ISBN 13 : 1412992281
Total Pages : 505 pages
Book Rating : 4.82/5 ( download)

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Download or read book Cross-Cultural Analysis written by Michael Minkov and published by SAGE. This book was released on 2013 with total page 505 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first comprehensive and statistically significant analysis of the predictive powers of each cross-cultural model, based on nation-level variables from a range of large-scale database sources such as the World Values Survey, the Pew Research Center, the World Bank, the World Health Organization, the UN Statistics Division, UNDP, the UN Office on Drugs and Crime, TIMSS, OECD PISA. Tables with scores for all culture-level dimensions in all major cross-cultural analyses (involving 20 countries or more) that have been published so far in academic journals or books. The book will be an invaluable resource to masters and PhD students taking advanced courses in cross-cultural research and analysis in Management, Psychology, Sociology, Anthropology, and related programs. It will also be a must-have reference for academics studying cross-cultural dimensions and differences across the social and behavioral sciences.