The Book Of Guinness Advertising

Author : Jim Davies
Publisher : Guinness Publishing
ISBN 13 :
Total Pages : 252 pages
Book Rating : 4.54/5 ( download)

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Download or read book The Book of Guinness Advertising written by Jim Davies and published by Guinness Publishing. This book was released on 1998 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: This guide to advertising from the 1920s to the present day includes special features on cartoons, World War II advertising, Guinness advertising campaigns, including the toucan and Pure Genius, and the Festival of Britain.

Author : Brian Sibley
Publisher :
ISBN 13 : 9780851124001
Total Pages : 221 pages
Book Rating : 4.03/5 ( download)

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Download or read book The Book of Guinness Advertising written by Brian Sibley and published by . This book was released on 1985 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Paul Hartley
Publisher : Hamlyn
ISBN 13 : 9780600620372
Total Pages : 0 pages
Book Rating : 4.79/5 ( download)

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Download or read book Guinness written by Paul Hartley and published by Hamlyn. This book was released on 2009-10-01 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A celebration of the great Guinness® success story; featuring advertising campaigns and a collection of delicious Guinness® inspired recipes. From the beginning in 1759 when Arthur Guinness signed a 9,000-year lease on a Dublin brewery to the present when over 10 million people around the world enjoy Guinness® beer everyday, this book celebrates the story of one the world's most iconic brands. It reveals the compelling history of the beer, with evocative photographs of the people and places that are such a part of the rich heritage of Guinness®, the brand . Added to this are eighteen delicious Guinness® recipes, both classic and contemporary, that make the most of the taste of one of the world's best-loved beers.

Author : David Hughes
Publisher : Phimboy
ISBN 13 : 9780955371301
Total Pages : 312 pages
Book Rating : 4.09/5 ( download)

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Download or read book "A Bottle of Guinness Please" written by David Hughes and published by Phimboy. This book was released on 2006 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : David Hughes
Publisher :
ISBN 13 : 9781907593994
Total Pages : 0 pages
Book Rating : 4.93/5 ( download)

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Download or read book Gilroy was Good for Guinness written by David Hughes and published by . This book was released on 2013 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A picture book with a narrative storyline detailing the legendary images of John Gilroy, who was responsible for Guinness campaigns we still remember today.

Author : Patricia Medcalf
Publisher : Reimagining Ireland
ISBN 13 : 9781789973457
Total Pages : 0 pages
Book Rating : 4.57/5 ( download)

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Download or read book Advertising the Black Stuff in Ireland 1959-1999 written by Patricia Medcalf and published by Reimagining Ireland. This book was released on 2020 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Analyses the influence of the Guinness brand's provenance on advertising campaigns aimed at consumers living in Ireland between 1959 and 1999, and the extent to which Guinness's advertising has influenced Irish culture and society.

Author : N. D. McWhirter
Publisher :
ISBN 13 : 9780851128788
Total Pages : 324 pages
Book Rating : 4.85/5 ( download)

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Download or read book The Guinness Book of Records 1989 written by N. D. McWhirter and published by . This book was released on 1988 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Pete Barry
Publisher : Thames & Hudson
ISBN 13 : 0500773610
Total Pages : 320 pages
Book Rating : 4.11/5 ( download)

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Download or read book Advertising Concept Book 3E: Think Now, Design Later (Third) written by Pete Barry and published by Thames & Hudson. This book was released on 2016-08-10 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: The classic guide to creative ideas, strategies, and campaigns in advertising, now in a revised and updated third edition In creative advertising, no amount of glossy presentation will improve a bad idea. That’s why this book is dedicated to the first and most important lesson: concept. Structured to provide both a complete course on advertising and a quick reference on specific industry topics, it covers every aspect of the business, from how to write copy and learn the creative process to how agencies work and the different strategies used for all types of media. This edition has been updated to include expanded chapters on interactive advertising and integrative advertising, a new chapter on branded social media, and fifty specially drawn new roughs of key campaigns. Pete Barry outlines simple but fundamental rules about how to “push” an ad to turn it into something exceptional, while exercises throughout help readers assess their own work and that of others. Fifty years’ worth of international, award-winning ad campaigns—in the form of over 450 “roughs” specially produced by the author, fifty of which are new to this edition—also reinforce the book’s core lesson: that a great idea will last forever.

Author : Guinness World Records
Publisher : Guinness World Records
ISBN 13 : 9781912286454
Total Pages : 0 pages
Book Rating : 4.59/5 ( download)

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Download or read book Guinness World Records: Gamer's Edition 2019 written by Guinness World Records and published by Guinness World Records. This book was released on 2018-08-28 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Guinness World Records Gamer’s Edition 2019 is the global authority on all things videogames. Inside the 12th edition of the world’s best-selling videogames annual you’ll be able to delve into your favorite games like never before – from returning favorites like FIFA, Overwatch, Call of Duty, Minecraft, Super Mario and The Legend of Zelda, to all-new instant classics such as Fortnite, Monster Hunter: World, Dragon Ball FighterZ, and NieR: Automata. Inside you’ll be able to delve into your favorite games like never before – from returning favorites like FIFA, Overwatch, Call of Duty, Minecraft, Super Mario and The Legend of Zelda, to all-new instant classics such as Monster Hunter: World, Dragon Ball FighterZ, NieR: Automata and Fortnite. You’ll be able to discover who the best FIFA 18 player in the world is, the size of the biggest monster in Monster Hunter: World (clue: it’s really, really big), which Overwatch player has healed more players than any other and find out which eSports pro won over $2.4 million in 2017 alone! We’ll also introduce you to some of the most amazing gamers on the planet. From Nathaniel “Nathie” de Jong, the world’s most popular VR-dedicated YouTuber, to Ray “Stallion83” Cox who has the world’s highest Xbox Gamerscore. And that’s not forgetting Joseph Garrett, Stampy Cat himself, who holds one of Minecraft’s strangest records ever – let’s just say cake is involved... Stampy Cat has also provided a special guest intro that you’ll only find in the Guinness World Records Gamer’s Edition 2019. Talk of Stampy Cat brings us speedily to our World Builders special chapter – a well-constructed celebration of the games that let us build, including Minecraft, LEGO® Worlds, Roblox, Terraria and more. You’ll have chance to don your hard hat too by taking part in our Reader Challenges that could put your name in lights in next year’s Gamer’s Edition. So, whether you want to know who the world’s most popular Fortnite player is, see the planet’s biggest Game & Watch, or find out which nation is the best at Pokémon, you’ve come to the right place!

Author : Iain MacRury
Publisher : Routledge
ISBN 13 : 1134530501
Total Pages : 337 pages
Book Rating : 4.02/5 ( download)

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Download or read book Advertising written by Iain MacRury and published by Routledge. This book was released on 2008-12-19 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written in an accessible and interesting style this book presents a clear and easy guide to the main approaches to advertising, and explores how advertising can be studied as a cultural industry.