Studio Commercial Photography

Author : Kirk Tuck
Publisher : Amherst Media
ISBN 13 : 1584285621
Total Pages : 127 pages
Book Rating : 4.25/5 ( download)

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Download or read book Commercial Photography Handbook written by Kirk Tuck and published by Amherst Media. This book was released on 2009-09-01 with total page 127 pages. Available in PDF, EPUB and Kindle. Book excerpt: Targeting new and experienced commercial photographers alike, this invaluable guide explores the different aspects and challenges of succeeding in the industry. Approaching the subject systematically, the topics begin with determining what kind of commercial photography to pursue and how to get the training needed to carve out a niche in the market. Continuing to delve further, the topics expand to marketing techniques, negotiation skills, estimating and charging for work, maximizing profits while minimizing expenses, and ethical business behavior. Armed with this information, commercial photographers who are developing or expanding their businesses will know how to evolve and grow during periods of both prosperity and recession.

Author : Selina Maitreya
Publisher : Simon and Schuster
ISBN 13 : 1581157983
Total Pages : 287 pages
Book Rating : 4.87/5 ( download)

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Download or read book How to Succeed in Commercial Photography written by Selina Maitreya and published by Simon and Schuster. This book was released on 2010-06-29 with total page 287 pages. Available in PDF, EPUB and Kindle. Book excerpt: After more than thirty years in photography, an industry veteran speaks out in How to Succeed in Commercial Photography. These essays provide photographers at every level with all the tools they need for a great career. Author Selina Maitreya offers proven tips for focusing on client needs; building a team from today’s marketing assistants, reps, and consultants; developing an online portfolio; self-promoting; and much more. Through up-close interviews, professional commercial photographers reveal the missteps they made in their work--and how others can avoid making the same mistakes. A special section explores how photographers can set goals, survive tough times, overcome creative blocks, and more. Anyone seeking a successful and well-balanced life as a commercial photographer needs a copy of this illuminating guide. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.

Author : Jack Reznicki
Publisher : Kodak
ISBN 13 : 9780879857837
Total Pages : 0 pages
Book Rating : 4.38/5 ( download)

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Download or read book Studio & Commercial Photography written by Jack Reznicki and published by Kodak. This book was released on 1999 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you're paid to take pictures, chances are it's because you've gone beyond the merely mechanical aspects of photography. True financial success lies in how you think about what you shoot, and it's the subject of this essential guide by one of the best in the business, who says, "My brain is my important piece of photo equipment". The author has specialized in photo illustration -- creating a specific idea or mood for an ad-and knows how to elicit the desired emotional response from viewers. You get an experts advice on producing different effects from the same scene through subtle variations in lighting and composition. Take advantage of different seasons and weather to turn your outdoor shots into winners. Learn about the 90% of a photographer's work that takes place before you shoot. With every insight into the professional mind comes a host of brilliant photographic examples, with a detailed explanation of how it was done -- how you can do it, too.

Author : Lou Jacobs
Publisher : Amherst Media
ISBN 13 : 1584284390
Total Pages : 127 pages
Book Rating : 4.90/5 ( download)

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Download or read book Professional Commercial Photography written by Lou Jacobs and published by Amherst Media. This book was released on 2010-01-01 with total page 127 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presenting ideas and commentary as well as photographs, this collection offers new photographers revelations and wisdom from professionals and informs them how to achieve commercial success. Commercial photographers create images that are designed to sell products, services, political candidates, organizations, corporations, and any other marketable commodity or idea, and their clients range from advertising agencies, manufacturers, retail stores, hotels, restaurants, and other businesses. With a section focusing on each of these types of services, this reference provides a quick workshop on an area of expertise, furnishing those new to the business with a wide variety of information about each specialty. Tips for selecting the most effective equipment for each subgenre as well as technical information about each camera combine with business-savvy know-how—from marketing, bidding, budgeting, building referrals, managing the office, and more—making this a comprehensive reference for being both behind and in front of the lens.

Author : Ira Wexler
Publisher : Amphoto
ISBN 13 :
Total Pages : 200 pages
Book Rating : 4.33/5 ( download)

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Download or read book The Business of Commercial Photography written by Ira Wexler and published by Amphoto. This book was released on 1997 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Business of Commercial Photography tells you everything you need to know about starting a successful commercial photography studio or making your studio more profitable. In this comprehensive career guide, professional photographer Ira Wexler addresses fundamental business issues and discusses important market concerns. In the second half of the book, 30 leading, international commercial photographers share the secrets of their success in revealing profiles.

Author : Edward R. Lilley
Publisher : Allworth Press
ISBN 13 : 1581156553
Total Pages : 433 pages
Book Rating : 4.53/5 ( download)

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Download or read book The Business of Studio Photography written by Edward R. Lilley and published by Allworth Press. This book was released on 2009-01-06 with total page 433 pages. Available in PDF, EPUB and Kindle. Book excerpt: This revised and expanded edition of an industry classic offers a comprehensive strategy for launching and running a new studio or improving an existing one, with practical advice on every aspect of the business. Veteran photographer and studio owner Edward R. Lilley shepherds the photographer through a broad range of material and discusses the decisions to be made in structuring a studio. Coverage includes: choosing a location * financing and equipping a business * pricing your work * selling to the wedding, portrait, commercial, and art photography markets * devising short- and long-term business plans * handling paperwork effectively and efficiently A new section on digital imagery provides photographers with proven successful strategies for profiting from the latest technological advances in the field, this guide will start novice photographers in the right direction and help experts hone their business skills.

Author : Tony L. Corbell
Publisher : Amphoto
ISBN 13 : 9780817435509
Total Pages : 148 pages
Book Rating : 4.06/5 ( download)

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Download or read book Basic Studio Lighting written by Tony L. Corbell and published by Amphoto. This book was released on 2001 with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt: As every photographer quickly learns, there’s more to studio lighting than simply learning the equipment. InBasic Studio Lighting, an expert photographer and renowned photography teacher provides nuts-and-bolts guidance for mastering the complexities of one of the most important aspects of making a photograph: proper lighting. Readers will discover surefire tactics for using equipment properly and innovative ways of utilizing color and light to create fabulous effects, as well as getting hands-on practice with exposures, accent lighting, backgrounds, set-ups, and dozens of other studio techniques. Plus, dozens of outstanding color photographs illustrate each technique step by step. Perfect for aspiring photographers and students as well as veterans,Basic Studio Lightingprovides all the theory and practical techniques needed to create professional photos that make an impact. • Hundreds of proven tips and techniques from an expert in the field • A hot topic for every photographer • Over 150 outstanding photos with step-by-step instructions make mastering these techniques easy

Author : Kirk Tuck
Publisher : Amherst Media
ISBN 13 : 1584284242
Total Pages : 127 pages
Book Rating : 4.46/5 ( download)

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Download or read book Minimalist Lighting written by Kirk Tuck and published by Amherst Media. This book was released on 2009-04-01 with total page 127 pages. Available in PDF, EPUB and Kindle. Book excerpt: Photographers learn how to create amazing photography with this simple, basic, money-saving approach to working in the studio. While exploring available lighting and equipment, this reference tackles the concerns of studio photographers regarding too much gear, not enough space, and a strict budget and offers alternative techniques for photographing subjects. Tips for how to set up a studio in a limited amount of space, what kind of equipment works best for different effects, and finding great tools for budget prices make this a truly comprehensive reference.

Author : J. Dennis Thomas
Publisher : John Wiley & Sons
ISBN 13 : 1118721624
Total Pages : 290 pages
Book Rating : 4.29/5 ( download)

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Download or read book The Art and Style of Product Photography written by J. Dennis Thomas and published by John Wiley & Sons. This book was released on 2013-12-17 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: High quality images sell products. Here's how you do it. From cereal boxes to billboards to photos on Amazon, product photos have a strong impact on viewers. Now you can master the secrets of effective product photography with this essential guide. Author J. Dennis Thomas guides you through the basics, from selecting the right equipment and practicing different lighting techniques to controlling exposure, using backgrounds and props, and much more. Whether it's jewelry, food, fashion, or other products, learn how to photograph for effective selling, while building the skills and tools you need for a career. Explains how to produce quality photos for product or commercial photography, including fashion, food, jewelry, technology, and more The author is a professional photographer whose work has been published in major U.S. magazines including Rolling Stone, Elle, W Magazine, and US Weekly Covers choosing the right equipment, practicing different lighting techniques, controlling exposure, using backgrounds and props, and more Gives new and even experienced photographers the tools they need to build careers in product photography Take photographs that impress, intrigue, dazzle, and sell with The Art and Style of Product Photography.

Author : Nick Fancher
Publisher : Peachpit Press
ISBN 13 : 0134084187
Total Pages : 264 pages
Book Rating : 4.83/5 ( download)

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Download or read book Studio Anywhere written by Nick Fancher and published by Peachpit Press. This book was released on 2015-03-19 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: What’s your definition of a photo studio? Is it a room with a white seamless backdrop or a cyc wall? Maybe it’s simply anywhere you’re in control of the lighting. In a perfect world, where every day is a breezy 72 degrees with partial cloud coverage, we would all have a 5,000-square-foot studio–and the entire catalog of B&H™ in our equipment lockups. But the reality is that you may have an outdated DSLR with two decent lenses (which took you several years to save up for), and all you have at your disposal is an unfinished basement, your garage, or the empty conference room at your office. That’s where Studio Anywhere comes in. With photographer Nick Fancher as your guide, you’ll learn how to get portfolio-ready photos while working in some of the most problematic scenarios imaginable. Whether shooting a corporate portrait, a test shoot with a model, or a promo shoot with a band, you’ll discover that most of the time, there’s no need for an expensive studio–you just have to get creative. Studio Anywhere is a resource for photographers to learn through behind-the-scenes photos and lighting diagrams from a range of photo shoots–but it doesn’t stop there. Because directing a photo shoot involves more than simply knowing how to wield a camera or process a raw file, Nick also lets you in on the aesthetic decisions he makes in his signature photos, inspiring you to develop your own vision. And, finally, he describes his Lightroom and Photoshop workflow so you can learn how to deftly navigate post-processing. Shows how to create images with minimal equipment that is within reach of anyone’s budget Takes you through the entire shoot, from concept to lighting to exposure to post-processing in Lightroom and Photoshop Teaches how to build a portfolio without a dedicated studio space