Strategic Management In Central And Eastern Europe

Author : Peter J. Geib
Publisher : Psychology Press
ISBN 13 : 9780789009944
Total Pages : 108 pages
Book Rating : 4.43/5 ( download)

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Download or read book Strategic Management in Central and Eastern Europe written by Peter J. Geib and published by Psychology Press. This book was released on 2000 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt: This informative book explores several business topics that are directly related to transition economies with a focus on issues relating to macroeconomics and the cultural environment of international business. Written for international business professionals, Strategic Management in Central and Eastern Europe examines finance, strategies, human resources, entrepreneurship, marketing, and how business ethics differ between nations. Containing thorough and extensive research, this valuable book will help you understand transition economies, conduct better business with them, and assist these countries in establishing profitable businesses.

Author : Christian Scholz
Publisher : Springer-Verlag
ISBN 13 : 3322844579
Total Pages : 329 pages
Book Rating : 4.76/5 ( download)

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Download or read book Strategic Management written by Christian Scholz and published by Springer-Verlag. This book was released on 2013-07-02 with total page 329 pages. Available in PDF, EPUB and Kindle. Book excerpt: The European Market presents numerous opportunities and at the same time challenges for business enterprises. In this anthology, lecturers and researchers at Saarland University's Europa-Institut expound on the latest findings and trends of their most important research topics.

Author : Petr Chadraba
Publisher : Psychology Press
ISBN 13 : 9781560247128
Total Pages : 136 pages
Book Rating : 4.26/5 ( download)

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Download or read book The Central and Eastern European Markets written by Petr Chadraba and published by Psychology Press. This book was released on 1995 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Central and Eastern European Markets covers a variety of business topics dealing with Central and Eastern Europe and offers a unique picture of these new markets. Chapters contain accurate information on joint ventures, market entry strategies for Central and Eastern Europe, financing for activities in Eastern Europe, and assessing the Ukraine as a market. With direct experience of these business issues, the contributing authors explore these specific topics: how the Czechoslovak telecommunications system was upgraded through a joint venture entry and expansion decisions made by Western firms in the Ukraine and ways in which firms use relationships in the home and host market to reduce the risks of strategic investment decisions investment patterns, strategic market characteristics, and resulting entry strategies of Western firms active in Eastern Europe since the fall of the Iron Curtain macro changes taking place in Hungary, Poland, and Bulgaria and changing market environments specific to each country development trends in the marketing environment in Eastern Europe, options for market entry, and favored market penetration strategies The Central and Eastern European Markets is an ideal source for detailed information needed by students researching business issues in these emerging markets. Professionals planning to enter or seeking to improve their market position in these regions can find specific business-related information and experience in this stimulating volume.

Author : David Edward Hussey
Publisher :
ISBN 13 : 9780471930990
Total Pages : 221 pages
Book Rating : 4.97/5 ( download)

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Download or read book International Review of Strategic Management written by David Edward Hussey and published by . This book was released on 1992 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: Part of an annual series which aims to provide a critical review of developments and practices in the field of strategic management, this volume explores human resources for the 1990s, joint ventures in Central and Eastern Europe, strategies for South East Asia and many other issues.

Author : Zhuplev, Anatoly
Publisher : IGI Global
ISBN 13 : 1466660554
Total Pages : 480 pages
Book Rating : 4.57/5 ( download)

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Download or read book Geo-Regional Competitiveness in Central and Eastern Europe, the Baltic Countries, and Russia written by Zhuplev, Anatoly and published by IGI Global. This book was released on 2014-05-31 with total page 480 pages. Available in PDF, EPUB and Kindle. Book excerpt: The changing dynamics in the European region and beyond, the unfolding political-economic challenges across the European Union, and the rising global power of emerging economic powers require knowledge, skills, and methodological platforms inducing strategies and operations in the new and ever-changing business landscape. Geo-Regional Competitiveness in Central and Eastern Europe, the Baltic Countries, and Russia seeks to address East Central Europe’s (ECE), the Baltics’, and Russia’s increasingly important roles as emerging markets and competitive economic players in the European region. This premier reference work is designated for scholars, professionals, government agencies, think tanks, and other individuals, organizations, and institutions interested in gaining a deeper understanding of the geo-regional strategic business dynamics and landscape involving ECE, the Baltics, and Russia.

Author : Paul Joyce
Publisher : Routledge
ISBN 13 : 1317913582
Total Pages : 348 pages
Book Rating : 4.80/5 ( download)

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Download or read book Strategic Management in Public Organizations written by Paul Joyce and published by Routledge. This book was released on 2014-06-13 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategic Management in Public Organizations: European Practices and Perspectives offers the first wide-ranging survey and assessment of strategic management practices at various levels of government and public service in European countries. It shows that strategic management is much more than a management tool imported from the private sector - it has become a key element of public management reforms, and European governments at all levels are developing ‘strategic state’ characteristics. Written by leading European experts on strategic management in the public sector and in government, this book presents evaluations and analysis based on empirical investigations. The book covers strategic management at different levels of government, explore the roles of different players, and incorporate theory and practice, with opening and concluding chapters by the editors that provide an overview of strategic management in the public services and a cross-societal discussion of practices, reforms, and lessons. It reflects not only developments in strategic management practices in the European public sector, but also the increasing importance of strategic capabilities for the modernization of public governance. This book is ideal for students in postgraduate management courses (MPA, MSc, or MBA) in Europe and elsewhere.

Author : Network of Institutes and Schools of Public Administration in Central and Eastern Europe (NISPAcee)
Publisher :
ISBN 13 : 9788089013340
Total Pages : 172 pages
Book Rating : 4.41/5 ( download)

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Download or read book Strategic Policy Making in Central and Eastern Europe written by Network of Institutes and Schools of Public Administration in Central and Eastern Europe (NISPAcee) and published by . This book was released on 2007 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Erdener Kaynak
Publisher : Routledge
ISBN 13 : 1317948874
Total Pages : 116 pages
Book Rating : 4.72/5 ( download)

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Download or read book Marketing in Central and Eastern Europe written by Erdener Kaynak and published by Routledge. This book was released on 2014-02-04 with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since the sudden opening of the markets in Central and Eastern Europe (CEE) in 1989, there has been a growing need to investigate the fundamental changes occurring in the countries’marketing environment, the lucrative market opportunities created by the changes, and the inscrutable marketing practice followed by local and international companies. Marketing in Central and Eastern Europe helps you understand the changes taking place in these valuable and challenging markets and introduces you to the emerging opportunities and effective marketing strategies to be employed in the region. Researchers specializing in CEE business; managers of international companies operating in or contemplating entering CEE markets; and students studying CEE business, East-West business, or marketing in transitional economies will better understand the region by examining issues of cross- cultural inquiry, commonality, and market segmentation. Marketing in Central and Eastern Europe also provides you with: a region-relevant market analysis to determine environmental dimensions of emerging markets a preliminary report on market-entry strategies in Poland an assessment of foreign direct investment opportunities in Hungary a study of Western-style marketing applied in transitional economies an analysis of marketization and Westernization used as classifying dimensions information on increasing the validity of post-command economy research and application Although the book’s chapters cover a variety of topics and use different research approaches and methodologies, they have a common theme--there is a great interest in, and an equally great need to scientifically investigate, rapidly emerging market opportunities, marketing-environment issues, and marketing-strategy problems with respect to transitional economies of Central and Eastern Europe.

Author : Stewart Arnold
Publisher : Routledge
ISBN 13 : 1000160556
Total Pages : 257 pages
Book Rating : 4.50/5 ( download)

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Download or read book Marketing Strategies for Central and Eastern Europe written by Stewart Arnold and published by Routledge. This book was released on 2020-09-10 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: This title was first published in 2001. Successful international marketing requires the development and implementation of marketing strategies responsive to different environments. This text examines the unique features of the marketing environment in Central and Eastern Europe and the impact that they have on the strategies used to enter and penetrate this region. It is based on the proceedings of the 6th annual conference on "Marketing Strategies for Central & Eastern Europe" held from the 2nd to the 4th of December 1998 in Vienna, Austria. The book presents the editors' view on marketing in Central and Eastern Europe and summarizes the main features and research results from the selected papers.

Author : Yordanka Chobanova
Publisher : Springer
ISBN 13 : 0230250955
Total Pages : 269 pages
Book Rating : 4.56/5 ( download)

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Download or read book Strategies of Multinationals in Central and Eastern Europe written by Yordanka Chobanova and published by Springer. This book was released on 2009-08-21 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt: The focus of the study is on the larger food processing companies, which invested in Central and Eastern Europe – namely Nestlé, Unilever and InBev - and analyses the motives of investment and the entry strategies of food MNEs, outlines their contribution to the local development and stresses the national actors as forces to embedded FDI.