NTC's Mass Media Dictionary

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Publisher : N T C Business Books
ISBN 13 : 9780844231860
Total Pages : 688 pages
Book Rating : 4.6X/5 ( download)

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Book Synopsis NTC's Mass Media Dictionary by : R. Terry Ellmore

Download or read book NTC's Mass Media Dictionary written by R. Terry Ellmore and published by N T C Business Books. This book was released on 1995 with total page 688 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Dictionary of Media Literacy

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Publisher : Bloomsbury Publishing USA
ISBN 13 : 1567509363
Total Pages : 247 pages
Book Rating : 4.66/5 ( download)

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Book Synopsis Dictionary of Media Literacy by : Ellen Eliceiri

Download or read book Dictionary of Media Literacy written by Ellen Eliceiri and published by Bloomsbury Publishing USA. This book was released on 1997-06-30 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ^IDictionary of Media Literacy^R is a reference work that contains key concepts, terms, organizations, issues, and individuals of note related to the field of media literacy. Media literacy is an international movement, with many countries developing media literacy programs. This work significantly contributes to the study and understanding of this new and evolving field. In that we all live in a world in which we are inundated by information conveyed through the channels of mass commmunication, this dictionary will be a resource for scholars, students, and individuals seeking to understand information delivered in this context.

Mass Media

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Publisher : Nova Publishers
ISBN 13 : 9781590332627
Total Pages : 292 pages
Book Rating : 4.28/5 ( download)

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Book Synopsis Mass Media by : James B. Martin

Download or read book Mass Media written by James B. Martin and published by Nova Publishers. This book was released on 2002 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mass media has become an integral part of the human experience. News travels around the world in a split second affecting people in other countries in untold ways. Although being on top of the news may be good, at least for news junkies, mass media also transmits values or the lack thereof, condenses complex events and thoughts to simplified sound bites and often ignores the essence of an event or story. The selective bibliography gathers the books and magazine literature over the previous ten years while providing access through author, title and subject indexes.

NTC's Dictionary of Advertising

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Publisher : Contemporary Books
ISBN 13 : 9780844234878
Total Pages : 236 pages
Book Rating : 4.77/5 ( download)

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Book Synopsis NTC's Dictionary of Advertising by : Jack G. Wiechmann

Download or read book NTC's Dictionary of Advertising written by Jack G. Wiechmann and published by Contemporary Books. This book was released on 1993 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: Include more than 5,000 definitions of advertising, marketing, and communications terms. This dictionary explains industry and trade acronyms and abbreviations. It is suitable for advertising, marketing, and media practitioners.

Dictionary of Media and Communications

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Publisher : M.E. Sharpe
ISBN 13 : 0765639386
Total Pages : pages
Book Rating : 4.87/5 ( download)

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Book Synopsis Dictionary of Media and Communications by : Marcel Danesi

Download or read book Dictionary of Media and Communications written by Marcel Danesi and published by M.E. Sharpe. This book was released on 2008-10-23 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Equally accessible to college and high school students and the general public, this authoritative reference provides a complete listing of media concepts, figures, and techniques with illustrations and historical commentaries. Written by distinguished scholar and author Marcel Danesi, and with an Introduction by Arthur Asa Berger, a leading figure in the world of media and communications, the dictionary also includes terms related to psychology, linguistics, aesthetics, computer science, semiotics, culture theory, anthropology, and more that have relevance in media studies. Each entry includes a definition in simple, clear language; an illustration where applicable; and historical commentary (who coined a term for example, why, who uses it, etc.). A bibliography, a directory of online resources, and a time-line of pop culture events that relate to media studies add to the dictionary's usefulness and appeal.

Mass Communications Research Resources

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Publisher : Routledge
ISBN 13 : 1136694552
Total Pages : 224 pages
Book Rating : 4.54/5 ( download)

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Book Synopsis Mass Communications Research Resources by : Christopher H. Sterling

Download or read book Mass Communications Research Resources written by Christopher H. Sterling and published by Routledge. This book was released on 2016-05-06 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: This reference book is designed as a road map for researchers who need to find specific information about American mass communication as expeditiously as possible. Taking a topical approach, it integrates publications and organizations into subject-focused chapters for easy user reference. The editors define mass communication to include print journalism and electronic media and the processes by which they communicate messages to their audiences. Included are newspaper, magazine, radio, television, cable, and newer electronic media industries. Within that definition, this volume offers an indexed inventory of more than 1,400 resources on most aspects of American mass communication history, technology, economics, content, audience research, policy, and regulation. The material featured represents the carefully considered judgment of three experts -- two of them librarians -- plus four contributors from different industry venues. The primary focus is on the domestic American print and electronic media industries. Although there is no claim to a complete census of all materials on print journalism and electronic media -- what is available is now too vast for any single guide -- the most important and useful items are here. The emphasis is on material published since 1980, though useful older resources are included as well. Each chapter is designed to stand alone, providing the most important and useful resources of a primary nature -- organizations and documents as well as secondary books and reports. In addition, online resources and internet citations are included where possible.

Encyclopedia of Public Relations

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Publisher : SAGE Publications
ISBN 13 : 1452276226
Total Pages : 1152 pages
Book Rating : 4.29/5 ( download)

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Book Synopsis Encyclopedia of Public Relations by : Robert L. Heath

Download or read book Encyclopedia of Public Relations written by Robert L. Heath and published by SAGE Publications. This book was released on 2013-08-20 with total page 1152 pages. Available in PDF, EPUB and Kindle. Book excerpt: When initially published in 2005, the two-volume Encyclopedia of Public Relations was the first and most authoritative compilation of the subject. It remains the sole reference source for any library serving patrons in business, communication, and journalism as it explores the evolution of the field with examples describing the events, changing practices, and key figures who developed and expanded the profession. Reader’s Guide topics include Crisis Communications & Management, Cyberspace, Ethics, Global Public Relations, Groups, History, Jargon, Management, Media, News, Organizations, Relations, Reports, Research, and Theories & Models. Led by renowned editor Robert L. Heath, with advisory editors and contributors from around the world, the set is designed to reach a wide array of student readers who will go on to serve as opinion leaders for improving the image and ethics of the practice. The Second Edition continues to explore key challenges facing the profession, such as earning the trust and respect of critics and the general public. Much greater emphasis and space will be placed on a theme that was just emerging when the First Edition appeared: the Internet and social media as public relations tools. International coverage and representation has been greatly expanded, as well. Finally, biographies (which are now widely available on the Web) have been deleted to give room to areas of enhanced coverage, and biographical material are included where appropriate within the context of topical entries. However, a long entry on women pioneers in public relations has been included as an appendix.

Journalism

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Publisher : Bloomsbury Publishing USA
ISBN 13 : 0313058849
Total Pages : 310 pages
Book Rating : 4.44/5 ( download)

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Book Synopsis Journalism by : Jo A. Cates

Download or read book Journalism written by Jo A. Cates and published by Bloomsbury Publishing USA. This book was released on 2004-05-30 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: Journalism: A Guide to the Reference Literature is a critically annotated bibliographic guide to print and electronic sources in print and broadcast journalism. The first edition was published in 1990; the second in 1997. It has been described as one of the critical reference sources in journalism today, and it is a key bibliographic guide to the literature. Choice magazine called it a benchmark publication for which there are no comparable sources. The format is similar to the second edition. What makes this edition significantly different is the separation of Commercial Databases and Internet Resources. Commercial Databases includes standard fee-based resources. The new chapter on Internet sources features Web-based resources not included in the commercial databases chapter as well as portals, other online files, listservs, newsgroups, and Web logs/blogs. All chapters have been revised, and there are significant revisions in Directories, Yearbooks, and Collections; Miscellaneous Sources; Core Periodicals; Societies and Associations; and Research Centers and Archives. The second edition has 789 entries. The third edition contains almost 1,000 entries. James Carey of Columbia University, who provided the foreword for the first two editions, has updated his foreword for this edition.

Encyclopedia of Journalism

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Publisher : SAGE Publications
ISBN 13 : 1452261520
Total Pages : 3131 pages
Book Rating : 4.22/5 ( download)

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Book Synopsis Encyclopedia of Journalism by : Christopher H. Sterling

Download or read book Encyclopedia of Journalism written by Christopher H. Sterling and published by SAGE Publications. This book was released on 2009-09-23 with total page 3131 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Written in a clear and accessible style that would suit the needs of journalists and scholars alike, this encyclopedia is highly recommended for large news organizations and all schools of journalism." —Starred Review, Library Journal Journalism permeates our lives and shapes our thoughts in ways we′ve long taken for granted. Whether we listen to National Public Radio in the morning, view the lead story on the Today show, read the morning newspaper headlines, stay up-to-the-minute with Internet news, browse grocery store tabloids, receive Time magazine in our mailbox, or watch the nightly news on television, journalism pervades our daily activities. The six-volume Encyclopedia of Journalism covers all significant dimensions of journalism, including print, broadcast, and Internet journalism; U.S. and international perspectives; history; technology; legal issues and court cases; ownership; and economics. The set contains more than 350 signed entries under the direction of leading journalism scholar Christopher H. Sterling of The George Washington University. In the A-to-Z volumes 1 through 4, both scholars and journalists contribute articles that span the field′s wide spectrum of topics, from design, editing, advertising, and marketing to libel, censorship, First Amendment rights, and bias to digital manipulation, media hoaxes, political cartoonists, and secrecy and leaks. Also covered are recently emerging media such as podcasting, blogs, and chat rooms. The last two volumes contain a thorough listing of journalism awards and prizes, a lengthy section on journalism freedom around the world, an annotated bibliography, and key documents. The latter, edited by Glenn Lewis of CUNY Graduate School of Journalism and York College/CUNY, comprises dozens of primary documents involving codes of ethics, media and the law, and future changes in store for journalism education. Key Themes Consumers and Audiences Criticism and Education Economics Ethnic and Minority Journalism Issues and Controversies Journalist Organizations Journalists Law and Policy Magazine Types Motion Pictures Networks News Agencies and Services News Categories News Media: U.S. News Media: World Newspaper Types News Program Types Online Journalism Political Communications Processes and Routines of Journalism Radio and Television Technology

A Dictionary of Confusable Phrases

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Publisher : McFarland
ISBN 13 : 0786459956
Total Pages : 406 pages
Book Rating : 4.57/5 ( download)

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Book Synopsis A Dictionary of Confusable Phrases by : Yuri Dolgopolov

Download or read book A Dictionary of Confusable Phrases written by Yuri Dolgopolov and published by McFarland. This book was released on 2016-02-01 with total page 406 pages. Available in PDF, EPUB and Kindle. Book excerpt: Covering over 10,000 idioms and collocations characterized by similarity in their wording or metaphorical idea which do not show corresponding similarity in their meanings, this dictionary presents a unique cross-section of the English language. Though it is designed specifically to assist readers in avoiding the use of inappropriate or erroneous phrases, the book can also be used as a regular phraseological dictionary providing definitions to individual idioms, cliches, and set expressions. Most phrases included in the dictionary are in active current use, making information about their meanings and usage essential to language learners at all levels of proficiency.