Marketing Fundamentals 2007 2008

Author : Geoff Lancaster
Publisher : Routledge
ISBN 13 : 0750685468
Total Pages : 406 pages
Book Rating : 4.67/5 ( download)

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Download or read book Marketing Fundamentals 2007-2008 written by Geoff Lancaster and published by Routledge. This book was released on 2007 with total page 406 pages. Available in PDF, EPUB and Kindle. Book excerpt: BH CIM Coursebooks are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the theory. The 07/08 editions contains new case studies which help keep the student up to date with changes in Marketing Environemnt strategies. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students which can be accessed at any time. *Written specially for the Marketing Environment module by the Senior Examiners * The only coursebook fully endorsed by CIM * Crammed with a range of learning objectives, cases, questions and activities to test your understanding of the theory

Author : Frank Withey
Publisher : Routledge
ISBN 13 : 1136419500
Total Pages : 416 pages
Book Rating : 4.08/5 ( download)

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Download or read book CIM Coursebook Marketing Fundamentals 07/08 written by Frank Withey and published by Routledge. This book was released on 2013-05-13 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: BH CIM Coursebooks are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the theory. The 07/08 editions contains new case studies which help keep the student up to date with changes in Marketing Environemnt strategies. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students which can be accessed at any time.

Author : Tony Curtis
Publisher : Routledge
ISBN 13 : 1136420207
Total Pages : 415 pages
Book Rating : 4.07/5 ( download)

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Download or read book CIM Coursebook 07/08 Marketing in Practice written by Tony Curtis and published by Routledge. This book was released on 2012-05-23 with total page 415 pages. Available in PDF, EPUB and Kindle. Book excerpt: BH CIM Coursebooks are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the theory. The 07/08 editions contains new case studies which help keep the student up to date with changes in Marketing Environemnt strategies. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students which can be accessed at any time.

Author : Tony Curtis
Publisher : Routledge
ISBN 13 : 075068433X
Total Pages : 416 pages
Book Rating : 4.30/5 ( download)

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Download or read book Marketing in Practice 2007-2008 written by Tony Curtis and published by Routledge. This book was released on 2007 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: BH CIM Coursebooks are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the theory. The 07/08 editions contains new case studies which help keep the student up to date with changes in Marketing Environemnt strategies. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students which can be accessed at any time. *Written specially for the Marketing Environment module by the Senior Examiners * The only coursebook fully endorsed by CIM * Crammed with a range of learning objectives, cases, questions and activities to test your understanding of the theory

Author : Robert F. Hartley
Publisher :
ISBN 13 : 9780060426798
Total Pages : 631 pages
Book Rating : 4.99/5 ( download)

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Download or read book Marketing Fundamentals written by Robert F. Hartley and published by . This book was released on 1983 with total page 631 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Tony Curtis
Publisher : Routledge
ISBN 13 : 1136420193
Total Pages : 416 pages
Book Rating : 4.91/5 ( download)

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Download or read book CIM Coursebook 07/08 Marketing in Practice written by Tony Curtis and published by Routledge. This book was released on 2012-05-23 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: BH CIM Coursebooks are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the theory. The 07/08 editions contains new case studies which help keep the student up to date with changes in Marketing Environemnt strategies. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students which can be accessed at any time.

Author : Bronislaw Johannes Verhage.
Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.60/5 ( download)

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Download or read book Marketing fundamentals written by Bronislaw Johannes Verhage. and published by . This book was released on 2006 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Michael Oldroyd
Publisher : Routledge
ISBN 13 : 0750683988
Total Pages : 365 pages
Book Rating : 4.82/5 ( download)

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Download or read book Marketing Environment 2007-2008 written by Michael Oldroyd and published by Routledge. This book was released on 2007 with total page 365 pages. Available in PDF, EPUB and Kindle. Book excerpt: Carefully structured to link information directly to the CIM syllabus, each coursebook text is crammed with a range of cases, questions, activities, definitions and study tips to support and test your understanding of the theory.

Author : Stacey Hills
Publisher :
ISBN 13 : 9780757590429
Total Pages : 134 pages
Book Rating : 4.2X/5 ( download)

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Download or read book The Marketing Fundamentals Field Guide written by Stacey Hills and published by . This book was released on 2011-07-20 with total page 134 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : William J. Stanton
Publisher : McGraw-Hill Companies
ISBN 13 : 9780070610156
Total Pages : 736 pages
Book Rating : 4.50/5 ( download)

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Download or read book Fundamentals of Marketing written by William J. Stanton and published by McGraw-Hill Companies. This book was released on 1993 with total page 736 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text provides coverage of the managerial approach to marketing fundamentals, stressing the importance and necessity of a customer-oriented approach. Each chapter features international and ethical references, as well as managerial perspectives.