How To Get To Great Ideas

Author : Dave Birss
Publisher : Nicholas Brealey
ISBN 13 : 1473692172
Total Pages : 224 pages
Book Rating : 4.76/5 ( download)

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Download or read book How to Get to Great Ideas written by Dave Birss and published by Nicholas Brealey. This book was released on 2019-04-02 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sliver award winner in Business Reference 2020 Axiom Business Book Awards What makes a great idea? Where do great ideas come from? The highly practical lessons in HOW TO GET TO GREAT IDEAS are based on neuroscience,psychology, and behavioral economics. Written by the former Creative Director of OgilvyOne, Dave Birss, this book offers a brilliant new system for conceiving original and valuable ideas. It looks at how to frame the problem, how to push your thinking, how to sell the idea and build support for it, and how to inspire others to have great ideas. It proves that any organization - and any department within an organization - can become a fertile environment for ideas. Combining a practical research-based system with fascinating insights and inspiring and humorous writing,the book is also accompanied by the problem-solving system RIGHT THINKING. This is a tool that shows organizations a more effective way to generate more effective ideas and is based on the thinking in the book. This is available online and in person from the author.

Author : John Ingledew
Publisher : Laurence King Publishing
ISBN 13 : 1780679904
Total Pages : 184 pages
Book Rating : 4.07/5 ( download)

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Download or read book How to Have Great Ideas written by John Ingledew and published by Laurence King Publishing. This book was released on 2016-02-01 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to Have Great Ideas is the essential guide for students and young professionals looking to embrace creative thinking in design, advertising and communications. It provides 53 practical strategies for unlocking innovative ideas. Strategies include improvisation techniques, changing the scenery, finding hidden links, looking to nature for inspiration, combining unusual systems, challenging set boundaries and many more. Each strategy is packed with great examples of successful contemporary and historical designs – from a designer dress made out of an old typewriter to ticket machines powered by recycled bottles in China, via the reimagining of famous brand logos and mis-use of photocopiers. Packed with practical projects to kick-start inventive thought in idea-blocked moments, this book explores creative thinking across all visual arts disciplines.

Author : Mortimer Adler
Publisher : Open Court
ISBN 13 : 081269693X
Total Pages : 554 pages
Book Rating : 4.36/5 ( download)

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Download or read book How to Think About the Great Ideas written by Mortimer Adler and published by Open Court. This book was released on 2000-03-01 with total page 554 pages. Available in PDF, EPUB and Kindle. Book excerpt: Time magazine called Mortimer J. Adler a "philosopher for everyman." In this guide to considering the big questions, Adler addresses the topics all men and women ponder in the course of life, such as "What is love?", "How do we decide the right thing to do?", and, "What does it mean to be good?" Drawing on his extensive knowledge of Western literature, history, and philosophy, the author considers what is meant by democracy, law, emotion, language, truth, and other abstract concepts in light of more than two millennia of Western civilization and discourse. Adler's essays offer a remarkable and contemplative distillation of the Great Ideas of Western Thought.

Author : Arthur B. VanGundy
Publisher : AMACOM Div American Mgmt Assn
ISBN 13 : 0814400906
Total Pages : 284 pages
Book Rating : 4.06/5 ( download)

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Download or read book Getting to Innovation written by Arthur B. VanGundy and published by AMACOM Div American Mgmt Assn. This book was released on 2007-07-16 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: As an acknowledged guru in the field of creativity and innovation, Arthur VanGundy has inspired businesses in a variety of industries to generate more original, cutting-edge ideas. Getting to Innovation is a detailed guide to achieving the critical first step in formulating creative and useful ideas–i.e., asking the right questions that define the challenges facing any organization. Readers will discover: * how to write positioning and rationale statements for each challenge * how to link together multiple objectives in priority frameworks * the top 10 techniques for generating creative ideas * tips for designing and running brainstorming retreats * advice on how to select the best ideas from the many that have been generated When it comes to true innovation, it’s not formulating the great ideas, but asking the right questions that will ultimately lead to results. Getting to Innovation offers the tools to help every company tap into its most inspired thinking.

Author : Paul Angone
Publisher : Zondervan
ISBN 13 : 0310341434
Total Pages : 155 pages
Book Rating : 4.37/5 ( download)

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Download or read book All Groan Up written by Paul Angone and published by Zondervan. This book was released on 2015-04-21 with total page 155 pages. Available in PDF, EPUB and Kindle. Book excerpt: All Groan Up: Searching for Self, Faith, and A Freaking Job! is the story of the GenY/Millennial generation told through the individual story of author Paul Angone. It’s a story of struggle, hope, failure, and doubts in the twilight zone of growing up and being grown, connecting with his twentysomething post-college audience with raw honesty, humor, and hope.

Author : Dave Birss
Publisher : Lulu.com
ISBN 13 : 1471620980
Total Pages : 107 pages
Book Rating : 4.80/5 ( download)

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Download or read book A User Guide to the Creative Mind written by Dave Birss and published by Lulu.com. This book was released on with total page 107 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Baldesar Castiglione
Publisher : Penguin
ISBN 13 : 1101651008
Total Pages : 73 pages
Book Rating : 4.01/5 ( download)

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Download or read book How to Achieve True Greatness written by Baldesar Castiglione and published by Penguin. This book was released on 2006-05-30 with total page 73 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the 100-part Penguin Great Ideas series comes an excerpt from the famous Book of the Courtier. In his witty and perceptive discourses on the ideal virtues of a Renaissance courtier, Baldesar Castiglione sets out values that continue to offer illumination in questions of leadership and government—espousing such qualities as prudence, courage, loyalty, affability, and style, and even encouraging the playing of sport as one of the best ways to gain influence and power. Penguin Great Ideas: Throughout history, some books have changed the world. They have transformed the way we see ourselves—and each other. They have inspired debate, dissent, war, and revolution. They have enlightened, outraged, provoked, and comforted. They have enriched lives—and destroyed them. Now Penguin Great Ideas brings you the works of the great thinkers, pioneers, radicals, and visionaries whose ideas shook civilization and helped make us who we are. Other titles in the series include Niccolò Machiavelli's The Prince, Thomas Paine's Common Sense, and Charles Darwin's On Natural Selection.

Author : Howard Wright
Publisher : Marshall Cavendish International Asia Pte Ltd
ISBN 13 : 9814382620
Total Pages : 290 pages
Book Rating : 4.25/5 ( download)

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Download or read book 100 Great Innovation Ideas written by Howard Wright and published by Marshall Cavendish International Asia Pte Ltd. This book was released on 2011-12-15 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Companies that fail to innovate will, like prehistoric dinosaurs, eventually disapper from the face of the earth. This book contains 100 great innovation ideas, extracted from the world’s best companies.Ideas provide the fuel for individuals and companies to create value and success. Indeed the power of ideas can even exceed the power of money. One simple idea can be the catalyst to move markets, inspire colleagues and employees, and capture the hearts and imaginations of customers. This book can be that very catalyst. Each innovation idea is succinctly described and is followed by advice on how it can be applied to the reader’s own business situation. A simple but potenitally powerful book for anyone seeking new inspiration and that killer application.

Author : David Lester
Publisher : Crimson Publishing
ISBN 13 : 1780590008
Total Pages : 230 pages
Book Rating : 4.04/5 ( download)

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Download or read book How They Started written by David Lester and published by Crimson Publishing. This book was released on 2007-06-01 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lots of us have ideas we think would make great businesses. Most of us never do anything with those ideas. But for those that do, a world of opportunity awaits them. This book is about 30 people who acted on their idea, made the first steps to start their business and subsequently went on to turn it into a global brand. From Innocent to Cobra to Dreams to Dysone, we reveal how some of the UK's biggest businesses got of the ground, and those very first steps taken by their founders.

Author : Denise Shekerjian
Publisher : Penguin
ISBN 13 : 0140109862
Total Pages : 273 pages
Book Rating : 4.63/5 ( download)

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Download or read book Uncommon Genius written by Denise Shekerjian and published by Penguin. This book was released on 1991-02-01 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drawing on interviews with 40 winners of the MacArthur Foundation Fellowship—the so-called "genius awards"—the insightful study throws fresh light on the creative process.