Free Prize Inside

Author : Seth Godin
Publisher : Penguin UK
ISBN 13 : 0141935758
Total Pages : 256 pages
Book Rating : 4.51/5 ( download)

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Download or read book Free Prize Inside written by Seth Godin and published by Penguin UK. This book was released on 2006-03-02 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Read Free Prize Inside and learn how to create something incredible that your customers won't be able to resist. Make something happen! Remember when cereal boxes came with a free prize inside? You already liked the cereal, but once you saw that there was a free prize inside - something small yet precious - it became irresistible. In his new book, Seth Godin shows how you can make your customers feel that way again. Here's a step-by-step way to get your organization to do something remarkable: quickly, cheaply and reliably. You don't need an MBA or a huge budget. All you need is a strategy for finding great ideas and convincing others to help you make them happen. Free Prize Inside is jammed with practical ideas you can use right now to MAKE SOMETHING HAPPEN, no matter what kind of company you work for. Because everything we do is marketing - even if you're not in the marketing department.

Author : Seth Godin
Publisher : Penguin
ISBN 13 : 1101218452
Total Pages : 286 pages
Book Rating : 4.57/5 ( download)

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Download or read book Free Prize Inside written by Seth Godin and published by Penguin. This book was released on 2004-05-11 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to find the soft innovation that will make your product, service, school, church, or career worth talking about. We live in an era of too much noise, too much clutter, too many choices, and too much spam. And as Seth Godin's 200,000-copy bestseller Purple Cow taught the business world, the old ways of marketing simply don't work anymore. The best way to sell anything these days is through word of mouth and the only real way to get word of mouth is to create something remarkable. Free Prize Inside, the sequel to Purple Cow, explains how to do just that. It's jammed with practical ideas you can use right now to make your product or service remarkable, so that it will virtually sell itself. Remember when cereal came with a free prize inside? Even if you already liked the cereal, it was the little plastic toy that made it irresistible. Godin explains how you can think of a bonus that will make your customers feel just as excited, no matter what business you're in. Consider these free prizes: • The Tupperware party, which turned buying plastic bowls into a social event • Flintstones vitamins, which turned a serious product into something fun • The free change-counting machine at every Commerce Bank branch • The little blue box from Tiffany, which makes people happy before they even open it This book offers a way to create free prizes quickly, cheaply, and reliably and persuade others in your organization to help you bring them to life.

Author : Anastasia Suen
Publisher : Capstone
ISBN 13 : 1434216276
Total Pages : 18 pages
Book Rating : 4.74/5 ( download)

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Download or read book A Prize Inside written by Anastasia Suen and published by Capstone. This book was released on 2010 with total page 18 pages. Available in PDF, EPUB and Kindle. Book excerpt: Robot and Rico go to the grocery store to search the cereal boxes for the one prize they don't have.

Author : Adam Grant
Publisher : Penguin
ISBN 13 : 1984815474
Total Pages : 40 pages
Book Rating : 4.77/5 ( download)

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Download or read book The Gift Inside the Box written by Adam Grant and published by Penguin. This book was released on 2019-10-01 with total page 40 pages. Available in PDF, EPUB and Kindle. Book excerpt: Adam Grant, the bestselling author of Give and Take, teams with his wife, Allison, to share the lighthearted tale of a gift in search of a giver--a classic in the making and the perfect conversation starter about thoughtfulness. This delightful book--one of Amazon's 2019 Holiday Gift Picks and Most Anticipated Books--is designed to start conversations with kids about generosity. In the tradition of Goodnight Gorilla, the words are intentionally spare. The book is meant to be read interactively, with adults posing questions so kids can guess what's happening (and why). Praised by both parents and teachers for sparking imagination and eliciting discussion, the story can be interpreted differently in every family, by every child, and reinterpreted many times over. Give the gift of this clever, earnest book about generosity--a new and nourishing fable for every child's library (and one that includes a delightfully innovative cover approach that requires the reader to unfasten the Velcroed cover for a fun unboxing effect!). It's a gift that keeps on giving. "Truly phenomenal . . . Kristen [Bell]'s favorite book we've read to the kids in a year." --Dax Shepard of the podcast "Armchair Expert"

Author : Jesse Lee Kercheval
Publisher : U of Nebraska Press
ISBN 13 : 9780803211353
Total Pages : 246 pages
Book Rating : 4.5X/5 ( download)

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Download or read book The Alice Stories written by Jesse Lee Kercheval and published by U of Nebraska Press. This book was released on 2007-10-01 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: A series of interlinked short stories chronicles the world of Alice, a girl raised in Florida, who finds love with the scion of a family of Norwegian-Wisconsin farmers, her beloved Anders, and their family as they confront the joys, sorrows, and challenges of life together in Wisconsin. Winner of the Prairie Schooner Book Prize in Fiction.

Author : Seth Godin
Publisher : Penguin UK
ISBN 13 : 0141924861
Total Pages : 160 pages
Book Rating : 4.61/5 ( download)

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Download or read book Purple Cow written by Seth Godin and published by Penguin UK. This book was released on 2005-01-27 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: You're either a Purple Cow or you're not. You're either remarkable or invisible. Make your choice. What do Apple, Starbucks, Dyson and Pret a Manger have in common? How do they achieve spectacular growth, leaving behind former tried-and-true brands to gasp their last? The old checklist of P's used by marketers - Pricing, Promotion, Publicity - aren't working anymore. The golden age of advertising is over. It's time to add a new P - the Purple Cow. Purple Cow describes something phenomenal, something counterintuitive and exciting and flat-out unbelievable. In his new bestseller, Seth Godin urges you to put a Purple Cow into everything you build, and everything you do, to create something truly noticeable. It's a manifesto for anyone who wants to help create products and services that are worth marketing in the first place.

Author : J. Anthony Lukas
Publisher : Vintage
ISBN 13 : 030782375X
Total Pages : 688 pages
Book Rating : 4.55/5 ( download)

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Download or read book Common Ground written by J. Anthony Lukas and published by Vintage. This book was released on 2012-09-12 with total page 688 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winner of the Pulitzer Prize, the National Book Critics Circle Award, the Robert F. Kennedy Book Award, and the American Book Award, the bestselling Common Ground is much more than the story of the busing crisis in Boston as told through the experiences of three families. As Studs Terkel remarked, it's "gripping, indelible...a truth about all large American cities." "An epic of American city life...a story of such hypnotic specificity that we re-experience all the shades of hope and anger, pity and fear that living anywhere in late 20th-century America has inevitably provoked." —Christopher Lehmann-Haupt, The New York Times

Author : James Crews
Publisher : U of Nebraska Press
ISBN 13 : 0803236352
Total Pages : 96 pages
Book Rating : 4.56/5 ( download)

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Download or read book The Book of what Stays written by James Crews and published by U of Nebraska Press. This book was released on 2011-09-01 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt: For any of us, what stays? James Crews writes of the love and lives that, whatever the loss or cost, we must hold and keep.

Author : Ralph Lazar
Publisher : Chronicle Books
ISBN 13 : 1452112959
Total Pages : 96 pages
Book Rating : 4.54/5 ( download)

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Download or read book Me without You written by Ralph Lazar and published by Chronicle Books. This book was released on 2012-01-13 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt: Looking for the perfect way to say I love you to a special someone? From famed cartoonists Lisa Swerling and Ralph Lazar, Me Without You features countless cute color illustrations of scenarios that are simply incomplete without two. A uniquely charming gift for Valentine's Day, anniversaries, or just because, readers will find themselves dipping into this beguiling book again and again.

Author : Sara Mayeux
Publisher : UNC Press Books
ISBN 13 : 1469656035
Total Pages : 287 pages
Book Rating : 4.38/5 ( download)

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Download or read book Free Justice written by Sara Mayeux and published by UNC Press Books. This book was released on 2020-04-28 with total page 287 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every day, in courtrooms around the United States, thousands of criminal defendants are represented by public defenders--lawyers provided by the government for those who cannot afford private counsel. Though often taken for granted, the modern American public defender has a surprisingly contentious history--one that offers insights not only about the "carceral state," but also about the contours and compromises of twentieth-century liberalism. First gaining appeal amidst the Progressive Era fervor for court reform, the public defender idea was swiftly quashed by elite corporate lawyers who believed the legal profession should remain independent from the state. Public defenders took hold in some localities but not yet as a nationwide standard. By the 1960s, views had shifted. Gideon v. Wainwright enshrined the right to counsel into law and the legal profession mobilized to expand the ranks of public defenders nationwide. Yet within a few years, lawyers had already diagnosed a "crisis" of underfunded, overworked defenders providing inadequate representation--a crisis that persists today. This book shows how these conditions, often attributed to recent fiscal emergencies, have deep roots, and it chronicles the intertwined histories of constitutional doctrine, big philanthropy, professional in-fighting, and Cold War culture that made public defenders ubiquitous but embattled figures in American courtrooms.