Brainstorming And Beyond

Author : Chauncey Wilson
Publisher : Newnes
ISBN 13 : 012407166X
Total Pages : 84 pages
Book Rating : 4.67/5 ( download)

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Download or read book Brainstorming and Beyond written by Chauncey Wilson and published by Newnes. This book was released on 2013-01-22 with total page 84 pages. Available in PDF, EPUB and Kindle. Book excerpt: Brainstorming and Beyond describes the techniques for generating ideas verbally, in writing, or through sketches. The first chapter focuses on brainstorming, the foundation method for ideation, which is a complex social process building off of social psychology principles, motivational constructs, and corporate culture. Brainstorming is commonly portrayed as an easy way to generate ideas, but in reality, it is a complex social process that is often flawed in ways that are not self-evident. Chapter 2 discusses Brainwriting, which is a variation on brainstorming in which each person writes ideas down on paper and then passes the paper to a new person who reads the first set of ideas and adds new ones. Since there is no group shouting out of ideas, strong facilitation skills are not required, and more often than not, Brainwriting results greatly exceed those of group brainstorming in a shorter time because ideas are generated in a parallel, rather than serial, fashion. Brainwriting is useful when time is limited, groups are hostile, or you are dealing with a culture where shouting out wild or divergent ideas might be difficult. Finally, in Chapter 3, readers learn about Braindrawing, a method of visual brainstorming that helps practitioners generate ideas for icons, other graphics, user interface layouts, or Web page designs. Each of these methods provides readers with ways to generate, present, and evaluate ideas so they can begin building a strong foundation for product success. Learn the proper techniques for generating ideas with limited time, hostile audiences, and limited facilitation support Explores efficient processes for analyzing the value of ideas Examines ways to generate visual as well as textual ideas

Author : Ellen Lupton
Publisher :
ISBN 13 : 9781616891848
Total Pages : 184 pages
Book Rating : 4.4X/5 ( download)

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Download or read book Graphic Design Thinking written by Ellen Lupton and published by . This book was released on 1900 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Pepe Nummi
Publisher : Grape People Finland Oy
ISBN 13 : 9789529373437
Total Pages : 130 pages
Book Rating : 4.30/5 ( download)

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Download or read book Beyond Brainstorming - Idealogue written by Pepe Nummi and published by Grape People Finland Oy. This book was released on 2016-06-27 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt: The idealogue method is an improved alternative to traditional brainstorming methods and doesn't just allow for ideas to be created and shared, but also helps facilitate the understanding of ideas, creating group consensus. Pepe, the original thief of idealogue method, explains how the method works, the concepts behind the method, and how to use the method with other tools and techniques to achieve a variety of aims in common business settings and meetings. In this book the reader will be taken directly into facilitative sessions around the world, and provided a front row seat to watch the idealogue method at work. The book strives to be a true user's manual, providing tangible, practical advice for how to effectively use the idealogue method in different situations.

Author : Ellen Lupton
Publisher : Princeton Architectural Press
ISBN 13 : 9781568989792
Total Pages : 0 pages
Book Rating : 4.92/5 ( download)

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Download or read book Graphic Design Thinking written by Ellen Lupton and published by Princeton Architectural Press. This book was released on 2011-07-27 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Creativity is more than an inborn talent; it is a hard-earned skill, and like any other skill, it improves with practice. Graphic Design Thinking: How to Define Problems, Get Ideas, and Create Form explores a variety of informal techniques ranging from quick, seat-of-the-pants approaches to more formal research methods for stimulating fresh thinking, and ultimately arriving at compelling and viable solutions. In the style with which author Ellen has come to been known hands-on, up-close approach to instructional design writing brainstorming techniques are grouped around the three basic phases of the design process: defining the problem, inventing ideas, and creating form. Creative research methods include focus groups, interviewing, brand mapping, and co-design. Each method is explained with a brief narrative text followed by a variety of visual demonstrations and case studies. Also included are discussions with leading professionals, including Art Chantry, Ivan Chermayeff, Jessica Helfand, Steven Heller, Abott Miller, Christoph Niemann, Paula Scher, and Martin Venezky, about how they get ideas and what they do when the well runs dry. The book is directed at working designers, design students, and anyone who wants to apply inventive thought patterns to everyday creative challenges.

Author : Phil McKinney
Publisher : Hachette UK
ISBN 13 : 1401304133
Total Pages : 288 pages
Book Rating : 4.33/5 ( download)

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Download or read book Beyond the Obvious written by Phil McKinney and published by Hachette UK. This book was released on 2012-02-07 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Killer Questions Your Company Should Be Asking Generating and executing great ideas is the key to staying ahead in a rapidly changing world. It seems so basic. Why is it so hard to actually get right? According to innovation expert Phil McKinney, the real problem is that we're teaching people to ask the wrong questions about their businesses--or none at all. There has to be a better way. In Beyond the Obvious, McKinney will help you use his proven FIRE (Focus, Ideation, Rank, Execution) Method to dig deeper and get back to asking the right questions--the ones all companies must ask to survive. Full of real-world examples, this book will change the way you operate, innovate, and create, and it all begins with battle-tested questions Phil has gathered on note cards throughout his career. Shared for the first time here, these "Killer Questions" include: What are the rules and assumptions my industry operates under? What if the opposite were true? What will be the buying criteria used by my customer in 5 years? What are my unshakable beliefs about what my customers want? Who uses my product in ways I never anticipated? These questions will reframe the way you see your products, your customers, and the way the two interact. Whether you're a company of thousands or a lean startup, Beyond the Obvious will give you the skills and easy-to-follow plan you need to make both the revolutionary changes and nuanced tweaks required for success. Praise for Beyond the Obvious "Human beings are creatures of habit, so getting ourselves and our teams to think beyond the obvious is a challenge we face all the time. Phil McKinney is an innovation expert, and his killer questions and hit-the-spot anecdotes provide a great way to get out in front of opportunities we otherwise won't see." -- Geoffrey Moore, author of Crossing the Chasm and Escape Velocity "I've always believed that asking the right questions is the essence of design. Phil McKinney proves that point with this wonderful set of killer questions that will jumpstart-or greatly enhance- your innovation efforts." -- B. Joseph Pine II, co-author, The Experience Economy & Infinite Possibility. "Product Innovation is a prerequisite to building great brands. Phil's questions are a prerequisite to building innovative products." -- Satjiv S. Chahil, former global marketing chief, Apple"

Author : Shelley Harwayne
Publisher : Taylor & Francis
ISBN 13 : 100384376X
Total Pages : 599 pages
Book Rating : 4.64/5 ( download)

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Download or read book Above and Beyond the Writing Workshop written by Shelley Harwayne and published by Taylor & Francis. This book was released on 2023-10-10 with total page 599 pages. Available in PDF, EPUB and Kindle. Book excerpt: When writing workshops first blossomed in classrooms, its hallmarks were genuine curiosity, individual choice, quality conversations, and engaging children's literature. A joyous hum of intention, creativity, and craft enlivened the school day. Today's teachers are often faced with a range of obstacles, as new initiatives are embraced, mandates handed down, and scripted programs are purchased. Sometimes teachers must sacrifice the original principles of the writing workshop and lose the creative venue they provide. Above and Beyond the Writing Workshop is filled with original writing challenges designed to bring back the spirit of the original writing workshop model and encourage teachers to enhance it with invention, innovation, and inspiration. Teaching creative writing is not only possible, but an important process in their instruction. Author Shelley Harwayne invites teachers to keep the workshop spirit alive by: Encouraging professional conversations on classroom ideas and methods between colleagues; Developing writing cues that allow young writers to be inquisitive, outspoken, and independent; Showing how high quality writing can make a difference; Offering an inspired and stimulating outlet for students to express their passions. Harwayne's book will help teachers encourage students to write the world around them, which can generate more critical thinking and make for a more well-rounded child.

Author : Eric Maisel, PhD
Publisher : New World Library
ISBN 13 : 1577319621
Total Pages : 218 pages
Book Rating : 4.27/5 ( download)

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Download or read book Brainstorm written by Eric Maisel, PhD and published by New World Library. This book was released on 2010-09-24 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: It’s true: a mind is a terrible thing to waste. Yet that’s what we do when we spend our weekend — and neurons — reliving a workplace squabble, spend a family visit chewing over childhood issues, or spend hours beating ourselves up when someone brings one of our own long-held (but never worked on) ideas to fruition. This kind of obsessing gets us, like a hamster on a wheel, nowhere. But as noted creativity expert Eric Maisel asserts, obsessing productively leads to fulfillment rather than frustration. A productive obsession, whether an idea for a novel, a business, or a vaccine, is chosen deliberately and pursued with determination. In this provocative, practical guide, Maisel coaches you to use the tendency to obsess to your creative advantage, fulfilling both your promise and your promises to yourself.

Author : Daniel Reimold
Publisher : Routledge
ISBN 13 : 1136206280
Total Pages : 570 pages
Book Rating : 4.83/5 ( download)

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Download or read book Journalism of Ideas written by Daniel Reimold and published by Routledge. This book was released on 2013-06-26 with total page 570 pages. Available in PDF, EPUB and Kindle. Book excerpt: Journalism of Ideas is a comprehensive field guide for brainstorming, discovering, reporting, digitizing, and pitching news, opinion, and feature stories within journalism 2.0. With on-the-job advice from professional journalists, activities to sharpen your multimedia reporting skills, and dozens of story ideas ripe for adaptation, Dan Reimold helps you develop the journalistic know-how that will set you apart at your campus media outlet and beyond. The exercises, observations, anecdotes, and tips in this book cover every stage of the story planning and development process, including how news judgment, multimedia engagement, records and archival searches, and various observational techniques can take your reporting to the next level. Separate advice focuses on the storytelling methods involved in data journalism, photojournalism, crime reporting, investigative journalism, and commentary writing. In addition to these tricks of the trade, Journalism of Ideas features an extensive set of newsworthy, timely, and unorthodox story ideas to jumpstart your creativity. The conversation continues on the author’s blog, College Media Matters. Reimold also shows students how to successfully launch a career in journalism: the ins and outs of pitching stories, getting your work published, and navigating the post-graduation job search. Related sections of the book highlight the art of freelancing 2.0, starting an independent site, blogging, constructing quality online portfolios, securing internships, and building a social media following.

Author : Robin Johnson
Publisher : Fueling Your Future! Going Abo
ISBN 13 : 9780778728313
Total Pages : 0 pages
Book Rating : 4.15/5 ( download)

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Download or read book Above and Beyond with Creativity and Innovation written by Robin Johnson and published by Fueling Your Future! Going Abo. This book was released on 2016-09-26 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Creativity and innovation are central to success in the 21st century. This dynamic title provides a comprehensive look at creative processes in a variety of settings. Readers are introduced to various brainstorming techniques and will learn different approaches to help refine and evaluate their ideas. Real-world examples, motivating challenges, and case studies broaden readers' understanding of this key skill set.

Author : Nelson S Bellamy, Jr
Publisher :
ISBN 13 :
Total Pages : 38 pages
Book Rating : 4.30/5 ( download)

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Download or read book Brainstorming For Life written by Nelson S Bellamy, Jr and published by . This book was released on 2021-04-27 with total page 38 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today is tomorrow, and tomorrow is yesterday - Nelson Bellamy's poems explore the fascinating and the absurd. With a beat-poet and rap-like rhythm, he drives us forward with poetic stories that make you want to keep turning the page.