Authentic

Author : Sarah Banet-Weiser
Publisher : NYU Press
ISBN 13 : 0814787134
Total Pages : 280 pages
Book Rating : 4.37/5 ( download)

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Download or read book Authentic TM written by Sarah Banet-Weiser and published by NYU Press. This book was released on 2012-10-15 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: While the practice of branding is typically understood as a tool of marketing, a method of attaching social meaning to a commodity as a way to make it more personally resonant with consumers, Banet-Weiser argues that in the contemporary era, brands are about culture as much as they are about economics.

Author : Angie Hockman
Publisher : Gallery Books
ISBN 13 : 1982151595
Total Pages : 336 pages
Book Rating : 4.91/5 ( download)

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Download or read book Shipped written by Angie Hockman and published by Gallery Books. This book was released on 2021-01-19 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Unhoneymooners meets The Hating Game in this witty, clever, and swoonworthy novel following a workaholic marketing manager who is forced to go on a cruise with her arch-nemesis when they’re up for the same promotion. Between taking night classes for her MBA and her demanding day job at a cruise line, marketing manager Henley Evans barely has time for herself, let alone family, friends, or dating. But when she’s shortlisted for the promotion of her dreams, all her sacrifices finally seem worth it. The only problem? Graeme Crawford-Collins, the remote social media manager and the bane of her existence, is also up for the position. Although they’ve never met in person, their epic email battles are the stuff of office legend. Their boss tasks each of them with drafting a proposal on how to boost bookings in the Galápagos—best proposal wins the promotion. There’s just one catch: they have to go on a company cruise to the Galápagos Islands...together. But when the two meet on the ship, Henley is shocked to discover that the real Graeme is nothing like she imagined. As they explore the Islands together, she soon finds the line between loathing and liking thinner than a postcard. With her career dreams in her sights and a growing attraction to the competition, Henley begins questioning her life choices. Because what’s the point of working all the time if you never actually live? Perfect for fans of Christina Lauren and Sally Thorne, Shipped is a fresh and engaging rom-com that celebrates the power of second chances and the magic of new beginnings.

Author : Paul Van Doren
Publisher : Vertel Publishing
ISBN 13 : 1641120258
Total Pages : 401 pages
Book Rating : 4.58/5 ( download)

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Download or read book Authentic written by Paul Van Doren and published by Vertel Publishing. This book was released on 2021-04-27 with total page 401 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the tradition of bestsellers such as Shoe Dog, Authentic is a surprisingly candid, compelling memoir by a high school dropout who went on to establish one of the world's most iconic brands. You may not have known their creator, but you certainly know the shoes: for more than four generations, Vans shoes have been synonymous with cool. Now in Authentic, a memoir written by Paul Van Doren and published just before his May 2021 death, the charismatic founder of Vans shares his story of heading West and capturing the American dream. Authentic is a celebration of Van Doren's remarkable life and the iconic brand he built, beloved by skateboarders, creatives, and fans everywhere for its laid-back, colorful SoCal vibe, and famous for its people-oriented company culture. In Authentic, he shares his unlikely journey from high-school dropout to sneaker-industry legend. A blue-collar kid with no higher education and zero retail experience, Van Doren started out as a 16-year-old "service boy" at a local rubber factory. Over the next few decades, he leveraged a knack for numbers, a genius for efficiency, and the know-how to make a great canvas tennis shoe into an all-American success story. What began as a family shoe business has today evolved into a globally recognized brand with billions of dollars of annual revenue. Van Doren is not just an entrepreneur, he's an innovator. In 1966, when the first House of Vans store opened, there were no stand-alone retail stores just for sneakers. Paul's bold experiments in product design, distribution, and marketing (Why not sell custom shoes? Single shoes?), aided by legions of fans — skateboarders, surfers, even Sean Penn wearing Vans' famous checkerboard slip-on shoe in the film Fast Times at Ridgemont High — made Vans a household name. But there was also back-breaking work, a shocking bankruptcy, family turmoil, and a profound shift in how customers think about athletic shoes. The book details Van Doren's personal life, but also hard-won business lessons learned over six turbulent decades in the shoe trade: the importance of deep-rooted values, of improvisation, of vision (and revision), and above all, of valuing people over profits. Authentic is Paul Van Doren's written legacy and his lessons for the innovators of tomorrow. Bracingly forthright and totally entertaining, Authentic is a business memoir by an American original.

Author : Michael Gross
Publisher : HarperCollins
ISBN 13 : 0062803778
Total Pages : 432 pages
Book Rating : 4.71/5 ( download)

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Download or read book Genuine Authentic written by Michael Gross and published by HarperCollins. This book was released on 2018-07-24 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: A fascinating and comprehensive look into the life of American fashion designer Ralph Lauren, now with an afterword. “Deep-dish...sharp-clawed...honestly admiring.”—New York Times There are at least two Ralph Laurens. To the public he's a gentle, modest, yet secure and purposeful man. Inside the walls of Polo Ralph Lauren, though, he was long seen by some as a narcissist, an insecure ditherer, and, at times, a rampaging tyrant. Michael Gross, author of the bestsellers Model and 740 Park, lays bare the truths of this fashion emperor's rise, and reveals not only the secrets of his meteoric success in marketing our shared fantasies, but also a widely unknown side that's behind the designer’s chic façade.

Author : Stephen Joseph
Publisher : Piatkus
ISBN 13 : 9780349404868
Total Pages : 0 pages
Book Rating : 4.60/5 ( download)

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Download or read book Authentic written by Stephen Joseph and published by Piatkus. This book was released on 2019-12-10 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The hunger for authenticity guides us throughout our lives. People strive for joined-up living, where on the one hand what they say and do reflects what they think and feel, and on the other what they think and feel reflects who they are. Stephen Joseph has pioneered developments in research into authenticity, drawing on the solid science of positive psychology to develop what has become one of the gold-standard tests for assessing authenticity. His and others' findings reveal that when people are in relationships in which they feel accepted, understood and valued, they drop their defences. They naturally begin to examine themselves psychologically, accommodate new information and live more authentically. What's more, the latest studies reveal that it is authenticity that leads to true happiness. In Authentic, Stephen Joseph presents his fresh and inspiring perspective on the psychology of authenticity alongside practical advice and exercises for the reader. Drawing on the wisdom of existential philosophers, the insights and research of psychologists, and case studies from his own and others' clinical experiences, he shows how authenticity is the foundation of human flourishing - as well as how the ideas relate to debates about the importance of happiness.

Author : Martin Seligman
Publisher : Hachette UK
ISBN 13 : 1857884132
Total Pages : 317 pages
Book Rating : 4.35/5 ( download)

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Download or read book Authentic Happiness written by Martin Seligman and published by Hachette UK. This book was released on 2011-01-11 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this important, entertaining book, one of the world's most celebrated psychologists, Martin Seligman, asserts that happiness can be learned and cultivated, and that everyone has the power to inject real joy into their lives. In Authentic Happiness, he describes the 24 strengths and virtues unique to the human psyche. Each of us, it seems, has at least five of these attributes, and can build on them to identify and develop to our maximum potential. By incorporating these strengths - which include kindness, originality, humour, optimism, curiosity, enthusiasm and generosity -- into our everyday lives, he tells us, we can reach new levels of optimism, happiness and productivity. Authentic Happiness provides a variety of tests and unique assessment tools to enable readers to discover and deploy those strengths at work, in love and in raising children. By accessing the very best in ourselves, we can improve the world around us and achieve new and lasting levels of authentic contentment and joy.

Author : Ashley Bernardi
Publisher : The Collective Book Studio
ISBN 13 : 1951412745
Total Pages : 224 pages
Book Rating : 4.46/5 ( download)

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Download or read book Authentic Power written by Ashley Bernardi and published by The Collective Book Studio. This book was released on 2021-12-21 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book has the power to heal the world one person at a time." - Lorilee Binstock, host of A Trauma Survivor's Podcast and founder of Authentic Insider Magazine WHAT IF YOU ALLOWED YOURSELF TO TRULY FEEL? Whether it’s grief, despair, or anxiety, society will always find a way to label feelings as “messy.” But burying these reactions only leads to greater emotional turmoil. In the past, we have looked to self-help gurus like Gary Zukav, whose Seat of the Soul inspired Oprah Winfrey to help America process trauma. So why did that book resonate with her, and what does everyone still love about Oprah? It's not that she's rich or that she's successful...it's her authenticity. She taps into what she has described in her SuperSoul Sundays as Authentic Power: uniting all the pieces of herself so that she's always bringing her whole self to everything she does. Oprah didn't ignore her messy feelings: she shared them with America, and she processed and integrated them in order to tap into her own authentic power. She became her authentic self, which exudes from her in every second that you see her. In Authentic Power: Give Yourself Permission to Feel, accomplished entrepreneur, journalist, publicist, and award-winning podcaster Ashley Bernardi continues the brave work of these great thought leaders by teaching you that your darkest hours are disguised opportunities to uncover and process, feel, heal, and grow. Bernardi’s personal journey began when she witnessed her father’s sudden death at age eleven. Years later, a mysterious illness began a personal quest toward healing and taught her that trauma and adversity can be sources of strength and self-discovery. Through daily affirmations and writing prompts, you will discover Ashley Bernardi’s F.E.E.L. Framework: Focus Enter Experience Learn You will explore chapters such as: Embrace the Waves of Emotions Lift the Emotional Fog Make Space for the Brave Conversations The F.E.E.L. Framework Balanced Body, Balanced Heart Discover Your Deeper, Powerful, Self Exercise Your Empathy As the founder of a national media relations and publicity firm, Ashley has the privilege of access to many of the world's leading experts in health and wellness who offered healing and hope with her personal challenges—a rich collection of top doctors, neurologists, psychologists, nutritionists, coaches, spiritualists, and others. She shares their profound wisdom so that you can build hope during your times of struggle. Bernardi searched for true healing and growth for more than twenty years; Authentic Power equips you with the tools to ignite your own journey now. "Through daily affirmations, exercises, and journaling prompts...Bernardi walks readers through her FEEL framework—focus, enter, experience, and learn— to help them find a way forward after experiencing trauma." —Publishers Weekly "Ashley Bernardi completely reveals herself and therefore all of us with a compendium of powerful words, wisdom and practices to put into place immediately." —Dana Look-Arimoto, host of Settle Smarter Podcast and author of Stop Settling, Settle Smart

Author : Marnie W. Curry
Publisher : Teachers College Press
ISBN 13 : 0807780715
Total Pages : 257 pages
Book Rating : 4.18/5 ( download)

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Download or read book Authentic Cariño written by Marnie W. Curry and published by Teachers College Press. This book was released on 2021 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: As the population of Latinx students grows in U.S. public schools and our nation seeks to address systemic inequities, racism, and xenophobia, this counternarrative provides inspiration to those wishing to reinvigorate schools and build a more caring and just world. This book documents the innovative practices, successes, and struggles of a full-service community high school serving mostly low-income, Latinx youth in an economically depressed California city. Based on 4 years of qualitative research, the author examines how educators, families, and community members established and sustained a social justice school that immersed youth in authentic cariño—a holistic blend of familial, intellectual, and critical care. By nurturing students’ moral, social, personal, and academic development, the school produced college-bound graduates ready to be agents of change in their own lives and in their communities. This case study synthesizes and extends scholarship on color-conscious, healing-centered educational care and offers rich portrayals of praxis that illuminate how schools can equip marginalized youth to thrive. “Although directed toward Latinx students, this work will benefit all students! Curry has provided us with a masterpiece.” —Gloria Ladson-Billings, professor emerita, University of Wisconsin-Madison “A must-read for teachers, researchers, and practitioners searching for a deeply authentic model for transforming schooling.” —Shawn Ginwright, San Francisco State University

Author : Sara Tasker
Publisher : White Lion Publishing
ISBN 13 : 1781318883
Total Pages : 192 pages
Book Rating : 4.81/5 ( download)

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Download or read book Hashtag Authentic written by Sara Tasker and published by White Lion Publishing. This book was released on 2019-02-19 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Hashtag Authentic, social media guru Sara Tasker provides tips, advice, and guidance on how to turn your personal Instagram account into a profitable creative outlet. Since setting up her Instagram account (@me_and_orla) while on maternity leave in 2013, Sara has become a celebrated influencer and iPhoneographer, and through her calm, atmospheric, and authentic style has garnered legions of followers. Here, Sara presents the lessons she has learned along the way. Sara's nurturing voice and enchanting photography provide guidance on: storytelling, with tips on finding your own visual style and personal niche; making pictures, including composing for Instagram, finding the best light, and getting the most out of your camera phone; archiving your life, with tips organized by themes like Craft & Making, Family & Pets, and Food & Ingredients; and sharing your world, detailing the keys to Instagram success and beyond. Hashtag Authentic is both an inspiring manual and an interactive tool for finding an online voice, growing a tribe, and becoming an influencer.

Author : Skye C. Cleary
Publisher : St. Martin's Essentials
ISBN 13 : 1250271363
Total Pages : 185 pages
Book Rating : 4.65/5 ( download)

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Download or read book How to Be Authentic written by Skye C. Cleary and published by St. Martin's Essentials. This book was released on 2022-08-16 with total page 185 pages. Available in PDF, EPUB and Kindle. Book excerpt: An illuminating introduction to the philosophy of Simone de Beauvoir and its relevance to modern life In an age of self-exposure, what does it mean to be authentic? “Authenticity” has become attenuated to the point of meaninglessness; everyone says to be yourself, but what that means is anyone’s guess. For existential philosopher Simone de Beauvoir, authenticity is not the revelation of a true self, but an exhilarating quest towards fulfillment. Her view, central to existentialism, is that we exist first and then spend the rest of our lives creating—not discovering—who we are. To be authentic is to live in pursuit of self-creation and self-renewal, with many different paths towards diverse goals. How to Be Authentic is a lively introduction to Simone de Beauvoir's philosophy of existentialism, as well as an exploration of the successes and failures that Beauvoir and other women have experienced in striving towards authenticity. Skye C. Cleary takes us through some of life’s major relationships and milestones: friendship; romantic love; marriage; children; and death, and examines how each offers an opportunity for us to stretch toward authenticity. While many people don’t get to choose their path in life—whether because of systemic oppression or the actions of other individuals—Cleary makes a compelling case that Beauvoir’s ideas can help us become more conscious of living purposefully, thoughtfully, and with vitality, and she shows us how to do so in responsible ways that invigorate every person’s right to become poets of their own lives.