Your Creative Business

Author : Ilana Griffo
Publisher : National Geographic Books
ISBN 13 : 195096843X
Total Pages : 0 pages
Book Rating : 4.35/5 ( download)

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Download or read book Mind Your Business written by Ilana Griffo and published by National Geographic Books. This book was released on 2021-08-17 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Want to start your own business, but not sure where to begin? Mind Your Business is the ONLY book that teaches you everything you need to know about how to build a successful business from scratch. From developing your brand to designing products to identifying your legal and tax needs, this comprehensive guide will take you through every step of the process and help you create a unique and customized roadmap for your business. Mind Your Business is for aspiring entrepreneurs who are driven, ambitious, creative, and determined to build a business and life they love. Author Ilana Griffo shares the formula that turned her creative hobby into a six-figure design studio. From initial planning to long-term business strategy, Mind Your Business includes: • Insider tips from successful entrepreneurs • Advice to identify your ideal market and customer • Legal guidelines to protect your ass(ets) • Budget and forecast tools • How to avoid the pitfalls that doom most startups • Guidance on how to scale and grow • Suggestions on how to dominate online platforms • Tips to beat your competitors with SEO and social media Mind Your Business puts you in the driver’s seat. It will help you navigate the journey of starting your first business and take your ambitions and ideas from wishful thinking to successful reality.

Author : Claire Bridges
Publisher : Kogan Page Publishers
ISBN 13 : 0749477334
Total Pages : 280 pages
Book Rating : 4.32/5 ( download)

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Download or read book In Your Creative Element written by Claire Bridges and published by Kogan Page Publishers. This book was released on 2016-12-03 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: SHORTLISTED: CMI Management Book of the Year 2018 - Innovation and Entrepreneurship Category In Your Creative Element helps readers identify a personal creativity formula for success, and kick-starts the creative journey. It provides personalized insights so that readers can develop their knowledge and skills and their own formula to unlock creativity and apply it in any context. In Your Creative Element is an original work on one of the hottest topics in business written by a creative director who has made it her business to unpick how and why creative ideas are born, develop and survive or die. The author has identified 62 elements that affect creativity and has created a unique 'Periodic Table of Creative Elements'. This simple framework adds logic and science to the concept of creativity and can be explored by anyone to find which creative elements are most important to them and to transform their approach to creativity. Highly practical and packed with case studies and tips from creative experts and organizations including Google, Netflix, Pixar, the NHS, the United Nations and Twitter as well as some of the world's most successful advertising agencies, In Your Creative Element provides inspiration and practical advice for readers who recognize that creativity is essential for business success but who do not know where to begin to unlock their creative potential.

Author : Angie Scarr
Publisher :
ISBN 13 : 9788412202977
Total Pages : 0 pages
Book Rating : 4.7X/5 ( download)

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Download or read book Your Creative Business written by Angie Scarr and published by . This book was released on 2020-12-31 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Turn your hobbies and talents into profit with this step-by-step guide for home-working creatives. Starting your own craft business isn't easy and it can be overwhelming knowing where to start. Even if you've already started a business, sometimes you might need a little help taking it to the next level. Concepts like pricing your work and online selling are new skills to many of us. If you relate to any of this, then this book was written for you. We tell you how to value your time or price your work correctly. We help you with your artist impostor syndrome. We show you how to deal with difficult customers. We encourage you to get your strategy together when you feel overwhelmed. From deciding what you want to make and developing your ideas, to branding and marketing your own small business, this book guides you through the entire process. It even shows you how to develop multiple income streams in order to future-proof yourself against unexpected global or personal events. Your Creative Business is written by Angie Scarr and Kira Swales, a mother-daughter creative duo, who combine their extensive experience in both the craft and marketing worlds to bring you the inspiration and information you need to start your own creative home-working business. They give you the nuts and bolts in a relaxed and humorous manner, breaking up the technical bits with anecdotes and fun exercises in order to help you turn your creative ideas into a real, profitable, craft business. Colour 6x9 Edition.

Author : Douglas Davis
Publisher : Simon and Schuster
ISBN 13 : 1440341559
Total Pages : 208 pages
Book Rating : 4.57/5 ( download)

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Download or read book Creative Strategy and the Business of Design written by Douglas Davis and published by Simon and Schuster. This book was released on 2016-06-14 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The Business Skills Every Creative Needs! Remaining relevant as a creative professional takes more than creativity--you need to understand the language of business. The problem is that design school doesn't teach the strategic language that is now essential to getting your job done. Creative Strategy and the Business of Design fills that void and teaches left-brain business skills to right-brain creative thinkers. Inside, you'll learn about the business objectives and marketing decisions that drive your creative work. You already have the creativity; now it's time to gain the business insight. Once you understand what the people across the table are thinking, you'll be able to think how they think to do what we do." -- Provided by publisher.

Author : Kari Chapin
Publisher : Storey Publishing
ISBN 13 : 1603429891
Total Pages : 273 pages
Book Rating : 4.94/5 ( download)

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Download or read book Grow Your Handmade Business written by Kari Chapin and published by Storey Publishing. This book was released on 2012-01-01 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: Addresses all aspects of turning a creative interest into a profitable business, covering business planning, licensing, budgeting, time management, and legal issues.

Author : C. Genasi
Publisher : Springer
ISBN 13 : 0230001084
Total Pages : 161 pages
Book Rating : 4.84/5 ( download)

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Download or read book Creative Business written by C. Genasi and published by Springer. This book was released on 2003-09-10 with total page 161 pages. Available in PDF, EPUB and Kindle. Book excerpt: While many people in business have strong analytic skills, creativity has been undervalued in many organisations. The authors draw attention to creative thinking and action and how this can be used to solve business problems and improve performance. They show how some companies have achieved success as a result of creativity and provide a step by step guide for companies and individuals to become more creative. The book also contains numerous scenarios that encourage the reader to solve problems imaginatively and to apply these creative thoughts to their own business problems.

Author : Monika Kanokova
Publisher :
ISBN 13 : 9783950396799
Total Pages : 236 pages
Book Rating : 4.99/5 ( download)

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Download or read book My Creative (Side) Business written by Monika Kanokova and published by . This book was released on 2016-02-22 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you sick of being a freelancer with an irregular income? Do you ask yourself every single month how much you'll earn? Worried you won't have any new upcoming clients at all? My Creative (Side) Business is a book for smart creatives who desire to focus on their creative output and monetize their work. Whether you're trying to figure out a slow strategic way to become a creative freelancer and want to kick off a real plan, or whether you're determined to find ways to create regular income streams doing what you enjoy, this book will help you do just that. This practical guide offers stories of entrepreneurial women within the creative industries who turned their side projects into full-time businesses with multiple income streams. Filled with tips, tricks, stories, and interviews, it's a book you'll go back to multiple times in the future. *** We're grateful My Creative (Side) Business has been reviewed by amazing people we greatly admire: Sean Blanda, editor-in-chief and director at 99U: "With so much blustery, useless career advice out there, #MCFSB is a revelation: actionable, practical advice that you can use the moment you put down the book. A must-read for those looking to develop their side hustle." Katy Cowan, founding editor of Creative Boom and MD at Boomerang PR: "Packed full of inspiring interviews with women all across the world who have successfully gone freelance or turned their side projects into multiple revenue streams, it's something even the most established business owner should add to their reading list." Paul Jarvis, creator of the Creative Class: "I truly believe side projects are necessary for all freelancers. Monika does a brilliant job summing up why, as well as how, to tackle them in this book!" Kate Kendall, founder and CEO at Cloudpeeps: "The future of work is changing. More and more creatives are building long-term freelance businesses. Monika draws out the wisdom from a community of women who have been there and done that, setting you up for the best success." John Lee Dumas, founder and host of Entrepreneur on Fire: "Excellent read for entrepreneurs who are ready to be challenged to think outside of the box about their businesses and IGNITE." *** We've interviewed Sara Combs, Elaine McMillion Sheldon, Maaike Boot, Sophie C Ryba, Elise Blaha, Julieta Ulanovsky, Susan Schmitz, Shayna Oliveira, Sarah Eichhorn, Joanna Penn, Jamie Seerman aka Jaymay, Patty Golsteijn, Helen Johannessen, and Lisa Glanz for this book.

Author : Jim Camp
Publisher : Crown Currency
ISBN 13 : 1400045290
Total Pages : 287 pages
Book Rating : 4.97/5 ( download)

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Download or read book Start with No written by Jim Camp and published by Crown Currency. This book was released on 2011-12-07 with total page 287 pages. Available in PDF, EPUB and Kindle. Book excerpt: Start with No offers a contrarian, counterintuitive system for negotiating any kind of deal in any kind of situation—the purchase of a new house, a multimillion-dollar business deal, or where to take the kids for dinner. Think a win-win solution is the best way to make the deal? Think again. For years now, win-win has been the paradigm for business negotiation. But today, win-win is just the seductive mantra used by the toughest negotiators to get the other side to compromise unnecessarily, early, and often. Win-win negotiations play to your emotions and take advantage of your instinct and desire to make the deal. Start with No introduces a system of decision-based negotiation that teaches you how to understand and control these emotions. It teaches you how to ignore the siren call of the final result, which you can’t really control, and how to focus instead on the activities and behavior that you can and must control in order to successfully negotiate with the pros. The best negotiators: * aren’t interested in “yes”—they prefer “no” * never, ever rush to close, but always let the other side feel comfortable and secure * are never needy; they take advantage of the other party’s neediness * create a “blank slate” to ensure they ask questions and listen to the answers, to make sure they have no assumptions and expectations * always have a mission and purpose that guides their decisions * don’t send so much as an e-mail without an agenda for what they want to accomplish * know the four “budgets” for themselves and for the other side: time, energy, money, and emotion * never waste time with people who don’t really make the decision Start with No is full of dozens of business as well as personal stories illustrating each point of the system. It will change your life as a negotiator. If you put to good use the principles and practices revealed here, you will become an immeasurably better negotiator.

Author : Bob Schmetterer
Publisher : John Wiley & Sons
ISBN 13 : 0471454532
Total Pages : 257 pages
Book Rating : 4.33/5 ( download)

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Download or read book Leap written by Bob Schmetterer and published by John Wiley & Sons. This book was released on 2003-03-10 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: Traditionally, company leaders develop a business strategy based on bottom lines and profit margins, then hire an ad agency to back up that strategy with creative advertising. But history shows that some of the most effective branding campaigns are born when companies work with ad agencies to develop a business strategy that has a big, creative idea at its heart-what CEO of Euro RSCG Bob Schmetterer calls the Creative Business Idea. In Leap, Bob Schmetterer shows advertisers how to combine advertising creativity and bottom-line realities to develop winning business strategies and winning ad campaigns. He analyzes some of the most creative business ideas in history, showing how successful advertising and marketing strategies do more than simply communicate the brand-they define it. Advertisers know how to create demand for an existing brand, but Schmetterer argues that the next challenge for advertisers is to help their clients apply creative thinking to their core business strategy before they launch a branding blitz. Leap is about connecting the left brain and the right brain to develop solid business strategies that are also creative, fresh, and exciting. It's about mixing business's cold fixation on numbers with the warm heart of art and creativity to build revolutionary brands. It's about connecting with and listening to the client, understanding the business and the product, tapping into the client's passion for the product, and transmitting that passion to the consumer. It's about what happens when the business makes creativity part of its core strategy-enabling it to move beyond self-imposed boundaries and expand the limits of its reach. With a wealth of examples from Volvo to Purdue, Schmetterer shows ad agencies and managers how to help their clients develop the big, creative idea that will transform their businesses-and perhaps their industries. It's time for companies to make the Leap that synthesizes business and creativity to reap the full rewards of profitable innovation. BOB SCHMETTERER is Chairman and CEO of Euro RSCG Worldwide, a one of the world's top five global advertising and communications agencies with clients such as Intel, Peugeot, Air France, Orange, Abby National, MCI, Danone Group, Reckitt Benckiser, Volvo, and Yahoo!

Author : Harriet Kelsall
Publisher : Robinson
ISBN 13 : 1472141083
Total Pages : 320 pages
Book Rating : 4.88/5 ( download)

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Download or read book The Creative's Guide to Starting a Business written by Harriet Kelsall and published by Robinson. This book was released on 2018-09-20 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'A book to devour from start to finish - easy to do as it is accessibly-written and oh so fascinating - and then to dip into later for reference.' - Joanna Reeves Do you have a passion for making beautiful objects? Are you wondering whether you can take the next step and turn your creativity into a career? This inspirational guide offers easy-to-follow advice from talented and creative industry experts. There are practical exercises that will help you sell your creations, choose the right time to start your business, and guide you through as you do so. With The Creative's Guide to Starting a Business, you will discover the best way to: Create pieces that sell Write a business plan Identify and reach customers Research the competition Price products and test the market Promote the business successfully Packed with interviews, encouraging real life stories, and tips from successful entrepreneurs who started with a passion and turned it into their own successful, creative business, this practical guide will take you through the very first steps of defining creative and financial success to ultimately establishing a rewarding start-up.