You Can Be An Entrepreneur Too

Author : Emily Heyward
Publisher : Penguin
ISBN 13 : 0593084314
Total Pages : 242 pages
Book Rating : 4.11/5 ( download)

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Download or read book Obsessed written by Emily Heyward and published by Penguin. This book was released on 2020-06-09 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: The 2020 Porchlight Marketing & Sales Book of the Year The cofounder and chief branding officer of Red Antler, the branding and marketing company for startups and new ventures, explains how hot new brands like Casper, Allbirds, Sweetgreen, and Everlane build devoted fan followings right out of the gate. We're in the midst of a startup revolution, with new brands popping up every day, taking over our Instagram feeds and vying for our affection. Every category is up for grabs, and traditional brands are seeing their businesses erode as hundreds of small companies encroach on their territory, each hoping to become the next runaway success. But it's not enough to have a great idea, or a cool logo. Emily Heyward founded Red Antler, the Brooklyn based brand and marketing company, to help entrepreneurs embed brand as a driver of business success from the beginning. In Obsessed, Heyward outlines the new principles of what it takes to build and launch a brand that has people queuing up to buy it on opening day. She takes you behind the scenes of the creation of some of today's hottest new brands, showing you: • How Casper was able to upend the mattress industry by building a beloved brand where none had existed before • How the dating app Hinge won a fanatical user base and great word-of-mouth with the promise that the app was "designed to be deleted" • Why luggage startup Away, now valued at $1.4 billion, could build their brand around love of travel by launching with just one product--a hard-shell carry-on suitcase--rather than a whole range of luggage offerings. Whether you're starting a new business, launching a new product line, or looking to refresh a brand for a new generation of customers, Obsessed shows you why the old rules of brand-building no longer apply, and what really works for today's customers.

Author : Mark Cuban
Publisher : Diversion Books
ISBN 13 : 1635764718
Total Pages : 123 pages
Book Rating : 4.10/5 ( download)

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Download or read book Kid Start-Up written by Mark Cuban and published by Diversion Books. This book was released on 2018-08-14 with total page 123 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The best way to predict the future is to invent it." —Mark Cuban, How to Win at the Sport of Business Discover a winning idea, launch your business, and start making money today! Do you think it would be cool to run your own business? Do you want to help people with everyday problems? Do you want to make money? Then you could be an entrepreneur! You don't have to be a grownup to launch your start-up. We'll show you how to discover a great business idea and get it off the ground. You can try one of our ten kid-friendly businesses, including timeless ventures like starting a lemonade stand to more modern-day endeavors like launching an Etsy art store, or create your own. Because every billionaire was once a kid with great ideas—just like you!

Author : Gary Vaynerchuk
Publisher : HarperCollins
ISBN 13 : 0062674692
Total Pages : 273 pages
Book Rating : 4.92/5 ( download)

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Download or read book Crushing It! written by Gary Vaynerchuk and published by HarperCollins. This book was released on 2018-01-30 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: Four-time New York Times bestselling author Gary Vaynerchuk offers new lessons and inspiration drawn from the experiences of dozens of influencers and entrepreneurs who rejected the predictable corporate path in favor of pursuing their dreams by building thriving businesses and extraordinary personal brands. In his 2009 international bestseller Crush It, Gary insisted that a vibrant personal brand was crucial to entrepreneurial success, In Crushing It!, Gary explains why that’s even more true today, offering his unique perspective on what has changed and what principles remain timeless. He also shares stories from other entrepreneurs who have grown wealthier—and not just financially—than they ever imagined possible by following Crush It principles. The secret to their success (and Gary’s) has everything to do with their understanding of the social media platforms, and their willingness to do whatever it took to make these tools work to their utmost potential. That’s what Crushing It! teaches readers to do. In this lively, practical, and inspiring book, Gary dissects every current major social media platform so that anyone, from a plumber to a professional ice skater, will know exactly how to amplify his or her personal brand on each. He offers both theoretical and tactical advice on how to become the biggest thing on old standbys like Twitter, Facebook, YouTube, Instagram, Pinterest, and Snapchat; podcast platforms like Spotify, Soundcloud, iHeartRadio, and iTunes; and other emerging platforms such as Musical.ly. For those with more experience, Crushing It! illuminates some little-known nuances and provides innovative tips and clever tweaks proven to enhance more common tried-and-true strategies. Crushing It! is a state-of-the-art guide to building your own path to professional and financial success, but it’s not about getting rich. It’s a blueprint to living life on your own terms.

Author : Jamie Waller
Publisher :
ISBN 13 : 0857197134
Total Pages : 0 pages
Book Rating : 4.39/5 ( download)

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Download or read book Unsexy Business written by Jamie Waller and published by . This book was released on 2018-09-12 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Forget the hype and the sexy headlines, this is where you’ll make your fortune. In this revealing new book Jamie Waller, entrepreneur and self-made multimillionaire, shows how you don’t need to come up with some amazing new invention or app, or raise millions, to be a business success. What you need is hard work and determination. And you need to be looking for a business idea that is pretty unsexy if you really want to make it big. We’re talking about businesses that collect debts, sell sofas or ship goods – real, solid businesses that you probably use all the time. They won’t grab the headlines, but they can make you very, very rich. And that’s what makes unsexy so attractive. These are ordinary businesses made extraordinary by the people behind them and their commitment to taking their businesses to the top. Jamie has spoken to 11 amazing entrepreneurs who have created just this type of business and in face-to-face interviews he uncovers the secrets to their successes and gets firsthand accounts of their compelling, and sometimes dramatic, business stories. Jamie also tells his own inspirational story, of how he took his debt collection business from nothing to £33 million, facing stabbings and having a gun pointed at him along the way. Discover how you too can make it really big by ignoring the glitz and glamour and building your own unsexy business. Unsexy Business features: Mike Clare, Dreams | Matt Storey, M&M Supplies | Lara Morgan, Pacific Direct | Reginald Larry-Cole, Buy2Let Cars | Rami Ranger, Sun Mark | Thomas Delgado, WeBuyCarsToday.com | Harry Clarke, RingGo | Kate Lester, Diamond Logistics | Nick Broom, PVL | Charlie Mullins, Pimlico Plumbers | Martyn Dawes, Coffee Nation "A real insight into what it takes to make your fortune in business" Duncan Bannatyne “Unsexy Business is brilliant. I read every word, took pages of notes and felt inspired to ingest what I learned and apply it into my life. Jamie Waller has assembled an amazing group of entrepreneurs who share their roller coaster stories of how they made it and how you can do the same.” Michael Heppell, Best Selling Author, Speaker and Coach "What Jamie and the business leaders in this book have achieved is incredible and a real inspiration to the next generation of entrepreneurs” Ian Collins, LBC Radio Presenter “This collection of stories is a testament to the entrepreneurial spirit, that with hard work and determination, people can achieve the extraordinary. Read this book to learn how great businesses and ubiquitous brands were established against all odds”. Lord Karan Bilimoria, entrepreneur and Founder of Cobra Beer "A fantastic book which will inspire many people to start a business and also give huge insights into what will make it a success . A must read book for every potential entrepreneur.” Baroness Ruby McGregor-Smith, former CEO of Mitie Group PLC "Jamie has told his own remarkable story and that of a dozen others in order to distil lessons from everyday businesses that we take for granted. While we get drawn like moths to a flame of the so called Unicorn businesses or other businesses that make the headlines, this book pulls out lessons that are personal as well as practical from entrepreneurs who have made fortunes quietly by meeting our needs." Shailendra Vyakarnam; Director of Entrepreneurship at Cranfield University. "A really thought provoking and interesting angle on business success, a book we should all read! it’s impossible not to learn something from this book – great insight." Sarah Willingham, BBC Dragon and Entrepreneur

Author : Elaine Welteroth
Publisher : Penguin
ISBN 13 : 0525561617
Total Pages : 354 pages
Book Rating : 4.13/5 ( download)

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Download or read book More Than Enough written by Elaine Welteroth and published by Penguin. This book was released on 2020-04-28 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: INSTANT NEW YORK TIMES BESTSELLER WINNER OF THE 2020 NAACP IMAGE AWARD FOR OUTSTANDING LITERARY WORK — BIOGRAPHY/AUTOBIOGRAPHY NOW OPTIONED FOR DEVELOPMENT AS A TV SERIES BY PARAMOUNT TELEVISION STUDIOS AND ANONYMOUS CONTENT “The millennial Becoming . . . Inspiring and empowering.” —Entertainment Weekly “An essential read for women in the workplace today.” —Refinery29 Part-manifesto, part-memoir, from the revolutionary editor who infused social consciousness into the pages of Teen Vogue, an exploration of what it means to come into your own—on your own terms Throughout her life, Elaine Welteroth has climbed the ranks of media and fashion, shattering ceilings along the way. In this riveting and timely memoir, the groundbreaking journalist unpacks lessons on race, identity, and success through her own journey, from navigating her way as the unstoppable child of an unlikely interracial marriage in small-town California to finding herself on the frontlines of a modern movement for the next generation of change makers. Welteroth moves beyond the headlines and highlight reels to share the profound lessons and struggles of being a barrier-breaker across so many intersections. As a young boss and often the only Black woman in the room, she’s had enough of the world telling her—and all women—they’re not enough. As she learns to rely on herself by looking both inward and upward, we’re ultimately reminded that we’re more than enough.

Author : Rachel Bridge
Publisher : Kogan Page Publishers
ISBN 13 : 0749461845
Total Pages : 184 pages
Book Rating : 4.43/5 ( download)

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Download or read book You Can Do It Too written by Rachel Bridge and published by Kogan Page Publishers. This book was released on 2010-04-03 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: Starting up your own business is one of the most exciting and fulfilling things you can do - and it can make you extremely rich. But how do you get it right? You Can Do It Too which brings together the collective wisdom of successful entrepreneurs in the form of 20 essential things you must do when starting up a business such as: choose the right name, get a mentor, protect your idea and build a great team. Each lesson in this valuable blueprint is illustrated by a real entrepreneurial story which looks at why it is important and how you can incorporate it into your own business venture. You Can Do It Too is your first step to starting your own successful business. It is an inspirational masterclass for all budding entrepreneurs.

Author : Bill Aulet
Publisher : John Wiley & Sons
ISBN 13 : 1118692284
Total Pages : 288 pages
Book Rating : 4.88/5 ( download)

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Download or read book Disciplined Entrepreneurship written by Bill Aulet and published by John Wiley & Sons. This book was released on 2013-08-12 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: 24 Steps to Success! Disciplined Entrepreneurship will change the way you think about starting a company. Many believe that entrepreneurship cannot be taught, but great entrepreneurs aren’t born with something special – they simply make great products. This book will show you how to create a successful startup through developing an innovative product. It breaks down the necessary processes into an integrated, comprehensive, and proven 24-step framework that any industrious person can learn and apply. You will learn: Why the “F” word – focus – is crucial to a startup’s success Common obstacles that entrepreneurs face – and how to overcome them How to use innovation to stand out in the crowd – it’s not just about technology Whether you’re a first-time or repeat entrepreneur, Disciplined Entrepreneurship gives you the tools you need to improve your odds of making a product people want. Author Bill Aulet is the managing director of the Martin Trust Center for MIT Entrepreneurship as well as a senior lecturer at the MIT Sloan School of Management. For more please visit http://disciplinedentrepreneurship.com/

Author : Gabrielle Williams
Publisher :
ISBN 13 : 9780578090603
Total Pages : 87 pages
Book Rating : 4.00/5 ( download)

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Download or read book THE MAKING OF A YOUNG ENTREPRENEUR written by Gabrielle Williams and published by . This book was released on 2011 with total page 87 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Gary Vaynerchuk
Publisher : Harper Collins
ISBN 13 : 0061959332
Total Pages : 162 pages
Book Rating : 4.32/5 ( download)

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Download or read book Crush It! written by Gary Vaynerchuk and published by Harper Collins. This book was released on 2009-10-13 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Crush It!, online marketing trailblazer Gary Vaynerchuk tells business owners what they need to do to boost their sales using the internet—just as he has done to build his family’s wine store from a $4 million business to a $60 million one. Crush It! will show readers how to find their passion, then step by step how to turn it into a flourishing, monetized business.

Author : The Staff of Entrepreneur Media
Publisher : Entrepreneur Press
ISBN 13 : 1613083009
Total Pages : 563 pages
Book Rating : 4.00/5 ( download)

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Download or read book Start Your Own Business, Sixth Edition written by The Staff of Entrepreneur Media and published by Entrepreneur Press. This book was released on 2015-01-19 with total page 563 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tapping into more than 33 years of small business expertise, the staff at Entrepreneur Media takes today’s entrepreneurs beyond opening their doors and through the first three years of ownership. This revised edition features amended chapters on choosing a business, adding partners, getting funded, and managing the business structure and employees, and also includes help understanding the latest tax and healthcare reform information and legalities.