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Author : Daniel C. Bello
Publisher :
ISBN 13 :
Total Pages : 236 pages
Book Rating : 4.99/5 ( download)
Download or read book Wiley international encyclopedia of marketing. 6. International marketing written by Daniel C. Bello and published by . This book was released on 2011 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Jagdish N. Sheth
Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.31/5 ( download)
Download or read book Wiley International Encyclopedia of Marketing: International marketing written by Jagdish N. Sheth and published by . This book was released on 2011 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
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Publisher : John Wiley & Sons
ISBN 13 : 1405161787
Total Pages : 1775 pages
Book Rating : 4.87/5 ( download)
Download or read book Wiley International Encyclopedia of Marketing, 6 Volume Set written by and published by John Wiley & Sons. This book was released on 2011-02-07 with total page 1775 pages. Available in PDF, EPUB and Kindle. Book excerpt: With over 300 entries from hundreds of global experts, this is one of the premier marketing reference resources available worldwide. The 6-volume WIEM provides scholars and professionals with an international guide to marketing concepts and applications The far-reaching new developments, challenges and opportunities that have arisen in recent years are fully reflected in the entries Scholars and professionals will enjoy the flexible, multi-level structure, with entries ranging from topics summaries to short essays reviewing areas of development and debate Entries are further extended by sophisticated cross-referencing both among volumes and between encyclopedia entries and external sources The encyclopedia is also available online For ease of reference, the entries are arranged alphabetically within each of the subject volumes. Designed to encompass the scope of modern marketing, the volumes cover: Volume 1: Marketing Strategy Volume 2: Marketing Research Volume 3: Consumer Behavior Volume 4: Advertising and Integrated Communication Volume 5: Product Innovation and Management Volume 6: International Marketing
Author :
Publisher :
ISBN 13 : 9781780341996
Total Pages : pages
Book Rating : 4.97/5 ( download)
Download or read book Wiley International Encyclopedia of Marketing written by and published by . This book was released on 2011 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: With entries from hundreds of global experts, this is one of the premier marketing reference resources available worldwide.
Author : Barry L. Bayus
Publisher :
ISBN 13 :
Total Pages : 295 pages
Book Rating : 4.75/5 ( download)
Download or read book Wiley International Encyclopedia of Marketing written by Barry L. Bayus and published by . This book was released on 2011 with total page 295 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Wagner A. Kamakura
Publisher :
ISBN 13 :
Total Pages : 319 pages
Book Rating : 4.78/5 ( download)
Download or read book Wiley International Encyclopedia of Marketing written by Wagner A. Kamakura and published by . This book was released on 2011 with total page 319 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Michael A. Belch
Publisher :
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.25/5 ( download)
Download or read book Wiley International Encyclopedia of Marketing written by Michael A. Belch and published by . This book was released on 2011 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Barry L. Bayus
Publisher :
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.75/5 ( download)
Download or read book Wiley International Encyclopedia of Marketing written by Barry L. Bayus and published by . This book was released on 2011 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Jagdish N. Sheth
Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.31/5 ( download)
Download or read book Wiley International Encyclopedia of Marketing: Marketing research written by Jagdish N. Sheth and published by . This book was released on 2011 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 91 pages
Book Rating : 4.25/5 ( download)
Download or read book Wiley International Encyclopedia of Marketing written by and published by . This book was released on 2011 with total page 91 pages. Available in PDF, EPUB and Kindle. Book excerpt:
