What Exactly Is Business Development

Author : Scott Pollack
Publisher :
ISBN 13 : 9781521770504
Total Pages : 66 pages
Book Rating : 4.06/5 ( download)

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Download or read book What, Exactly, Is Business Development? written by Scott Pollack and published by . This book was released on 2018-02 with total page 66 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business Development is not just a sexy job title - it's a growth tool for companies. The only problem is, everyone expects you to learn "how to do BD" on the job.You can spend years figuring out what makes for successful partnerships, or you can learn a proven framework for thinking about and pursuing business development opportunities from a renowned expert. "What, Exactly, Is Business Development" provides exactly that.Over a 15+ year career, spanning companies ranging from American Express to WeWork, Scott Pollack has made all the mistakes, learned all the lessons, and has figured out the right way to do Business Development. He's taught hundreds of students in live workshops across the world, and now he's bringing those lessons to you in this book.TESTIMONIALS:"Whether you've been working in business development for years or are just starting out, this book is a blueprint that will ensure you maximize growth"FRANCIS LOBO, Chief Revenue Officer, WeWork"Scott's work is an essential read for those in, looking to break into, or have a better understanding of Business Development."KENNY HERMAN, Vice President, Business Development, Shutterstock"It's great to see Scott sharing what he's learned in this excellent primer on modern Business Development"CHRIS FRALIC, Partner, First Round Capital

Author : Richard Woodward
Publisher : Richard Woodward & Associates PTY LTD
ISBN 13 : 0994604505
Total Pages : 136 pages
Book Rating : 4.07/5 ( download)

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Download or read book Business Development That Works written by Richard Woodward and published by Richard Woodward & Associates PTY LTD. This book was released on 2016-07-12 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether you are new to sales and business development or an experienced campaigner looking for new ideas, this book will guide you step by step through the sales and business development process, providing practical advice to help you get the results you need. Business Development That Works includes: - Proven techniques that you can use immediately in your role - Language to use when engaging prospects - Exercises at the end of each chapter to apply the learning to your own situation

Author : Can Akdeniz
Publisher : Can Akdeniz
ISBN 13 :
Total Pages : 40 pages
Book Rating : 4./5 ( download)

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Download or read book Business Development Explained written by Can Akdeniz and published by Can Akdeniz. This book was released on 2014-12 with total page 40 pages. Available in PDF, EPUB and Kindle. Book excerpt: You may hear the term “business development” bandied about in the business world. But if someone says, “I work in business development,” what exactly does that mean? Business development is a somewhat fluid term and if you ask ten different people, you may get ten different definitions. Nonetheless, as we move through this book we will try to develop a basic understanding of business development.

Author : Anna Kennedy
Publisher : John Wiley & Sons
ISBN 13 : 1118962702
Total Pages : 439 pages
Book Rating : 4.01/5 ( download)

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Download or read book Business Development For Dummies written by Anna Kennedy and published by John Wiley & Sons. This book was released on 2015-02-04 with total page 439 pages. Available in PDF, EPUB and Kindle. Book excerpt: Growing a small business requires more than just sales Business Development For Dummies helps maximise the growth of small- or medium-sized businesses, with a step-by-step model for business development designed specifically for B2B or B2C service firms. By mapping business development to customer life cycle, this book helps owners and managers ensure a focus on growth through effective customer nurturing and management. It's not just sales! In-depth coverage also includes strategy, marketing, client management, and partnerships/alliances, helping you develop robust business practices that can be used every day. You'll learn how to structure, organise, and execute an effective development plan, with step-by-step expert guidance. Realising that you can't just "hire a sales guy" and expect immediate results is one of the toughest lessons small business CEOs have to learn. Developing a business is about more than just gaining customers – it's about integrating every facet of your business in an overarching strategy that continually works toward growth. Business Development For Dummies provides a model, and teaches you what you need to know to make it work for your business. Learn the core concepts of business development, and how it differs from sales Build a practical, step-by-step business development strategy Incorporate marketing, sales, and customer management in general planning Develop and implement a growth-enhancing partnership strategy Recognising that business development is much more than just sales is the first important step to sustained growth. Development should be daily – not just when business starts to tail off, or you fall into a cycle of growth and regression. Plan for growth, and make it stick – Business Development For Dummies shows you how.

Author : Hans Eibe Sørensen
Publisher : Wiley Global Education
ISBN 13 : 111839299X
Total Pages : 567 pages
Book Rating : 4.97/5 ( download)

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Download or read book Business Development written by Hans Eibe Sørensen and published by Wiley Global Education. This book was released on 2014-09-23 with total page 567 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook answers the basic questions: "What is business development?" "What does the business developer do?" and "What characterises good, structured, effective business development?" Distinguishing business development and the tasks of the business developer from traditional approaches of strategic management, entrepreneurship, and strategic marketing, this textbook will enable the market-oriented business developer to conceive, craft, and implement superior business plans. The book is divided into three modules focusing on the market-oriented business developer’s mindset, on providing a state-of-the-art toolbox for careful strategic analyses and decisions, and lastly on the critical aspects of business plans and their content. The approach of the book is focused and selective in its choice of content and provides a cumulative development of the relevant topics. Each chapter includes an ‘implications for the market-oriented business developer’ at the end to enhance a student’s learning. The content of the book is applicable to any new business venture as well as for the development and implementation of growth opportunities in mature organizations. Inherently international in its scope, the text includes numerous real world examples, taken from the author’s own experience as a biotech entrepreneur, as well as from the wider global business community.

Author : Ian Cooper
Publisher : Pearson UK
ISBN 13 : 027375954X
Total Pages : 193 pages
Book Rating : 4.46/5 ( download)

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Download or read book The Financial Times Guide to Business Development written by Ian Cooper and published by Pearson UK. This book was released on 2012-08-07 with total page 193 pages. Available in PDF, EPUB and Kindle. Book excerpt: With over 500 tips, tactics, techniques and thought provoking business questions, this is the authoritative guide to attracting more customers, profit, revenue and business success. Whether you are a budding entrepreneur, existing business owner, manager or director, this is the most comprehensive, pragmatic, common sense collection of business development techniques ever brought together into one book. It is structured so that you can easily find and dip into specific topics or view the whole book from a more overall strategic standpoint.

Author : Martin Austin
Publisher : CRC Press
ISBN 13 : 1317170598
Total Pages : 202 pages
Book Rating : 4.94/5 ( download)

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Download or read book Business Development for the Biotechnology and Pharmaceutical Industry written by Martin Austin and published by CRC Press. This book was released on 2016-04-08 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business Development in the biotechnology and pharmaceutical industries accounts for over $5 billion in licensing deal value per year and much more than that in the value of mergers and acquisitions. Transactions range from licences to patented academic research, to product developments as licences, joint ventures and acquisition of intellectual property rights, and on to collaborations in development and marketing, locally or across the globe. Asset sales, mergers and corporate takeovers are also a part of the business development remit. The scope of the job can be immense, spanning the life-cycle of products from the earliest levels of research to the disposal of residual marketing rights, involving legal regulatory manufacturing, clinical development, sales and marketing and financial aspects. The knowledge and skills required of practitioners must be similarly broad, yet the availability of information for developing a career in business development is sparse. Martin Austin's highly practical guide spans the complete process and is based on his 30 years of experience in the industry and the well-established training programme that he has developed and delivers to pharmaceutical executives from across the world.

Author : Robert Kegan
Publisher : Harvard Business Review Press
ISBN 13 : 1625278632
Total Pages : 336 pages
Book Rating : 4.30/5 ( download)

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Download or read book An Everyone Culture written by Robert Kegan and published by Harvard Business Review Press. This book was released on 2016-03-01 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Radical New Model for Unleashing Your Company’s Potential In most organizations nearly everyone is doing a second job no one is paying them for—namely, covering their weaknesses, trying to look their best, and managing other people’s impressions of them. There may be no greater waste of a company’s resources. The ultimate cost: neither the organization nor its people are able to realize their full potential. What if a company did everything in its power to create a culture in which everyone—not just select “high potentials”—could overcome their own internal barriers to change and use errors and vulnerabilities as prime opportunities for personal and company growth? Robert Kegan and Lisa Lahey (and their collaborators) have found and studied such companies—Deliberately Developmental Organizations. A DDO is organized around the simple but radical conviction that organizations will best prosper when they are more deeply aligned with people’s strongest motive, which is to grow. This means going beyond consigning “people development” to high-potential programs, executive coaching, or once-a-year off-sites. It means fashioning an organizational culture in which support of people’s development is woven into the daily fabric of working life and the company’s regular operations, daily routines, and conversations. An Everyone Culture dives deep into the worlds of three leading companies that embody this breakthrough approach. It reveals the design principles, concrete practices, and underlying science at the heart of DDOs—from their disciplined approach to giving feedback, to how they use meetings, to the distinctive way that managers and leaders define their roles. The authors then show readers how to build this developmental culture in their own organizations. This book demonstrates a whole new way of being at work. It suggests that the culture you create is your strategy—and that the key to success is developing everyone.

Author : David Butler
Publisher : Routledge
ISBN 13 : 1136423907
Total Pages : 204 pages
Book Rating : 4.01/5 ( download)

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Download or read book Business Development: A Guide to Small Business Strategy written by David Butler and published by Routledge. This book was released on 2012-05-04 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Business Development' provides a readable and practical book for the growth and development of businesses. This is primarily a textbook for the NVQ4 Business Development qualification, the Institute of Management Certificate in Owner Management courses, and HND Small business modules, but the text is also an invaluable practical guide to owner-managers of small businesses. All businesses pass through several stages of growth and it occurs for a number of reasons, such as change in the commercial market, increased customer demand for services or product, higher numbers of customers. Business Development shows how to make the most of this growth and also how to deal with the different types of problems that are encountered along the way. The book is structured to follow a logical sequence of questions that makes it readily accessible: Where are we now? Where do we want to go? What resources are needed to get there? What sales and marketing policies do we need to develop? It examines the personnel and staffing implications, the efficiency of the current financial management process, and the owner's own abilities to make it all happen. Most important of all it makes the owner-manager takes a long, hard look at the business and where it is really going.

Author : Alexander Taub
Publisher : McGraw Hill Professional
ISBN 13 : 0071825150
Total Pages : 289 pages
Book Rating : 4.53/5 ( download)

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Download or read book Pitching and Closing: Everything You Need to Know About Business Development, Partnerships, and Making Deals that Matter written by Alexander Taub and published by McGraw Hill Professional. This book was released on 2014-08-29 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: EVERYTHING YOU NEED TO BUILD REVENUE-GENERATING PARTNERSHIPS Corporations have profited from strong business development strategies for years. So it's no surprise that of the half-million new businesses created each year, the most successful ones are driven by business development. Now, savvy professionals on the business side of a startup have a reliable guide to perfecting the partnership strategies that will quickly add value to any company. Pitching & Closing gives you concrete action steps for mastering the specific skill set today's business-development professionals need to define their roles and meet revenue expectations. Written in practical terms by playmakers at Twitter and SocialRank, this A-to-Z guide walks you through forging relationships, pitching a company's product, building a network, sourcing deals, making rejection positive, and staying cool while closing large deals. Firsthand accounts from business development executives across many industries, from tech to television to finance, bring to life such topics as: How to consistently identify and land the best strategic alliances for your business Why people say "yes" and why they say "no" Etiquette for making introductions and reaching out to people in ways that elicit responses Monitoring core metrics to know where to invest your time In addition to implementable advice and techniques from the top minds in the industry, this complete resource features an entire section of best practices for every step of the partnering process. Make your moves with the confidence of having a team of experts at your back. The road from startup to IPO starts with Pitching & Closing. PRAISE FOR PITCHING & CLOSING "This book is a must-read for anyone in the business of transforming professional relationships into powerful strategic partnerships." -- Adam Bain, President of Global Revenue at Twitter "Pitching & Closing does a phenomenal job of giving you a seat in the room during some of the biggest business development deals of late. Anyone who reads this book will come away with a deep understanding of business development in the world of startups." -- Dylan Smith, CFO of Box "Pitching & Closing is the definitive guide to partnerships for the next generation of entrepreneurs and business leaders." -- Adam Braun, Founder and CEO of Pencils of Promise "An honest and insightful look at the delicate and complex handling of business development [that] guides readers on how to turn good ideas into great partnerships." -- Kyle Kelly, Business Development & Analysis at Zappos.com "Alex Taub and Ellen DaSilva have written the bible for business development in startup land--a well-researched, easily accessible accounting of best practices and tips of the trade from the people who are leaders in opening and closing deals that define some of the most exciting new companies on the landscape." -- Laurie Racine, Board Member, Creative Commons "I never thought I'd read a book that not only explains how nuanced business development can be, but also actually gives you what you need to take teams big and small to grow their business through partnerships. Impressive and fun to read." -- Paul Murphy, CEO of Dots and Partner at Betaworks