Ultimate Guide To Platform Building

Author : Wendy Keller
Publisher : Entrepreneur Press
ISBN 13 : 161308353X
Total Pages : 250 pages
Book Rating : 4.36/5 ( download)

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Download or read book Ultimate Guide to Platform Building written by Wendy Keller and published by Entrepreneur Press. This book was released on 2016-10-17 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing expert Wendy Keller delivers the ultimate guide to helping business owners differentiate themselves from the competition through branded marketing, dialed-in content designed to attract the right audience, create customers, and ultimately turn them into raving fans.

Author : Stephanie Chandler
Publisher : Linden Pub
ISBN 13 : 9781884956829
Total Pages : 143 pages
Book Rating : 4.23/5 ( download)

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Download or read book The Author's Guide to Building an Online Platform written by Stephanie Chandler and published by Linden Pub. This book was released on 2008 with total page 143 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Author's Guide to Building an Online Platform shows the reader how to: Develop a high-traffic website, establish himself as an expert in his field, build a fan base with e-newsletters, blog for fame, and utilize tactics to gain visability on Amazon.com and other online stores.

Author : Chuck Sambuchino
Publisher : Penguin
ISBN 13 : 1599635798
Total Pages : 248 pages
Book Rating : 4.98/5 ( download)

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Download or read book Create Your Writer Platform written by Chuck Sambuchino and published by Penguin. This book was released on 2012-10-26 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: Creating a platform isn't just beneficial--it's essential! In today's world of blogging, websites, Twitter feeds, and Facebook updates, building a writer platform from the ground up can seem a daunting task. Never fear--author and editor Chuck Sambuchino provides expert, practical advice for increasing your visibility, selling more books, and launching a successful career. In Create Your Writer Platform, you'll learn: • The definition of a platform--and why you should start building one now. • How to harness the 12 Fundamental Principles of Platform. • "Old School" and "New School" approaches to platform, from article writing and conference speaking to website development, blog posts, and social media avenues. • How to develop a platform for nonfiction, fiction, and memoir. In addition to Chuck's invaluable insights, you'll also find 12 case studies from authors with effective platforms, as well as professional advice from literary agents. If you're serious about building a platform tailored to you and your writing--a platform that's going to help you succeed as a writer--look no further than Create Your Writer Platform.

Author : Kim Walsh Phillips
Publisher : Entrepreneur Press
ISBN 13 : 1613084633
Total Pages : 202 pages
Book Rating : 4.32/5 ( download)

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Download or read book Ultimate Guide to Instagram for Business written by Kim Walsh Phillips and published by Entrepreneur Press. This book was released on 2023-06-13 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you ready to tap into Instagram’s booming network of 1.386 billion viable customers? Your customers are on Instagram right now waiting to buy from you. With this all-new updated Ultimate Guide to Instagram, Second Edition, social media marketing expert Kim Walsh Phillips highlights what’s new and innovative, and gives you the tools you need to get an immediate return on investment. From updated cross-platform branding and marketing advice, to all new practical blueprints for funneling followers, this guide unlocks the latest secrets successful entrepreneurs use to grow their following and drive sales directly from Instagram. Inside, readers will learn: To uncover who your right-fit customers are and how to find them easily on Instagram The secret new ways of going viral to grow your audience and multiply your sales. How to use the newest features of Instagram to drive more business quickly with a simple marketing funnel that works A new content creation formula to make creating content easy and effective. Copy-and-paste resources, and a simple roadmap gets you results fast and easy Brand-new up to date examples, marketing funnels and campaigns New features of Instagram featured; including stickers, stories, polls, and reels Whether you're new to the Instagram world or you're not sure how to get more out of your profile, this guide is the perfect tool for entrepreneurs ready to flood their business with sales. With this guide's easy-to-use strategies, easy-to-adapt blueprints, and other copy-and-paste resources, you'll unlock the power to become an Instagram Sales Machine!

Author : Laure Claire Reillier
Publisher : Taylor & Francis
ISBN 13 : 1317085515
Total Pages : 222 pages
Book Rating : 4.15/5 ( download)

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Download or read book Platform Strategy written by Laure Claire Reillier and published by Taylor & Francis. This book was released on 2017-04-21 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: During the last decade, platform businesses such as Uber, Airbnb, Amazon and eBay have been taking over the world. In almost every sector, traditional businesses are under attack from digital disrupters that are effectively harnessing the power of communities. But what exactly is a platform business and why is it different? In Platform Strategy, Laure Claire Reillier and Benoit Reillier provide a practical guide for students, digital entrepreneurs and executives to understand what platforms are, how they work and how you can build one successfully. Using their own "rocket model" and original case studies (including Google, Apple, Amazon), they explain how designing, igniting and scaling a platform business requires learning a whole new set of management rules. Platform Strategy also offers many fascinating insights into the future of platforms, their regulation and governance, as well as how they can be combined with other business models. Benoit Reillier and Laure Claire Reillier are co-founders of Launchworks, a leading advisory firm focused on helping organizations develop and scale innovative business models.

Author : Ted Prodromou
Publisher : Entrepreneur Press
ISBN 13 : 1613084005
Total Pages : 459 pages
Book Rating : 4.07/5 ( download)

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Download or read book Ultimate Guide to LinkedIn for Business written by Ted Prodromou and published by Entrepreneur Press. This book was released on 2019-04-16 with total page 459 pages. Available in PDF, EPUB and Kindle. Book excerpt: Find and Network with the Right Professionals You know it’s smart to connect with over 500 million business professionals on LinkedIn, but you may not know how to do it without wasting tons of time and money. LinkedIn expert and trainer Ted Prodromou delivers a step-by-step guide to using LinkedIn to grow your business, find profitable clients and customers, and hire the perfect employees. With more than a decade of experience helping businesses and entrepreneurs grow using SEO, pay-per-click management, and LinkedIn, Prodromou shares the most effective ways to keep you and your business in front of decision makers and build strong referral networks. You'll learn how to: Make online connections that are as strong as those made in person Use content marketing to build and promote your thought leadership profile Build trust with prospective clients by exploring similar interests and groups Develop a closing process that convert connections to clients Leverage your LinkedIn presence to drive you and your business to the top of the results page on multiple search engines—even Google As the definitive social network for people doing business, entrepreneurs ignore LinkedIn at their own peril. Take the direct approach to reaching the movers and shakers by listening to what Ted has to say. —Joel Comm, New York Times bestselling author of Twitter Power 3.0: How to Dominate Your Market One Tweet at a TimeIf you want to know the behind-the-scenes, real-world strategies, you need to read this book filled with applicable tips and tricks to save you time and money, and to give you a roadmap to actually making money on LinkedIn. —Scott Keffer, bestselling author and founder of Double Your Affluent Clients®

Author : Jules Marcoux
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781537799513
Total Pages : 0 pages
Book Rating : 4.17/5 ( download)

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Download or read book Be the Brand written by Jules Marcoux and published by Createspace Independent Publishing Platform. This book was released on 2016-09-21 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you want to learn how you can leverage and grow your personal brand, pick up this book. This book is a collection of short lessons - because I've learned that simplicity is key and - on ways to build the foundations of your personal brand, methods to growing your tribe, tips on monetizing your personal brand, and how to reinvent yourself constantly to be more in tune with your mission and your vision. The more you market yourself and treat yourself like a brand, the more successful you will be. Personal branding means building your reputation, growing your following, and constructing your name. Be the brand.

Author : Karen Leland
Publisher : Entrepreneur Press
ISBN 13 : 1613082312
Total Pages : 300 pages
Book Rating : 4.17/5 ( download)

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Download or read book Ultimate Guide to Pinterest for Business written by Karen Leland and published by Entrepreneur Press. This book was released on 2013-05-01 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: With 4,000 percent growth in just six months, 17 million users, and a record for more referral traffic than YouTube, Google+, and LinkedIn combined, Pinterest delivers an unbelievable opportunity for marketers . . . if they know how to effectively use it. Karen Leland acquaints business owners with the newest social media kid on the block. She covers: the ins and outs of signing up and getting started; building boards that get noticed, drive traffic, and convert fans into customers; creating a Pinterest community through power connections, contests, social media outreach, and smart pinning strategies; strategies for becoming a power Pinterest user and creating an enthusiastic following; best practices for pins that promote, including image optimization, consistent branding, social media integration, and high-value content; and Pinterest etiquette. Business owners learn to expand their business and brand’s success — one pin at a time.

Author : Theodore Panagacos
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781477486139
Total Pages : 0 pages
Book Rating : 4.35/5 ( download)

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Download or read book The Ultimate Guide to Business Process Management written by Theodore Panagacos and published by Createspace Independent Publishing Platform. This book was released on 2012-09-25 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this step by step guide, former Management Consultant and change management expert Theodore Panagacos walks you through the entire discipline of Business Process Management. Learn how to fast track your orgnaization's strategy to govern processes, create a process culture, and measure business performance. Best of all, this crystal-clear, convenient sized book can be put to work in your organization immediately!

Author : Ekaba Bisong
Publisher : Apress
ISBN 13 : 1484244702
Total Pages : 703 pages
Book Rating : 4.08/5 ( download)

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Download or read book Building Machine Learning and Deep Learning Models on Google Cloud Platform written by Ekaba Bisong and published by Apress. This book was released on 2019-09-27 with total page 703 pages. Available in PDF, EPUB and Kindle. Book excerpt: Take a systematic approach to understanding the fundamentals of machine learning and deep learning from the ground up and how they are applied in practice. You will use this comprehensive guide for building and deploying learning models to address complex use cases while leveraging the computational resources of Google Cloud Platform. Author Ekaba Bisong shows you how machine learning tools and techniques are used to predict or classify events based on a set of interactions between variables known as features or attributes in a particular dataset. He teaches you how deep learning extends the machine learning algorithm of neural networks to learn complex tasks that are difficult for computers to perform, such as recognizing faces and understanding languages. And you will know how to leverage cloud computing to accelerate data science and machine learning deployments. Building Machine Learning and Deep Learning Models on Google Cloud Platform is divided into eight parts that cover the fundamentals of machine learning and deep learning, the concept of data science and cloud services, programming for data science using the Python stack, Google Cloud Platform (GCP) infrastructure and products, advanced analytics on GCP, and deploying end-to-end machine learning solution pipelines on GCP. What You’ll Learn Understand the principles and fundamentals of machine learning and deep learning, the algorithms, how to use them, when to use them, and how to interpret your resultsKnow the programming concepts relevant to machine and deep learning design and development using the Python stack Build and interpret machine and deep learning models Use Google Cloud Platform tools and services to develop and deploy large-scale machine learning and deep learning products Be aware of the different facets and design choices to consider when modeling a learning problem Productionalize machine learning models into software products Who This Book Is For Beginners to the practice of data science and applied machine learning, data scientists at all levels, machine learning engineers, Google Cloud Platform data engineers/architects, and software developers