Theory Construction in Marketing

Download Theory Construction in Marketing PDF Online Free

Author :
Publisher : John Wiley & Sons
ISBN 13 :
Total Pages : 248 pages
Book Rating : 4.93/5 ( download)

DOWNLOAD NOW!


Book Synopsis Theory Construction in Marketing by : Gerald Zaltman

Download or read book Theory Construction in Marketing written by Gerald Zaltman and published by John Wiley & Sons. This book was released on 1982 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Theory Construction Series

Download Theory Construction Series PDF Online Free

Author :
Publisher :
ISBN 13 : 9780985486921
Total Pages : 32 pages
Book Rating : 4.29/5 ( download)

DOWNLOAD NOW!


Book Synopsis Theory Construction Series by : Martha Garcia-Murillo

Download or read book Theory Construction Series written by Martha Garcia-Murillo and published by . This book was released on 2012-08-21 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt: To make a contribution we need to identify scholarly holes. This booklet provides recommendations to identify papers and to take advantage of reference and database software to both identify key authors and papers, and to elicit ideas for the purpose of theory construction. It also presents a coding mechanism for the review of the literature to subsequently construct a visual map, using open source software, which can more easily help us to identify holes in current research. The codes will help to determine the main disciplines and sub-disciplines, the methods most commonly used, the levels of analysis, as well as the types of studies that others have used to approach the subject under research.

Theory Construction

Download Theory Construction PDF Online Free

Author :
Publisher : Englewood Cliffs, N.J. : Prentice-Hall
ISBN 13 : 9780139133435
Total Pages : 196 pages
Book Rating : 4.37/5 ( download)

DOWNLOAD NOW!


Book Synopsis Theory Construction by : Hubert M. Blalock

Download or read book Theory Construction written by Hubert M. Blalock and published by Englewood Cliffs, N.J. : Prentice-Hall. This book was released on 1969 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Theory Construction Series

Download Theory Construction Series PDF Online Free

Author :
Publisher :
ISBN 13 : 9780985486983
Total Pages : 75 pages
Book Rating : 4.88/5 ( download)

DOWNLOAD NOW!


Book Synopsis Theory Construction Series by : Martha Garcia-Murillo

Download or read book Theory Construction Series written by Martha Garcia-Murillo and published by . This book was released on 2012-10-22 with total page 75 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Building Theories

Download Building Theories PDF Online Free

Author :
Publisher : Springer
ISBN 13 : 3319727877
Total Pages : 282 pages
Book Rating : 4.75/5 ( download)

DOWNLOAD NOW!


Book Synopsis Building Theories by : David Danks

Download or read book Building Theories written by David Danks and published by Springer. This book was released on 2018-01-18 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores new findings on the long-neglected topic of theory construction and discovery, and challenges the orthodox, current division of scientific development into discrete stages: the stage of generation of new hypotheses; the stage of collection of relevant data; the stage of justification of possible theories; and the final stage of selection from among equally confirmed theories. The chapters, written by leading researchers, offer an interdisciplinary perspective on various aspects of the processes by which theories rationally should, and descriptively are, built. They address issues such as the role of problem-solving and heuristic reasoning in theory-building; how inferences and models shape the pursuit of scientific knowledge; the relation between problem-solving and scientific discovery; the relative values of the syntactic, semantic, and pragmatic view of theories in understanding theory construction; and the relation between ampliative inferences, heuristic reasoning, and models as a means for building new theories and knowledge. Through detailed arguments and examinations, the volume collectively challenges the orthodox view’s main tenets by characterizing the ways in which the different “stages” are logically, temporally, and psychologically intertwined. As a group, the chapters provide several attempts to answer long-standing questions about the possibility of a unified conceptual framework for building theories and formulating hypotheses.

Primer in Theory Construction

Download Primer in Theory Construction PDF Online Free

Author :
Publisher : Routledge
ISBN 13 : 1317345142
Total Pages : 208 pages
Book Rating : 4.45/5 ( download)

DOWNLOAD NOW!


Book Synopsis Primer in Theory Construction by : Paul Davidson Reynolds

Download or read book Primer in Theory Construction written by Paul Davidson Reynolds and published by Routledge. This book was released on 2015-07-02 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Primer in Theory Construction is for those who have already studied one or more of the social, behavioral, or natural sciences, but have no formal introduction to the way theories are constructed, stated, tested, and connected together to form a scientific body of knowledge. The author discusses scientific theories in general terms, but also addresses the special challenges of developing scientific knowledge about social and human phenomena. This Allyn and Bacon Classics Edition contains the complete text of the original copyright 1971 version, with new typography and page design.

Constructions

Download Constructions PDF Online Free

Author :
Publisher : University of Chicago Press
ISBN 13 : 0226300862
Total Pages : 278 pages
Book Rating : 4.63/5 ( download)

DOWNLOAD NOW!


Book Synopsis Constructions by : Adele E. Goldberg

Download or read book Constructions written by Adele E. Goldberg and published by University of Chicago Press. This book was released on 1995-03-15 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drawing on work in linguistics, language acquisition, and computer science, Adele E. Goldberg proposes that grammatical constructions play a central role in the relation between the form and meaning of simple sentences. She demonstrates that the syntactic patterns associated with simple sentences are imbued with meaning—that the constructions themselves carry meaning independently of the words in a sentence. Goldberg provides a comprehensive account of the relation between verbs and constructions, offering ways to relate verb and constructional meaning, and to capture relations among constructions and generalizations over constructions. Prototypes, frame semantics, and metaphor are shown to play crucial roles. In addition, Goldberg presents specific analyses of several constructions, including the ditransitive and the resultative constructions, revealing systematic semantic generalizations. Through a comparison with other current approaches to argument structure phenomena, this book narrows the gap between generative and cognitive theories of language.

Theory Building in Applied Disciplines

Download Theory Building in Applied Disciplines PDF Online Free

Author :
Publisher : Berrett-Koehler Publishers
ISBN 13 : 1609947339
Total Pages : 238 pages
Book Rating : 4.30/5 ( download)

DOWNLOAD NOW!


Book Synopsis Theory Building in Applied Disciplines by : Richard A. Swanson

Download or read book Theory Building in Applied Disciplines written by Richard A. Swanson and published by Berrett-Koehler Publishers. This book was released on 2013-08-05 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: Theory matters in applied disciplines—fields that apply scholarly research to professional practice, such as management, social work, health care, human resource development, education, and many others. Because these disciplines deal with human beings in the real world, a flawed theory can result in actual harm to people and institutions. When faced with a professional problem, practitioners resort to the latest fad or simply throw everything and anything at it because of the lack of sound theory. Scholars deal with problems by slicing them into small segments to study them but fail to address the practical implications. What's needed is a way to unite research and practice to create robust theory. This is exactly what Richard Swanson and Thomas Chermack offer here: a complete, five-step method for developing sound, field-tested theory in applied disciplines. Unlike many existing methods, which cover only the initial conceptualization of a theory, the authors offer a complete approach, from conceptualizing a theory to creating relevant assessment criteria, establishing a research agenda to test the theory's validity, applying the theoretical concepts in the real world, and using that experience to further refine and improve the theory. The method is not restricted to any single discipline, nor is it beholden to any research ideology. Swanson and Chermack provide a set of tools for each phase of the process, making this book accessible and applicable to a wide audience. And in addition to examples in each chapter, they offer two extended case examples of complete theory building. With flawed theories impeding the development of many applied disciplines, this book is desperately needed.

How to Build Social Science Theories

Download How to Build Social Science Theories PDF Online Free

Author :
Publisher : SAGE Publications
ISBN 13 : 1452210438
Total Pages : 241 pages
Book Rating : 4.38/5 ( download)

DOWNLOAD NOW!


Book Synopsis How to Build Social Science Theories by : Pamela J. Shoemaker

Download or read book How to Build Social Science Theories written by Pamela J. Shoemaker and published by SAGE Publications. This book was released on 2003-12-10 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Click ′Additional Materials′ to read the foreword by Jerald Hage As straightforward as its title, How to Build Social Science Theories sidesteps the well-traveled road of theoretical examination by demonstrating how new theories originate and how they are elaborated. Essential reading for students of social science research, this book traces theories from their most rudimentary building blocks (terminology and definitions) through multivariable theoretical statements, models, the role of creativity in theory building, and how theories are used and evaluated. Authors Pamela J. Shoemaker, James William Tankard, Jr., and Dominic L. Lasorsa intend to improve research in many areas of the social sciences by making research more theory-based and theory-oriented. The book begins with a discussion of concepts and their theoretical and operational definitions. It then proceeds to theoretical statements, including hypotheses, assumptions, and propositions. Theoretical statements need theoretical linkages and operational linkages; this discussion begins with bivariate relationships, as well as three-variable, four-variable, and further multivariate relationships. The authors also devote chapters to the creative component of theory-building and how to evaluate theories. How to Build Social Science Theories is a sophisticated yet readable analysis presented by internationally known experts in social science methodology. It is designed primarily as a core text for graduate and advanced undergraduate courses in communication theory. It will also be a perfect addition to any course dealing with theory and research methodology across the social sciences. Additionally, professional researchers will find it an indispensable guide to the genesis, dissemination, and evaluation of social science theories.

Theory Construction Series

Download Theory Construction Series PDF Online Free

Author :
Publisher :
ISBN 13 : 9780985486945
Total Pages : 55 pages
Book Rating : 4.45/5 ( download)

DOWNLOAD NOW!


Book Synopsis Theory Construction Series by : Martha Garcia-Murillo

Download or read book Theory Construction Series written by Martha Garcia-Murillo and published by . This book was released on 2012-10-19 with total page 55 pages. Available in PDF, EPUB and Kindle. Book excerpt: