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Author : Gerald Zaltman
Publisher : John Wiley & Sons
ISBN 13 :
Total Pages : 248 pages
Book Rating : 4.93/5 ( download)
Download or read book Theory Construction in Marketing written by Gerald Zaltman and published by John Wiley & Sons. This book was released on 1982 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Steven McCabe
Publisher : John Wiley & Sons
ISBN 13 : 9781444318760
Total Pages : 336 pages
Book Rating : 4.64/5 ( download)
Download or read book Corporate Strategy in Construction written by Steven McCabe and published by John Wiley & Sons. This book was released on 2010-01-19 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book draws together the main elements of strategic management theory and considers their relevance to contemporary practice in construction. It helps students understand what corporate strategy involves and how it is possible to develop a proactive approach to the management of key organisational resources that are essential to attain objectives. Understanding of the importance of strategic management has developed rapidly in the past decade. Recent economic events have shown that all organisations must continually reassess their approach to achieving intended objectives, especially improvement in customer focus. The construction industry is no different. Construction employers require graduates who are competent in understanding the basis of strategic management, the range of techniques that will enable the organisation to identify opportunities and threats and respond to rapid change. This book provides an overview of the context in which construction projects are carried out, and the potential methods that exist to conduct strategic analysis and decision-making. By analysing case studies, Corporate Strategy in Construction: Understanding today's theory & practice demonstrates how vital lessons can be learnt from other industries by benchmarking practices and developing alternative ways of delivering value to clients. A key message of the book is that construction organisations can, with a better appreciation of strategic management, increase their potential to innovate and create sustainable competitive advantage.
Author : David Langford
Publisher : Routledge
ISBN 13 : 1135813833
Total Pages : 1246 pages
Book Rating : 4.33/5 ( download)
Download or read book The Organization and Management of Construction written by David Langford and published by Routledge. This book was released on 2002-09-11 with total page 1246 pages. Available in PDF, EPUB and Kindle. Book excerpt: The proceedings of the CIB W65 Symposium on the Organization and Management of Construction conference are presented here and in the companion volumes as state-of-the-art papers documenting research and innovative practice in the field of construction. The volumes cover four broad themes: business management, project management, risk management, IT development and applications. Each volume is organized to provide easy reference so that the practitioner can speedily extract up to date information and knowledge about the global construction industry. Managing the Construction Enterprise (Volume One): Covers the firm and its business environment, markets and marketing, human resource management strategic planning, and quality management. Managing the Construction Project (Volume Two): focuses upon productivity, procurement, international projects and human issues in relation to management performance of construction organisations. Managing Risk (Volume Two): incorporates discussion of risk away from regulation by government and those safety risks inherent in the construction process. Managing Construction Information (Volume Three, published in conjunction with Construct IT Centre of Excellence): incorporates material on information systems and methods, application of IT to the design and construction processes and how IT theory and applications are best transmitted to students and practitioners. The work represents a collation of wide ranging ideas and theory about construction and how research has contributed to the development of the industry on a global application of research to the problems of the construction industry.
Author : Chris March
Publisher : Taylor & Francis
ISBN 13 : 1315528169
Total Pages : 472 pages
Book Rating : 4.68/5 ( download)
Download or read book Construction Management written by Chris March and published by Taylor & Francis. This book was released on 2017-03-28 with total page 472 pages. Available in PDF, EPUB and Kindle. Book excerpt: Construction Management: Theory and Practice is a comprehensive textbook for budding construction managers. The range of coverage makes the book essential reading for students studying management courses in all construction related disciplines and ideal reading for those with non-cognate degrees studying construction management masters courses, giving them a broad base of understanding about the industry. Part I outlines the main industry players and their roles in relation to the Construction Manager. Part II covers management theory, leadership and team working strategies. Part III details financial aspects including: sources of finance, appraisal and estimating, construction economics, whole life costing and life cycle analysis, bidding and tendering as well as procurement methods, types of contracts and project costing. Part IV covers construction operations management and issues such as supply chain management, health and safety, waste, quality and environmental management. Part V covers issues such as marketing, strategy, HRM, health, stress and well-being. Part VI concludes the book with reflections on the future of the industry in relation to the environment and sustainability and the role of the industry and its managers. The book keeps the discussion of current hot topics such as building information modelling (BIM), sustainability, and health and well-being included throughout and is packed with useful figures, tables and case studies from industry.
Author : Pauline Maclaran
Publisher : SAGE Publications Limited
ISBN 13 : 9781847870001
Total Pages : 0 pages
Book Rating : 4.07/5 ( download)
Download or read book Marketing Theory written by Pauline Maclaran and published by SAGE Publications Limited. This book was released on 2008-01-18 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing Theory presents a comprehensive scholarly overview of the development of marketing theory. Drawing on a variety of international sources, the three editors bring together key contributions to the field that reflect both historical and contemporary debates and influences. This major work draws together the many disparate perspectives that have contributed to the development of marketing theory to provide scholars with a substantive reference base from which to further develop the area.
Author : Paul Davidson Reynolds
Publisher : Routledge
ISBN 13 : 1317345142
Total Pages : 208 pages
Book Rating : 4.45/5 ( download)
Download or read book Primer in Theory Construction written by Paul Davidson Reynolds and published by Routledge. This book was released on 2015-07-02 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Primer in Theory Construction is for those who have already studied one or more of the social, behavioral, or natural sciences, but have no formal introduction to the way theories are constructed, stated, tested, and connected together to form a scientific body of knowledge. The author discusses scientific theories in general terms, but also addresses the special challenges of developing scientific knowledge about social and human phenomena. This Allyn and Bacon Classics Edition contains the complete text of the original copyright 1971 version, with new typography and page design.
Author : Robert Dubin
Publisher :
ISBN 13 :
Total Pages : 328 pages
Book Rating : 4.40/5 ( download)
Download or read book Theory Building written by Robert Dubin and published by . This book was released on 1978 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Lorraine Olszewski Walker
Publisher : Pearson Higher Ed
ISBN 13 : 1292055944
Total Pages : 246 pages
Book Rating : 4.47/5 ( download)
Download or read book Strategies for Theory Construction in Nursing written by Lorraine Olszewski Walker and published by Pearson Higher Ed. This book was released on 2013-10-03 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: For all masters or doctoral courses on nursing theory or related to framework development for practice or research. For beginning graduate students in nursing and related disciplines, this text offers the clearest, most useful introduction to methods of theory development. It places nursing theory development in context, with a rich historical view that traces the field from its from its mid-20th century beginnings through contemporary and emerging issues. Present-day coverage includes both domain- and population-focused theories designed to specifically address the needs of clients served by nurses. Important additions in this edition include short reflections and critical thinking projects, as well as a new chapter on using knowledge development and theory to inform practice.
Author : Luciano L'Abate
Publisher : Springer Science & Business Media
ISBN 13 : 1461409144
Total Pages : 453 pages
Book Rating : 4.44/5 ( download)
Download or read book Paradigms in Theory Construction written by Luciano L'Abate and published by Springer Science & Business Media. This book was released on 2011-12-01 with total page 453 pages. Available in PDF, EPUB and Kindle. Book excerpt: Within the field of psychology there is a proliferation of paradigms, theories, models, and dimensions without an underlying conceptual framework or theory. This conclusion has been reached by representatives of many different psychological specialties. In response to this inconsistency this book presents a hierarchical framework about important theoretical issues that are present in psychological thinking. These issues concern definitions of three major theoretical concepts in theory and practice: (a) paradigms, (b) theories, and (c) models. It focuses on defining, comparing, and contrasting these three conceptual terms. This framework clarifies differences among paradigms, theories, and models, terms which have become increasingly confused in the psychological literature. Paradigms are usually confused with theories or with models while theories are confused with models. Examples of misuses of these terms suggest the need for a hierarchical structure that views paradigms as conceptual constructions overseeing a variety of psychological theories and verifiable models.
Author : Michael John Baker
Publisher : Taylor & Francis
ISBN 13 : 9780415213981
Total Pages : 752 pages
Book Rating : 4.83/5 ( download)
Download or read book Marketing written by Michael John Baker and published by Taylor & Francis. This book was released on 2001 with total page 752 pages. Available in PDF, EPUB and Kindle. Book excerpt:
