The Selling of the President 1968

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Publisher :
ISBN 13 :
Total Pages : 258 pages
Book Rating : 4./5 ( download)

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Book Synopsis The Selling of the President 1968 by : Joe McGinniss

Download or read book The Selling of the President 1968 written by Joe McGinniss and published by . This book was released on 1969 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Selling of the President

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Publisher : Penguin
ISBN 13 : 0140112405
Total Pages : 273 pages
Book Rating : 4.05/5 ( download)

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Book Synopsis The Selling of the President by : Joe McGinniss

Download or read book The Selling of the President written by Joe McGinniss and published by Penguin. This book was released on 1988-08-02 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: What makes you cast your ballot? A Presidential candidate or a good campaign? How he stands on the issues or how he stands up to the camera? The Selling of the President is the enduring story of the 1968 campaign that wrote the script for modern Presidential politicking—and how that script came to be. It introduces: Harry Treleaven, the first adman to suggest that issues bore voters, that image is what counts Roger Ailes, a PR man who coordinated the TV presentations that delivered the product Frank Shakespeare, the man behind the whole campaign, who, after eighteen years at CBS, cast the image that sold America a President And the candidate, Richard Nixon himself—a politician running on television for the highest office in the land In his introduction, Joe McGinniss discusses why—unfortunately—his classic book is as pertinent today to understanding our political culture as it was the year it was published.

The Selling of the President

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Publisher :
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.36/5 ( download)

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Book Synopsis The Selling of the President by : Joe MacGinniss

Download or read book The Selling of the President written by Joe MacGinniss and published by . This book was released on 1972 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Selling the President, 1920

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Publisher : Bloomsbury Publishing USA
ISBN 13 : 0313075263
Total Pages : 126 pages
Book Rating : 4.61/5 ( download)

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Book Synopsis Selling the President, 1920 by : John A. Morello

Download or read book Selling the President, 1920 written by John A. Morello and published by Bloomsbury Publishing USA. This book was released on 2001-04-30 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt: Modern advertising moved into the 20th century borne on many vehicles and distinguished by many techniques, three of the most frequently used being reason why advertising, celebrity endorsements, and pre-emptive claims. Best known for his reason why advertising, Albert Davis Lasker, president of the Lord & Thomas Agency of Chicago, championed all three techniques, helping Lucky Strike Cigarettes, Van Camp's Pork & Beans, and Sunkist Oranges become business successes. His least known but best work was in the political area, where he helped the Republicans gain control of Congress in 1918, and with the election of Warren G. Harding, recapture the White House in 1920. This book covers events leading to Harding's nomination and election and the key role Lasker played in his election. Bringing along the tricks he had used to sell soap, beer, cigarettes, and canned food, Lasker plunged into political advertising, forever changing the way political candidates are publicized.

The Grifter's Club

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Publisher : PublicAffairs
ISBN 13 : 1541756967
Total Pages : 256 pages
Book Rating : 4.60/5 ( download)

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Book Synopsis The Grifter's Club by : Sarah Blaskey

Download or read book The Grifter's Club written by Sarah Blaskey and published by PublicAffairs. This book was released on 2020-08-04 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: An astonishing look inside the gilded gates of Mar-a-Lago, the palatial resort where President Trump conducts government business with little regard for ethics, security, or even the law. Donald Trump's opulent Palm Beach club Mar-a-Lago has thrummed with scandal since the earliest days of his presidency. Long known for its famous and wealthy clientele, the resort's guest list soon started filling with political operatives and power-seekers. Meanwhile, as Trump re-branded Mar-a-Lago "the Winter White House" and began spending weekends there, state business spilled out into full view of the club's members, and vast sums of taxpayer money and political donations began flowing into its coffers, and into the pockets of the president. The Grifter's Club is a breakthrough account of the impropriety, intrigue, and absurdity that has been on display in the place where the president is at his most relaxed. In these pages, a team of prizewinning Miami Herald journalists reveal the activities and motivations of the strange array of charlatans and tycoons who populate its halls. Some peddle influence, some seek inside information, and some just want to soak up the feeling of unfettered access to the world's most powerful leaders. With the drama of an expose and the edgy humor of a Carl Hiaasen novel, The Grifter's Club takes you behind the velvet ropes of this exclusive club and into its bizarre world of extravagance and scandal.

The Making of the President, 1960

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Publisher :
ISBN 13 :
Total Pages : 422 pages
Book Rating : 4.82/5 ( download)

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Book Synopsis The Making of the President, 1960 by : Theodore Harold White

Download or read book The Making of the President, 1960 written by Theodore Harold White and published by . This book was released on 1961 with total page 422 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Strange Justice

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Publisher : Graymalkin Media
ISBN 13 : 163168163X
Total Pages : 358 pages
Book Rating : 4.39/5 ( download)

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Book Synopsis Strange Justice by : Jane Mayer

Download or read book Strange Justice written by Jane Mayer and published by Graymalkin Media. This book was released on 2018-05-09 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now a New York Times Best Seller and a National Book Award finalist. Charged with racial, sexual, and political overtones, the confirmation of Clarence Thomas as a Supreme Court justice was one of the most divisive spectacles the country has ever seen. Anita Hill’s accusation of sexual harassment by Thomas, and the attacks on her that were part of his high-placed supporters’ rebuttal, both shocked the nation and split it into two camps. One believed Hill was lying, the other believed that the man who ultimately took his place on the Supreme Court had committed perjury. In this brilliant, often shocking book, Jane Mayer and Jill Abramson, two of the nation’s top investigative journalists examine all aspects of this controversial case. They interview witnesses that the Judiciary Committee chose not to call, and present documents never before made public. They detail the personal and professional pasts of both Clarence Thomas and Anita Hill and lay bare a campaign of lobbying, public relations, and character assassination fueled by conservative power at its most desperate. A gripping high-stakes drama, Strange Justice is not only a definitive account of the Clarence Thomas nomination hearings, but is also a classic casebook of how the Washington game is played by those for whom winning is everything.

Selling of the President

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Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.34/5 ( download)

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Book Synopsis Selling of the President by : Joe McGinniss

Download or read book Selling of the President written by Joe McGinniss and published by . This book was released on 1988 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Lives of the Presidents

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Publisher : Houghton Mifflin Harcourt
ISBN 13 : 9780152008086
Total Pages : 104 pages
Book Rating : 4.8X/5 ( download)

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Book Synopsis Lives of the Presidents by : Kathleen Krull

Download or read book Lives of the Presidents written by Kathleen Krull and published by Houghton Mifflin Harcourt. This book was released on 1998 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt: Focuses on the lives of presidents as parents, husbands, pet-owners, and neighbors while also including humorous anecdotes about hairstyles, attitudes, diets, fears, and sleep patterns.

The American Presidency

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Publisher : Cambridge University Press
ISBN 13 : 1139491628
Total Pages : 289 pages
Book Rating : 4.24/5 ( download)

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Book Synopsis The American Presidency by : Irwin L. Morris

Download or read book The American Presidency written by Irwin L. Morris and published by Cambridge University Press. This book was released on 2010-08-15 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presidential scholars increasingly turn to science to address the fundamental issues in the field, but undergraduates are rarely taught the skills to do the same. The American Presidency introduces students to new insights produced by the scientific study of the presidency and the scientific endeavor itself. After chapters on the scientific study of the presidency and background information on the presidency, the text discusses prominent theories of presidential power. Chapters on presidential elections, the president's relationship with other political actors (such as Congress and the Supreme Court), the president's role in foreign and economic policy, and presidential greatness include guided research exercises that provide students with the opportunity to apply the scientific method to empirical questions with significant theoretical content. The American Presidency provides students with the opportunity to learn about the presidency and enables them to draw their own reasoned conclusions about the nature of presidential power.