The Real Coke, the Real Story Counter Display

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Publisher :
ISBN 13 : 9780147782113
Total Pages : pages
Book Rating : 4.12/5 ( download)

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Book Synopsis The Real Coke, the Real Story Counter Display by : Thomas Oliver

Download or read book The Real Coke, the Real Story Counter Display written by Thomas Oliver and published by . This book was released on 1987-12-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: In 1985, the Coca-Cola Company did the unthinkable; they destroyed an American institution; they changed the taste of Coke. This is the story of how the Coca-Cola Company failed to realize the value of its own product and how they turned the mistake into a marketing triumph.

Counter-Cola

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Publisher : Univ of California Press
ISBN 13 : 0520970942
Total Pages : 424 pages
Book Rating : 4.46/5 ( download)

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Book Synopsis Counter-Cola by : Amanda Ciafone

Download or read book Counter-Cola written by Amanda Ciafone and published by Univ of California Press. This book was released on 2019-05-28 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt: Counter-Cola charts the history of one of the world’s most influential and widely known corporations, The Coca-Cola Company. Over the past 130 years, the corporation has sought to make its products, brands, and business central to daily life in over 200 countries. Amanda Ciafone uses this example of global capitalism to reveal the pursuit of corporate power within the key economic transformations—liberal, developmentalist, neoliberal—of the twentieth and twenty-first centuries. Coca-Cola's success has not gone uncontested. People throughout the world have redeployed the corporation, its commodities, and brand images to challenge the injustices of daily life under capitalism. As Ciafone shows, assertions of national economic interests, critiques of cultural homogenization, fights for workers’ rights, movements for environmental justice, and debates over public health have obliged the corporation to justify itself in terms of the common good, demonstrating capitalism’s imperative to either assimilate critiques or reveal its limits.

Conspiracies and Conspiracy Theories in American History [2 volumes]

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Publisher : Bloomsbury Publishing USA
ISBN 13 :
Total Pages : 668 pages
Book Rating : 4.03/5 ( download)

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Book Synopsis Conspiracies and Conspiracy Theories in American History [2 volumes] by : Christopher R. Fee

Download or read book Conspiracies and Conspiracy Theories in American History [2 volumes] written by Christopher R. Fee and published by Bloomsbury Publishing USA. This book was released on 2019-05-24 with total page 668 pages. Available in PDF, EPUB and Kindle. Book excerpt: This up-to-date introduction to the complex world of conspiracies and conspiracy theories provides insight into why millions of people are so ready to believe the worst about our political, legal, religious, and financial institutions. Unsupported theories provide simple explanations for catastrophes that are otherwise difficult to understand, from the U.S. Civil War to the Stock Market Crash of 1929 to the terrorist attacks on the World Trade Center in New York. Ideas about shadowy networks that operate behind a cloak of secrecy, including real organizations like the CIA and the Mafia and imagined ones like the Illuminati, additionally provide a way for people to criticize prevailing political and economic arrangements, while for society's disadvantaged and forgotten groups, conspiracy theories make their suffering and alienation comprehensible and provide a focal point for their economic or political frustrations. These volumes detail the highly controversial and influential phenomena of conspiracies and conspiracy theories in American society. Through interpretive essays and factual accounts of various people, organizations, and ideas, the reader will gain a much greater appreciation for a set of beliefs about political scheming, covert intelligence gathering, and criminal rings that has held its grip on the minds of millions of American citizens and encouraged them to believe that the conspiracies may run deeper, and with a global reach.

Production and Operations Management Systems

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Publisher : CRC Press
ISBN 13 : 1466507330
Total Pages : 522 pages
Book Rating : 4.33/5 ( download)

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Book Synopsis Production and Operations Management Systems by : Sushil Gupta

Download or read book Production and Operations Management Systems written by Sushil Gupta and published by CRC Press. This book was released on 2014-02-07 with total page 522 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since the beginning of mankind on Earth, if the "busyness" process was successful, then some form of benefit sustained it. The fundamentals are obvious: get the right inputs (materials, labor, money, and ideas); transform them into highly demanded, quality outputs; and make it available in time to the end consumer. Illustrating how operations relate to the rest of the organization, Production and Operations Management Systems provides an understanding of the production and operations management (P/OM) functions as well as the processes of goods and service producers. The modular character of the text permits many different journeys through the materials. If you like to start with supply chain management (Chapter 9) and then move on to inventory management (Chapter 5) and then quality management (Chapter 8), you can do so in that order. However, if your focus is product line stability and quick response time to competition, you may prefer to begin with project management (Chapter 7) to reflect the continuous project mode required for fast redesign rapid response. Slides, lectures, Excel worksheets, and solutions to short and extended problem sets are available on the Downloads / Updates tabs. The project management component of P/OM is no longer an auxiliary aspect of the field. The entire system has to be viewed and understood. The book helps students develop a sense of managerial competence in making decisions in the design, planning, operation, and control of manufacturing, production, and operations systems through examples and case studies. The text uses analytical techniques when necessary to develop critical thinking and to sharpen decision-making skills. It makes production and operations management (P/OM) interesting, even exciting, to those who are embarking on a career that involves business of any kind.

Yes!

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Publisher : Simon and Schuster
ISBN 13 : 9781416571124
Total Pages : 288 pages
Book Rating : 4.24/5 ( download)

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Book Synopsis Yes! by : Noah J. Goldstein

Download or read book Yes! written by Noah J. Goldstein and published by Simon and Schuster. This book was released on 2008-09-03 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how small changes can make a big difference in your powers of persuasion with this New York Times bestselling introduction to fifty scientifically proven techniques for increasing your persuasive powers in business and life. Every day we face the challenge of persuading others to do what we want. But what makes people say yes to our requests? Persuasion is not only an art, it is also a science, and researchers who study it have uncovered a series of hidden rules for moving people in your direction. Based on more than sixty years of research into the psychology of persuasion, Yes! reveals fifty simple but remarkably effective strategies that will make you much more persuasive at work and in your personal life, too. Cowritten by the world’s most quoted expert on influence, Professor Robert Cialdini, Yes! presents dozens of surprising discoveries from the science of persuasion in short, enjoyable, and insightful chapters that you can apply immediately to become a more effective persuader. Often counterintuitive, the findings presented in Yes! will steer you away from common pitfalls while empowering you with little known but proven wisdom. Whether you are in advertising, marketing, management, on sales, or just curious about how to be more influential in everyday life, Yes! shows how making small, scientifically proven changes to your approach can have a dramatic effect on your persuasive powers.

The Systems View of Life

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Publisher : Cambridge University Press
ISBN 13 : 1139867350
Total Pages : 513 pages
Book Rating : 4.51/5 ( download)

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Book Synopsis The Systems View of Life by : Fritjof Capra

Download or read book The Systems View of Life written by Fritjof Capra and published by Cambridge University Press. This book was released on 2014-04-10 with total page 513 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over the past thirty years, a new systemic conception of life has emerged at the forefront of science. New emphasis has been given to complexity, networks, and patterns of organisation, leading to a novel kind of 'systemic' thinking. This volume integrates the ideas, models, and theories underlying the systems view of life into a single coherent framework. Taking a broad sweep through history and across scientific disciplines, the authors examine the appearance of key concepts such as autopoiesis, dissipative structures, social networks, and a systemic understanding of evolution. The implications of the systems view of life for health care, management, and our global ecological and economic crises are also discussed. Written primarily for undergraduates, it is also essential reading for graduate students and researchers interested in understanding the new systemic conception of life and its implications for a broad range of professions - from economics and politics to medicine, psychology and law.

Thirty Years' View ; Or, A History of the Working of the American Government for Thirty Years, from 1820 to 1850. Chiefly Taken from the Congress Debates, the Private Jpapers of General Jackson and the Speeches of Ex-Senator Benton, with His Actual View of Men and Affairs ...

Download Thirty Years' View ; Or, A History of the Working of the American Government for Thirty Years, from 1820 to 1850. Chiefly Taken from the Congress Debates, the Private Jpapers of General Jackson and the Speeches of Ex-Senator Benton, with His Actual View of Men and Affairs ... PDF Online Free

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Publisher :
ISBN 13 :
Total Pages : 768 pages
Book Rating : 4.85/5 ( download)

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Book Synopsis Thirty Years' View ; Or, A History of the Working of the American Government for Thirty Years, from 1820 to 1850. Chiefly Taken from the Congress Debates, the Private Jpapers of General Jackson and the Speeches of Ex-Senator Benton, with His Actual View of Men and Affairs ... by : Thomas Hart Benton

Download or read book Thirty Years' View ; Or, A History of the Working of the American Government for Thirty Years, from 1820 to 1850. Chiefly Taken from the Congress Debates, the Private Jpapers of General Jackson and the Speeches of Ex-Senator Benton, with His Actual View of Men and Affairs ... written by Thomas Hart Benton and published by . This book was released on 1857 with total page 768 pages. Available in PDF, EPUB and Kindle. Book excerpt:

American Gas Association Monthly

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ISBN 13 :
Total Pages : 938 pages
Book Rating : 4.93/5 ( download)

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Book Synopsis American Gas Association Monthly by : American Gas Association

Download or read book American Gas Association Monthly written by American Gas Association and published by . This book was released on 1939 with total page 938 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Thirty Years' View, Or, A History of the Working of the American Government for Thirty Years, from 1820 to 1850, Chiefly Taken from the Congress Debates, the Private Papers of General Jackson, and the Speeches of Ex-Senator Benton, with His Actual View of Men and Affairs : with Historical Notes and Illustrations, and Some Notices of Eminent Deceased Contemporaries

Download Thirty Years' View, Or, A History of the Working of the American Government for Thirty Years, from 1820 to 1850, Chiefly Taken from the Congress Debates, the Private Papers of General Jackson, and the Speeches of Ex-Senator Benton, with His Actual View of Men and Affairs : with Historical Notes and Illustrations, and Some Notices of Eminent Deceased Contemporaries PDF Online Free

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Publisher :
ISBN 13 :
Total Pages : 764 pages
Book Rating : 4.96/5 ( download)

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Book Synopsis Thirty Years' View, Or, A History of the Working of the American Government for Thirty Years, from 1820 to 1850, Chiefly Taken from the Congress Debates, the Private Papers of General Jackson, and the Speeches of Ex-Senator Benton, with His Actual View of Men and Affairs : with Historical Notes and Illustrations, and Some Notices of Eminent Deceased Contemporaries by : Thomas Hart Benton

Download or read book Thirty Years' View, Or, A History of the Working of the American Government for Thirty Years, from 1820 to 1850, Chiefly Taken from the Congress Debates, the Private Papers of General Jackson, and the Speeches of Ex-Senator Benton, with His Actual View of Men and Affairs : with Historical Notes and Illustrations, and Some Notices of Eminent Deceased Contemporaries written by Thomas Hart Benton and published by . This book was released on 1856 with total page 764 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Citizen Coke: The Making of Coca-Cola Capitalism

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Publisher : W. W. Norton & Company
ISBN 13 : 0393245934
Total Pages : 386 pages
Book Rating : 4.36/5 ( download)

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Book Synopsis Citizen Coke: The Making of Coca-Cola Capitalism by : Bartow J. Elmore

Download or read book Citizen Coke: The Making of Coca-Cola Capitalism written by Bartow J. Elmore and published by W. W. Norton & Company. This book was released on 2014-11-03 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Citizen Coke demostrate[s] a complete lack of understanding about…the Coca-Cola system—past and present." —Ted Ryan, the Coca-Cola Company By examining “the real thing” ingredient by ingredient, this brilliant history shows how Coke used a strategy of outsourcing and leveraged free public resources, market muscle, and lobbying power to build a global empire on the sale of sugary water. Coke became a giant in a world of abundance but is now embattled in a world of scarcity, its products straining global resources and fueling crises in public health.