The Photographers Mba Senior High School Portraiture

Author : Sal Cincotta
Publisher :
ISBN 13 : 9780133463101
Total Pages : pages
Book Rating : 4.09/5 ( download)

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Download or read book The Photographer's MBA, Senior High School Portraiture written by Sal Cincotta and published by . This book was released on 2014 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Annotation For those photographers looking to start a business--or expand their current business--to include the lucrative high school senior portrait market, "The Photographer's MBA: Senior High School Portraiture" is a complete resource that dives deep into every aspect of the genre. Unlike other books that only cover one part of the business, photographer Sal Cincotta, who leads a highly successful portrait and wedding photography business, covers them all, including everything from shooting, posing, lighting, and post-production, to all the details on the business side: from creating business and marketing plans to pricing, costs, branding, and sales. Learn how to effectively define your style through your approach to lighting, equipment, posing, and post-productionUnderstand every aspect of the senior portrait "ambassador program"--What this referral program is, and how this essential component of the senior portrait business will help you succeedCreate business and marketing plans that will provide focus for your business and allow you to reach both your short-term and long-term goalsAssess your website, branding, and social media strategies, and learn how to improve your findability onlineTackle the pricing and sales process, and ensure that you are creating the best experience possible for your clientsThe book also offers a Next Steps section at the end of key chapters, which contains exercises that challenge you to actively implement the overall lessons in the book. By helping you create a solid plan, a strategy you can implement, and a vision for your business, T"he Photographer's MBA: Senior High School Portraiture "gets you well on your way to creating and sustaining a high school portraiture business that will grow and succeed for years to come.

Author : Sal Cincotta
Publisher : Peachpit Press
ISBN 13 : 0133463087
Total Pages : 241 pages
Book Rating : 4.88/5 ( download)

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Download or read book The Photographer's MBA, Senior High School Portraiture written by Sal Cincotta and published by Peachpit Press. This book was released on 2013-11-14 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: For those photographers looking to start a business—or expand their current business—to include the lucrative high school senior portrait market, The Photographer’s MBA: Senior High School Portraiture is a complete resource that dives deep into every aspect of the genre. Unlike other books that only cover one part of the business, photographer Sal Cincotta, who leads a highly successful portrait and wedding photography business, covers them all, including everything from shooting, posing, lighting, and post-production, to all the details on the business side: from creating business and marketing plans to pricing, costs, branding, and sales. Learn how to effectively define your style through your approach to lighting, equipment, posing, and post-production Understand every aspect of the senior portrait “ambassador program”—what this referral program is, and how this essential component of the senior portrait business will help you succeed Create business and marketing plans that will provide focus for your business and allow you to reach both your short-term and long-term goals Assess your website, branding, and social media strategies, and learn how to improve your findability online Tackle the pricing and sales process, and ensure that you are creating the best experience possible for your clients The book also offers a Next Steps section at the end of key chapters, which contains exercises that challenge you to actively implement the overall lessons in the book. By helping you create a solid plan, a strategy you can implement, and a vision for your business, The Photographer’s MBA: Senior High School Portraiture gets you well on your way to creating and sustaining a high school portraiture business that will grow and succeed for years to come.

Author : Ellie Vayo
Publisher : Amherst Media
ISBN 13 : 1584282770
Total Pages : 223 pages
Book Rating : 4.78/5 ( download)

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Download or read book The Art and Business of High School Senior Portrait Photography written by Ellie Vayo and published by Amherst Media. This book was released on 2002-09-01 with total page 223 pages. Available in PDF, EPUB and Kindle. Book excerpt: A profitable, efficient senior portrait studio is made possible with the help of the invaluable information in this book. Whether revving up a slow studio, branching into the teen and senior market, or capitalizing on building a profitable studio from the bottom up, photographers will find all the how-to details in this updated edition. Pricing strategies to ensure the business can stay afloat even during slow times, how to craft successful marketing and advertising campaigns to get clients in the door, and the latest surefire ways for using social networking to reach clients are just some of the provided tips that help get a studio noticed. Far more than a business book, it also includes suggestions on creating images that appeal to this age group, posing basics for seated and standing portraits, and hints for how to handle perceived flaws using corrective posing and lighting techniques that make every subject look his or her very best. This updated edition features all-new images and captions, updated information on technical tools, and plenty of new ideas for maximizing the excitement level during a clients’ portrait session.

Author : Dave Wacker
Publisher : Amherst Media
ISBN 13 : 1584284188
Total Pages : 127 pages
Book Rating : 4.85/5 ( download)

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Download or read book Master Guide for Photographing High School Seniors written by Dave Wacker and published by Amherst Media. This book was released on 2009-05-01 with total page 127 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this instructive resource, seasoned photographers illustrate how to become an elite senior-portrait photographer. Whether the student wants a simple headshot for the yearbook, classic studio portraits, or fashion-oriented images shot on location, this resource outlines every phase of the process—from selecting the right equipment, poses, and light to generating great expressions and using the computer to retouch the face. An emphasis to stay ahead of the competition in terms of style, technology, customer service, and advertising offers photographers no-nonsense ideas for shooting better images and providing more variety within the often very limited time constraints of a senior-portrait session. Packed with before-and-after images, sequential illustrations that show posing variations, sample marketing materials, and much more, this is a must have book for those entering the market—or those seeking to chisel out a bigger share.

Author : Bill Hurter
Publisher : Amherst Media
ISBN 13 : 1608954811
Total Pages : 158 pages
Book Rating : 4.10/5 ( download)

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Download or read book The Best of Senior Portrait Photography written by Bill Hurter and published by Amherst Media. This book was released on 2014-12-26 with total page 158 pages. Available in PDF, EPUB and Kindle. Book excerpt: From yearbook advertisements, postcard mailings, and promotions to website development and digital graduation announcements, every corner of the teen and senior portrait market is covered in this book of advice. Featuring the artistry of top senior portrait experts, this book showcases the blending of posing techniques with creative compositional and design methods in order to capture each subject’s full personality. Advice on posing, communication and expression during sessions, studio lighting, outdoor lighting, working with different client personalities, pricing, and proofing is provided.

Author : John Giolas
Publisher : Amherst Media, Inc
ISBN 13 : 9780936262833
Total Pages : 0 pages
Book Rating : 4.34/5 ( download)

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Download or read book High School Senior Portrait Photography written by John Giolas and published by Amherst Media, Inc. This book was released on 1999 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Combining technical information with business advice for conducting promotions, pricing, and getting school contracts, this book will be of use to both professional and amateur photographers. Readers will learn how to get seniors to come to their studio, how to photograph them, and how to keep them as customers.

Author : Sal Cincotta
Publisher : Peachpit Press
ISBN 13 : 0133132706
Total Pages : 312 pages
Book Rating : 4.00/5 ( download)

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Download or read book The Photographer's MBA written by Sal Cincotta and published by Peachpit Press. This book was released on 2012-11-20 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you have finally taken the leap with your photography and gone into business–or if you are considering it– The Photographer’s MBA will prove a helpful guide in navigating the often confusing and occasionally frustrating territories of business, marketing, pricing, and contracts. Photographer Sal Cincotta, who runs a highly successful portrait, senior, and wedding photography business, deftly leads you through “the other 90%” of the job of a photographer. In this book, you will: Consider what kind of business entity is best suited for you, such as a sole proprietorship, S-Corp, or LLC Learn about the critical importance of both business plans and marketing plans, and how they will help you reach your short-term and long-term goals Understand branding’s elements and how to define your own brand so that you stand out from the crowd Assess your social media strategy to optimize your presence online, and learn about search engine optimization (SEO) to increase your findability Tackle costs, pricing, and contracts (including copyright and model releases) At the end of each chapter, Sal offers a Next Steps section, containing exercises that challenge you to actively implement the overall lessons in the book. By helping you create a solid plan, a strategy you can implement, and a vision for your business, The Photographer’s MBA gets you well on your way to creating and sustaining a photography business that will grow and succeed for years to come.

Author : Lou Jacobs
Publisher : Amherst Media
ISBN 13 : 1584284129
Total Pages : 127 pages
Book Rating : 4.23/5 ( download)

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Download or read book Professional Portrait Photography written by Lou Jacobs and published by Amherst Media. This book was released on 2008-04-01 with total page 127 pages. Available in PDF, EPUB and Kindle. Book excerpt: By examining the work of 10 of today’s top portrait photographers and supplementing the images with interviews, this book offers insight into the working habits, equipment selection, and business strategies of those at the top of their game. In-depth and engaging, the guide also reveals creative inspiration and technical insight it reviews 15 to 20 of each artist's most highly acclaimed images, thereby providing an understanding of the full range of portrait styles that make up the body of modern portraiture. With the hard-won advice, strategies for success, and markedly different

Author : Bambi Cantrell
Publisher : Amphoto
ISBN 13 : 9780817455675
Total Pages : 186 pages
Book Rating : 4.71/5 ( download)

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Download or read book The Art of People Photography written by Bambi Cantrell and published by Amphoto. This book was released on 2007 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: Best-selling authors reveal how to capture the person behind the portrait. Portrait photography is one of the most challenging of all the photographic specialties. The person is right there--it seems so easy! But great portraits aren’t just about what the subject looks like. It’s about how they see themselves. Great people photography is about photography...and about understanding people.The Art of People Photographyshows photographers how to reveal the person behind the portrait. From the basics of choosing a camera and lens, to understanding composition, lighting, depth of field, exposure, and printing, and finally, to learning how to break the rules and capture the real personality of any subject, authorsBambi CantrellandSkip Cohenexplain how to think and shoot outside the box. Successful portrait photographers express their own artistic ideas while creating stunning, insightful portraits with personality and style. Here’s how to rise to that level of creativity and confidence. • From the best-selling authors ofThe Art of Wedding Photography—35,000 sold! • Techniques to benefit photographers at every level • Great tips on understanding people and thinking creatively

Author : Jeff Smith
Publisher : Amherst Media
ISBN 13 : 1608952010
Total Pages : 126 pages
Book Rating : 4.14/5 ( download)

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Download or read book Jeff Smith's Senior Portrait Photography Handbook written by Jeff Smith and published by Amherst Media. This book was released on 2010-01-01 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt: With detailed, informative instructions for capturing personable and memorable yearbook photos, this reference presents step-by-step demonstrations on advertising, talking to clients, producing outstanding images, and finalizing a sale. Noting the delicate balance of pleasing parents and teens alike, this resource illustrates how to marry the latest fashion-oriented photography trends with the needs of the family member who is paying for the session. A wealth of lighting and posing techniques combine with tips for analyzing the subject, choosing which features to accent and which to downplay, and creating alluring, fashionable looks that the whole family can appreciate. Emphasizing the value in allowing seniors to personalize their photos by bringing the shoot to their home or a more meaningful location, the guide also includes suggestions for incorporating additional visual elements such as pets, musical instruments, team uniforms, best friends, or significant others.