The Language Of Service Encounters

Author : J. César Félix-Brasdefer
Publisher : Cambridge University Press
ISBN 13 : 1107035821
Total Pages : 295 pages
Book Rating : 4.29/5 ( download)

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Download or read book The Language of Service Encounters written by J. César Félix-Brasdefer and published by Cambridge University Press. This book was released on 2015-04-30 with total page 295 pages. Available in PDF, EPUB and Kindle. Book excerpt: A comprehensive account of face-to-face interactions in commercial and non-commercial service encounter settings.

Author : Pilar Garcés-Conejos Blitvich
Publisher : John Benjamins Publishing Company
ISBN 13 : 9027262993
Total Pages : 261 pages
Book Rating : 4.98/5 ( download)

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Download or read book Technology Mediated Service Encounters written by Pilar Garcés-Conejos Blitvich and published by John Benjamins Publishing Company. This book was released on 2019-01-10 with total page 261 pages. Available in PDF, EPUB and Kindle. Book excerpt: The chapters in this collection, authored by renowned scholars, address a gap in the literature by focusing on the consequences that outsourcing, among other globalized economic practices, and remediation by new technologies have had on the service encounters genre (SE). From both a multilingual and a multidisciplinary perspective, this collection explores the development of technological applications and professional best practices as well as call centre interaction, e-commerce, and e-word of mouth. More specifically, the papers in this volume report on technology developed to support SEs and how this technology influences service providers and their allowable linguistic contributions. Further, this collection provides valuable insights on the language and strategic behaviour deployed in less researched kinds of SEs, gives special attention to how technology impacts the interface between the transactional and interactional goals of SEs, and thus has real world applications.

Author : J. César Félix-Brasdefer
Publisher :
ISBN 13 : 9781316332139
Total Pages : 296 pages
Book Rating : 4.36/5 ( download)

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Download or read book The Language of Service Encounters written by J. César Félix-Brasdefer and published by . This book was released on with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Miriam Firth
Publisher : Channel View Publications
ISBN 13 : 1845417291
Total Pages : 292 pages
Book Rating : 4.91/5 ( download)

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Download or read book Service Encounters in Tourism, Events and Hospitality written by Miriam Firth and published by Channel View Publications. This book was released on 2020-01-30 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers insights into the demands made on staff in service encounters in tourism, events and hospitality roles. Using data from research completed in these industries, it hinges upon storied incidents offered by workers about which the reader can reflect and apply theoretical knowledge. A key feature of this volume is that it focuses on staff perspectives and perceptions of service encounters and delivery rather than on customer or management perspectives. This will provide students, lecturers, management and customers with fresh and clear understandings of the demands made on staff, but also the perspectives from which the demands are seen. The chapters clarify to students how to apply academic knowledge within customer service contexts and include learning objectives, questions and summaries.

Author : Roland T. Rust
Publisher : Edward Elgar Publishing
ISBN 13 : 0857938851
Total Pages : 629 pages
Book Rating : 4.55/5 ( download)

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Download or read book Handbook of Service Marketing Research written by Roland T. Rust and published by Edward Elgar Publishing. This book was released on 2014-02-28 with total page 629 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Handbook of Service Marketing Research brings together an all-star team of leading researchers in service marketing to explore many of the hottest topics in service marketing today. Cutting-edge topics include: customer relationships and loy

Author : Piyush Sharma
Publisher : Springer
ISBN 13 : 3319919415
Total Pages : 101 pages
Book Rating : 4.16/5 ( download)

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Download or read book Intercultural Service Encounters written by Piyush Sharma and published by Springer. This book was released on 2018-06-19 with total page 101 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book investigates intercultural service encounters (ICSEs) in light of the rapidly globalizing world economy, examining the extant literature on the topic and identifying areas which require further exploration. With a focus on intercultural communication and competence, the author analyses diverse conceptual frameworks, providing theoretical models and practical initiatives for those working within the services marketing industry. An excellent resource for anyone interested in how culture shapes customer and employee expectations and perceptions, this book addresses the potential implications and limitations of future models.

Author : Amy Hanser
Publisher :
ISBN 13 :
Total Pages : 264 pages
Book Rating : 4.55/5 ( download)

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Download or read book Service Encounters written by Amy Hanser and published by . This book was released on 2008 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book shows how department stores and marketplaces in China have become important sites where Chinese people understand, and perform, unequal social relations.

Author : John A. Czepiel
Publisher : Free Press
ISBN 13 :
Total Pages : 360 pages
Book Rating : 4.48/5 ( download)

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Download or read book The Service Encounter written by John A. Czepiel and published by Free Press. This book was released on 1985 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Betsy Rymes
Publisher : Routledge
ISBN 13 : 1136473327
Total Pages : 147 pages
Book Rating : 4.26/5 ( download)

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Download or read book Communicating Beyond Language written by Betsy Rymes and published by Routledge. This book was released on 2014-01-03 with total page 147 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new book offers a timely and lively appraisal of the concept of communicative repertoires, resources we use to express who we are when in dialogue with others. Each chapter describes and illustrates the communicative resources humans deploy daily, but rarely think about – not only the multiple languages we use, but how we dress or gesture, how we greet each other or tell stories, the nicknames we coin, and the mass media references we make – and how these resources combine in infinitely varied performances of identity. Rymes also discusses how our repertoires shift and grow over the course of a lifetime, as well how a repertoire perspective can lead to a rethinking of cultural diversity and human interaction, from categorizing people’s differences to understanding how our repertoires can expand and overlap with other, thereby helping us to find common ground and communicate in increasingly multicultural schools, workplaces, markets, and social spheres. Rymes affirms the importance of the communicative repertoires concept with highly engaging discussions and contemporary examples from mass media, popular culture, and everyday life. The result is a fresh and exciting work that will resonate with students and scholars in sociolinguistics, intercultural communication, applied linguistics, and education.

Author : Colin Baker
Publisher : Multilingual Matters
ISBN 13 : 9781853593628
Total Pages : 776 pages
Book Rating : 4.21/5 ( download)

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Download or read book Encyclopedia of Bilingualism and Bilingual Education written by Colin Baker and published by Multilingual Matters. This book was released on 1998 with total page 776 pages. Available in PDF, EPUB and Kindle. Book excerpt: This encyclopedia is divided into three sections: individual bilingualism; bilingualism in society and bilingual education. It includes many pictures, graphs, maps and diagrams. The book concludes with a comprehensive bibliography on bilingualism.