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Download or read book Handbook of international direct marketing written by and published by . This book was released on 1976 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Adam Baines
Publisher :
ISBN 13 :
Total Pages : 348 pages
Book Rating : 4.94/5 ( download)
Download or read book The Handbook of International Direct Marketing written by Adam Baines and published by . This book was released on 1992 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Manfred Krafft
Publisher : Springer Science & Business Media
ISBN 13 : 3540396322
Total Pages : 339 pages
Book Rating : 4.21/5 ( download)
Download or read book International Direct Marketing written by Manfred Krafft and published by Springer Science & Business Media. This book was released on 2007-10-14 with total page 339 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is the first to focus exclusively on International direct marketing (IDM), integrating state-of-the-art knowledge, best practice and unique data. The first part is a comprehensive, well-structured review, covering all relevant sources from academic journals to practitioner magazines. The second part consists of best practice examples on various aspects of IDM. The third part contains a summary of a proprietary consumer study on direct marketing attitudes and affinities across 24 countries worldwide, accompanied by country-specific fact sheets for IDM campaigns.
Author : Fedma
Publisher :
ISBN 13 : 9780749432348
Total Pages : pages
Book Rating : 4.49/5 ( download)
Download or read book Standing Order written by Fedma and published by . This book was released on 1999-09-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Adam Baines
Publisher :
ISBN 13 :
Total Pages : 644 pages
Book Rating : 4.91/5 ( download)
Download or read book The Handbook of International Direct Marketing written by Adam Baines and published by . This book was released on 1996 with total page 644 pages. Available in PDF, EPUB and Kindle. Book excerpt: The third edition (others in 1992 and 1995) updates the information for potential investors in foreign enterprises. Includes a directory of hundreds of suppliers of direct-marketing services with contract details and sector specialisms, an economic snapshot of each country, an overview of the current penetration, an outline of the legislative framework, and details of relevant associations and available postal services in each country. Leavened with a healthy dose of advertising. Annotation copyrighted by Book News, Inc., Portland, OR
Author : Adam Baines
Publisher :
ISBN 13 :
Total Pages : 420 pages
Book Rating : 4.14/5 ( download)
Download or read book The Handbook of International Direct Marketing written by Adam Baines and published by . This book was released on 1995 with total page 420 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Ivan Hodac
Publisher :
ISBN 13 : 9780749434298
Total Pages : 0 pages
Book Rating : 4.95/5 ( download)
Download or read book The Handbook of International Direct and E-marketing written by Ivan Hodac and published by . This book was released on 2001 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This handbook is concerned with direct marketing as a medium for international and cross-border commerce, and provides a tool for direct marketing specialists. At its core is a directory of e-marketing service providers around the world and a series of country profiles describing the current local DM environments in 50 countries. This directory is prefaced by a series of articles which highlight the trends and prospects for international direct marketeers in the coming year.
Author :
Publisher :
ISBN 13 :
Total Pages : 676 pages
Book Rating : 4.24/5 ( download)
Download or read book The Handbook of International Direct Marketing written by and published by . This book was released on 1999 with total page 676 pages. Available in PDF, EPUB and Kindle. Book excerpt: Although direct mail is the fastest growing marketing medium in the world, it is still largely organized on a national basis and remains confined by borders. To support and inform marketing professionals in the development of direct marketing into an international activity, the fourth edition of this title offers a comprehensive 'one-stop' guide to the direct mail potential of every major export market in the world. It provides authoritative, independent advice on how to formulate and execute effective campaigns, along with detailed information on markets, costs and data relevant to businesses based in any country.
Author : Mary Lou Roberts
Publisher : Prentice Hall International (UK)
ISBN 13 : 9780130804341
Total Pages : 472 pages
Book Rating : 4.47/5 ( download)
Download or read book Direct Marketing Management written by Mary Lou Roberts and published by Prentice Hall International (UK). This book was released on 1999 with total page 472 pages. Available in PDF, EPUB and Kindle. Book excerpt: This revised te×t includes coverage of electronic commerce, database marketing and research into direct and on-line marketing.
Author : Edward L. Nash
Publisher :
ISBN 13 : 9780071127295
Total Pages : 827 pages
Book Rating : 4.91/5 ( download)
Download or read book The Direct Marketing Handbook written by Edward L. Nash and published by . This book was released on 1992 with total page 827 pages. Available in PDF, EPUB and Kindle. Book excerpt:
