The Gawker Guide To Conquering All Media

Author : Gawker Media
Publisher : Simon and Schuster
ISBN 13 : 1416546367
Total Pages : 200 pages
Book Rating : 4.68/5 ( download)

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Download or read book The Gawker Guide to Conquering All Media written by Gawker Media and published by Simon and Schuster. This book was released on 2007-10-02 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the same deliciously biting irreverence and insider dish that's made Gawker.com addictive to millions of readers every month, The Gawker Guide to Conquering All Media serves up a hilarious blueprint for climbing to megawatt power in the media world. While yanking back the curtain on the media elite, The Gawker Guide reveals the secrets of emailing like a mogul, posing for the paparazzi, decoding "agent speak," spotting the next bestseller, landing that holy grail assignment, boosting blog traffic, navigating the six cocktail evening, and all the other weapons readers need to climb high -- and stay there. "I came, I saw, I conquered. With this book, I could've done it quicker." -- Julius Caesar

Author : Ryan Holiday
Publisher : Penguin
ISBN 13 : 1591846285
Total Pages : 354 pages
Book Rating : 4.84/5 ( download)

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Download or read book Trust Me, I'm Lying written by Ryan Holiday and published by Penguin. This book was released on 2013-07-02 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: The cult classic that predicted the rise of fake news—revised and updated for the post-Trump, post-Gawker age. Hailed as "astonishing and disturbing" by the Financial Times and "essential reading" by TechCrunch at its original publication, former American Apparel marketing director Ryan Holiday’s first book sounded a prescient alarm about the dangers of fake news. It's all the more relevant today. Trust Me, I’m Lying was the first book to blow the lid off the speed and force at which rumors travel online—and get "traded up" the media ecosystem until they become real headlines and generate real responses in the real world. The culprit? Marketers and professional media manipulators, encouraged by the toxic economics of the news business. Whenever you see a malicious online rumor costs a company millions, politically motivated fake news driving elections, a product or celebrity zooming from total obscurity to viral sensation, or anonymously sourced articles becoming national conversation, someone is behind it. Often someone like Ryan Holiday. As he explains, “I wrote this book to explain how media manipulators work, how to spot their fingerprints, how to fight them, and how (if you must) to emulate their tactics. Why am I giving away these secrets? Because I’m tired of a world where trolls hijack debates, marketers help write the news, opinion masquerades as fact, algorithms drive everything to extremes, and no one is accountable for any of it. I’m pulling back the curtain because it’s time the public understands how things really work. What you choose to do with this information is up to you.”

Author : The American Society of Magazine Editors
Publisher : Columbia University Press
ISBN 13 : 9780231147149
Total Pages : 566 pages
Book Rating : 4.47/5 ( download)

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Download or read book The Best American Magazine Writing 2008 written by The American Society of Magazine Editors and published by Columbia University Press. This book was released on 2008 with total page 566 pages. Available in PDF, EPUB and Kindle. Book excerpt: Showcases articles written by a variety of journalists judged as finalists or winners in a contest sponsored by the American Society of Magazine Editors, and addresses topics ranging from reporting to feature writing.

Author : Ben Smith
Publisher : Penguin
ISBN 13 : 0593299779
Total Pages : 353 pages
Book Rating : 4.77/5 ( download)

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Download or read book Traffic written by Ben Smith and published by Penguin. This book was released on 2024-05-07 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Engrossing and suspenseful." —The New York Times “Expertly pulls readers in.” —The Guardian “Smith sharply chronicles the revolutionary moment.” — Financial Times The origin story of the post-truth age: the candid inside tale of two online media rivals, Nick Denton of Gawker Media and Jonah Peretti of HuffPost and BuzzFeed, whose delirious pursuit of attention at scale helped release the dark forces that would overtake the internet and American society If attention is the new oil, Traffic is the story of the time between the first gusher and the perceptible impact of climate change. The curtain opens in Soho in the early 2000s, after the first dot-com crash but before Google, Apple, and Facebook exploded, when it seemed that New York City, rather than Silicon Valley, might become tech’s center of gravity. There, Nick Denton’s merry band of nihilists at his growing Gawker empire and Jonah Peretti’s sunnier team at HuffPost and BuzzFeed were building the foundations of viral internet media. Ben Smith, who would go on to earn a controversial reputation as BuzzFeed News’s editor in chief, was there to see it, and he chronicles it all with marvelous lucidity underscored by dark wit. Traffic explores one of the great ironies of our time: The internet, which was going to help the left remake the world in its image, has become the motive force of right populism. People like Steve Bannon and Andrew Breitbart initially seemed like minor characters in the narrative in which Nick and Jonah were the stars. But today, anyone might wonder if the op­posite wasn’t the case. To understand how we got here, Traffic is essential and enthralling reading.

Author : Matthew L. Moseley
Publisher : CRC Press
ISBN 13 : 1000368572
Total Pages : 195 pages
Book Rating : 4.74/5 ( download)

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Download or read book Ignition written by Matthew L. Moseley and published by CRC Press. This book was released on 2021-06-01 with total page 195 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ignition is a book of dispatches from the frontlines of communication strategy. Matthew L. Moseley draws on his eclectic life experiences to investigate the link between success and effective communication. Whether he’s choreographing a fine dining experience at the top restaurant in America, using rock stars to register voters, helping a national chain save its reputation after a gaffe goes viral, or serving as media liaison at the epic ash-blast send-off for author Hunter S. Thompson, Moseley identifies the principles that guide communication strategies toward their goals. In extensive interviews with a wide variety of experts, including authors, fighter pilots, business leaders, politicians, and astrophysicists, Moseley tests these principles, teases out new, provocative ideas, and anticipates how forming stronger connections will help us address today’s greatest challenges. Though it tackles serious subjects, offers an illuminating perspective on the evolution of human discourse, and shares important insights on interpersonal relations, Ignition is also a good, fun read. A broad range of colorful anecdotes gives this book of philosophical wisdom and practical advice the zest of a juicy memoir.

Author : Jon Friedman
Publisher : Villard Books
ISBN 13 : 0345500962
Total Pages : 274 pages
Book Rating : 4.60/5 ( download)

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Download or read book Rejected written by Jon Friedman and published by Villard Books. This book was released on 2009 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: Friedman gathers a hilarious compilation of rejection stories and rejected works from well-known and under-the-radar comedians, writers, artists, and television personalities.

Author : Dan Morrill
Publisher : Dan Morrill
ISBN 13 : 1439216738
Total Pages : 121 pages
Book Rating : 4.36/5 ( download)

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Download or read book Boom and Bust in the Blogosphere written by Dan Morrill and published by Dan Morrill. This book was released on 2009-01-05 with total page 121 pages. Available in PDF, EPUB and Kindle. Book excerpt: Boom and Bust in the Blogosphere is a case study based book that looks atblog failure and blog success. If you want to blog, you want to read thisbook.

Author : GP SUMMARY
Publisher : BookRix
ISBN 13 : 3755441187
Total Pages : 111 pages
Book Rating : 4.82/5 ( download)

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Download or read book Summary of Traffic by Ben Smith: Genius, Rivalry,and Delusion in the Billion-Dollar Race to Go Viral written by GP SUMMARY and published by BookRix. This book was released on 2023-05-04 with total page 111 pages. Available in PDF, EPUB and Kindle. Book excerpt: DISCLAIMER This book does not in any capacity mean to replace the original book but to serve as a vast summary of the original book. Summary of Traffic by Ben Smith: Genius, Rivalry,and Delusion in the Billion-Dollar Race to Go Viral IN THIS SUMMARIZED BOOK, YOU WILL GET: Chapter astute outline of the main contents. Fast & simple understanding of the content analysis. Exceptionally summarized content that you may skip in the original book Ben Smith's Traffic is the story of two online media rivals, Jonah Peretti of HuffPost and BuzzFeed and Nick Denton of Gawker Media, whose pursuit of attention at scale helped release the dark forces that would overtake the internet and American society. It explores one of the great ironies of our time: the internet, which was going to help the left remake the world in its image, has become the motive force of right populism. It is essential and enthralling reading to understand how we got here.

Author : Ryan Holiday
Publisher : Penguin
ISBN 13 : 0735217653
Total Pages : 338 pages
Book Rating : 4.52/5 ( download)

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Download or read book Conspiracy written by Ryan Holiday and published by Penguin. This book was released on 2019-06-25 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: An NPR Book Concierge Best Book of 2018! A Sunday Times of London Pick of the Paperbacks A stunning story about how power works in the modern age--the book the New York Times called "one helluva page-turner" and The Sunday Times of London celebrated as "riveting...an astonishing modern media conspiracy that is a fantastic read." Pick up the book everyone is talking about. In 2007, a short blogpost on Valleywag, the Silicon Valley-vertical of Gawker Media, outed PayPal founder and billionaire investor Peter Thiel as gay. Thiel's sexuality had been known to close friends and family, but he didn't consider himself a public figure, and believed the information was private. This post would be the casus belli for a meticulously plotted conspiracy that would end nearly a decade later with a $140 million dollar judgment against Gawker, its bankruptcy and with Nick Denton, Gawker's CEO and founder, out of a job. Only later would the world learn that Gawker's demise was not incidental--it had been masterminded by Thiel. For years, Thiel had searched endlessly for a solution to what he'd come to call the "Gawker Problem." When an unmarked envelope delivered an illegally recorded sex tape of Hogan with his best friend's wife, Gawker had seen the chance for millions of pageviews and to say the things that others were afraid to say. Thiel saw their publication of the tape as the opportunity he was looking for. He would come to pit Hogan against Gawker in a multi-year proxy war through the Florida legal system, while Gawker remained confidently convinced they would prevail as they had over so many other lawsuit--until it was too late. The verdict would stun the world and so would Peter's ultimate unmasking as the man who had set it all in motion. Why had he done this? How had no one discovered it? What would this mean--for the First Amendment? For privacy? For culture? In Holiday's masterful telling of this nearly unbelievable conspiracy, informed by interviews with all the key players, this case transcends the narrative of how one billionaire took down a media empire or the current state of the free press. It's a study in power, strategy, and one of the most wildly ambitious--and successful--secret plots in recent memory. Some will cheer Gawker's destruction and others will lament it, but after reading these pages--and seeing the access the author was given--no one will deny that there is something ruthless and brilliant about Peter Thiel's shocking attempt to shake up the world.

Author : Max Chafkin
Publisher : Penguin
ISBN 13 : 1984878549
Total Pages : 400 pages
Book Rating : 4.40/5 ( download)

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Download or read book The Contrarian written by Max Chafkin and published by Penguin. This book was released on 2021-09-21 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: A New York Times Notable Book A biography of venture capitalist and entrepreneur Peter Thiel, the enigmatic, controversial, and hugely influential power broker who sits at the dynamic intersection of tech, business, and politics “Max Chafkin’s The Contrarian is much more than a consistently shocking biography of Peter Thiel, the most important investor in tech and a key supporter of the Donald Trump presidency. It’s also a disturbing history of Silicon Valley that will make you reconsider the ideological foundations of America’s relentless engine of creative destruction.”—Brad Stone, author of The Everything Store and Amazon Unbound Since the days of the dot-com bubble in the late 1990s, no industry has made a greater impact on the world than Silicon Valley. And few individuals have done more to shape Silicon Valley than Peter Thiel. The billionaire venture capitalist and entrepreneur has been a behind-the-scenes operator influencing countless aspects of our contemporary way of life, from the technologies we use every day to the delicate power balance between Silicon Valley, Wall Street, and Washington. But despite his power and the ubiquity of his projects, no public figure is quite so mysterious. In the first major biography of Thiel, Max Chafkin traces the trajectory of the innovator's singular life and worldview, from his upbringing as the child of immigrant parents and years at Stanford as a burgeoning conservative thought leader to his founding of PayPal and Palantir, early investment in Facebook and SpaceX, and relationships with fellow tech titans Mark Zuckerberg, Elon Musk, and Eric Schmidt. The Contrarian illuminates the extent to which Thiel has sought to export his values to the corridors of power beyond Silicon Valley, including funding the lawsuit that destroyed the blog Gawker and strenuously backing far-right political candidates, notably Donald Trump for president in 2016. Eye-opening and deeply reported, The Contrarian is a revelatory biography of a one-of-a-kind leader and an incisive portrait of a tech industry whose explosive growth and power is both thrilling and fraught with controversy.