The Dynamics Of Mass Communications

Author : Joseph R. Dominick
Publisher :
ISBN 13 :
Total Pages : 628 pages
Book Rating : 4.38/5 ( download)

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Download or read book The Dynamics of Mass Communication written by Joseph R. Dominick and published by . This book was released on 1996 with total page 628 pages. Available in PDF, EPUB and Kindle. Book excerpt: An introduction to the field of mass communication, covering all the major media, from books, magazines and newspapers, to radio, film, TV, cable and the new technologies. Illustrated with examples and anecdotes, the book explores international communication and career opportunities in the media.

Author : Joseph R. Dominick
Publisher :
ISBN 13 : 9780073378831
Total Pages : 457 pages
Book Rating : 4.36/5 ( download)

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Download or read book The Dynamics of Mass Communication written by Joseph R. Dominick and published by . This book was released on 2009 with total page 457 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Joseph R. Dominick
Publisher : McGraw-Hill Humanities, Social Sciences & World Languages
ISBN 13 : 9780070179967
Total Pages : 636 pages
Book Rating : 4.64/5 ( download)

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Download or read book The Dynamics of Mass Communication written by Joseph R. Dominick and published by McGraw-Hill Humanities, Social Sciences & World Languages. This book was released on 1996 with total page 636 pages. Available in PDF, EPUB and Kindle. Book excerpt: This work provides an introduction to the field of mass communication. It covers the major media, from books, magazines and newspapers to radio, TV, cable and emerging technologies. Separate chapters cover each media's history and structure.

Author : Joseph R. Dominick
Publisher :
ISBN 13 : 9780072885798
Total Pages : 550 pages
Book Rating : 4.93/5 ( download)

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Download or read book The Dynamics of Mass Communication written by Joseph R. Dominick and published by . This book was released on 2005 with total page 550 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Joseph R. Dominick
Publisher : McGraw-Hill Humanities, Social Sciences & World Languages
ISBN 13 : 9780073268705
Total Pages : 439 pages
Book Rating : 4.04/5 ( download)

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Download or read book The Dynamics of Mass Communications written by Joseph R. Dominick and published by McGraw-Hill Humanities, Social Sciences & World Languages. This book was released on 2006-03 with total page 439 pages. Available in PDF, EPUB and Kindle. Book excerpt: Well-known for its balanced approach to media industries and professions, Dynamics of Mass Communication offers a lively, thorough, and objective introduction for mass communication majors and nonmajors alike. This new edition embraces the digital age with a free Student DVD that adds video and interactivity to the student's textbook experience and brings students up-to-date on the latest developments in mass communication,--from the emerging role of cell phones and iPods in the mass media mix to the growing impact of blogs on the practice of journalism.

Author : Joseph Dominick
Publisher : McGraw-Hill Humanities/Social Sciences/Languages
ISBN 13 : 9780073348506
Total Pages : 457 pages
Book Rating : 4.03/5 ( download)

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Download or read book The Dynamics of Mass Communication: Media in the Digital Age with Media World 2.0 DVD-ROM written by Joseph Dominick and published by McGraw-Hill Humanities/Social Sciences/Languages. This book was released on 2008-02-19 with total page 457 pages. Available in PDF, EPUB and Kindle. Book excerpt: Well-known for its balanced approach to media industries and professions, Dynamics of Mass Communication offers a lively, thorough, and objective introduction for mass communication majors and nonmajors alike. This new edition embraces the digital age and brings students up-to-date on the latest developments in mass communication, including iPods, blogs, broadband TV channels, user-generated content such as YouTube, social networking sites, and Web 2.0.

Author : Paul M. Kellstedt
Publisher : Cambridge University Press
ISBN 13 : 9780521529150
Total Pages : 180 pages
Book Rating : 4.58/5 ( download)

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Download or read book The Mass Media and the Dynamics of American Racial Attitudes written by Paul M. Kellstedt and published by Cambridge University Press. This book was released on 2003-08-04 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: Paul M. Kellstedt explains the variation in Americans' racial attitudes over the last half-century, particularly the relationship between media coverage of race and American public opinion on race. The analyses reveal that racial policy preferences have evolved in an interesting and unpredicted (if not unpredictable) fashion over the past fifty years. There have been sustained periods of liberalism, where the public prefers an active government to bring about racial equality, and these periods are invariably followed by eras of conservatism, where the public wants the government to stay out of racial politics altogether. These opinions respond to cues presented in the national media. Kellstedt then examines the relationship between attitudes on the two major issues of the twentieth century: race and the welfare state.

Author : Richard M. Perloff
Publisher : Routledge
ISBN 13 : 1136294600
Total Pages : 489 pages
Book Rating : 4.00/5 ( download)

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Download or read book The Dynamics of Political Communication written by Richard M. Perloff and published by Routledge. This book was released on 2013-12-04 with total page 489 pages. Available in PDF, EPUB and Kindle. Book excerpt: What impact do news and political advertising have on us? How do candidates use media to persuade us as voters? Are we informed adequately about political issues? Do 21st-century political communications measure up to democratic ideals? The Dynamics of Political Communication: Media and Politics in a Digital Age explores these issues and guides us through current political communication theories and beliefs. Author Richard M. Perloff details the fluid landscape of political communication and offers us an engaging introduction to the field and a thorough tour of the d.

Author : Ralph E. Hanson
Publisher : SAGE Publications
ISBN 13 : 150635856X
Total Pages : 1221 pages
Book Rating : 4.67/5 ( download)

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Download or read book Mass Communication written by Ralph E. Hanson and published by SAGE Publications. This book was released on 2016-10-20 with total page 1221 pages. Available in PDF, EPUB and Kindle. Book excerpt: Transform your students into smart, savvy consumers of the media. Mass Communication: Living in a Media World (Ralph E. Hanson) provides students with comprehensive yet concise coverage of all aspects of mass media, along with insightful analysis, robust pedagogy, and fun, conversational writing. In every chapter of this bestselling text, students will explore the latest developments and current events that are rapidly changing the media landscape. This newly revised Sixth Edition is packed with contemporary examples, engaging infographics, and compelling stories about the ways mass media shape our lives. From start to finish, students will learn the media literacy principles and critical thinking skills they need to become savvy media consumers.

Author : Richard M. Perloff
Publisher : Routledge
ISBN 13 : 1351233491
Total Pages : 328 pages
Book Rating : 4.91/5 ( download)

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Download or read book The Dynamics of News written by Richard M. Perloff and published by Routledge. This book was released on 2019-09-09 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new and highly readable textbook by Richard M. Perloff introduces students to the complex world of contemporary news and its theoretical underpinnings, engaging with debates and ethical quandaries. The book takes readers on a concept-guided tour of the contours, continuities, and changing features of news. It covers a huge breadth of topics including: the classic theories of what news should do, its colorful history in America and popular myths of news, the overarching forces involved in contemporary news gathering, critical economic determinants of news and social system influences, and innovative trends in the future of journalism. Drawing on scholarship in the fields of journalism studies and sociology of news, Perloff offers readers a critical, in-depth exploration of news filled with relevant examples from newspapers, newscasts, and social media. Students of journalism, communication, sociology, politics, and related courses, as well as inquisitive scholars, will find this book’s intellectual focus enriching, the writing and examples engaging, and the thoroughness of its search of the contemporary media scene invigorating. Boxes summarizing theory and key concepts help students to deepen their understanding of both what news is now and its future.