The Competitive Power Of The Product Lifecycle

Author : 50MINUTES,
Publisher : 50 Minutes
ISBN 13 : 2806268397
Total Pages : 32 pages
Book Rating : 4.96/5 ( download)

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Download or read book The Competitive Power of the Product Lifecycle written by 50MINUTES, and published by 50 Minutes. This book was released on 2015-09-17 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt: The fundamental stages behind every product This book is a practical and accessible guide to understanding and applying the concept of product lifecycle, providing you with the essential information and saving time. In 50 minutes you will be able to: • Understand the theory of the product lifecycle and the features of each of the four phases: launch, growth, maturity and decline • Learn how to make the right decisions according to the lifecycle phases of your product and how to react during the decline phase • Identify how you can use the product lifecycle to tailor your marketing strategies and constantly innovate and improve your product in order to prolong its growth phase ABOUT 50MINUTES.COM | Management & Marketing 50MINUTES.COM provides the tools to quickly understand the main theories and concepts that shape the economic world of today. Our publications are easy to use and they will save you time. They provide elements of theory and case studies, making them excellent guides to understand key concepts in just a few minutes. In fact, they are the starting point to take action and push your business to the next level.

Author : Rosalind Masterson
Publisher : SAGE
ISBN 13 : 1529737273
Total Pages : 720 pages
Book Rating : 4.71/5 ( download)

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Download or read book Marketing written by Rosalind Masterson and published by SAGE. This book was released on 2021-01-13 with total page 720 pages. Available in PDF, EPUB and Kindle. Book excerpt: This easy to use resource opens windows to the world of marketing through cases that are vibrant and engaged, links that allow you to explore topics in more detail and content to encourage relating theory to practice. Recognizing the importance of ongoing technological and social developments and the increasing connectedness of consumers that has profound implications for the way marketing operates and students learn, the 5th edition demystifies key technologies and terminology, demonstrating where and how emerging digital marketing techniques and tools fit in to contemporary marketing planning and practice. The new edition has been fully updated to include: New case studies and examples, offering truly global perspectives. Even more content on digital marketing integrated throughout, including key issues such as social media, mobile marketing, co-creation and cutting-edge theory. A new and fully streamlined companion website, featuring a range of resources for students and lecturers. Focus boxes throughout the text such as Global, Research, B2B and Ethical - all with a greater emphasis on digital communication - reinforce key marketing trends and relate theory to practice. Each chapter also ends with a case study revolving around topics, issues and companies that students can relate to. The new edition comes packed with features that can be used in class or for self-directed study.

Author :
Publisher : Harvard Business Review Press
ISBN 13 :
Total Pages : 136 pages
Book Rating : 4.39/5 ( download)

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Download or read book Managing Product Life Cycles written by and published by Harvard Business Review Press. This book was released on 1991 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Shrewd attention to the product life cycle is critical to competitive advantage. That means managing everything from product development to the service life cycle. This collection provides a comprehensive guide to the product life cycle, with articles on collaborative project design, going to market, managing the service life cycle, and more. Included are Kim Clark and Takahiro Fujimoto's "The Power of Product Integrity" and the best-selling "Exploit the Product Life Cycle" by Theodore Levitt."--

Author :
Publisher : Rex Bookstore, Inc.
ISBN 13 : 9789712350634
Total Pages : 450 pages
Book Rating : 4.30/5 ( download)

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Download or read book Principles of Marketing' 2008 Ed. written by and published by Rex Bookstore, Inc.. This book was released on 2008 with total page 450 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Mario Glowik
Publisher : Taylor & Francis
ISBN 13 : 1317402359
Total Pages : 194 pages
Book Rating : 4.50/5 ( download)

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Download or read book Global Strategy in the Service Industries written by Mario Glowik and published by Taylor & Francis. This book was released on 2017-04-28 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: Global service-based firms are often 'born global,' and these organizations have developed integrated global strategies based on industry relationships, in order to thrive in new environments. Focusing on these global strategies, this textbook explores the workings of modern service businesses, presenting theoretical management concepts alongside illustrative examples. Original case studies from a range of global sectors, including Starbucks and Facebook, as well as broader studies, such as healthcare in Japan, provide practical insights into the art of thriving as a global business. Written by a leading expert in the field, this multidisciplinary text is a vital read for all scholars and students wishing to view strategic relationships from the focal point of service industries.

Author : Wang, Hsiao-Fan
Publisher : IGI Global
ISBN 13 : 1605661155
Total Pages : 488 pages
Book Rating : 4.55/5 ( download)

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Download or read book Web-Based Green Products Life Cycle Management Systems: Reverse Supply Chain Utilization written by Wang, Hsiao-Fan and published by IGI Global. This book was released on 2008-12-31 with total page 488 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides a review of current and potential research in green management and control.

Author : United States. Small Business Administration
Publisher :
ISBN 13 :
Total Pages : 422 pages
Book Rating : 4.92/5 ( download)

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Download or read book Products List Circular [opportunities for Small Businesses] written by United States. Small Business Administration and published by . This book was released on 1966 with total page 422 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author :
Publisher :
ISBN 13 :
Total Pages : 420 pages
Book Rating : 4.29/5 ( download)

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Download or read book Products List Circular written by and published by . This book was released on 1966 with total page 420 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Zhang, Chao
Publisher : IGI Global
ISBN 13 :
Total Pages : 328 pages
Book Rating : 4.35/5 ( download)

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Download or read book Big Data Quantification for Complex Decision-Making written by Zhang, Chao and published by IGI Global. This book was released on 2024-04-16 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many professionals are facing a monumental challenge: navigating the intricate landscape of information to make impactful choices. The sheer volume and complexity of big data have ushered in a shift, demanding innovative methodologies and frameworks. Big Data Quantification for Complex Decision-Making tackles this challenge head-on, offering a comprehensive exploration of the tools necessary to distill valuable insights from datasets. This book serves as a tool for professionals, researchers, and students, empowering them to not only comprehend the significance of big data in decision-making but also to translate this understanding into real-world decision making. The central objective of the book is to examine the relationship between big data and decision-making. It strives to address multiple objectives, including understanding the intricacies of big data in decision-making, navigating methodological nuances, managing uncertainty adeptly, and bridging theoretical foundations with real-world applications. The book's core aspiration is to provide readers with a comprehensive toolbox, seamlessly integrating theoretical frameworks, practical applications, and forward-thinking perspectives. This equips readers with the means to effectively navigate the data-rich landscape of modern decision-making, fostering a heightened comprehension of strategic big data utilization. Tailored for a diverse audience, this book caters to researchers and academics in data science, decision science, machine learning, artificial intelligence, and related domains.

Author : Shuichi Fukuda
Publisher : Springer
ISBN 13 : 366245937X
Total Pages : 532 pages
Book Rating : 4.79/5 ( download)

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Download or read book Product Lifecycle Management for a Global Market written by Shuichi Fukuda and published by Springer. This book was released on 2014-12-17 with total page 532 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the refereed post-proceedings of the 11th IFIP WG 5.1 International Conference on Product Lifecycle Management, PLM 2014, held in Yokohama, Japan, in July 2014. The 51 full papers presented were carefully reviewed and selected from 77 submissions. They are organized in the following topical sections: BIM operations, maintenance, and renovation; BIM concepts and lifecycle management; design and education; naval engineering and shipbuilding; aeronautical and automotive engineering; industry and consumer products; interoperability, integration, configuration, systems engineering; change management and maturity; knowledge engineering; knowledge management; service and manufacturing; and new PLM.