The Clam Plate Orgy And Other Subliminal Techniques For Manipulating Your Behavior

Author : Wilson Bryan Key
Publisher : Signet Book
ISBN 13 :
Total Pages : 260 pages
Book Rating : 4.25/5 ( download)

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Download or read book The Clam-plate Orgy, and Other Subliminal Techniques for Manipulating Your Behavior written by Wilson Bryan Key and published by Signet Book. This book was released on 1981 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Wilson Bryan Key
Publisher : Signet Book
ISBN 13 :
Total Pages : 232 pages
Book Rating : 4.67/5 ( download)

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Download or read book The Clam-plate Orgy, and Other Subliminal Techniques for Manipulating Your Behavior written by Wilson Bryan Key and published by Signet Book. This book was released on 1981 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Wilson Bryan Key
Publisher : Signet
ISBN 13 : 9780451140692
Total Pages : 234 pages
Book Rating : 4.99/5 ( download)

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Download or read book Media Sexploitation written by Wilson Bryan Key and published by Signet. This book was released on 1977 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Richard Jackson Harris
Publisher : Routledge
ISBN 13 : 1135850372
Total Pages : 559 pages
Book Rating : 4.71/5 ( download)

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Download or read book A Cognitive Psychology of Mass Communication written by Richard Jackson Harris and published by Routledge. This book was released on 2009-05-19 with total page 559 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this fifth edition of A Cognitive Psychology of Mass Communication, author Richard Jackson Harris continues his examination of how our experiences with media affect the way we acquire knowledge about the world, and how this knowledge influences our attitudes and behavior. Presenting theories from psychology and communication along with reviews of the corresponding research, this text covers a wide variety of media and media issues, ranging from the commonly discussed topics – sex, violence, advertising – to lesser-studied topics, such as values, sports, and entertainment education. The fifth and fully updated edition offers: highly accessible and engaging writing contemporary references to all types of media familiar to students substantial discussion of theories and research, including interpretations of original research studies a balanced approach to covering the breadth and depth of the subject discussion of work from both psychology and media disciplines. The text is appropriate for Media Effects, Media & Society, and Psychology of Mass Media coursework, as it examines the effects of mass media on human cognitions, attitudes, and behaviors through empirical social science research; teaches students how to examine and evaluate mediated messages; and includes mass communication research, theory and analysis.

Author : Tom Reichert
Publisher : Routledge
ISBN 13 : 1135638209
Total Pages : 321 pages
Book Rating : 4.07/5 ( download)

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Download or read book Sex in Advertising written by Tom Reichert and published by Routledge. This book was released on 2014-04-04 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sex in Advertising: Perspectives on the Erotic Appeal is the first book to thoroughly tackle important issues about sex in advertising. What is it? Does it work? How does it affect individuals and society? Well-respected scholars and popular writers answer these questions as they address the following issues associated with sex in today's advertising environment: gender differences and representation, unintended social effects, subliminal embeds, appeals to the homosexual community, and new media. The book contains a blend of perspectives, including original experimental studies, interpretive and historical analyses, and cultural critiques. The definitive source on sex in advertising, this book: *is centralized around a singular theme: Understanding how sex in advertising appeals work and why they are so prevalent; *includes multiple perspectives to capture the richness of sexual appeals; *brings together viewpoints from both well-known scholars and writers; *provides a wealth of ideas and research questions for those interested in the topic; and *contains discussions of sex in advertising from its roots in the 1700s to online advertising today and beyond. The book is must reading for advertising and gender researchers, scholars, and students. Anyone interested in mass media, consumer psychology, and popular culture will find this book an essential resource.

Author : Wilson Bryan Key
Publisher : Madison Books
ISBN 13 : 1461732204
Total Pages : 354 pages
Book Rating : 4.04/5 ( download)

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Download or read book The Age of Manipulation written by Wilson Bryan Key and published by Madison Books. This book was released on 1992-12-18 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: Exposes the strategies used by advertisers to manipulate our thoughts and senses.

Author : Sammy Richard Danna
Publisher : Popular Press
ISBN 13 : 9780879725280
Total Pages : 182 pages
Book Rating : 4.81/5 ( download)

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Download or read book Advertising and Popular Culture written by Sammy Richard Danna and published by Popular Press. This book was released on 1992 with total page 182 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Subliminal perception debunked, senior citizen advertising comes of age, Mona Lisa goes commercial, and male ad image changes are questioned! These and a host of other insightful, informative essays comprise this volume. Numerous advertising and marketing scholars united to bring the reader some of their most instructive, stimulating and entertaining works." "Advertising today, more than ever, is a field filled with change, challenge, and controversy. For about a decade, the Popular Culture Association's Advertising Area has proved to be a forum for a variety of topics that highlight advertising's impact on culture and society. This volume stems from a proposal to collect into a book some of the papers presented at PCA Conferences in the Advertising Area from 1985-1989. Authors represent a variety of interests and research areas." "While original plans did not call for any specific topic divisions in this volume, the articles do present variety, though somewhat loosely categorized. In general, these categories fall under the broad umbrella of popular culture studies. Besides the familiar historical and critical presentations, articles of controversy and interest are included, such as the one on subliminal advertising. Some of these articles attempt to debunk previously written pieces and serve as a stepping stone to much further discussion." "All-in-all, you will find something to amuse, amaze, inform and stimulate in this volume of advertising variety and versatility."--BOOK JACKET.

Author : Robert H Gass
Publisher : Routledge
ISBN 13 : 1317348389
Total Pages : 401 pages
Book Rating : 4.82/5 ( download)

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Download or read book Persuasion written by Robert H Gass and published by Routledge. This book was released on 2015-07-17 with total page 401 pages. Available in PDF, EPUB and Kindle. Book excerpt: First Published in 2015. Routledge is an imprint of Taylor & Francis, an Informa company.

Author : Elia Katz
Publisher : Bitingduck Press LLC
ISBN 13 : 188642022X
Total Pages : 217 pages
Book Rating : 4.29/5 ( download)

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Download or read book Stengrow's Dad written by Elia Katz and published by Bitingduck Press LLC. This book was released on 1995-12 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: Stengrow on his journey in search of his One True Dad, meets and falls in love with the beautiful Daphne, becomes a master of subliminal advertising, and almost loses his life. Reynold Stengrow just wants to be a good son. Not easy when you have 36 possible Dads, geniuses all, donors to Dr. I. Lord Genius Sperm Bank. So, until he finds his One True Dad, Stengrow must honor his Black Muslim father at the same time he's honoring his neo-nazi father, while immersing himself in the ancient traditions of his Jewish TV-producer Dad. Not to mention all the other citizens, millionaires, politicians, poets and failures who may possibly be Stengrow's Dad. In the course of his innocent, comic, ultimately tragic pilgrimage, Stengrow becomes an American Everyman, seeking his own identity, seeking a way of life he can believe in, as he makes his way through a nation that has become, here at the end of the millennium, a maze of conflicting truths, often - like Stengrow himself - at war with himself. Hallmark makes no card for Stengrow's situation. KatzOCOs writing has the Orwellian feel of being dead right. OCo Russell Baker, The New York Times Boson Books also offers Armed Love by Elia Katz. For an author bio and photo, reviews and a reading sample, visit bosonbooks.com."

Author : George Zinkan
Publisher : Marketing Classics Press
ISBN 13 : 1613112718
Total Pages : 290 pages
Book Rating : 4.17/5 ( download)

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Download or read book Advertising Research: The Internet, Consumer Behavior, and Strategy written by George Zinkan and published by Marketing Classics Press. This book was released on 2012 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: