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Author : Bill Donaldson
Publisher :
ISBN 13 : 9781901085952
Total Pages : 125 pages
Book Rating : 4.53/5 ( download)
Download or read book The busy manager's guide to marketing written by Bill Donaldson and published by . This book was released on 2009 with total page 125 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Bill Donaldson
Publisher : Goodfellow Publishers Ltd
ISBN 13 : 1906884951
Total Pages : 140 pages
Book Rating : 4.56/5 ( download)
Download or read book The Busy Manager's Guide To Marketing written by Bill Donaldson and published by Goodfellow Publishers Ltd. This book was released on 2009-11-01 with total page 140 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Busy Manager’s Guide to Marketing is a readable, accessible and easy-to-follow book for practising managers with limited time and big ambitions.
Author : Barry Callen
Publisher : McGraw Hill Professional
ISBN 13 : 0071713468
Total Pages : 273 pages
Book Rating : 4.67/5 ( download)
Download or read book Managers Guide to Marketing, Advertising, and Publicity written by Barry Callen and published by McGraw Hill Professional. This book was released on 2009-09-11 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: Proven strategies that make sure your marketing message stands out from the rest The average American is exposed to as many as 5,000 marketing messages per day, so it’s more important than ever to create the most effective marketing and advertising campaigns as possible. Manager’s Guide to Marketing, Advertising, and Publicity explains The 14 principles of marketing communications strategy Common marketing mistakes to avoid Techniques for creating powerful marketing messages The many choices for delivering your marketing message How to take full advantage of digital platforms Today, you must come up with a bigger, better, brighter marketing campaign, or you’re guaranteed to be lost in the noise. This primer is ideal for anyone looking to position his or her organization as a powerful competitor in the twenty-first century. Briefcase Books, written specifically for today’s busy manager, feature eye-catching icons, checklists, and sidebars to guide managers step-by-step through everyday workplace situations. Look for these innovative design features to help you navigate through each page: Clear definitions of key terms, concepts, and jargon Tactics and strategies for overseeing marketing initiatives Insider tips for getting the most out of marketing, advertising, and publicity Practical advice for creating effective campaigns Warning signs when preparing for and undertaking marketing initiatives Stories and insights from the experiences of others Specific marketing procedures, tactics, and hands-on techniques
Author : Ian Ford
Publisher :
ISBN 13 : 9780975023792
Total Pages : 35 pages
Book Rating : 4.99/5 ( download)
Download or read book Business Planner and Customer Service Guide for Busy Manager written by Ian Ford and published by . This book was released on 2003-01-01 with total page 35 pages. Available in PDF, EPUB and Kindle. Book excerpt: This guide allows you to develop both simple and detailed Business and Marketing Plans. The e-book uses a simple question and answer format to lead you through the planning process, saving 40-80% of the time normally taken to prepare a business plan. And the customer service, and up-marketing concept will give you the power you need in your business. This e-book will helps you to: * Plan and control your business. * Improve business and marketing skills. * Increase sales and profitability. * Generate new business ideas and establish your business direction. * Serve your customers better (action steps included). * Up-Marketing concept. With this guide, literally anyone can prepare professional Business and Marketing Plans. It's simple question and answer format with examples and will save you hours of time and frustration whilst generating countless new ideas for your business. Already being used by thousands of businesses. The customer service chapter contains simple guidelines designed to assist you in strengthening the service you provide to your customers. Our wish for you is that you use this information and prosper. Open your mind, build your business and become wealthy by serving your clients in the most incredible way.
Author : M. Neil Browne
Publisher : Prentice Hall
ISBN 13 :
Total Pages : 196 pages
Book Rating : 4.25/5 ( download)
Download or read book Practical Business Ethics for the Busy Manager written by M. Neil Browne and published by Prentice Hall. This book was released on 2004 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: For courses in Business Ethics and business courses desiring a brief, readable supplement encouraging business ethics. Brief text shows students how to be ethical business people. Common sense, practical approach to doing good work--emphasizing the need to prepare in advance for ethical dilemmas. Helps improve behavior in the rushed, output-driven business environment.
Author : Anne Loehr
Publisher : AMACOM
ISBN 13 : 0814410812
Total Pages : 240 pages
Book Rating : 4.13/5 ( download)
Download or read book A Manager's Guide to Coaching written by Anne Loehr and published by AMACOM. This book was released on 2008-04-02 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: To stay on top, companies need to do more than just tread water—they need to grow. And that means that their employees need to develop and improve their skills at the same pace. More than ever, managers are being encouraged to improve employee performance through effective coaching, but so few of them have the time—or the knowledge—it takes to do it successfully. Brian Emerson and Ann Loehr have spent years showing some of the country’s top companies how to develop their most promising employees. Now in this helpful manual they guide managers through every step of the coaching process, from problem solving to developing accountability. Readers will discover:the top 10 tips every manager should know before he starts to coach • how to handle difficult conversations, conflicting priorities, and problem team members • how to hold follow-up meetings after goals and priorities have been set • sample questions they can adapt to various situations • examples of common problems and how they can use coaching to address them.Clear, practical and straightforward, this is an invaluable tool that will help all leaders coach employees, colleagues, and themselves to excellence.
Author : Preston de Guise
Publisher : CRC Press
ISBN 13 : 1003809731
Total Pages : 128 pages
Book Rating : 4.39/5 ( download)
Download or read book The Busy IT Manager’s Guide to Data Recovery written by Preston de Guise and published by CRC Press. This book was released on 2023-12-06 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: No IT manager or worker enjoys being woken up the middle of the night over a system fault. But arguably the worst way to be awakened is over a situation where data loss has occurred – and the recovery is going wrong. The Busy IT Manager’s Guide to Data Recovery takes a razor focus on the details IT managers (and their teams) responsible for data recovery and resiliency within their business need to be aware of in the design of robust data protection systems. This book covers key architectural requirements of a data resilient system and the types of technology a business can deploy for data protection that maximises the potential for a successful recovery. With cyber-attacks being a daily challenge for IT and business now, the book also takes an in-depth look at the special considerations companies need to take in order to guarantee the recoverability of data after a destructive cyber event. Regardless of whether your IT infrastructure runs on-premises or in the public cloud, this book gives you the information you need to plan and run a successful data recovery solution that meets your business needs. Preston de Guise has been working with data recovery products for his entire career – designing, implementing, and supporting solutions for governments, universities, and businesses ranging from SMEs to Fortune 500 companies. This broad exposure to industry verticals and business sizes has enabled Preston to understand not only the technical requirements of data protection and recovery, but the management and procedural aspects too.
Author : Peter J. Capezio
Publisher : McGraw Hill Professional
ISBN 13 : 0071713557
Total Pages : 208 pages
Book Rating : 4.59/5 ( download)
Download or read book Manager's Guide to Business Planning written by Peter J. Capezio and published by McGraw Hill Professional. This book was released on 2009-10-16 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get the business results you want by creating and executing a solid plan! One simple thing usually makes the difference between business success and failure: a well-laid plan. Whether you want to enact a long-term strategic initiative or set short-term revenue targets, Manager’s Guide to Business Planning provides the tools and techniques for developing a workable plan everyone will support. You’ll learn how to: Measure success Prioritize initiatives Run business reviews Create a budget Engage employees There’s no reason to experience false starts, waste money, or dissatisfy customers in your business endeavors. Manager’s Guide to Business Planning has tried-and-true methods that can be applied to any situation.
Author : Mike Meldrum
Publisher :
ISBN 13 :
Total Pages : 294 pages
Book Rating : 4.32/5 ( download)
Download or read book Marketing in Manageable Bites written by Mike Meldrum and published by . This book was released on 2000 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: This resource and reference guide is written for those wishing to understand the essentials of marketing. It can be used as both a quick primer for those new to the subject or as an aid for practising managers and those on short courses. It offers coverage of all the fundamentals. PRICE INCLUDES GST.
Author : Michael John Baker
Publisher : Routledge
ISBN 13 : 0750685662
Total Pages : 684 pages
Book Rating : 4.65/5 ( download)
Download or read book The Marketing Book written by Michael John Baker and published by Routledge. This book was released on 2008 with total page 684 pages. Available in PDF, EPUB and Kindle. Book excerpt: Taking into account the emergence of new subjects and authorities, the editors have overhauled the contents and contributor lists of the previous edition to ensure this volume addresses all the necessary themes for the modern marketer.
