The Bling Dynasty

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118950291
Total Pages : 292 pages
Book Rating : 4.96/5 ( download)

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Book Synopsis The Bling Dynasty by : Erwan Rambourg

Download or read book The Bling Dynasty written by Erwan Rambourg and published by John Wiley & Sons. This book was released on 2014-10-13 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why the luxury market's fate rests in Chinese wallets The media has negatively focused on the Chinese political administration clamping down on gifting. Observers have come to doubt the strength of Chinese consumption as the key driver for luxury. The Bling Dynasty illustrates how doubts about Chinese consumption are ill-founded and Chinese luxury demand is on the cusp of becoming dominant. This book contains the research and expert views companies need to understand and address the new challenges posed by this dominance. Each chapter brings a different perspective, covering complex aspects of luxury consumption, with illustrations and real-world examples that support the research. Readers will gain insights through interviews with brand executives, retailers, experts, and consumers. As an economic heavyweight, China is fast realizing its role in the luxury market. Chinese consumers should be accounting for more than a third of the global luxury market today, and half, if not more, in ten year's time. The Bling Dynasty runs counter to the conventional wisdom that expanding sectors become more global. Luxury is actually becoming over-dependent on Chinese sales. Readers will: Understand how Western brands developed in Asia and the challenges they are met with, notably ubiquity Learn why Chinese are purchasing luxury items abroad and what it means for the future of the sector Gain insights on why there are no Chinese luxury brands challenging Western models Realize that Chinese consumers are becoming similar to their American peers and that luxury competition goes way beyond pre-conceptions China's big spenders are increasingly mobile and this is affecting key markets. The Bling Dynasty provides new research and a comprehensive look at the booming business of luxury and the Chinese wallet.

The Bling Dynasty

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118969707
Total Pages : 292 pages
Book Rating : 4.00/5 ( download)

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Book Synopsis The Bling Dynasty by : Erwan Rambourg

Download or read book The Bling Dynasty written by Erwan Rambourg and published by John Wiley & Sons. This book was released on 2014-07-29 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why the luxury market's fate rests in Chinese wallets The media has negatively focused on the Chinese political administration clamping down on gifting. Observers have come to doubt the strength of Chinese consumption as the key driver for luxury. The Bling Dynasty illustrates how doubts about Chinese consumption are ill-founded and Chinese luxury demand is on the cusp of becoming dominant. This book contains the research and expert views companies need to understand and address the new challenges posed by this dominance. Each chapter brings a different perspective, covering complex aspects of luxury consumption, with illustrations and real-world examples that support the research. Readers will gain insights through interviews with brand executives, retailers, experts, and consumers. As an economic heavyweight, China is fast realizing its role in the luxury market. Chinese consumers should be accounting for more than a third of the global luxury market today, and half, if not more, in ten year's time. The Bling Dynasty runs counter to the conventional wisdom that expanding sectors become more global. Luxury is actually becoming over-dependent on Chinese sales. Readers will: Understand how Western brands developed in Asia and the challenges they are met with, notably ubiquity Learn why Chinese are purchasing luxury items abroad and what it means for the future of the sector Gain insights on why there are no Chinese luxury brands challenging Western models Realize that Chinese consumers are becoming similar to their American peers and that luxury competition goes way beyond pre-conceptions China's big spenders are increasingly mobile and this is affecting key markets. The Bling Dynasty provides new research and a comprehensive look at the booming business of luxury and the Chinese wallet.

Future Luxe

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Author :
Publisher : Figure 1 Publishing
ISBN 13 : 177327127X
Total Pages : 327 pages
Book Rating : 4.79/5 ( download)

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Book Synopsis Future Luxe by : Erwan Rambourg

Download or read book Future Luxe written by Erwan Rambourg and published by Figure 1 Publishing. This book was released on 2020-09-22 with total page 327 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Future Luxe: What’s Ahead for the Business of Luxury, Erwan Rambourg identifies the major forces and emerging trends that are set to reshape luxury over the next decade. The expansion of Chinese consumption and the boost in women’s spending power around the world will fuel continued growth in the industry—but even more importantly, fundamental changes are on the horizon. The younger generation is entering the luxury market, bringing new values and demands that will redefine the very meaning of luxury. The sector should expand in the realms of travel, health, leisure, even cannabis. For brands to resonate with these younger consumers they will have to develop substance beyond a high-quality product or a desirable logo. Greenwashing won’t cut it—brands will need to take seriously issues like diversity, sustainability, and ethical production. To ensure his portrait of the industry has the depth and nuance of real-world experience, Rambourg interviews several CEOs from the largest groups and brands, including Kering, Cartier, Puma, and Moncler, in addition to drawing on his own observations from over two decades in luxury. Future Luxe is engaging, wise, and deeply informed, a vital read for those new to the industry as well as veterans planning for continued success.

Notes on Chinese Literature

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Author :
Publisher : BoD – Books on Demand
ISBN 13 : 3752532297
Total Pages : 306 pages
Book Rating : 4.96/5 ( download)

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Book Synopsis Notes on Chinese Literature by : A. Wylie

Download or read book Notes on Chinese Literature written by A. Wylie and published by BoD – Books on Demand. This book was released on 2021-11-04 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reprint of the original, first published in 1867.

Research Handbook on Luxury Branding

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Author :
Publisher : Edward Elgar Publishing
ISBN 13 : 1786436353
Total Pages : 368 pages
Book Rating : 4.51/5 ( download)

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Book Synopsis Research Handbook on Luxury Branding by : Felicitas Morhart

Download or read book Research Handbook on Luxury Branding written by Felicitas Morhart and published by Edward Elgar Publishing. This book was released on 2020-04-24 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: Unique and timely, this Research Handbook on Luxury Branding explores and takes stock of the current body of knowledge on luxury branding, as well as offering direction for future research and management in the field. Featuring contributions from an international team of top-level researchers, this Handbook offers analysis and discussion of the profound socioeconomic, psychological, technological and political changes that are affecting the luxury industry, and that will continue to shape its future.

Shaq Talks Back

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Author :
Publisher : Macmillan
ISBN 13 : 9780312982591
Total Pages : 310 pages
Book Rating : 4.93/5 ( download)

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Book Synopsis Shaq Talks Back by : Shaquille O'Neal

Download or read book Shaq Talks Back written by Shaquille O'Neal and published by Macmillan. This book was released on 2002-02-18 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: Shaq talks openly about his childhood, his life, his rivalries, and his career. Recounts the remarkable progress of his basketball career.

Girl Sinner, Lady Saint

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Author :
Publisher : James Shaw
ISBN 13 : 9781615826711
Total Pages : 364 pages
Book Rating : 4.18/5 ( download)

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Book Synopsis Girl Sinner, Lady Saint by : James E. Shaw

Download or read book Girl Sinner, Lady Saint written by James E. Shaw and published by James Shaw. This book was released on 2009-12 with total page 364 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dr. James E. ShawA¢a¬athe only researcher allowed inside some of the countryA¢a¬a¢s state youth prisons to conduct four-year interviews of children who killedA¢a¬abrings, based on his professional case files, this novel featuring teenage Candela McQueen. Candela gets her life back together in state youth prison and emerges as an adult parolee to become lead singer of the hip-hop group JEZEBEL, and an international mega-celebrity. Her fan base, the A¢a¬AGreat Dame Fan Club,A¢a¬A is enormous. Diva Candela McQueenA¢a¬a¢s thrilling and powerful story is an odyssey from love, trust, lust, money and betrayal, to forgiveness and redemption, as she overcomes one obstacle after another and keeps her eyes on the prize, winning against the odds.

Elite China

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118179218
Total Pages : 203 pages
Book Rating : 4.15/5 ( download)

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Book Synopsis Elite China by : Pierre Xiao Lu

Download or read book Elite China written by Pierre Xiao Lu and published by John Wiley & Sons. This book was released on 2011-12-27 with total page 203 pages. Available in PDF, EPUB and Kindle. Book excerpt: A ground-breaking exploration of the Chinese elite's consumption of luxury products and their attitudes toward luxury goods. Elite China identifies the Chinese luxury product consumers and the characteristics of their luxury consumption, explains the implications for luxury firms and marketers and most importantly, spells out strategies for international luxury brands and Chinese luxury brands to succeed in Chinese market.

China's Super Consumers

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118905903
Total Pages : 245 pages
Book Rating : 4.06/5 ( download)

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Book Synopsis China's Super Consumers by : Savio Chan

Download or read book China's Super Consumers written by Savio Chan and published by John Wiley & Sons. This book was released on 2014-09-03 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: Chinese Consumers are Changing The World – Understand Them and Sell To Them China has transformed itself from a feudal economy in the 19th century, to Mao and Communism in the 20th century, to the largest consumer market in the world by the early 21st century. China's Super Consumers explores the extraordinary birth of consumerism in China and explains who these super consumers are. China's Super Consumers offers an in-depth explanation of what's inside the minds of Chinese consumers and explores what they buy, where they buy, how they buy, and most importantly why they buy. The book is filled with real-world stories of the foreign and domestic companies, leading brands, and top executives who have succeeded in selling to this burgeoning marketplace. This remarkable book also takes you inside the boardrooms of the people who understand Chinese consumers and have had success in the Chinese market. A hands-on resource for succeeding in the Chinese marketplace Filled with real-world stories of companies who have made an impact in China Discover what the Chinese consumer wants and how to deliver the goods Written by Savio Chan and Michael Zakkour, two leading experts on the Chinese market This book is an invaluable resource for anyone who wants a clear understanding of how China's Super Consumers are changing the world and how to sell to them.

The Cartiers

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Author :
Publisher : Ballantine Books
ISBN 13 : 0525621636
Total Pages : 673 pages
Book Rating : 4.38/5 ( download)

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Book Synopsis The Cartiers by : Francesca Cartier Brickell

Download or read book The Cartiers written by Francesca Cartier Brickell and published by Ballantine Books. This book was released on 2021-06-08 with total page 673 pages. Available in PDF, EPUB and Kindle. Book excerpt: “A dynamic group biography studded with design history and high-society dash . . . [This] elegantly wrought narrative bears the Cartier hallmark.”—The Economist The “astounding” (André Leon Talley) story of the family behind the Cartier empire and the three brothers who turned their grandfather’s humble Parisian jewelry store into a global luxury icon—as told by a great-granddaughter with exclusive access to long-lost family archives “Ms. Cartier Brickell has done her grandfather proud.”—The Wall Street Journal The Cartiers is the revealing tale of a jewelry dynasty—four generations, from revolutionary France to the 1970s. At its heart are the three Cartier brothers whose motto was “Never copy, only create” and who made their family firm internationally famous in the early days of the twentieth century, thanks to their unique and complementary talents: Louis, the visionary designer who created the first men’s wristwatch to help an aviator friend tell the time without taking his hands off the controls of his flying machine; Pierre, the master dealmaker who bought the New York headquarters on Fifth Avenue for a double-stranded natural pearl necklace; and Jacques, the globe-trotting gemstone expert whose travels to India gave Cartier access to the world’s best rubies, emeralds, and sapphires, inspiring the celebrated Tutti Frutti jewelry. Francesca Cartier Brickell, whose great-grandfather was the youngest of the brothers, has traveled the world researching her family’s history, tracking down those connected with her ancestors and discovering long-lost pieces of the puzzle along the way. Now she reveals never-before-told dramas, romances, intrigues, betrayals, and more. The Cartiers also offers a behind-the-scenes look at the firm’s most iconic jewelry—the notoriously cursed Hope Diamond, the Romanov emeralds, the classic panther pieces—and the long line of stars from the worlds of fashion, film, and royalty who wore them, from Indian maharajas and Russian grand duchesses to Wallis Simpson, Coco Chanel, and Elizabeth Taylor. Published in the two-hundredth anniversary year of the birth of the dynasty’s founder, Louis-François Cartier, this book is a magnificent, definitive, epic social history shown through the deeply personal lens of one legendary family.