The Basics Of Media Writing

Author : Scott A. Kuehn
Publisher : CQ Press
ISBN 13 : 1506308112
Total Pages : 505 pages
Book Rating : 4.11/5 ( download)

DOWNLOAD NOW!

Download or read book The Basics of Media Writing written by Scott A. Kuehn and published by CQ Press. This book was released on 2016-12-08 with total page 505 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Basics of Media Writing: A Strategic Approach helps readers develop the essential writing skills and professional habits needed to succeed in 21st-century media careers. This research-driven, strategy-based media writing textbook digs deeply into how media professionals think and write in journalism, public relations, advertising, and other forms of strategic communication. Authors Scott A. Kuehn and Andrew Lingwall have created two comprehensive writing models to help students overcome their problems in finding and developing story topics by giving them "starting points" to begin writing. The Professional Strategy Triangle model shows students how to think critically about the audience, the situation, and the message before starting a news story or persuasive piece and the FAJA four-point model asks students a series of questions about their story type (Fact, Analysis, Judgment, or Action) to guide them to the right angle or organizational structure for their message. Rooted in classical rhetorical methods, this step-by-step technique enables readers to strategically approach each writing task, no matter the format.

Author : Scott A. and Andrew Lingwall Kuehn
Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.53/5 ( download)

DOWNLOAD NOW!

Download or read book The Basics of Media Writing: a Strategic Approach written by Scott A. and Andrew Lingwall Kuehn and published by . This book was released on 2013 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Melvin Mencher
Publisher : McGraw-Hill Humanities, Social Sciences & World Languages
ISBN 13 : 9780697270016
Total Pages : 0 pages
Book Rating : 4.17/5 ( download)

DOWNLOAD NOW!

Download or read book Basic Media Writing written by Melvin Mencher and published by McGraw-Hill Humanities, Social Sciences & World Languages. This book was released on 1996 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text is designed to help students survey the various fields in journalism and to show them how the practitioners in these fields do their work. It includes chapters on advertising, public relations, photojournalism, broadcast and news-editorial work.

Author : John R. Bender
Publisher : Oxford University Press, USA
ISBN 13 : 9780190649494
Total Pages : 153 pages
Book Rating : 4.96/5 ( download)

DOWNLOAD NOW!

Download or read book Writing and Reporting for the Media written by John R. Bender and published by Oxford University Press, USA. This book was released on 2019 with total page 153 pages. Available in PDF, EPUB and Kindle. Book excerpt: "To accompany Writing and Reporting for the Media."

Author : Scott A. Kuehn
Publisher : CQ Press
ISBN 13 : 1506308090
Total Pages : 569 pages
Book Rating : 4.98/5 ( download)

DOWNLOAD NOW!

Download or read book The Basics of Media Writing written by Scott A. Kuehn and published by CQ Press. This book was released on 2016-12-08 with total page 569 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Basics of Media Writing: A Strategic Approach helps readers develop the essential writing skills and professional habits needed to succeed in 21st-century media careers. This research-driven, strategy-based media writing textbook digs deeply into how media professionals think and write in journalism, public relations, advertising, and other forms of strategic communication. Authors Scott A. Kuehn and Andrew Lingwall have created two comprehensive writing models to help students overcome their problems in finding and developing story topics by giving them “starting points” to begin writing. The Professional Strategy Triangle model shows students how to think critically about the audience, the situation, and the message before starting a news story or persuasive piece and the FAJA four-point model asks students a series of questions about their story type (Fact, Analysis, Judgment, or Action) to guide them to the right angle or organizational structure for their message. Rooted in classical rhetorical methods, this step-by-step technique enables readers to strategically approach each writing task, no matter the format.

Author : W. Richard Whitaker
Publisher : Routledge
ISBN 13 : 1135592853
Total Pages : 439 pages
Book Rating : 4.51/5 ( download)

DOWNLOAD NOW!

Download or read book MediaWriting written by W. Richard Whitaker and published by Routledge. This book was released on 2009-01-13 with total page 439 pages. Available in PDF, EPUB and Kindle. Book excerpt: Designed for those preparing to write in the current multimedia environment, MediaWriting explores: the linkages between print, broadcast, and public relations styles outlines the nature of good writing synthesizes and integrates professional skills and concepts Complete with interesting real-world examples and exercises, this textbook gives students progressive writing activities amid an environment for developing research and interviewing skills. Starting from a basis in writing news and features for print media, it moves on to writing for broadcast news media, then introduces students to public relations writing in print, broadcast, and digital media, as well as for news media and advertising venues. Rather than emphasizing the differences among the three writing styles, this book synthesizes and integrates the three concepts, weaving in basic principles of Internet writing and reporting. This book provides beginning newswriting students with a primer for developing the skills needed for work in the media industry. As such, it is a hands-on writing text for students preparing in all professional areas of communication--journalism, broadcasting, media, and public relations.

Author : Gina Baleria
Publisher : Routledge
ISBN 13 : 1000431444
Total Pages : 215 pages
Book Rating : 4.45/5 ( download)

DOWNLOAD NOW!

Download or read book The Journalism Behind Journalism written by Gina Baleria and published by Routledge. This book was released on 2021-08-11 with total page 215 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today’s journalists need to know both the skills of how to write, interview, and research, as well as skills that are often thought of as more intangible. This book provides a practical, how-to approach for developing, honing, and practicing the intangible skills critical to strong journalism. Individual chapters introduce journalism’s intangible concepts such as curiosity, empathy, implicit bias, community engagement, and tenacity, relating them to solid journalistic practice through real-world examples. Case studies and interviews with industry professionals help to further establish connections between concept and practice, and mid-chapter and end-of-chapter exercises give the reader a concrete pathway toward developing these skills. The book offers an important perspective for the modern media landscape, where any journalist seeking to make an impact must know how to contextualize events, hold power to account, and inform their community to contribute to a healthy democracy. This is an invaluable text for courses in journalism skills at both the undergraduate and graduate level and anyone training the next generation of journalists.

Author : Vincent F. Filak
Publisher : SAGE Publications
ISBN 13 : 154438565X
Total Pages : 305 pages
Book Rating : 4.55/5 ( download)

DOWNLOAD NOW!

Download or read book Dynamics of Media Writing written by Vincent F. Filak and published by SAGE Publications. This book was released on 2021-07-21 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dynamics of Media Writing Third Edition gives students transferable skills that can be applied across all media platforms—from traditional mass media formats like news, public relations, and advertising to emerging digital media platforms. Whether issuing a press release or tweeting about a new app, today’s media writers need to adapt their message for each specific media format in order to successfully connect with their audience. Throughout this text, award-winning teacher and college media adviser Vincent F. Filak introduces fundamental writing skills that apply to all media, while also highlighting which writing tools and techniques are most effective for specific media formats and why. User-friendly and loaded with practical examples and tips from professionals across mass media, this is the perfect guide for any student wanting to launch a professional media writing career.

Author : Doug Specht
Publisher : University of Westminster Press
ISBN 13 : 1912656574
Total Pages : 184 pages
Book Rating : 4.78/5 ( download)

DOWNLOAD NOW!

Download or read book The Media and Communications Study Skills Student Guide written by Doug Specht and published by University of Westminster Press. This book was released on 2020-11-25 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: All the tips, ideas and advice given to, and requested by, MA students in Media and Communications, are brought together in an easy-to-use accessible guide to help students study most effectively. Based upon many years of teaching study skills and hundreds of lecture slides and handouts this introduction covers a range of general and generic skills that the author relates specifically towards media and communications studies. As well as the mechanics of writing and presentations, the book also shows how students can work on and engage with the critical and contemplative elements of their degrees whilst retaining motivation and refining timekeeping skills. Of course the nuts and bolts of reading, writing, listening, seminars and the dreaded dissertation and essays are covered too. In addition advice on referencing, citation and academic style is offered for those with concerns over English grammar and expression. Aimed primarily at postgraduate students, there is significant crossover with undergraduate work, so this book will also prove of use to upper level undergraduate readers whether using English as a first or second language.

Author : Wynford Hicks
Publisher : Psychology Press
ISBN 13 : 0415184452
Total Pages : 169 pages
Book Rating : 4.58/5 ( download)

DOWNLOAD NOW!

Download or read book Writing for Journalists written by Wynford Hicks and published by Psychology Press. This book was released on 1999 with total page 169 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contains chapters on writing news; writing features; writing reviews; style and a glossary of terms used by journalists.