Summary of Growth Hacker Marketing – [Review Keypoints and Take-aways]

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Author :
Publisher : by Mocktime Publication
ISBN 13 :
Total Pages : 15 pages
Book Rating : 4./5 ( download)

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Book Synopsis Summary of Growth Hacker Marketing – [Review Keypoints and Take-aways] by : PenZen Summaries

Download or read book Summary of Growth Hacker Marketing – [Review Keypoints and Take-aways] written by PenZen Summaries and published by by Mocktime Publication. This book was released on 2022-11-28 with total page 15 pages. Available in PDF, EPUB and Kindle. Book excerpt: The summary of Growth Hacker Marketing – A Primer on the Future of PR, Marketing and Advertising presented here include a short review of the book at the start followed by quick overview of main points and a list of important take-aways at the end of the summary. The Summary of Growth Hacker Marketing represents a significant departure from more conventional marketing practises because of its heavy reliance on the collection of user data and the intelligent design of products. This book explains how some of the most successful technology companies in the world, such as Dropbox and Instagram, have implemented this tactic to attract millions of new customers. Growth Hacker Marketing summary includes the key points and important takeaways from the book Growth Hacker Marketing by Ryan Holiday. Disclaimer: 1. This summary is meant to preview and not to substitute the original book. 2. We recommend, for in-depth study purchase the excellent original book. 3. In this summary key points are rewritten and recreated and no part/text is directly taken or copied from original book. 4. If original author/publisher wants us to remove this summary, please contact us at [email protected].

SUMMARY - Growth Hacker Marketing: A Primer On The Future Of PR, Marketing, And Advertising By Ryan Holiday

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Author :
Publisher : Shortcut Edition
ISBN 13 :
Total Pages : 19 pages
Book Rating : 4./5 ( download)

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Book Synopsis SUMMARY - Growth Hacker Marketing: A Primer On The Future Of PR, Marketing, And Advertising By Ryan Holiday by : Shortcut Edition

Download or read book SUMMARY - Growth Hacker Marketing: A Primer On The Future Of PR, Marketing, And Advertising By Ryan Holiday written by Shortcut Edition and published by Shortcut Edition. This book was released on 2021-05-29 with total page 19 pages. Available in PDF, EPUB and Kindle. Book excerpt: * Our summary is short, simple and pragmatic. It allows you to have the essential ideas of a big book in less than 30 minutes. *By reading this summary, you will discover what "growth hacking" is and how it is revolutionizing traditional marketing. Startups are now thinking about their marketing with developers and digital experts. With real-life examples of growth hacking (Hotmail, Airbnb, Spotify or Dropbox), this book tries to understand the mindset of a growth hacker as he works to grow his business. *You will also discover : the concept and key notions of "growth hacking"; what differentiates traditional marketing from "growth hacking"; the essential notion of "Product Market Fit" and "virality"; concrete examples of "growth hacking" (Airbnb, Dropbox, Snapchat) *Growth hackers set up systems that are easy to test, analyze and develop on a large scale. Growth hacking is above all a state of mind. It is not a fixed technique. For those who are used to traditional marketing, it is imperative to change software. *Buy now the summary of this book for the modest price of a cup of coffee!

Growth Hacker Marketing

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Author :
Publisher : Profile Books
ISBN 13 : 1782830197
Total Pages : 94 pages
Book Rating : 4.91/5 ( download)

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Book Synopsis Growth Hacker Marketing by : Ryan Holiday

Download or read book Growth Hacker Marketing written by Ryan Holiday and published by Profile Books. This book was released on 2013-09-05 with total page 94 pages. Available in PDF, EPUB and Kindle. Book excerpt: Your new business went online yesterday and you've got a marketing budget of zero. How are you supposed to create a movement around your product? How can you get to your first thousand - or million - customers? Starting from zero, it feels impossible. Enter the growth hacker. You may not have heard of growth hacking yet, but you've certainly used the billion dollar brands built by it: Hotmail, AirBnB, Facebook, Dropbox, amongst many others. Growth hackers thrive on doing what traditional businessmen would consider impossible: creating something from nothing. They 'hack' their company's growth to create a narrative of sensational success, turning excited media, users and social media into a viral marketing force that will help their business grow exponentially. Silicon Valley has realized that growth hacking - not television commercials and billboards - is the successful start-up's secret weapon. Now growth hacker extraordinaire Ryan Holiday is ready to share his experience, teaching you how to harness the power of growth to propel you to success. Featuring insights from leading growth hackers, Growth Hacker Marketing is the essential guide to the revolutionary new approach to growing your business.

The Business of Belonging

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1119766125
Total Pages : 214 pages
Book Rating : 4.24/5 ( download)

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Book Synopsis The Business of Belonging by : David Spinks

Download or read book The Business of Belonging written by David Spinks and published by John Wiley & Sons. This book was released on 2021-03-23 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A tactical primer for any business embarking on the critical work of actively building community."—Seth Godin, Author, This is Marketing "This book perfectly marries the psychology of communities, with the hard-earned secrets of someone who's done the real work over many years. David Spinks is the master of this craft."—Nir Eyal, bestselling author of Hooked and Indistractable The rise of the internet has brought with it an inexorable, almost shockingly persistent drive toward community. From the first social networks to the GameStop trading revolution, engaged communities have shown the ability to transform industries. Businesses need to harness that power. As business community expert David Spinks shows in The Business of Belonging: How to Make Community your Competitive Advantage, the successful brands of tomorrow will be those that create authentic connection, giving customers a sense of real belonging and unlocking unprecedented scale as a result. In his career of over 10 years in the business of building community, Spinks has learned what a winning community strategy looks like. From the fundamental concepts—including how community drives measurable business value and what the appropriate metrics are—to high-level community design and practical engagement techniques, The Business of Belonging is an epic journey into the world of community building. This book is for decision makers who want to better understand the value and opportunity of community, and for community professionals who want to level up their strategy. Featuring a foreword by Startup Grind and Bevy cofounder Derek Andersen, it will give you a step-by-step model for strategically planning, creating, facilitating, and measuring communities that drive business growth. Attracting and retaining community members who are also loyal customers, brand evangelists, and leaders—that’s the goal for today’s connected businesses, and this book is the map to getting there.

ROI in Marketing: The Design Thinking Approach to Measure, Prove, and Improve the Value of Marketing

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Author :
Publisher : McGraw Hill Professional
ISBN 13 : 1260460436
Total Pages : 360 pages
Book Rating : 4.38/5 ( download)

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Book Synopsis ROI in Marketing: The Design Thinking Approach to Measure, Prove, and Improve the Value of Marketing by : Jack J. Phillips

Download or read book ROI in Marketing: The Design Thinking Approach to Measure, Prove, and Improve the Value of Marketing written by Jack J. Phillips and published by McGraw Hill Professional. This book was released on 2020-10-27 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get your bottom-line results where you want them by putting your marketing campaigns and initiatives to powerful new use Marketing is all about understanding and serving your customers’ needs—but how do you know that your events, campaigns, and communication initiatives are working at top effectiveness? And how can you determine whether your marketing investments are reaping real rewards? ROI (Return on Investment) is a performance measure used to evaluate the efficiency of all types of investments, and in this powerful guide, the team at the ROI Institute offer you a proven method for understanding your own marketing benchmarks as never before. Drawing on real data collected from real cases of real companies in a variety of industries, ROI in Marketing uses a data-driven process to help you measure: Input, including types of projects, audience reach, number of customers, costs, and more Reactions of target groups to products, services, and messages Actions, including how to process and monetize what the target group thinks, believes, and knows Business impact of actions taken by the target group and their influence on sales, new accounts, and profits ROI, monetary benefits of marketing programs compared to costs Intangibles, such as image, reputation, corporate social responsibility, and more Packed with actionable, results-driven processes, ROI in Marketing offers a powerful blueprint for transforming how you interact with your customers to get clear bottom-line results.

Easy and Inexpensive Strategies for Making Big Profits from Your Small Business

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Author :
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781974051786
Total Pages : 420 pages
Book Rating : 4.81/5 ( download)

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Book Synopsis Easy and Inexpensive Strategies for Making Big Profits from Your Small Business by : Jay Conrad Levinson

Download or read book Easy and Inexpensive Strategies for Making Big Profits from Your Small Business written by Jay Conrad Levinson and published by Createspace Independent Publishing Platform. This book was released on 2017-08-07 with total page 420 pages. Available in PDF, EPUB and Kindle. Book excerpt: Easy and Inexpensive Strategies for Making Big Profits from Your Small Business By Jay Conrad Levinson

The Unfair Advantage

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Publisher : St. Martin's Press
ISBN 13 : 1250280532
Total Pages : 193 pages
Book Rating : 4.34/5 ( download)

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Book Synopsis The Unfair Advantage by : Ash Ali

Download or read book The Unfair Advantage written by Ash Ali and published by St. Martin's Press. This book was released on 2022-06-07 with total page 193 pages. Available in PDF, EPUB and Kindle. Book excerpt: The winner of the UK's Business Book of the Year Award for 2021, this is a groundbreaking exposé of the myths behind startup success and a blueprint for harnessing the things that really matter. What is the difference between a startup that makes it, and one that crashes and burns? Behind every story of success is an unfair advantage. But an Unfair Advantage is not just about your parents' wealth or who you know: anyone can have one. An Unfair Advantage is the element that gives you an edge over your competition. This groundbreaking book shows how to identify your own Unfair Advantages and apply them to any project. Drawing on over two decades of hands-on experience, Ash Ali and Hasan Kubba offer a unique framework for assessing your external circumstances in addition to your internal strengths. Hard work and grit aren't enough, so they explore the importance of money, intelligence, location, education, expertise, status, and luck in the journey to success. From starting your company, to gaining traction, raising funds, and growth hacking, The Unfair Advantage helps you look at yourself and find the ingredients you didn't realize you already had, to succeed in the cut-throat world of business.

Human Hacking

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Publisher : HarperCollins
ISBN 13 : 0063001799
Total Pages : 288 pages
Book Rating : 4.94/5 ( download)

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Book Synopsis Human Hacking by : Christopher Hadnagy

Download or read book Human Hacking written by Christopher Hadnagy and published by HarperCollins. This book was released on 2021-01-05 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: A global security expert draws on psychological insights to help you master the art of social engineering—human hacking. Make friends, influence people, and leave them feeling better for having met you by being more empathetic, generous, and kind. Eroding social conventions, technology, and rapid economic change are making human beings more stressed and socially awkward and isolated than ever. We live in our own bubbles, reluctant to connect, and feeling increasingly powerless, insecure, and apprehensive when communicating with others. A pioneer in the field of social engineering and a master hacker, Christopher Hadnagy specializes in understanding how malicious attackers exploit principles of human communication to access information and resources through manipulation and deceit. Now, he shows you how to use social engineering as a force for good—to help you regain your confidence and control. Human Hacking provides tools that will help you establish rapport with strangers, use body language and verbal cues to your advantage, steer conversations and influence other’s decisions, and protect yourself from manipulators. Ultimately, you’ll become far more self-aware about how you’re presenting yourself—and able to use it to improve your life. Hadnagy includes lessons and interactive “missions”—exercises spread throughout the book to help you learn the skills, practice them, and master them. With Human Hacking, you’ll soon be winning friends, influencing people, and achieving your goals.

Spirit Hacking

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Publisher : St. Martin's Essentials
ISBN 13 : 1250232708
Total Pages : 185 pages
Book Rating : 4.00/5 ( download)

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Book Synopsis Spirit Hacking by : Shaman Durek

Download or read book Spirit Hacking written by Shaman Durek and published by St. Martin's Essentials. This book was released on 2019-10-15 with total page 185 pages. Available in PDF, EPUB and Kindle. Book excerpt: “This guy does next level stuff. I have worked with him and I have no idea how or why he is able to do some of the things I have witnessed. Science is just catching up with biohacking. It’s time to start studying spirit hacking and how Shaman Durek can achieve the tangible results he achieves.” —Dave Asprey, author of the New York Times bestseller, The Bulletproof Diet, Silicon Valley investor and technology entrepreneur In Spirit Hacking: Shamanic Keys to Reclaim Your Personal Power, Transform Yourself, and Light Up the World, Shaman Durek, a sixth-generation shaman, shares life altering shamanic keys allowing you to tap into your personal power. Through new information you will banish fear and darkness from your life in favor of light, positivity, and strength. Shaman Durek’s bold and sometimes controversial wisdom shakes loose our assumptions about ourselves and the very world around us. He ultimately teaches us how to step fearlessly out of this Blackout (the age of darkness we are currently experiencing) and access a place of fierce empowerment by use of tools and techniques of timeless Shamanic tradition. This transformation is both personal and collective; as individuals step out of darkness and begin to experience the light, we bring our loved ones and communities out of the shadows as well. Shaman Durek inherited a rich legacy of ancient wisdom and now shares this knowledge for a modern context. He advises everyone from celebrities like Gwyneth Paltrow and Nina Dobrev to innovative executives such as Bullet-Proof Coffee founder Dave Asprey. Spirit Hacking shatters readers’ complacency, giving them tools to navigate the tumultuous times in which we find ourselves. We will emerge from this period happier, lighter, and more vibrant than ever before.

Thirst

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Publisher : Currency
ISBN 13 : 1524762857
Total Pages : 336 pages
Book Rating : 4.58/5 ( download)

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Book Synopsis Thirst by : Scott Harrison

Download or read book Thirst written by Scott Harrison and published by Currency. This book was released on 2018-10-02 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER • An inspiring personal story of redemption, second chances, and the transformative power within us all, from the founder and CEO of the nonprofit charity: water. At 28 years old, Scott Harrison had it all. A top nightclub promoter in New York City, his life was an endless cycle of drugs, booze, models—repeat. But 10 years in, desperately unhappy and morally bankrupt, he asked himself, "What would the exact opposite of my life look like?" Walking away from everything, Harrison spent the next 16 months on a hospital ship in West Africa and discovered his true calling. In 2006, with no money and less than no experience, Harrison founded charity: water. Today, his organization has raised over $400 million to bring clean drinking water to more than 10 million people around the globe. In Thirst, Harrison recounts the twists and turns that built charity: water into one of the most trusted and admired nonprofits in the world. Renowned for its 100% donation model, bold storytelling, imaginative branding, and radical commitment to transparency, charity: water has disrupted how social entrepreneurs work while inspiring millions of people to join its mission of bringing clean water to everyone on the planet within our lifetime. In the tradition of such bestselling books as Shoe Dog and Mountains Beyond Mountains, Thirst is a riveting account of how to build a better charity, a better business, a better life—and a gritty tale that proves it’s never too late to make a change. 100% of the author’s net proceeds from Thirst will go to fund charity: water projects around the world.