Successful Special Events

Author : Judy Allen
Publisher : John Wiley & Sons
ISBN 13 : 047083188X
Total Pages : 356 pages
Book Rating : 4.85/5 ( download)

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Download or read book The Business of Event Planning written by Judy Allen and published by John Wiley & Sons. This book was released on 2002-07-09 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: Practical tools and expert advice for professional event planners Before planning an event, there is much that must be done behind the scenes to make the event successful. Before any thought is even given to timing or location of the event, before the menus are selected and the decor designed, there are proposals to be written, fees and contracts to be negotiated, and safety issues to be considered. This book takes you behind the scenes of event planning and explains every aspect of organizing and strategic planning. This book will be of value to both the professional event planner and to clients who are dealing with planners. Its comprehensive coverage includes: how to prepare winning proposals, and how to understand them if you are the client; how to determine management fees; negotiating contracts; safety issues; designing events in multicultural settings; and new technology that makes operations more efficient (such as online registration and response management, database project management tools). The book also includes practical tools such as sample letters of agreement, sample layouts for client proposals, forms, and checklists. Professional event planner Judy Allen offers first-time or professional event planners all the top-class advice they need to make their special events come off without a hitch.

Author : Judy Allen
Publisher : John Wiley & Sons
ISBN 13 : 047015618X
Total Pages : 448 pages
Book Rating : 4.86/5 ( download)

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Download or read book Event Planning written by Judy Allen and published by John Wiley & Sons. This book was released on 2009-04-16 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt: This bestselling all-in-one guide to the event planning business is back and better than ever, fully updated and revised to reflect the very latest trends and best practices in the industry. This handy, comprehensive guide includes forms, checklists, and tips for managing events, as well as examples and case studies of both successful and unsuccessful events. Judy Allen (Toronto, ON, Canada) is founder and President of Judy Allen Productions, a full-service event planning production company.

Author : April L. Harris
Publisher : Aspen Books
ISBN 13 :
Total Pages : 170 pages
Book Rating : 4.57/5 ( download)

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Download or read book Special Events written by April L. Harris and published by Aspen Books. This book was released on 1998 with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is intended to serve as a practical reference tool for advancement services professionals, illustrating the importance of special events as a way to communicate with and personalize contact between the higher education institution and donors, community leaders, students, elected officials, and others. Each chapter offers comprehensive checklists, useful hints, and cautionary warnings that help sponsors create well-planned events that support the institutional mission, help achieve specific goals, showcase unique resources, find friends or raise funds, build goodwill, support institutional image, and match available resources. Following a brief introduction, the 11 chapters cover planning ahead; spreading the word-invitations, tickets, and publicity; finding a facility for the event and making sure necessary equipment and adequate parking are available; using food and beverages; welcoming guests; providing entertainment and coordinating the program; working with volunteers; budgeting; having follow-up publicity; using checklists and planning a timeline; and learning basic formats for standard events such as recognition ceremonies, retirements, ribbon cuttings, etc. (CH.).

Author : Ernst & Young LLP
Publisher : John Wiley & Sons
ISBN 13 : 9780471549086
Total Pages : 338 pages
Book Rating : 4.88/5 ( download)

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Download or read book The Complete Guide to Special Event Management written by Ernst & Young LLP and published by John Wiley & Sons. This book was released on 1992-08-04 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: Produced by the advisors to the Nobel Peace Prize and the 1984 Olympics, this book offers practical event management and marketing advice flavoured with various anecdotes in one easy-to-read format. It explains precisely how to build image or company recognition by sponsoring diverse sizes and types of events ranging from entertainment to sports. It also covers every stage of marketing, logistics, finance, concessions and public relations.

Author : Judy Allen
Publisher : John Wiley & Sons
ISBN 13 : 0470963794
Total Pages : 356 pages
Book Rating : 4.91/5 ( download)

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Download or read book The Business of Event Planning written by Judy Allen and published by John Wiley & Sons. This book was released on 2010-04-26 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: Practical tools and expert advice for professional event planners Before planning an event, there is much that must be done behind the scenes to make the event successful. Before any thought is even given to timing or location of the event, before the menus are selected and the decor designed, there are proposals to be written, fees and contracts to be negotiated, and safety issues to be considered. This book takes you behind the scenes of event planning and explains every aspect of organizing and strategic planning. This book will be of value to both the professional event planner and to clients who are dealing with planners. Its comprehensive coverage includes: how to prepare winning proposals, and how to understand them if you are the client; how to determine management fees; negotiating contracts; safety issues; designing events in multicultural settings; and new technology that makes operations more efficient (such as online registration and response management, database project management tools). The book also includes practical tools such as sample letters of agreement, sample layouts for client proposals, forms, and checklists. Professional event planner Judy Allen offers first-time or professional event planners all the top-class advice they need to make their special events come off without a hitch.

Author : Anton Shone
Publisher :
ISBN 13 : 9781408030981
Total Pages : 246 pages
Book Rating : 4.85/5 ( download)

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Download or read book Successful Event Management written by Anton Shone and published by . This book was released on 2004 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Alon Alroy
Publisher : John Wiley & Sons
ISBN 13 : 1119817153
Total Pages : 278 pages
Book Rating : 4.54/5 ( download)

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Download or read book Event Success written by Alon Alroy and published by John Wiley & Sons. This book was released on 2022-03-29 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: Make events the most powerful marketing tool you have In Event Success: Maximizing the Business Impact of Physical, Virtual, and Hybrid Experiences, Alon Alroy, Eran Ben-Shushan, and Boaz Katz of Bizzabo draw on the knowledge they’ve gained powering events for companies like Amazon, Salesforce, and Uber to deliver an end-to-end playbook for readers wanting to maximize their organization’s return on events. Event Success will help you unlock the full potential of your events and make them your most important marketing channel. You’ll learn how to create elevated experiences in any format that drive strategic business goals, including: How to measure event success with surveys, data, analytics, and key KPIs How to integrate events into a strategic, end-to-end marketing plan How to collect, analyze, and funnel event data to other teams to drive business growth What events are successful, what the data says about them, and real-life examples from SAP, the Financial Times, IBM, and other leading brands that capture the imagination of their audiences through events Event Success is ideal for marketers, event professionals, and anyone responsible for creating buzz, driving new sales, and building thought leadership with in-person, hybrid, or virtual events. It’s also an invaluable resource for maximizing your organization’s “RoE”—or Return on Event—with measurable increases in sales.

Author : N. McCloud
Publisher : N Skye McCloud
ISBN 13 : 145374567X
Total Pages : 248 pages
Book Rating : 4.70/5 ( download)

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Download or read book Successful Secrets of Festival, Concert and Special Event Productions written by N. McCloud and published by N Skye McCloud. This book was released on 2010 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: Students will learn how to design, plan, market and stage an event, as well as how to manage staff, staffing problems and how to ensure the safety of everyone involved. Also what they need to know about legal compliance, risk managment, financial control and how to evaluate the success of the events they stage.

Author : Lynn Fuhler
Publisher :
ISBN 13 : 9780997980707
Total Pages : 308 pages
Book Rating : 4.02/5 ( download)

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Download or read book Secrets to Successful Events written by Lynn Fuhler and published by . This book was released on 2017-01-13 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover how to successfully plan, implement, promote and manage festivals and community events of all sizes, shapes and kinds. Unique insights, tips, tools, samples and resources are based on the author's years of hands-on experience. This easy-to-read handbook follows a logical progression from start to finish.

Author : Alex Genadinik
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781519178206
Total Pages : 0 pages
Book Rating : 4.04/5 ( download)

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Download or read book Event Planning written by Alex Genadinik and published by Createspace Independent Publishing Platform. This book was released on 2015-11-07 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Become an event planning pro & create a successful event series