Strategic Management 2

Author :
Publisher :
ISBN 13 : 9781949373943
Total Pages : 325 pages
Book Rating : 4.40/5 ( download)

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Download or read book Strategic Management (color) written by and published by . This book was released on 2020-08-18 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategic Management (2020) is a 325-page open educational resource designed as an introduction to the key topics and themes of strategic management. The open textbook is intended for a senior capstone course in an undergraduate business program and suitable for a wide range of undergraduate business students including those majoring in marketing, management, business administration, accounting, finance, real estate, business information technology, and hospitality and tourism. The text presents examples of familiar companies and personalities to illustrate the different strategies used by today's firms and how they go about implementing those strategies. It includes case studies, end of section key takeaways, exercises, and links to external videos, and an end-of-book glossary. The text is ideal for courses which focus on how organizations operate at the strategic level to be successful. Students will learn how to conduct case analyses, measure organizational performance, and conduct external and internal analyses.

Author : R. Edward Freeman
Publisher : Cambridge University Press
ISBN 13 : 0521151740
Total Pages : 294 pages
Book Rating : 4.40/5 ( download)

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Download or read book Strategic Management written by R. Edward Freeman and published by Cambridge University Press. This book was released on 2010-03-11 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: Re-issue of a foundational work in the field of business ethics from R. Edward Freeman.

Author : Allen Amason
Publisher : Routledge
ISBN 13 : 1135234590
Total Pages : 314 pages
Book Rating : 4.91/5 ( download)

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Download or read book Strategic Management written by Allen Amason and published by Routledge. This book was released on 2011-03-17 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: Leadership, adaptability, value creation. These are the skills necessary for tomorrow's managers. This book is designed to help students think critically and understand fully how to strategically manage their future firms. .

Author : Michael Olsen
Publisher : Routledge
ISBN 13 : 1136439528
Total Pages : 512 pages
Book Rating : 4.20/5 ( download)

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Download or read book Handbook of Hospitality Strategic Management written by Michael Olsen and published by Routledge. This book was released on 2008-09-10 with total page 512 pages. Available in PDF, EPUB and Kindle. Book excerpt: Handbook of Hospitality Strategic Management provides a critical review of mainstream hospitality strategic management research topics. Internationally recognized leading researchers provide thorough reviews and discussions, reviewing strategic management research by topic, as well as illustrating how theories and concepts can be applied in the hospitality industry. This book covers all aspects of strategic management in hospitality. The depth and coverage of each topic is unprecedented. A must-read for hospitality researchers and educators, students and industry practitioners.

Author : John A. Pearce
Publisher :
ISBN 13 : 9781259252952
Total Pages : 0 pages
Book Rating : 4.57/5 ( download)

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Download or read book Strategic Management written by John A. Pearce and published by . This book was released on 2015 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field.

Author : Lucy Küng
Publisher : SAGE
ISBN 13 : 147390384X
Total Pages : 479 pages
Book Rating : 4.45/5 ( download)

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Download or read book Strategic Management in the Media written by Lucy Küng and published by SAGE. This book was released on 2008-04-11 with total page 479 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book provides vital insights into the elements of strategy and their application to media firms. Solidly grounded in theory but not pedantic, it is essential reading for those who make or wish to comprehend choices of media companies." - Robert Picard, University of Jönköping "Insightful, contextually analytical, yet easy to comprehend, Strategic Management in the Media successfully applies the adaptive and interpretative areas of strategic theory in the media sectors. It provides a unique perspective in which common themes linking media strategy and industry environment are thoughtfully discussed." - Sylvia M. Chan-Olmsted, University of Florida "...an invaluable asset for students of media management. The use of pertinent examples and case studies throughout brings the analysis to life and contributes to a highly readable introduction." - Gillian Doyle, University of Glasgow This book is a comprehensive, accessible and expert introduction to strategy within a media management context. It is divided into two parts - part one providess an introduction to and overview of the media industry from a strategic management perspective, looking in detail at the sectors that together comprise the industry - newspaper, book and magazine publishing, music, radio and television - and the strategic forces at work in each. This provides the foundation for part two, which analyses a number of strategic topics central to the media sector, such as technological change, organisational structure, leadership, and creativity and innovation. The chapters follow the same structure: the relevant theory is outlined, its application to the media industry is discussed, and case studies from the media industry are used to illustrate the theory and illuminate its relevance for the media field. The cases and examples used come from all sectors of the industry and a range of geographic regions and include News Corporation, Endemol, BBC, Bertelsmann, CNN, MTV, Disney and Pixar.

Author : Richard Lynch
Publisher : SAGE
ISBN 13 : 1529760321
Total Pages : 1244 pages
Book Rating : 4.23/5 ( download)

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Download or read book Strategic Management written by Richard Lynch and published by SAGE. This book was released on 2021-04-07 with total page 1244 pages. Available in PDF, EPUB and Kindle. Book excerpt: The 9th edition of this comprehensive core textbook builds on its global perspective and approachable written style, as it explores the key concepts within a clear and logical structure. Lynch guides you through 19 chapters, with updated case studies and pedagogy that support the modern business and management student from start to finish. Continuous contrast between prescriptive and emergent views of strategy highlights key debates within the discipline, whilst an emphasis on the practical throughout the book helps you turn theory into practice

Author : Philip Sadler
Publisher : Kogan Page Publishers
ISBN 13 : 9780749439385
Total Pages : 296 pages
Book Rating : 4.86/5 ( download)

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Download or read book Strategic Management written by Philip Sadler and published by Kogan Page Publishers. This book was released on 2003 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: A study of the fundamental concepts, frameworks and ideas of strategic management. This second edition of Strategic Management MBA Masterclass has been updated and expanded to cover areas such as mergers and acquisitions, corporate parenting, defining business purpose and contrasting schools of thought.

Author : Frank T. Rothaermel
Publisher : McGraw-Hill Education
ISBN 13 : 9780077645069
Total Pages : 0 pages
Book Rating : 4.65/5 ( download)

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Download or read book Strategic Management: Concepts written by Frank T. Rothaermel and published by McGraw-Hill Education. This book was released on 2014-01-09 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategic Management: Concepts 2e by Frank T. Rothaermel combines quality and user-friendliness with rigor and relevance by synthesizing theory, empirical research, and practical applications in this new edition, which is designed to prepare students for the types of challenges they will face as managers in the globalized and turbulent business environment of the 21st century. With a single, strong voice that weaves together classic and cutting-edge theory with in-chapter cases and strategy highlights, to teach students how companies gain and sustain competitive advantage. OneBook...OneVoice...OneVision

Author : Jeffrey H. Dyer
Publisher : John Wiley & Sons
ISBN 13 : 1119411602
Total Pages : 512 pages
Book Rating : 4.04/5 ( download)

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Download or read book Strategic Management written by Jeffrey H. Dyer and published by John Wiley & Sons. This book was released on 2017-10-16 with total page 512 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategic Management delivers an insightful and concise introduction to strategic management concepts utilizing a strong mix of real-world contemporary examples. Written in a conversational style, this product sparks ideas, fuels creative thinking and discussion, while engaging students with the concepts they are studying.