Social Pr Secrets

Author : Lisa Buyer
Publisher : Moon River Publishing LLC
ISBN 13 : 9781641849159
Total Pages : 400 pages
Book Rating : 4.50/5 ( download)

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Download or read book Social PR Secrets written by Lisa Buyer and published by Moon River Publishing LLC. This book was released on 2018-05-11 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you are ready to combine the powers of social media and public relations, you must read this book now. Even if you have the first and second editions of Social PR Secrets, you'll want to buy the third edition with nine new power-packed chapters including Snapchat for Brands Instagram PR Secrets LinkedIn PR Secrets Pinterest PR Secrets Social Customer Service Visual PR Secrets Live Streaming Video Podcasting for Public Relations How to Stay Sane in Social Media Social PR Secrets Third Edition is almost double the size of the second edition with completely refreshed content, more than 75 actionable Social PR Secrets (tips), and hundreds of resources all in one place to take your brand to Social PR power user status. Guy Kawasaki says in the Foreword: PR and social media are completely different yet so powerful together. Where PR is about getting journalists to tell people to buy your product, social media is about providing value. The goals, rules, and best-practices are not the same. Or should they be? It's a brave new world and Social PR Secrets lights the match where most burn out. PR and ad agencies, digital marketers, business owners, and professors at the University of Florida and Brigham Young University are turning to Social PR Secrets as required reading. Here's what you'll learn: How to get more publicity and exposure using the social media networks Facebook, Pinterest, Twitter, LinkedIn, Snapchat, and Instagram get top visibility for your book on Amazon How to snag top, optimized public relations and social media content How media relations and press releases have changed, and what you need to do about it How to leverage social customer service #FTW (For the Win ) The crucial secrets to using visuals in social media and public relations Gain access to a curated list of image sources that goes far beyond the same old boring stock photography How and why to measure what matters You'll learn all of these Social PR Secrets and more Lisa Buyer is a speaker, journalist, and educator on the trending topic of public relations and how it is influenced by social media and search engine optimization. She is a graduate of the University of Florida College of Journalism with more than 20 years experience as an agency owner. Follow her @lisabuyer.

Author : Lisa Buyer
Publisher : Jetlaunch
ISBN 13 : 9781938886850
Total Pages : 198 pages
Book Rating : 4.52/5 ( download)

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Download or read book Social PR Secrets written by Lisa Buyer and published by Jetlaunch. This book was released on 2013-10-07 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Whether it's media relations, social strategy, or internal communications, companies are looking for more efficient and effective ways to use emerging and established technologies. ... Social PR secrets [is] the communication professional's modern-day beginner's handbook. ... [The author] thoughtfully lays out some of the more common roles the PR person of today plays, from the editorial to managing online communities to reporting results. At the very least, the book provides you with a realistic view of the communications landscape and at the most, shares some of the most valuable information you can use."--"Foreword," by Sarah Evans, p. [xii].

Author : Mitch Meyerson
Publisher : Entrepreneur Press
ISBN 13 : 1599183773
Total Pages : 354 pages
Book Rating : 4.70/5 ( download)

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Download or read book Success Secrets of Social Media Marketing Superstars written by Mitch Meyerson and published by Entrepreneur Press. This book was released on 2010-06-21 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: Online marketing expert Mitch Meyerson presents you with an unmatched advantage into the world of social media the priceless secrets, strategies, tactics and insights of more than 20 of today s social media elite. Handpicked to cover almost every aspect of social media marketing, Meyerson and this distinguished team of experts open their playbooks and teach you how to create effective social media campaigns to cut through the clutter, reach out to millions and grow your business. Features: Proven tips and tactics from 20+ top social media marketers The biggest mistakes businesses make with social media and how to fix them Actionable plans for all areas including social networks, blogs, web TV and mobile marketing Real-world case studies, best practices and proven techniques from the experts Detailed list of resources"

Author : David Seaman
Publisher : Sourcebooks, Inc.
ISBN 13 : 1402224974
Total Pages : 242 pages
Book Rating : 4.73/5 ( download)

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Download or read book Dirty Little Secrets of Buzz written by David Seaman and published by Sourcebooks, Inc.. This book was released on 2008-10 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Dirty Little Secrets of Buzz, veteran PR stunt-planner David Seaman brings a fresh, counterintuitive new-media approach to the traditional marketing and PR handbook.

Author : Jeff Crilley
Publisher : Brown Books
ISBN 13 : 9780972647403
Total Pages : 132 pages
Book Rating : 4.06/5 ( download)

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Download or read book Free Publicity written by Jeff Crilley and published by Brown Books. This book was released on 2002-12 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: Finally, a working journalist shares the secrets of getting covered on the news! Whether you have a non-profit agency, whether you're a small business owner, an individual who wants coverage, or a PR pro, you'll learn the stuff that only those inside a newsroom know. Book jacket.

Author : Betsy A. Hays
Publisher : CreateSpace
ISBN 13 : 9781497505247
Total Pages : 158 pages
Book Rating : 4.40/5 ( download)

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Download or read book Win & Wow written by Betsy A. Hays and published by CreateSpace. This book was released on 2014-07-21 with total page 158 pages. Available in PDF, EPUB and Kindle. Book excerpt: Win & Wow: Public Relations Secrets for Everyday Success divulges how we can all use proven public relations techniques to accomplish our personal and professional goals. From puppy-dog loyalty to preventing crises to maximizing your sparkle dial, this book walks you through a host of thought changers and action steps that can add real value to your life. Written by public relations professor Betsy A. Hays and social media pro and CEO Tori Randolph Terhune, this book provides their complementary perspectives about practical ideas and strategies that can be used by all of us, regardless of what we want to accomplish.

Author : Carolyn Boyes
Publisher : HarperCollins UK
ISBN 13 : 0008133808
Total Pages : 134 pages
Book Rating : 4.01/5 ( download)

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Download or read book Social Media (Collins Business Secrets) written by Carolyn Boyes and published by HarperCollins UK. This book was released on 2020-01-09 with total page 134 pages. Available in PDF, EPUB and Kindle. Book excerpt: The social media secrets that experts and top professionals use.

Author : Susan Harrow
Publisher : Harper Paperbacks
ISBN 13 : 9780060958534
Total Pages : 0 pages
Book Rating : 4.37/5 ( download)

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Download or read book Sell Yourself Without Selling Your Soul written by Susan Harrow and published by Harper Paperbacks. This book was released on 2003-06-01 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether you're a company employee looking to move up the corporate ladder or an entrepreneur wanting to position yourself as a hot property, Susan Harrow will show you how to master the art of self-promotion with style and substance. Sell Yourself Without Selling Your Soul will teach you: To be the message you want to give. The formula professional publicists use to create a winning press kit. Strategies to master any type of media interview, verbally and sychologically. Insider secrets to help you become an overnight expert. The dos and don'ts of forming strong lasting bonds with the media. Dozens of ways to gain worldwide fame and fortune on your own terms. Written in a conversational, woman-to-woman style, this innovative book blends illuminating personal anecdotes and wisdom of famous spiritual, historical, and political leaders with Harrow's own unique system. You'll find helpful examples of powerful publicity packages and dozens of practical exercises that instruct and motivate, not to mention proven techniques to save you time, grief, and money.

Author : Rhonda Byrne
Publisher : Simon and Schuster
ISBN 13 : 0731815297
Total Pages : 224 pages
Book Rating : 4.96/5 ( download)

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Download or read book The Secret written by Rhonda Byrne and published by Simon and Schuster. This book was released on 2011-07-07 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: The tenth-anniversary edition of the book that changed lives in profound ways, now with a new foreword and afterword. In 2006, a groundbreaking feature-length film revealed the great mystery of the universe—The Secret—and, later that year, Rhonda Byrne followed with a book that became a worldwide bestseller. Fragments of a Great Secret have been found in the oral traditions, in literature, in religions and philosophies throughout the centuries. For the first time, all the pieces of The Secret come together in an incredible revelation that will be life-transforming for all who experience it. In this book, you’ll learn how to use The Secret in every aspect of your life—money, health, relationships, happiness, and in every interaction you have in the world. You’ll begin to understand the hidden, untapped power that’s within you, and this revelation can bring joy to every aspect of your life. The Secret contains wisdom from modern-day teachers—men and women who have used it to achieve health, wealth, and happiness. By applying the knowledge of The Secret, they bring to light compelling stories of eradicating disease, acquiring massive wealth, overcoming obstacles, and achieving what many would regard as impossible.

Author : Hilary Jm Topper Mpa
Publisher : iUniverse
ISBN 13 : 1440153620
Total Pages : 194 pages
Book Rating : 4.24/5 ( download)

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Download or read book Everything You Ever Wanted to Know About Social Media, But Were Afraid to Ask... written by Hilary Jm Topper Mpa and published by iUniverse. This book was released on 2009 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social media is becoming the fastest way to communicate ideas and values. Are you using this ever-changing media to effectively communicate your messages? In Everything You Ever Wanted to Know About Social Media, but were afraid to ask..., author and public relations professional Hilary JM Topper, MPA provides an understanding of social media. Designed for marketing professionals, small business owners, and non-profit organization executives, Everything You Ever Wanted to Know About Social Media, but were afraid to ask... is filled with detailed, how-to information on the sometimes complicated online world. Guiding readers through the importance of implementing social media tactics into their marketing mix to increase awareness and maintain visibility, this guide: Describes how to use social media sites, blogs, and microblogs Reviews more than a dozen social networking sites Provides an understanding of the importance of podcasts and video podcasts Discusses what it means to "Go Viral" Gives suggestions for handling crisis situations via the Web Everything You Ever Wanted to Know About Social Media, but were afraid to ask... highlights the power of consumer-generated media and how it can be used effectively to help grow your business.