Social Media Influencing In The City Of Likes

Author : Zoe Hurley
Publisher : Emerald Group Publishing
ISBN 13 : 1802627553
Total Pages : 185 pages
Book Rating : 4.58/5 ( download)

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Download or read book Social Media Influencing in The City of Likes written by Zoe Hurley and published by Emerald Group Publishing. This book was released on 2023-01-27 with total page 185 pages. Available in PDF, EPUB and Kindle. Book excerpt: Providing a much-needed de-Westernising perspectives of Dubai’s social media influencing industry within the broader context of global platform capitalism, Zoe Hurley offers an important contribution to the field of social media through illustrating visible economies in a city circuited by social media influencing.

Author : Nancy Jo Sales
Publisher : Vintage
ISBN 13 : 0804173184
Total Pages : 418 pages
Book Rating : 4.86/5 ( download)

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Download or read book American Girls written by Nancy Jo Sales and published by Vintage. This book was released on 2017-01-24 with total page 418 pages. Available in PDF, EPUB and Kindle. Book excerpt: A New York Times Bestseller Award-winning Vanity Fair writer Nancy Jo Sales crisscrossed the country talking to more than two hundred girls between the ages of thirteen and nineteen about their experiences online and off. They are coming of age online in a hypersexualized culture that has normalized extreme behavior, from pornography to the casual exchange of nude photographs; a culture rife with a virulent new strain of sexism; a culture in which teenagers are spending so much time on technology and social media that they are not developing basic communication skills. The dominant force in the lives of girls coming of age in America today is social media: Instagram, Whisper, Vine, Youtube, Kik, Ask.fm, Tinder. Provocative, explosive, and urgent, American Girls will ignite much-needed conversation about how we can help our daughters and sons negotiate the new social and sexual norms that govern their lives.

Author : Jenny Mollen
Publisher : Nacellebooks
ISBN 13 : 9781737380115
Total Pages : 266 pages
Book Rating : 4.10/5 ( download)

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Download or read book City of Likes written by Jenny Mollen and published by Nacellebooks. This book was released on 2022-06-14 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: The novel centers on Maddie, an unemployed thirty-something copywriter whose career has taken a back seat to motherhood. When her family moves to New York, she meets the enigmatic and gorgeous Daphne Cole - an Instagram mommy influencer with millions of followers and a soft spot for Maddie. Maddie finds herself with an unlikely new best friend, getting a taste of the access, fame and unlimited chickpea puffs that power Daphne's life. But soon enough, Maddie begins to suspect this world isn't as picture perfect as it seems to be. Will she be able to pull herself out of the dark fantasy and back to reality?

Author : Management Association, Information Resources
Publisher : IGI Global
ISBN 13 : 1668474735
Total Pages : 792 pages
Book Rating : 4.30/5 ( download)

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Download or read book Research Anthology on Social Media's Influence on Government, Politics, and Social Movements written by Management Association, Information Resources and published by IGI Global. This book was released on 2022-08-26 with total page 792 pages. Available in PDF, EPUB and Kindle. Book excerpt: The advent of social media has had varying effects across fields, industries, and governments. As more individuals rely on this technology, its uses continue to develop and expand. Social media has forever changed the way in which politics are discussed, social movements are formed, and how governments interact with the public. To fully understand the future of social media, further study is required. The Research Anthology on Social Media's Influence on Government, Politics, and Social Movements investigates how social media is used within governments as well as the history behind the technology. The book also examines best practices, tactics, and challenges associated with utilizing social media platforms for social movements. Covering key topics such as communication, interactive technology, and social change, this major reference work is ideal for government officials, industry professionals, policymakers, administrators, business owners, managers, researchers, academicians, scholars, practitioners, instructors, and students.

Author : Anna Bianchi
Publisher : Routledge
ISBN 13 : 1000294668
Total Pages : 196 pages
Book Rating : 4.68/5 ( download)

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Download or read book Driving Consumer Engagement in Social Media written by Anna Bianchi and published by Routledge. This book was released on 2020-12-10 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book investigates how marketing communications in social networks influence electronic word of mouth, including an examination of brand type and geographic market. It focuses on motivations and reveals why people exchange opinions about brands, products and services in the digital environment. It is written for scholars and researchers within the fields of marketing and communication.

Author : Joshua M Nason
Publisher : Routledge
ISBN 13 : 1351202979
Total Pages : 228 pages
Book Rating : 4.78/5 ( download)

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Download or read book Chasing the City written by Joshua M Nason and published by Routledge. This book was released on 2018-10-08 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: Historically, many architects, planners, and urban designers solicit idealistic depictions of a controllable urban environment made from highly regulated geometrical organizations and systematically defined processes. Rather than working as urban "designers" who set out to control and implant external processes, we shift our approach to that of urban "detectives," who set out to chase the city. Charged with approaching the city more responsively, we investigate what we do not know, allowing the city to direct our work. As urban detectives, we have the ability to interrogate and respond to the elaborate patterns emerging from self-generated, internalized urban interactions. Chasing the City asks what are the current design trends shaping how we, first, understand the cities of today to, then, produce informed decisions on the continuously undefined evolving city of tomorrow. Intentionally, the work here does not adhere to rudimentary notions of supposed singularities or rely upon past generations of idealistic utopian models. Rather, Chasing the City delineates current models of urban investigation that seek to respond to the nature of cities and develop heretofore-urban strategies as concurrently negotiated future urbanism. This edited volume provides a collection of innovative design research projects based on shared notions of Chasing the City through three bodies of strategic frameworks: (1) Mapping, (2) Resource, and (3) Typology. This structure ultimately allows readers, as fellow urban detectives, access to exploratory tools and methods of detection that accumulate from our environs, both practical and projective in our chase of the city.

Author : Richard Coyne
Publisher : MIT Press
ISBN 13 : 026237482X
Total Pages : 335 pages
Book Rating : 4.28/5 ( download)

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Download or read book Cryptographic City written by Richard Coyne and published by MIT Press. This book was released on 2023-05-16 with total page 335 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cryptography’s essential role in the functioning of the city, viewed against the backdrop of modern digital life. Cryptography is not new to the city; in fact, it is essential to its functioning. For as long as cities have existed, communications have circulated, often in full sight, but with their messages hidden. In Cryptographic City, Richard Coyne explains how cryptography runs deep within the structure of the city. He shows the extent to which cities are built on secrets, their foundations now reinforced by digital encryption and cryptocurrency platforms. He also uses cryptography as a lens through which to inspect smart cities and what they deliver. Coyne sets his investigation into the cryptographic city against the backdrop of the technologies, claims, and challenges of the smart city. Cryptography provides the means by which communications within and between citizens and devices are kept secure. Coyne shows how all of the smart city innovations—from smart toasters to public transportation networks—are enabled by secure financial transactions, data flows, media streaming, and communications made possible by encryption. Without encryption, he says, communications between people and digital devices would be exposed for anyone to see, hack, and misdirect. He explains the relevant technicalities of cryptography and describes the practical difference it makes to frame cities as cryptographic. Interwoven throughout the book are autobiographical anecdotes, insights from Coyne’s teaching practice, and historical reports, making it accessible to the general reader.

Author : Alastair M. Morrison
Publisher : Routledge
ISBN 13 : 0429534809
Total Pages : 732 pages
Book Rating : 4.05/5 ( download)

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Download or read book Routledge Handbook of Tourism Cities written by Alastair M. Morrison and published by Routledge. This book was released on 2020-08-27 with total page 732 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Routledge Handbook of Tourism Cities presents an up-to-date, critical and comprehensive overview of established and emerging themes in urban tourism and tourist cities. Offering socio-cultural perspectives and multidisciplinary insights from leading scholars, the book explores contemporary issues, challenges and trends. Organised into four parts, the handbook begins with an introductory section that explores contemporary issues, challenges and trends that tourism cities face today. A range of topics are explored, including sustainable urban tourism, overtourism and urbanisation, the impact of terrorism, visitor–host interactions, as well as reflections on present and future challenges for tourism cities. In Part II the marketing, branding and markets for tourism cities are considered, exploring topics such as destination marketing and branding, business travellers and exhibition hosting. This section combines academic scholarship with real-life practice and case studies from cities. Part III discusses product and technology developments for tourism cities, examining their supply and impact on different travellers, from open-air markets to creative waterfronts, from social media to smart cities. The final Part offers examples of how urban tourism is developing in different parts of the world and how worldwide tourism cities are adapting to the challenges ahead. It also explores emerging forms of specialist tourism, including geology and ecology-based tourism, socialist heritage and post-communist destination tourism. This handbook fills a notable gap by offering a critical and detailed understanding of the diverse elements of the tourist experience today. It contains useful suggestions for practitioners, as well as examples for theoretical frameworks to students in the fields of urban tourism and tourism cities. The handbook will be of interest to scholars and students working in urban tourism, heritage studies, human geography, urban studies and urban planning, sociology, psychology and business studies.

Author : Ramos, Célia M.Q.
Publisher : IGI Global
ISBN 13 : 1799819485
Total Pages : 477 pages
Book Rating : 4.86/5 ( download)

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Download or read book Handbook of Research on Social Media Applications for the Tourism and Hospitality Sector written by Ramos, Célia M.Q. and published by IGI Global. This book was released on 2019-12-27 with total page 477 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tourists frequently rely on social networks to provide information about a product or destination as a decision support tool to make adequate decisions in the process of planning a trip. In this digital environment, tourists share their travel experiences, impressions, emotions, special moments, and opinions about an assortment of tourist services like hotels, restaurants, airlines, and car rental services, all of which contribute to the online reputation of a tourist destination. The Handbook of Research on Social Media Applications for the Tourism and Hospitality Sector is a fundamental reference source that provides vital theoretical frameworks and the latest innovative empirical research findings of online social media in the tourism industry. While highlighting topics such as e-business, mobile marketing, and smart tourism, this publication explores user-generated content and the methods of mobile strategies. This book is ideally designed for tour developers, travel agents, restaurateurs, hotel management, tour directors, entrepreneurs, social media analysts, managers, industry professionals, academicians, researchers, and students.

Author : Karen E. Sutherland
Publisher : Springer Nature
ISBN 13 : 9811546584
Total Pages : 431 pages
Book Rating : 4.87/5 ( download)

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Download or read book Strategic Social Media Management written by Karen E. Sutherland and published by Springer Nature. This book was released on 2020-12-21 with total page 431 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook provides a lively introduction to the fast-paced and multi-faceted discipline of social media management with international examples and perspectives. Aside from focusing on practical application of marketing strategy, the textbook also takes students through the process of strategy development, ethical and accurate content curation, and strategy implementation, through detailed explanations of content creation. Combining theory and practice, Strategic Social Media Management teaches students how to take a strategic approach to social media from an organisational and business perspective, and how to measure results. Richly supported by robust and engaging pedagogy and cases in each chapter, it integrates perspectives from public relations, marketing and advertising, and examines key topics such as risk, ethics, privacy, consent, copyright issues, and crises management. It also provides dedicated coverage of content strategy and campaign planning and execution. Reflecting the demands of contemporary practice, advice on self-care for social media management is also offered, helping to protect people in this emerging profession from the negativity that they can experience online when managing an organisation’s social media presence. After reading this textbook, students will be able to develop a social media strategy, curate accurate and relevant content, and create engaging social media content that tells compelling stories, connects with target audiences and supports strategic goals and objectives. This is an ideal textbook for students studying social media strategy, marketing and management at undergraduate level. It will also be essential reading for marketing, public relations, advertising and communications professionals looking to hone their social media skills and strategies.