Social Influence and Sustainable Consumption

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Author :
Publisher : Springer
ISBN 13 : 3319207385
Total Pages : 191 pages
Book Rating : 4.84/5 ( download)

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Book Synopsis Social Influence and Sustainable Consumption by : Elizabeth B Goldsmith

Download or read book Social Influence and Sustainable Consumption written by Elizabeth B Goldsmith and published by Springer. This book was released on 2015-07-11 with total page 191 pages. Available in PDF, EPUB and Kindle. Book excerpt: This forward-looking volume examines the role of social influence--including social media--in creating and fostering sustainable consumer behavior. Using the concepts behind social influence theory as a launching point, it describes humans' need for social networks and identifies the core components of buying, such as consumer goals and the gathering of opinions. From here, chapters examine ways social influence can encourage and support sustainable consumption, from buying green products to recycling packaging materials to supporting environmentally responsible brands. Real-world examples, critical thinking questions, a breakdown of strategies for influencing behavior, and pertinent references give the book extra dimensions of value. Among the featured topics: Social influence: why it matters. Values, attitudes, opinions, goals, and motivation. What we buy and who we listen to: the science and art of consumption. Decision making and problem solving. Households: productivity and consumption. Sustainably managing resources in the built environment. Between its nuanced understanding of social connections and its up-to-date lens on technology, Social Influence and Sustainable Consumption is must reading for researchers in the fields of consumer psychology, consumer behavior, and consumer sustainability.

Marketing at the Confluence between Entertainment and Analytics

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Author :
Publisher : Springer
ISBN 13 : 331947331X
Total Pages : 1595 pages
Book Rating : 4.14/5 ( download)

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Book Synopsis Marketing at the Confluence between Entertainment and Analytics by : Patricia Rossi

Download or read book Marketing at the Confluence between Entertainment and Analytics written by Patricia Rossi and published by Springer. This book was released on 2017-04-29 with total page 1595 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume presents the full proceedings of the 2016 Academy of Marketing Science (AMS) World Marketing Congress held in Paris, France. It contains current research in marketing from academics, scholars, and practitioners from around the world. Focusing on advancing marketing theory and practice, this volume will help marketers to move forward in providing value for companies, consumers, and society. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses, and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complementing the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.

Fostering Sustainable Behavior

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Author :
Publisher : New Society Publishers
ISBN 13 : 1550924621
Total Pages : 184 pages
Book Rating : 4.26/5 ( download)

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Book Synopsis Fostering Sustainable Behavior by : Doug McKenzie-Mohr

Download or read book Fostering Sustainable Behavior written by Doug McKenzie-Mohr and published by New Society Publishers. This book was released on 2011-02-01 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: The highly acclaimed manual for changing everyday habits-now in an all-newthird edition! We are consuming resources and polluting our environment at a rate that is outstripping our planet's ability to support us. To create a sustainable future, we must not only change our own actions, we must educate and encourage those around us to change theirs. If one individual recycles his plastic containers, the impact is minimal. But if an entire community recycles, enormous amounts of resources are saved. How then do we go about transforming people's good intentions into action? Fostering Sustainable Behavior explains how the field of community-based social marketing has emerged as an effective tool for encouraging positive social change. This completely revised and updated third edition contains a wealth of new research, behavior change tools, and case studies. Learn how to: target unsustainable behaviors, and identify the barriers to change understand various commitment strategies communicate effective messages enhance motivation and invite participation. The strategies introduced in this ground-breaking manual are an invaluable resource for anyone interested in promoting sustainable behavior, including environmental conservation, recycling and waste reduction, water and energyefficiency and alternative transportation.

Socially Responsible Consumption and Marketing in Practice

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Author :
Publisher : Springer Nature
ISBN 13 : 9811664331
Total Pages : 352 pages
Book Rating : 4.35/5 ( download)

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Book Synopsis Socially Responsible Consumption and Marketing in Practice by : Jishnu Bhattacharyya

Download or read book Socially Responsible Consumption and Marketing in Practice written by Jishnu Bhattacharyya and published by Springer Nature. This book was released on 2022-01-31 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book provides an overview of socially responsible consumption and marketing, as well as a collection of teaching cases that discuss and emphasize how 21st-century organizations, both for-profit and non-profit, are addressing socially responsible consumers and meeting their changing needs while remaining profitable. Consumers, governments, academics, and practitioners are becoming more interested in promoting positive social changes through consumption. As a result, this book aims to understand the practice of marketing in bringing about positive social change through real-life case studies. Consumption by socially responsible consumers who care about the social good is unique, not only because of its inter-disciplinary and substantive subject matter but also because it presents challenges and pushes organizations to make significant changes in the ways they have been accomplishing organizational activities in the twenty-first century, from procurement to production to sales and services. The book goes beyond individual consumers and their lifestyles to promote the scope of discussing marketing strategies. It seeks to comprehend how people consume and how socially responsible consumption is conceived. The case studies present and pursue integrated solutions for more sustainable consumption. This is a must-read for marketers who want to reach out to socially responsible consumers.

Social Innovation and Sustainable Consumption

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Author :
Publisher : Routledge
ISBN 13 : 1351782355
Total Pages : 190 pages
Book Rating : 4.57/5 ( download)

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Book Synopsis Social Innovation and Sustainable Consumption by : Julia Backhaus

Download or read book Social Innovation and Sustainable Consumption written by Julia Backhaus and published by Routledge. This book was released on 2017-11-27 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book showcases strategic policies for and processes of societal transformation, which are required to address the challenge of sustainability. Based on the latest thinking at the interface of social innovation, sustainable consumption and the transformation of society, the book provides: in-depth discussions at the nexus of sustainable consumption, social innovation and social transformation, highlighting their significance to sustainability-related policy and practice; detailed case studies of social innovation in energy, food, housing and policy which illustrate emerging practice and promising policy, business and civil society interventions; and critical reflections and commentaries on the contribution of social innovation to societal transformation. Bringing together aspiring scholars and leading thinkers on this topic, this book leads to compelling new insights for an international audience into the potential of social innovation for sustainable consumption and the transformation of society. It will be of great interest to students and scholars of sustainable consumption, sustainable development, (social) innovation studies and environmental sociology.

Power and Politics in Sustainable Consumption Research and Practice

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Publisher : Routledge
ISBN 13 : 1351677314
Total Pages : 208 pages
Book Rating : 4.18/5 ( download)

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Book Synopsis Power and Politics in Sustainable Consumption Research and Practice by : Cindy Isenhour

Download or read book Power and Politics in Sustainable Consumption Research and Practice written by Cindy Isenhour and published by Routledge. This book was released on 2019-03-04 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: With growing awareness of environmental deterioration, atmospheric pollution and resource depletion, the last several decades have brought increased attention and scrutiny to global consumption levels. However, there are significant and well documented limitations associated with current efforts to encourage more sustainable consumption patterns, ranging from informational and time constraints to the highly individualizing effect of market-based participation. This volume, featuring essays solicited from experts engaged in sustainable consumption research from around the world, presents empirical and theoretical illustrations of the various means through which politics and power influence (un)sustainable consumption practices, policies and perspectives. With chapters on compelling topics including collective action, behaviour-change and the transition movement, the authors discuss why current efforts have largely failed to meet environmental targets and explore promising directions for research, policy and practice. Featuring contributions that will help the reader open up politics and power in ways that are accessible and productive and bridge the gaps with current approaches to sustainable consumption, this book will be of great interest to students and scholars of sustainable consumption and the politics of sustainability.

Green Consumerism

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Publisher : SAGE
ISBN 13 : 1412996856
Total Pages : 561 pages
Book Rating : 4.53/5 ( download)

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Book Synopsis Green Consumerism by : Juliana Mansvelt

Download or read book Green Consumerism written by Juliana Mansvelt and published by SAGE. This book was released on 2011-06-28 with total page 561 pages. Available in PDF, EPUB and Kindle. Book excerpt: Colorful bracelets, funky brooches, and beautiful handmade beads: young crafters learn to make all these and much more with this fantastic step-by-step guide. In 12 exciting projects with simple steps and detailed instructions, budding fashionistas create their own stylish accessories to give as gifts or add a touch of personal flair to any ensemble. Following the successful "Art Smart" series, "Craft Smart" presents a fresh, fun approach to four creative skills: knitting, jewelry-making, papercrafting, and crafting with recycled objects. Each book contains 12 original projects to make, using a range of readily available materials. There are projects for boys and girls, carefully chosen to appeal to readers of all abilities. A special "techniques and materials" section encourages young crafters to try out their own ideas while learning valuable practical skills.

Concise Introduction to Sustainable Consumption

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Author :
Publisher : Edward Elgar Publishing
ISBN 13 : 1803924519
Total Pages : 151 pages
Book Rating : 4.19/5 ( download)

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Book Synopsis Concise Introduction to Sustainable Consumption by : John Thøgersen

Download or read book Concise Introduction to Sustainable Consumption written by John Thøgersen and published by Edward Elgar Publishing. This book was released on 2023-01-20 with total page 151 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examining the psychological and social drivers of unsustainable and sustainable consumption, this Concise Introduction provides an insightful overview of the causes of unsustainable consumer behaviour and the instruments and interventions needed to create a sustainable consumption pattern.

Green Fashion Retail

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Publisher : Springer
ISBN 13 : 9811024405
Total Pages : 298 pages
Book Rating : 4.05/5 ( download)

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Book Synopsis Green Fashion Retail by : Jochen Strähle

Download or read book Green Fashion Retail written by Jochen Strähle and published by Springer. This book was released on 2016-10-18 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book focuses on sustainability in fashion retail, which is fast becoming the pivot point of future fashion retail strategies. Chapters in the book provide theoretical and practical insight on how going green may positively influence the strategy of fashion retailers and marketers, who have to react to the changing society and customer needs. Structured in four main parts, and based on distinct research questions, readers will be able to dig deep into the individual levers for possible adaptions. It thus provides a solid understanding on how to integrate green aspects into any fashion retailers business model.

Handbook of Research on Sustainable Consumption

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Author :
Publisher : Edward Elgar Publishing
ISBN 13 : 1783471271
Total Pages : 481 pages
Book Rating : 4.70/5 ( download)

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Book Synopsis Handbook of Research on Sustainable Consumption by : Lucia A. Reisch

Download or read book Handbook of Research on Sustainable Consumption written by Lucia A. Reisch and published by Edward Elgar Publishing. This book was released on 2015-02-27 with total page 481 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Handbook compiles the state of the art of current research on sustainable consumption from the world�s leading experts in the field. The implementation of sustainable consumption presents one of the greatest challenges and opportunities we are fac