Skyteam

Author : Florian Smeritschnig
Publisher : Anchor Academic Publishing (aap_verlag)
ISBN 13 : 3954890542
Total Pages : 89 pages
Book Rating : 4.45/5 ( download)

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Download or read book WOW and SkyTeam Cargo: An In-depth Analysis of Strategic Alliances for Air Cargo Carriers and The Impact on Cargo Airlines’ Operations and Success written by Florian Smeritschnig and published by Anchor Academic Publishing (aap_verlag). This book was released on 2013-08 with total page 89 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the airline industry, the formation of highly integrated strategic alliances started during the 1990’s. Thereby, Star Alliance became the first global player when passenger airlines faced deregulation, and wanted to support their growth and expansion in international markets. For cargo companies, this type of integration came around later, namely in the beginning of 2000. As a result of the increased co-operation, major alliances were formed with the launch of SkyTeam Cargo and WOW. In the dawn of the new century, these alliances should lay the cornerstone for the achievement of a long term success through synergy effects, and higher competitiveness in terms of the individual and the group. A decade later, WOW and SkyTeam Cargo have evolved in different directions but, not all members or ex-members are pleased about the results. Strategic alliances in air transport have been studied widely but, most of the recent publications only cover the passenger side in this business. There are a lot of information and statements about the benefits that alliances can bring to ist members. But, the review of the literature shows that research is very sparse when it comes down to the evaluation of the actual impact of alliance integration on air cargo carriers’ standing. The objective of this book is to analyze and interpret the impact of a strategic alliance on cargo airlines’ revenue-tonne-kilometres key figures (provided by Airline Business 1998-2010), and market share developments. The author’s aim is on the one hand, to answer the question if air cargo operators did profit from alliance integration, and on the other hand, to give the reasons for this development. Besides, the book gives an overview about the market’s environment, the characteristics of air freight, and the history of WOW and SkyTeam Cargo. Further, the additional questions are discussed in detail: • How did carriers react to the challenges and opportunities in the market? • What are the main benefits or disadvantages for alliance members? • What major challenges do (prospective) members face in an alliance? • What are the core arrangements and prerequisites for alliance integration? • Is there a common success, are there stability factors and why do alliances fail? • What alternatives are there to alliance formation

Author :
Publisher : PediaPress
ISBN 13 :
Total Pages : 293 pages
Book Rating : 4./5 ( download)

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Download or read book Delta Air Lines written by and published by PediaPress. This book was released on with total page 293 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Philippe Malaval
Publisher : Springer Science & Business Media
ISBN 13 : 3319013548
Total Pages : 600 pages
Book Rating : 4.41/5 ( download)

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Download or read book Aerospace Marketing Management written by Philippe Malaval and published by Springer Science & Business Media. This book was released on 2013-11-12 with total page 600 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents an overall picture of both B2B and B2C marketing strategies, concepts and tools, in the aeronautics sector. This is a significant update to an earlier book successfully published in the nineties which was released in Europe, China, and the USA. It addresses the most recent trends such as Social Marketing and the internet, Customer Orientation, Project Marketing and Con current Engineering, Coopetition, and Extended Enterprise. Aerospace Marketing Management is the first marketing handbook richly illustrated with executive and expert inputs as well as examples from parts suppliers, aircraft builders, airlines, helicopter manufacturers, aeronautics service providers, airports, defence and military companies, and industrial integrators (tier-1, tier-2). This book is designed as a ready reference for professionals and graduates from both Engineering and Business Schools.

Author : Alan Fyall
Publisher : Routledge
ISBN 13 : 1317308794
Total Pages : 708 pages
Book Rating : 4.99/5 ( download)

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Download or read book Marketing for Tourism and Hospitality written by Alan Fyall and published by Routledge. This book was released on 2019-03-04 with total page 708 pages. Available in PDF, EPUB and Kindle. Book excerpt: The marketing landscape has changed dramatically in recent years, especially for tourism and hospitality practitioners. Marketing for these industries is now a multi-dimensional, collaborative venture driven by technological change and the growing demand for authentic co-created experiences. Marketing for Tourism and Hospitality provides students with a contemporary, accessible and useful resource as they prepare to encounter the complexities and challenges of tourism and hospitality marketing globally. A clear articulation of the changing landscape, a comprehensive introduction to the three underpinning themes of collaboration, technology and experiences, and a plentiful supply of international case material provide students with an enjoyable and digestible resource that is both academically rigorous and practice-oriented, helping them prepare for day-to-day problems in the dynamic world of marketing. This contemporary, challenging and highly applied text is an indispensable resource for all students of tourism and hospitality degree programmes.

Author : Brian Tjemkes
Publisher : Taylor & Francis
ISBN 13 : 100089200X
Total Pages : 587 pages
Book Rating : 4.00/5 ( download)

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Download or read book Strategic Alliance Management written by Brian Tjemkes and published by Taylor & Francis. This book was released on 2023-06-27 with total page 587 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategic Alliance Management presents an academically grounded alliance development framework, detailing eight stages of alliance development with consideration for specific management challenges. For each stage, readers are presented with theoretical insights, evidence-based managerial guidelines and a business case illustration. Other chapters consider alliance attributes, alliance competences, and alliance challenges, and cover topics such as innovation, co-branding, co-opetition, business ecosystems, alliance professionals, alliance capabilities, societal alliances and a tension-based alliance mindset. This fully revised 3rd edition leverages the book’s strengths in marrying theory with practical insight. All the chapters have been updated to reflect the current academic literature, whilst new international case studies are incorporated throughout. Two new chapters feature in this edition, considering the importance of the mindset required to successfully navigate alliance arrangements, and emerging alliance practices, exploring how new technologies, sustainability and the external environment have disrupted alliance management. In-chapter text boxes discussing emerging themes provide opportunity for discussion and analysis. The textbook remains highly valuable core and recommended reading for postgraduate students of Strategic Management and Corporate Strategy, MBA and Executive MBA, as well as reflective practitioners in the field. Online resources include chapter-by-chapter lecture slides, two long case studies and short interviews with alliance executives.

Author : Brian F. Havel
Publisher : Kluwer Law International B.V.
ISBN 13 : 904112389X
Total Pages : 750 pages
Book Rating : 4.93/5 ( download)

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Download or read book Beyond Open Skies written by Brian F. Havel and published by Kluwer Law International B.V.. This book was released on 2009-01-01 with total page 750 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Beyond Open Skies' offers a systematic comparative analysis of the legal and policy dimensions of airline deregulation by federal fiat in the United States and by supranational collaboration in the European Union. The book draws upon a variety of sources, including very recent developments in U.S. and EC international aviation law, policy, and diplomacy, to propose a genuine multilateral air transport system. It examines the potential of the 'open skies' initiative, in the aftermath of the new U.S./EC air transport agreement, to inspire a genuine globalization of the world's air transport industry in such crucial aspects as the following: cabotage; ownership and citizenship requirements; route selection; airline identity; capacity; pricing regimes; competition and public aid; regulatory harmonization; labor laws; provisions for charter and/or cargo transportation; fair operation of and access to computer reservations systems; authorization of code-sharing arrangements; alliances and antitrust immunity; and dispute resolution.

Author : Brian F. Havel
Publisher : Cambridge University Press
ISBN 13 : 1107020522
Total Pages : 463 pages
Book Rating : 4.28/5 ( download)

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Download or read book The Principles and Practice of International Aviation Law written by Brian F. Havel and published by Cambridge University Press. This book was released on 2014-03-31 with total page 463 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides an introduction to, and demystification of, the private and public dimensions of international aviation law. The air transport industry is not governed by a discrete area of the law but rather by a series of disparate transnational regulatory instruments. By combining classical doctrinal analysis with insights from newer disciplines such as international relations and economics, the book maps international aviation law's complex terrain for new and veteran observers alike.

Author : Rosário Macário
Publisher : Routledge
ISBN 13 : 1136926445
Total Pages : 400 pages
Book Rating : 4.40/5 ( download)

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Download or read book Critical Issues in Air Transport Economics and Business written by Rosário Macário and published by Routledge. This book was released on 2010-10-04 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers material for strategic thinking featuring contributions from key figures in Europe, the US and Asia. The focus of the book expands from economic to legal issues, bankruptcy and safety and security. The carefully selected papers offer a thorough and structured analysis of major current developments in the air transport industry. Fully up to date, topics covered include competitive strength, capacity utilisation and risk. The most likely future scenarios are more or less known. Only, the timeframe remains uncertain. The speed at which the various market players in the air transport chain will implement their strategies remains the key question. This depends on a whole range of exogenous and endogenous variables, as this book aspires to demonstrate. As both an overview of the current issues affecting the industry and as a cohesive set of strategic documents, therefore, this collection will prove invaluable for policy makers and researchers alike.

Author : Kostas Iatrou
Publisher : Routledge
ISBN 13 : 1317183169
Total Pages : 242 pages
Book Rating : 4.67/5 ( download)

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Download or read book Airline Choices for the Future written by Kostas Iatrou and published by Routledge. This book was released on 2016-03-16 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Airline Choices for the Future: From Alliances to Mergers offers an up-to-date assessment of the industry as it stands today, delivering a comprehensive insight into how the world of airline alliances is changing, and how the merger phenomenon is likely to fit into the new scenario. The purpose of this book is twofold. Firstly, it outlines the evolution and the reasons behind alliances between international air carriers, the alliances' track records and the way they have affected airlines and the air transport industry. Secondly, drawing on past and more recent developments in the industry, it examines the experiences airlines involved in cross-border mergers have gone through and the advantages and difficulties they have come across. Alliances and mergers are presented from both the airline and the consumer perspective. The book provides a balanced account of where mergers and alliances have taken the industry to date, bridging the gap between merger theory and implemented practices and strategies. It also identifies the challenges alliances and cross-border mergers have faced and highlights the key forces affecting airline development. Theoretical evidence is supplemented by data collected via surveys and interviews with airline executives, aviation experts, consultants and regulatory bodies.

Author : Jack W. Plunkett
Publisher : Plunkett Research, Ltd.
ISBN 13 : 159392142X
Total Pages : 687 pages
Book Rating : 4.22/5 ( download)

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Download or read book Plunkett's Transportation, Supply Chain & Logistics Industry Almanac written by Jack W. Plunkett and published by Plunkett Research, Ltd.. This book was released on 2009-04 with total page 687 pages. Available in PDF, EPUB and Kindle. Book excerpt: Covers various trends in supply chain and logistics management, transportation, just in time delivery, warehousing, distribution, inter modal shipment systems, logistics services, purchasing and advanced technologies such as RFID. This book includes one page profiles of transportation, supply chain and logistics industry firms.