Seven Skills Of Media Literacy

Author : W. James Potter
Publisher : SAGE Publications
ISBN 13 : 1544377045
Total Pages : 164 pages
Book Rating : 4.49/5 ( download)

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Download or read book Seven Skills of Media Literacy written by W. James Potter and published by SAGE Publications. This book was released on 2019-08-12 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Seven Skills of Media Literacy, best-selling author and renowned scholar W. James Potter provides readers with the practical guidance they need to make substantial improvements on seven major skills required to increase their media literacy. For each of these seven skills, Potter provides easy-to-follow algorithms and heuristics that structure the process of using the skill. Chapters also offer many exercises to help readers practice using these algorithms and heuristics while avoiding traps in thinking. The book is organized to guide readers progressively through the sequence of media literacy skills, starting with the most fundamental and building to the more complex skills. This book is a must read for those people serious about becoming more strategic in using the media to satisfy their own needs for information and entertainment and thereby avoid being exploited by media messages.

Author : W. James Potter
Publisher : SAGE
ISBN 13 : 141295875X
Total Pages : 449 pages
Book Rating : 4.52/5 ( download)

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Download or read book Media Literacy written by W. James Potter and published by SAGE. This book was released on 2008 with total page 449 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Media Literacy is a captivating, engaging, reader-friendly textbook essential for introductory Media Studies courses in communication, sociology, film studies, and English." -SirReadaLot.org In this media-saturated world, it is critical to approach media influences using critical thought and active participation. Media Literacy, Fourth Edition uses an engaging and conversational style to help students gain the skills needed to navigate the rocky terrain of mass messages - which are designed to inform them, to entertain them, and to sell them. This captivating book offers a plan of action for gaining a clearer perspective on the borders between the real world and the simulated media world, helping readers become responsible media consumers.

Author : W. James Potter
Publisher : SAGE Publications
ISBN 13 : 1544377037
Total Pages : 194 pages
Book Rating : 4.32/5 ( download)

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Download or read book Seven Skills of Media Literacy written by W. James Potter and published by SAGE Publications. This book was released on 2019-08-12 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seven Skills of Media Literacy 1st Edition supplements W. James Potter′s core text, Media Literacy 9th Edition. Seven Skills will go into depth about how to teach the seven skills that will help improve student′s media literacy in their everyday lives. Potter offers practical guidance and exercises, with each chapter of the book addressing one skill.

Author : W. James Potter
Publisher : SAGE Publications
ISBN 13 : 1506366279
Total Pages : 582 pages
Book Rating : 4.72/5 ( download)

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Download or read book Media Literacy written by W. James Potter and published by SAGE Publications. This book was released on 2018-12-27 with total page 582 pages. Available in PDF, EPUB and Kindle. Book excerpt: The essential guide to decoding messages in a media-saturated world Media Literacy teaches students how to navigate through the overwhelming flood of information found in today’s media-saturated world. Drawing from thousands of media research studies, author W. James Potter explores the key components to understanding the fascinating world of mass media. Potter presents numerous examples and facts to help students understand how the media operate, how they attract attention, and how they influence the public. The Ninth Edition has been thoroughly updated to evolve with the ever-changing media landscape and features a new chapter on fake news, debating what we as news consumers can do to recognize fake news in order to avoid its influence. Each chapter concludes with a set of exercises to help readers apply the chapter material to everyday life and engage in a step-by-step process to increase their own media literacy. INSTRUCTORS: Looking to develop your students′ media literacy skills? Potter’s Seven Skills of Media Literacy provides readers with the practical guidance they need to make substantial improvements on seven major skills. Bundle the supplement with Media Literacy, Ninth Edition for only $5 more! Bundle ISBN: 978-1-5443-9525-8

Author : Renee Hobbs
Publisher : Corwin Press
ISBN 13 : 1412981581
Total Pages : 233 pages
Book Rating : 4.83/5 ( download)

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Download or read book Digital and Media Literacy written by Renee Hobbs and published by Corwin Press. This book was released on 2011-07-12 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: Leading authority on media literacy education shows secondary teachers how to incorporate media literacy into the curriculum, teach 21st-century skills, and select meaningful texts.

Author : W. James Potter
Publisher : SAGE Publications, Incorporated
ISBN 13 : 9780761923152
Total Pages : 0 pages
Book Rating : 4.52/5 ( download)

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Download or read book Media Literacy written by W. James Potter and published by SAGE Publications, Incorporated. This book was released on 2001-02-23 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This updated Second Edition of Media Literacy introduces the fascinating world that operates behind visible media messages. This accessible edition includes updated figures and information about computers and the Internet. Media Literacy helps the reader to establish knowledge structures from which they can consciously filter out negative media effects, while acknowledging the positive instructional and entertainment value of media. The author provides the details necessary to facilitate media literacy, rather than merely surveying why it is needed; integrates theory with practice; includes exercises to help readers improve media literacy; emphasizes examples and exercises that support the key ideas of any media studies; and invites students to think like a psychologist, an economist, an advertiser, a journalist, a media critic, a producer, and a policy maker.

Author : Cyndy Scheibe
Publisher : Corwin Press
ISBN 13 : 1412997585
Total Pages : 265 pages
Book Rating : 4.84/5 ( download)

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Download or read book The Teacher’s Guide to Media Literacy written by Cyndy Scheibe and published by Corwin Press. This book was released on 2011-11-08 with total page 265 pages. Available in PDF, EPUB and Kindle. Book excerpt: The authors provide concrete, innovative ways to integrate media literacy across the curriculum. A companion website provides tools for analyzing all kinds of media.

Author : W. James Potter
Publisher : SAGE Publications
ISBN 13 : 1452245401
Total Pages : 321 pages
Book Rating : 4.09/5 ( download)

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Download or read book Theory of Media Literacy written by W. James Potter and published by SAGE Publications. This book was released on 2004-04-29 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: Our society has become characterized by aggressive media. Information is constantly at our fingertips – whether it be through the books, newspapers, and magazines we read, the television we watch, the radio stations to which we listen, or the computers that connect us to the world in a matter of seconds. We can try to limit our media exposure, but it is impossible to avoid all media messages. As a result, we psychologically protect ourselves by automatically processing the media to which we are exposed. Theory of Media Literacy: A Cognitive Approach comprehensively explains how we absorb the flood of information in our media-saturated society and examines how we often construct faulty meanings from those messages. In this book, author W. James Potter enlightens readers on the tasks of information processing. By building on a foundation of principles about how humans think, Theory of Media Literacy examines decisions about filtering messages, standard schema to match meaning, and higher level skills to construct meaning. A central theme of Potter′s theory is the locus that governs the degree to which a person is media literate. The locus is enriched by developing skills as well as good knowledge structures on five topics: media effects, media content, media industries, real world parameters, and the self. Key Features Presents the first social scientific theory of the process of media literacy Explores a broad range of literature on media literacy written during the past two decades Focuses on how the human mind works, especially in this mass media-saturated society Theory of Media Literacy is an essential resource to a wide audience within the media discipline. The book provides empirical researchers with direction to test the theory and extend our understanding of how the media affect individuals and society. Practitioners will find it helpful in developing strategies to achieve goals and, at the same time, avoid high risks of negative effects. In addition, new scholars will find it to be an excellent introduction to various media literacy research.

Author : W. James Potter
Publisher : SAGE Publications, Incorporated
ISBN 13 : 1071814478
Total Pages : 505 pages
Book Rating : 4.75/5 ( download)

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Download or read book Media Literacy written by W. James Potter and published by SAGE Publications, Incorporated. This book was released on 2021-01-20 with total page 505 pages. Available in PDF, EPUB and Kindle. Book excerpt: Media Literacy teaches students how to navigate through the overwhelming flood of information found in today’s media-saturated world. Drawing from thousands of media research studies, author W. James Potter explores key components to understanding the fascinating world of mass media. Potter presents examples and facts to help students understand how the media operate, how they attract attention, and how they influence the public. Chapters conclude with exercises to help readers apply the material to everyday life and improve their media literacy. The Tenth Edition integrates a stronger focus on digital media, features a streamlined organization, and updates facts to keep readers informed on the rapidly changing media phenomenon. Also of Interest Seven Skills of Media Literacy, also by Potter, provides readers with the practical guidance they need to make substantial improvements on seven major skills. Bundle the supplement with Media Literacy, Tenth Edition for even more savings.

Author : William G. Christ
Publisher : Routledge
ISBN 13 : 1000050858
Total Pages : 285 pages
Book Rating : 4.51/5 ( download)

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Download or read book Media Literacy in a Disruptive Media Environment written by William G. Christ and published by Routledge. This book was released on 2020-03-04 with total page 285 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book, part of the BEA Electronic Media Research Series, brings together top scholars researching media literacy and lays out the current state of the field in areas such as propaganda, news, participatory culture, representation, education, social/environmental justice, and civic engagement. The field of media literacy continues to undergo changes and challenges as audiences are reconceptualized and reconfigured, media industries are transformed and replaced, and the production of media texts is available to anyone with a smartphone. The book provides an overview of these. It offers readers specific examples and recommendations to help others as they develop their own teaching and research agendas. Media Literacy in a Disruptive Media Environment will be of great interest to scholars and graduate students studying media literacy through the lens of broadcasting, communication studies, media and cultural studies, film, and digital media studies.