Service Strategy In Action

Author : Christian Kowalkowski
Publisher :
ISBN 13 : 9780692819104
Total Pages : 324 pages
Book Rating : 4.0X/5 ( download)

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Download or read book Service Strategy in Action written by Christian Kowalkowski and published by . This book was released on 2017-03-29 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today's competitive global markets, simply making a great product is not enough. To achieve profitable growth and stand out among competitors, you must start to strategically compete through service and innovative solutions for business customers. Professors Christian Kowalkowski and Wolfgang Ulaga guide you how to shift your business from a goods-centric to a service-savvy model. The authors' proprietary twelve-step roadmap to profitable service growth will help you break out of a narrow product-centric logic and discover how to � determine if your company is "fit-for-service," � make the most of your existing services, � innovate and create value-added services and customer solutions beyond your products, � embed a true service-centric culture in your organization, � drive change and align your service strategy with corporate goals, � transform your product-centric sales force into a service-savvy sales organization, � design an organizational structure that promotes service growth, and � align your interests with distributors and partners. Kowalkowski and Ulaga's twelve-step roadmap is based on rigorous research and long-standing experience working with businesses. They have worked with hundreds of managers in industrial and professional services companies, conducted research projects, led executive workshops, and published numerous articles in scientific and managerial journals, including Harvard Business Review, among others. Here, they share not only their own insights but the lessons learned from successful case studies and years of extensive research.

Author : Paul Leinwand
Publisher : Harvard Business Review Press
ISBN 13 : 1625275218
Total Pages : 288 pages
Book Rating : 4.19/5 ( download)

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Download or read book Strategy That Works written by Paul Leinwand and published by Harvard Business Review Press. This book was released on 2016-01-12 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to close the gap between strategy and execution Two-thirds of executives say their organizations don’t have the capabilities to support their strategy. In Strategy That Works, Paul Leinwand and Cesare Mainardi explain why. They identify conventional business practices that unintentionally create a gap between strategy and execution. And they show how some of the best companies in the world consistently leap ahead of their competitors. Based on new research, the authors reveal five practices for connecting strategy and execution used by highly successful enterprises such as IKEA, Natura, Danaher, Haier, and Lego. These companies: • Commit to what they do best instead of chasing multiple opportunities • Build their own unique winning capabilities instead of copying others • Put their culture to work instead of struggling to change it • Invest where it matters instead of going lean across the board • Shape the future instead of reacting to it Packed with tools you can use for building these five practices into your organization and supported by in-depth profiles of companies that are known for making their strategy work, this is your guide for reconnecting strategy to execution.

Author : Max Mckeown
Publisher : Pearson UK
ISBN 13 : 0273757113
Total Pages : 218 pages
Book Rating : 4.15/5 ( download)

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Download or read book The Strategy Book ePub eBook written by Max Mckeown and published by Pearson UK. This book was released on 2013-07-31 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: Thinking strategically is what separates managers and leaders. Learn the fundamentals about how to create winning strategy and lead your team to deliver it. From understanding what strategy can do for you, through to creating a strategy and engaging others with strategy, this book offers practical guidance and expert tips. It is peppered with punchy, memorable examples from real leaders winning (and losing) with real world strategies. It can be read as a whole or you can dip into the easy-to-read, bite-size sections as and when you need to deal with a particular issue. The structure has been specially designed to make sections quick and easy to use – you’ll find yourself referring back to them again and again.

Author : Richard Rumelt
Publisher : Currency
ISBN 13 : 0307886239
Total Pages : 338 pages
Book Rating : 4.31/5 ( download)

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Download or read book Good Strategy Bad Strategy written by Richard Rumelt and published by Currency. This book was released on 2011-07-19 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: Good Strategy/Bad Strategy clarifies the muddled thinking underlying too many strategies and provides a clear way to create and implement a powerful action-oriented strategy for the real world. Developing and implementing a strategy is the central task of a leader. A good strategy is a specific and coherent response to—and approach for—overcoming the obstacles to progress. A good strategy works by harnessing and applying power where it will have the greatest effect. Yet, Rumelt shows that there has been a growing and unfortunate tendency to equate Mom-and-apple-pie values, fluffy packages of buzzwords, motivational slogans, and financial goals with “strategy.” In Good Strategy/Bad Strategy, he debunks these elements of “bad strategy” and awakens an understanding of the power of a “good strategy.” He introduces nine sources of power—ranging from using leverage to effectively focusing on growth—that are eye-opening yet pragmatic tools that can easily be put to work on Monday morning, and uses fascinating examples from business, nonprofit, and military affairs to bring its original and pragmatic ideas to life. The detailed examples range from Apple to General Motors, from the two Iraq wars to Afghanistan, from a small local market to Wal-Mart, from Nvidia to Silicon Graphics, from the Getty Trust to the Los Angeles Unified School District, from Cisco Systems to Paccar, and from Global Crossing to the 2007–08 financial crisis. Reflecting an astonishing grasp and integration of economics, finance, technology, history, and the brilliance and foibles of the human character, Good Strategy/Bad Strategy stems from Rumelt’s decades of digging beyond the superficial to address hard questions with honesty and integrity.

Author : Thomas D. Zweifel
Publisher : BookBaby
ISBN 13 : 9781491031100
Total Pages : 200 pages
Book Rating : 4.07/5 ( download)

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Download or read book Strategy-in-Action written by Thomas D. Zweifel and published by BookBaby. This book was released on 2015-11-13 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: The meltdown of stalwart companies from AIG to JAL to Lehman and government crises from Greece to Spain make it abundantly clear: With economic uncertainty and rapid innovation, empowered consumers and free agents, and the constant pressure to be faster, better and cheaper, the established wisdom on strategic planning works no more. Once hailed as “brilliant” by experts, it is the very approach that got so many companies into the mess in the first place. This path-breaking book shows how successful organizations of all stripes transformed their strategy paradigm based on Strategy-In-Action and the power of human capital: standing in the future, listening for vital intelligence in far-flung locations, giving voice to dissenting views, maximizing ownership by stakeholders, especially implementers, getting quick wins and screening out losers quickly in the action. Above all, successful companies of all sizes have ended the long-standing divorce of strategy—hatched by a select few behind closed doors—from action, the supreme test of strategy. Dr. Thomas D. Zweifel, strategy and performance expert, gamechanger and author of seven leadership books such as "Communicate or Die," "Culture Clash 2," "Leadership in 100 Days" and the award-winning "The Rabbi and the CEO," has teamed up with Edward J. Borey, CEO, corporate strategist and turnaround guru. Together, they bring to bear their combined half-century experience in innovating strategy design and execution at Fortune 500, midsize enterprises and startups as well as large public-sector and UN agencies. The result: a turn-key methodology for senior managers who need adaptive and people-centered strategy that yields quick wins and stands the test of time.

Author : Bob Caporale
Publisher : McGraw Hill Professional
ISBN 13 : 0071850120
Total Pages : 256 pages
Book Rating : 4.24/5 ( download)

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Download or read book Creative Strategy Generation: Using Passion and Creativity to Compose Business Strategies That Inspire Action and Growth written by Bob Caporale and published by McGraw Hill Professional. This book was released on 2015-08-07 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: A unique, inspiring guide to building business strategy from the president of Sequent Learning Network A key element of a successful business strategy is originality, which can only be fueled by creativity and intuition. Many business leaders are taught to develop strategies by analyzing case study after case study of other companies’ already implemented strategies, and using those studies as a framework for developing their own strategic plans. However, in order to develop truly great strategies, business leaders must learn to tap into their own creative process and develop actionable strategies based on their intuition and instincts. Creative Strategy Generation is a step-by-step guide to creating truly original and successful business strategies by tapping into one’s own creative potential. Modeled on Sequent Learning Network’s popular strategy building consultation program, the book uses compelling stories and examples drawn from music composition to show you how to produce your own “strategic masterpieces.”

Author : Alicia McKay
Publisher : Major Street Publishing
ISBN 13 : 0648980359
Total Pages : 189 pages
Book Rating : 4.53/5 ( download)

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Download or read book You Don't Need an MBA written by Alicia McKay and published by Major Street Publishing. This book was released on 2022-01-01 with total page 189 pages. Available in PDF, EPUB and Kindle. Book excerpt: MBAs are old news. In this ground-breaking book, leadership expert Alicia McKay teaches leaders to focus on the things they don't teach you at business school.Leaders are made, not born. But they are not made in the lecture halls and seminar rooms; you don't need an MBA to be an effective leader.They need to get smart, be strategic about the next step and expand their range, to face a complex and uncertain future. They need paradox: clear values and open minds, high performance and meaningful space, dedication to detail and big picture perspective. They need to ask different questions, design different options and most of all, they need to do that with others on the same journey.In this thought-provoking book, Alicia McKay teaches you the five skills every strategic leader needs:* How to develop true flexibility* How to make good decisions* How to develop powerful systems* How to drive real performance* How to have meaningful influence Drawing on the latest global thinking on leadership, You Don't Need an MBA uses Plain English to demystify the skills leaders of the future need and outlines a way forward; united leadership that focuses on real outcomes, not quick-fixes.

Author : Claire Brooks
Publisher : Kogan Page Publishers
ISBN 13 : 0749477555
Total Pages : 256 pages
Book Rating : 4.54/5 ( download)

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Download or read book Marketing with Strategic Empathy written by Claire Brooks and published by Kogan Page Publishers. This book was released on 2016-08-03 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: We are living in an age of continual motion and change, and as a result traditional strategy planning has become outmoded. Every manager, perhaps even every employee, needs to become a strategist. Every strategist, in turn, needs to develop deep consumer insight - or empathy - as a basis for flexible strategy formation. This book offers a practical guide on how to develop and implement a systematic process of strategic empathy to lead to greater effectiveness and day-to-day success. Marketing With Strategic Empathy is written by Claire Brooks, the CEO of the global consulting firm where the strategic empathy framework and processes were developed. She has applied these in many successful projects for international corporations for more than 10 years.

Author : Erich Joachimsthaler
Publisher : Harvard Business Press
ISBN 13 : 1422163318
Total Pages : 271 pages
Book Rating : 4.13/5 ( download)

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Download or read book Hidden in Plain Sight written by Erich Joachimsthaler and published by Harvard Business Press. This book was released on 2007-03-30 with total page 271 pages. Available in PDF, EPUB and Kindle. Book excerpt: Companies must innovate to grow, but they often forget to look beyond their own brands. Take Sony, for example. Its success with consumer innovations like the Walkman blinded it to obvious changes in how, when, and where people wanted their music. Apple capitalized on those changes in demand with the iPod, providing a new way of listening to music and of managing one’s entire music library. This book explains how you can spot these opportunities that are hidden in plain sight. It introduces the demand-first innovation and growth model that will show you how to become an unbiased observer of people’s consumption and usage behaviors. Refining this skill helps companies generate organic growth through new products, services, solutions, and experiences that truly enhance peoples’ lives. Revealing the innovative processes of such organizations as BMW, Proctor and Gamble, GE Healthcare, and Frito-Lay, Hidden in Plain Sight offers you a new approach to identifying and executing your company’s growth strategy.

Author : John Watson
Publisher : Gambit Publications
ISBN 13 : 9781901983692
Total Pages : 0 pages
Book Rating : 4.92/5 ( download)

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Download or read book Chess Strategy in Action written by John Watson and published by Gambit Publications. This book was released on 2003 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Uses examples from such players as Kasparov, Kramnik, Anand, Ivanchuk, Shirov, and Morozecich to illustrate developments in chess strategy.