Roadside Mba

Author : Michael Mazzeo
Publisher : Business Plus
ISBN 13 : 1455598909
Total Pages : 229 pages
Book Rating : 4.08/5 ( download)

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Download or read book Roadside MBA written by Michael Mazzeo and published by Business Plus. This book was released on 2014-06-10 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this "refreshingly different" high-toned business book, three leading business school professors take to America's back roads in search of offbeat small businesses—enterprises that hold valuable lessons for executives and entrepreneurs everywhere (Bloomberg Businessweek). While playing hooky from a conference in Boston a few years back, three former colleagues from Northwestern's Kellogg School of Management hopped in a car and embarked on a life-changing road trip. They pulled into a shoe store in Maine and noticed that the sales help was unusually pushy. After a few questions, they discovered the store had a "secret shopper" program, in which employees would be marked down if they were not sufficiently aggressive with customers. A lightbulb went off. Instead of teaching the tried-and-true case studies involving GE and Microsoft, these three men decided to pull their heads out of their ivory towers and search for insights about product differentiation, pricing, brand management, building a team, and a host of other topics. Why take your cues on employee compensation from Wall Street when you can learn from a Main Street company like Couer D'Alene's best crime-scene cleaner? Want to learn about scaling a business? Come meet Dr. Burris, the flying orthodontist, who operates multiple, profitable practices in rural Arkansas. Spiced with vehicular mishaps and unexpected finds, this is one business book you won't want to miss.

Author : Stanley Bing
Publisher : Harper Collins
ISBN 13 : 006227483X
Total Pages : 381 pages
Book Rating : 4.30/5 ( download)

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Download or read book The Curriculum written by Stanley Bing and published by Harper Collins. This book was released on 2014-04-15 with total page 381 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the mind of the ultimate corporate gunslinger comes this no-nonsense, real-world curriculum, designed to augment—if not replace—the more traditional path to achieving mastery of the business universe. Conquer this sharp, practical and often amusing course of study and save $250,000 of wasted business school tuition. Unlike those august, Ivy-encrusted factories that churn out masterful business administrators, The Curriculum will teach you the art of business, employing a smart, tactical battle plan that will prove infinitely more awesome as you make your way in the world. We begin, in the Core Curriculum, with the acquisition and maintenance of Power. Included are such essentials as Not Appearing Stupid (an early career requirement), Fabricating A Sustainable Business Personality, and the arts of Management and Selling. The Advanced Curriculum hones the skills that are required to seize Success by the throat and shake it until valuable prizes fall out of its pockets, including fundamentals on Strategic Thinking, Self-Branding, mastering Electronic Communications, and dealing with Crazy People. Tutorials and Electives, which students may pursue as their interest or discretion advises, include lessons on Giving an Effective Presentation, Business Drinking, and the Care and Feeding of Ultra-Senior Officers. Lavishly enhanced with numerous charts, graphs, and other illuminating business illustrations, and backed up by years of study from Mr. Bing’s proprietary research organization (The National Association of Serious Studies), The Curriculum will occupy a place of pride on any bookshelf dedicated to the study of business, how it works, and how it can be used against those who don’t know how it works.

Author : Michael Mazzeo
Publisher :
ISBN 13 : 9781455579013
Total Pages : 138 pages
Book Rating : 4.17/5 ( download)

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Download or read book Roadside MBA written by Michael Mazzeo and published by . This book was released on 2014-08-22 with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt: "While playing hooky from a conference in Boston a few years back, three former colleagues from Northwestern's Kellogg School of Management hopped in a car and headed on a road trip. They pulled into a shoe store in Maine and noticed that the sales help was unusually pushy. After a few questions, they discovered the store had a "secret shopper" program, in which employees would be marked down if they were not sufficiently aggressive with customers. A lightbulb went off. Instead of teaching the tried-and-true case studies involving GE and Microsoft, these three wise men decided to pull their heads out of their ivory towers and go in search of insights about product differentiation, pricing, brand management, building a team, and a host of other topics. Why take your cues on employee compensation from Wall Street when you can learn from a Main Street company like Couer D'Alene's best crime-scene cleaner? Want to learn about scaling a business? Come meet Dr. Burris, the flying orthodontist, who operates multiple, profitable practices in rural Arkansas. The book isn't all egghead; the chapters are spiced with the type of vehicular mishaps and Maalox moments that are common on any road trip"--

Author : Theresa A. Hammond
Publisher : Univ of North Carolina Press
ISBN 13 : 9780807874943
Total Pages : 232 pages
Book Rating : 4.49/5 ( download)

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Download or read book A White-Collar Profession written by Theresa A. Hammond and published by Univ of North Carolina Press. This book was released on 2003-01-14 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: Among the major professions, certified public accountancy has the most severe underrepresentation of African Americans: less than 1 percent of CPAs are black. Theresa Hammond explores the history behind this statistic and chronicles the courage and determination of African Americans who sought to enter the field. In the process, she expands our understanding of the links between race, education, and economics. Drawing on interviews with pioneering black CPAs, among other sources, Hammond sets the stories of black CPAs against the backdrop of the rise of accountancy as a profession, the particular challenges that African Americans trying to enter the field faced, and the strategies that enabled some blacks to become CPAs. Prior to the 1960s, few white-owned accounting firms employed African Americans. Only through nationwide networks established by the first black CPAs did more African Americans gain the requisite professional experience. The civil rights era saw some progress in integrating the field, and black colleges responded by expanding their programs in business and accounting. In the 1980s, however, the backlash against affirmative action heralded the decline of African American participation in accountancy and paved the way for the astonishing lack of diversity that characterizes the field today.

Author : Joel Peterson
Publisher : HarperCollins Leadership
ISBN 13 : 140021677X
Total Pages : 256 pages
Book Rating : 4.72/5 ( download)

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Download or read book Entrepreneurial Leadership written by Joel Peterson and published by HarperCollins Leadership. This book was released on 2020-04-21 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Make a lasting impact by launching new initiatives, inspiring others, and championing innovative approaches with this from-the-trenches guide by trusted executive mentor, entrepreneur, and leadership expert Joel Peterson. Many leaders see their roles as presidents/managers, with a primary focus on keeping results consistent with past performance and on budget. These kinds of leaders make important contributions but rarely leave a mark on the businesses they serve. For those wanting to make a lasting impact, new skills are required. Joel Peterson calls these higher-level leaders “entrepreneurial leaders,” and they create durable enterprises that deliver on their promise. After three careers and demanding roles as CFO, CEO, chairman, lead director, adjunct professor, founder, author, entrepreneur and investor, Joel Peterson is often sought as a mentor and coach by leaders and aspiring leaders. He has worked with all types of leaders and considers the entrepreneurial leader to be the highest level of influence. In Entrepreneurial Leadership, Peterson lays out a path to achieving this summit with a series of leadership maps organized around the four essential basecamps: Establishing Trust Creating a Sense of Mission Building a Cohesive Team Executing and Delivering Results These core philosophies, while easy to summarize, can be extremely difficult to implement. This book of maps and mindsets is aimed at those who hope to lead others, help them achieve their best, break new barriers, change the status quo, create a legacy, develop a brand, and enjoy a life-altering experience. Let Entrepreneurial Leadership guide you on your journey.

Author : Bob Herbert
Publisher : Anchor
ISBN 13 : 0767930843
Total Pages : 306 pages
Book Rating : 4.40/5 ( download)

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Download or read book Losing Our Way written by Bob Herbert and published by Anchor. This book was released on 2015-07-07 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: From longtime New York Times columnist Bob Herbert comes a wrenching portrayal of ordinary Americans struggling for survival in a nation that has lost its way In his eighteen years as an opinion columnist for The New York Times, Herbert championed the working poor and the middle class. After filing his last column in 2011, he set off on a journey across the country to report on Americans who were being left behind in an economy that has never fully recovered from the Great Recession. The portraits of those he encountered fuel his new book, Losing Our Way. Herbert’s combination of heartrending reporting and keen political analysis is the purest expression since the Occupy movement of the plight of the 99 percent. The individuals and families who are paying the price of America’s bad choices in recent decades form the book’s emotional center: an exhausted high school student in Brooklyn who works the overnight shift in a factory at minimum wage to help pay her family’s rent; a twenty-four-year-old soldier from Peachtree City, Georgia, who loses both legs in a misguided, mismanaged, seemingly endless war; a young woman, only recently engaged, who suffers devastating injuries in a tragic bridge collapse in Minneapolis; and a group of parents in Pittsburgh who courageously fight back against the politicians who decimated funding for their children’s schools. Herbert reminds us of a time in America when unemployment was low, wages and profits were high, and the nation’s wealth, by current standards, was distributed much more equitably. Today, the gap between the wealthy and everyone else has widened dramatically, the nation’s physical plant is crumbling, and the inability to find decent work is a plague on a generation. Herbert traces where we went wrong and spotlights the drastic and dangerous shift of political power from ordinary Americans to the corporate and financial elite. Hope for America, he argues, lies in a concerted push to redress that political imbalance. Searing and unforgettable, Losing Our Way ultimately inspires with its faith in ordinary citizens to take back their true political power and reclaim the American dream.

Author : Michael Mazzeo
Publisher :
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.05/5 ( download)

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Download or read book The Roadside MBA written by Michael Mazzeo and published by . This book was released on with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Arkady Strugatsky
Publisher : Chicago Review Press
ISBN 13 : 1613748310
Total Pages : 258 pages
Book Rating : 4.12/5 ( download)

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Download or read book Hard to Be a God written by Arkady Strugatsky and published by Chicago Review Press. This book was released on 2014-06-01 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Arkady and Boris Strugatsky are widely known as the greatest Russian writers of science fiction, and their 1964 novel Hard to Be a God is considered one of the greatest of their works. It tells the story of Don Rumata, who is sent from Earth to the medieval kingdom of Arkanar with instructions to observe and to influence, but never to directly interfere. Masquerading as an arrogant nobleman, a dueler and a brawler, Don Rumata is never defeated but can never kill. With his doubt and compassion, and his deep love for a local girl named Kira, Rumata wants to save the kingdom from the machinations of Don Reba, the First Minister to the king. But given his orders, what role can he play? Hard to Be a God has inspired a computer role-playing game and two movies, including Aleksei German's long-awaited swan song. Yet until now the only English version (out of print for over thirty years) was based on a German translation, and was full of errors, infelicities, and misunderstandings. This new edition—translated by Olena Bormashenko, whose translation of the authors' Roadside Picnic has received widespread acclaim, and supplemented with a new foreword by Hari Kunzru and an afterword by Boris Strugatsky, both of which supply much-needed context—reintroduces one of the most profound Soviet-era novels to an eager audience.

Author : Paul Oyer
Publisher : Harvard Business Review Press
ISBN 13 : 1422191656
Total Pages : 256 pages
Book Rating : 4.51/5 ( download)

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Download or read book Everything I Ever Needed to Know about Economics I Learned from Online Dating written by Paul Oyer and published by Harvard Business Review Press. This book was released on 2014-01-07 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Conquering the dating market—from an economist’s point of view After more than twenty years, economist Paul Oyer found himself back on the dating scene—but what a difference a few years made. Dating was now dominated by sites like Match.com, eHarmony, and OkCupid. But Oyer had a secret weapon: economics. It turns out that dating sites are no different than the markets Oyer had spent a lifetime studying. Monster.com, eBay, and other sites where individuals come together to find a match gave Oyer startling insight into the modern dating scene. The arcane language of economics—search, signaling, adverse selection, cheap talk, statistical discrimination, thick markets, and network externalities—provides a useful guide to finding a mate. Using the ideas that are central to how markets and economics and dating work, Oyer shows how you can apply these ideas to take advantage of the economics in everyday life, all around you, all the time. For all online daters—and for anyone else swimming in the vast sea of the information economy—this book uses Oyer’s own experiences, and those of millions of others, to help you navigate the key economic concepts that drive the modern age.

Author : Marc Ecko
Publisher : Simon and Schuster
ISBN 13 : 1451685319
Total Pages : 304 pages
Book Rating : 4.12/5 ( download)

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Download or read book Unlabel written by Marc Ecko and published by Simon and Schuster. This book was released on 2015-05-05 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: "One of the most provocative entrepreneurs of our time, who started Eckō Unltd out of his parents' garage and turned it into a media empire, Marc Eckō reveals his formula for building an authentic brand or business. Marc Eckō began his career by spray-painting t-shirts in the garage of his childhood home in suburban New Jersey. A graffiti artist with no connections and no fashion pedigree, he left the safety net of pharmacy school to start his own company. Armed with only hustle, sweat equity, and creativity, he flipped a $5,000 bag of cash into a global corporation now worth $500 million. Unlabel is a success story, but it's one that shares the bruises, scabs, and gut-wrenching mistakes that every entrepreneur must overcome to succeed. Through his personal prescription for success--the Authenticity Formula--Eckō recounts his many innovations and misadventures in his journey from misfit kid to the CEO. It wasn't a meteoric rise; in fact, it was a rollercoaster that dipped to the edge of bankruptcy and even to national notoriety, but this is an underdog story we can learn from: Ecko's doubling down on the core principles of the brand and his formula for action over talk are all lessons for today's entrepreneurs. Ecko offers a brash message with his inspirational story: embrace pain, take risks, and be yourself. Unlabel demonstrates that, like or not, you are a brand and it's up you to take control of it and create something authentic. Unlabel is a groundbreaking guide to channeling your creativity, finding the courage to defy convention, and summoning the confidence to act and be competitive in any environment"--