Retailing For The 21st Century

Author : Manfred Krafft
Publisher : Springer Science & Business Media
ISBN 13 : 3540720030
Total Pages : 458 pages
Book Rating : 4.34/5 ( download)

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Download or read book Retailing in the 21st Century written by Manfred Krafft and published by Springer Science & Business Media. This book was released on 2009-12-17 with total page 458 pages. Available in PDF, EPUB and Kindle. Book excerpt: With crisp and insightful contributions from 47 of the world’s leading experts in various facets of retailing, Retailing in the 21st Century offers in one book a compendium of state-of-the-art, cutting-edge knowledge to guide successful retailing in the new millennium. In our competitive world, retailing is an exciting, complex and critical sector of business in most developed as well as emerging economies. Today, the retailing industry is being buffeted by a number of forces simultaneously, for example the growth of online retailing and the advent of ‘radio frequency identification’ (RFID) technology. Making sense of it all is not easy but of vital importance to retailing practitioners, analysts and policymakers.

Author : Chris Thomas
Publisher : Wiley
ISBN 13 : 9780471723202
Total Pages : 0 pages
Book Rating : 4.07/5 ( download)

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Download or read book Retailing in the 21st Century written by Chris Thomas and published by Wiley. This book was released on 2005-07-28 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Say what you will about Wal-Mart and the retailing giants. According to authors Chris Thomas and Rick Segel, of Retailing in the 21st Century, there will always be room for a solid, well-run local store or regional chain with excellent service and or an interesting market niche. Thomas and Segel show students how to be that merchant. This book will help students understand how to start a retail business from the ground up. The authors' focus throughout the book is on being organized and purposeful and knowing every step of the way where the business is going and why. The major goals include learning to strategize, expect the best but prepare for the worst, create a positive work environment, and keep yourself and your staff motivated to find the best merchandise and offer it enthusiastically to your customers at a fair price. After reading this book, students will be prepared to be a successful retailer in the 21st century.

Author :
Publisher :
ISBN 13 :
Total Pages : 83 pages
Book Rating : 4.61/5 ( download)

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Download or read book Retailing in the 21st Century written by and published by . This book was released on 2002 with total page 83 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Manfred Krafft
Publisher : Springer
ISBN 13 : 9783540720010
Total Pages : 462 pages
Book Rating : 4.14/5 ( download)

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Download or read book Retailing in the 21st Century written by Manfred Krafft and published by Springer. This book was released on 2010-02-08 with total page 462 pages. Available in PDF, EPUB and Kindle. Book excerpt: With crisp and insightful contributions from 47 of the world’s leading experts in various facets of retailing, Retailing in the 21st Century offers in one book a compendium of state-of-the-art, cutting-edge knowledge to guide successful retailing in the new millennium. In our competitive world, retailing is an exciting, complex and critical sector of business in most developed as well as emerging economies. Today, the retailing industry is being buffeted by a number of forces simultaneously, for example the growth of online retailing and the advent of ‘radio frequency identification’ (RFID) technology. Making sense of it all is not easy but of vital importance to retailing practitioners, analysts and policymakers.

Author :
Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.94/5 ( download)

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Download or read book Retailing in the 21st Century written by and published by . This book was released on 2006 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Dale Miller
Publisher :
ISBN 13 : 9780734612632
Total Pages : 0 pages
Book Rating : 4.3X/5 ( download)

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Download or read book Retailing for the 21st Century written by Dale Miller and published by . This book was released on 2017-04 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The dynamic world of retailing in the 21st century takes us on an exciting and enjoyable journey. But while travel is said to broaden the mind, the modern retailing world continues to change dramatically and irrevocably before our eyes. The 21st century presents an expanding scope of retailing possibilities, including online stores, pop-up shops, the revitalization of shopping malls and department stores, an extensive use of flagships stores, and more professional not-for-profit retailing and internationalization, as well as the continued reinvigoration of physical - that is, bricks and mortar - stores. Retailers not only compete for customers but also for suppliers to help create a differentiated offer and to build a unique retailer (corporate) brand. The best way for retailers to succeed in such turbulent times is to create great experiences for their customers through sharper, more purposeful retail strategies underpinned by retailer branding and innovation. Retailing for the 21st Century: Creating Great Brand Experiences for Customers emphasises the relevance of branding and innovation to firms anywhere in the retail supply chain. The challenge is to add value at every stage. All current and future retailers need to treat the new retailing environment as one of excitement and opportunity rather than one of despair. And this book offers support to help retailers meet these new challenges.

Author : Ron Willingham
Publisher : Currency
ISBN 13 : 0385509561
Total Pages : 239 pages
Book Rating : 4.65/5 ( download)

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Download or read book Integrity Selling for the 21st Century written by Ron Willingham and published by Currency. This book was released on 2003-06-17 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: “I have observed several hundred salespeople who were taught to use deceptive practices like ‘bait and switch’ and encouraged to play negotiation games with customers... In the same industry, I have observed countless people who had been taught to sell with high integrity. Ironically, their customer satisfaction, profit margins, and salesperson retention were significantly higher.” — Ron Willingham If you’ve tried manipulative, self-focused selling techniques that demean you and your customer, if you’ve ever wondered if selling could be more than just talking people into buying, then Integrity Selling for the 21st Century is the book for you. Its concept is simple: Only by getting to know your customers and their needs — and believing that you can meet those needs — will you enjoy relationships with customers built on trust. And only then, when you bring more value to your customers than you receive in payment, will you begin to reap the rewards of high sales. Since the publication of Ron Willingham’s enormously successful first book, Integrity Selling, his sales program has been adopted by dozens of Fortune 500 companies, such as Johnson & Johnson and IBM, as well as the American Red Cross and the New York Times. In his new book, Integrity Selling for the 21st Century, Willingham explains how his selling system relates to today’s business climate — when the need for integrity is greater than ever before. Integrity Selling for the 21st Century teaches a process of self-evaluation to help you become a stellar salesperson in any business climate. Once you’ve established your own goals and personality traits, you’ll be able to evaluate them in your customers and adapt your styles to create a more trusting, productive relationship. Drawing upon Willingham’s years of experience and success stories from sales forces of the more than 2,000 companies that have adopted the Integrity Selling system, Ron Willingham has created a blueprint for achieving success in sales while staying true to your values.

Author : Jay Diamond
Publisher : Fairchild Books & Visuals
ISBN 13 : 9781563677069
Total Pages : 544 pages
Book Rating : 4.67/5 ( download)

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Download or read book Retailing in the 21st Century written by Jay Diamond and published by Fairchild Books & Visuals. This book was released on 2009-01-01 with total page 544 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduction to Retailing - Retailing from Its Early Days to the Present - Brick-and Mortar Retailing - Off-Site Retailing: E-tailing, Catalogues, and Home-Shopping Networks - The Globalization of Retailing - Identification, Analysis, and Research of Consumer Groups - Multiculturism in Retailing - The Role of Ethics in the Retail Environment - Going Green Management and Operational Controls - Human Resources Management - Loss Prevention - Logistical Merchandise Distribution Retail Environments - Location Analysis and Selection - Designing the Facility Buying and Merchandising - Buying Domestically and Abroad - Private Labeling and Product Development - The Concepts and Mathematics of Merchandise Pricing Promotion and Customer Service - Advertising and Promotion - Visual Merchandising - Customer Service - New Chapters: The Globalization of Retailing, Multiculturalism in Retailing, and The Role of Ethics in the Retail Environment and Going Green - Focus Features of specific retailers and retail-related businesses include: AC Nielsen, Sephora, Zappos.com, Target Corporation, and Simon Property Group - "In The News" articles from leading trade and consumer publications or on the Internet to cover every aspect of the retail scene - Instructor's Guide provides suggestions for planning the course and using the text in the classroom - PowerPoint Presentation provides outlines and ideas for lectures; compatible with PC and Mac platforms

Author : Mickey Smith
Publisher : CRC Press
ISBN 13 : 1482203987
Total Pages : pages
Book Rating : 4.81/5 ( download)

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Download or read book Pharmaceutical Marketing in the 21st Century written by Mickey Smith and published by CRC Press. This book was released on 2014-07-30 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Pharmaceutical Marketing in the 21st Century helps professionals in the pharmaceutical field anticipate and prepare for market changes and advances, and it guides them in adjusting their marketing strategies to remain competitive in the coming era. Ideal for product managers, planners, and strategists, this book puts the past twenty years of pharmacy into perspective and uses it as a basis for predicting the next twenty years. Internationally relevant, this book is now available in Japanese! Distinguished contributors provide a formal conjecture on the nature of various aspects of pharmaceutical marketing in the early part of the 21st century. Utilizing their experience and expertise, they provide pharmaceutical professionals with guidelines for marketing in the coming years. Readers gain insight into what the future may hold in these areas: pricing, product development, distribution, promotion, retailing, market research, and other areas. Experts who make professional speculations in Pharmaceutical Marketing in the 21st Century include these among others: William R. Mattson, Jr. (President, The Mattson Jack Group, St. Louis) and Evan G. Dick (Vice President and General Manager, MedStrategy Management Reports, St. Louis). They compare pharmaceutical marketing of 20 years ago with that of today and use the comparison as a basis for making projections 20 years into the future. David W. Newton (Albany College of Pharmacy). He predicts an increased importance and possible necessity of the pharmacist's role in direct/indirect patient care services. Jerome A. Reinstein (industry consultant and Director-General, World Federation of Proprietary Medicine Manufacturers, London). He explores the increasing number of prescription drugs becoming available over the counter. Pharmaceutical marketers and benefits managers, regulatory officials, drug product managers, advertising agency executives, and politicians will find Pharmaceutical Marketing in the 21st Century a must read as they work today in preparation for the future of pharmaceutical care and marketing.

Author : Tina M. Lowrey
Publisher : Taylor & Francis
ISBN 13 : 080586394X
Total Pages : 317 pages
Book Rating : 4.49/5 ( download)

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Download or read book Brick & Mortar Shopping in the 21st Century written by Tina M. Lowrey and published by Taylor & Francis. This book was released on 2007-10 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: traditional retail discussion from a 21st Century perspective.