Remote Service Technology Perception and its Impact on Customer-Provider Relationships

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Publisher : Springer Science & Business Media
ISBN 13 : 3834969362
Total Pages : 438 pages
Book Rating : 4.61/5 ( download)

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Book Synopsis Remote Service Technology Perception and its Impact on Customer-Provider Relationships by : Stefanie Paluch

Download or read book Remote Service Technology Perception and its Impact on Customer-Provider Relationships written by Stefanie Paluch and published by Springer Science & Business Media. This book was released on 2011-10-01 with total page 438 pages. Available in PDF, EPUB and Kindle. Book excerpt: Stefanie Paluch employs multiple qualitative methods to explore the perception of remote services and its impact on customer-provider relationships in USA, Germany and Sweden. She develops a comprehensive model about customers’ holistic remote service experience and derives theoretical propositions that reflect main influence factors.

Proceedings of the 2010 Academy of Marketing Science (AMS) Annual Conference

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Publisher : Springer
ISBN 13 : 3319117971
Total Pages : 399 pages
Book Rating : 4.73/5 ( download)

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Book Synopsis Proceedings of the 2010 Academy of Marketing Science (AMS) Annual Conference by : Dawn R. Deeter-Schmelz

Download or read book Proceedings of the 2010 Academy of Marketing Science (AMS) Annual Conference written by Dawn R. Deeter-Schmelz and published by Springer. This book was released on 2014-10-23 with total page 399 pages. Available in PDF, EPUB and Kindle. Book excerpt: Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science. This volume includes the full proceedings from the 2010 Academy of Marketing Science (AMS) Annual Conference held in Portland, Oregon.

Chatbot Research and Design

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Publisher : Springer Nature
ISBN 13 : 3030682889
Total Pages : 226 pages
Book Rating : 4.80/5 ( download)

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Book Synopsis Chatbot Research and Design by : Asbjørn Følstad

Download or read book Chatbot Research and Design written by Asbjørn Følstad and published by Springer Nature. This book was released on 2021-02-02 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the proceedings of the 4th International Workshop on Chatbot Research and Design, CONVERSATIONS 2020, which was held during November 23-24, 2020, hosted by the University of Amsterdam. The conference was planned to take place in Amsterdam, The Netherlands, but changed to an online format due to the COVID-19 pandemic. The 14 papers included in this volume were carefully reviewed and selected from a total of 36 submissions. The papers in the proceedings are structured in four topical groups: Chatbot UX and user perceptions, social and relational chatbots, chatbot applications, and chatbots for customer service. The papers provide new knowledge through empirical, theoretical, or design contributions.

The Sustainable Global Marketplace

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Publisher : Springer
ISBN 13 : 3319108735
Total Pages : 564 pages
Book Rating : 4.35/5 ( download)

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Book Synopsis The Sustainable Global Marketplace by : Mary Conway Dato-on

Download or read book The Sustainable Global Marketplace written by Mary Conway Dato-on and published by Springer. This book was released on 2014-10-27 with total page 564 pages. Available in PDF, EPUB and Kindle. Book excerpt: Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science. This volume includes the full proceedings from the 2011 Academy of Marketing Science (AMS) Annual Conference held in Coral Gables, Florida, entitled The Sustainable Global Marketplace.

Acceptance of Remote Services

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Publisher : Springer-Verlag
ISBN 13 : 3834985333
Total Pages : 262 pages
Book Rating : 4.30/5 ( download)

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Book Synopsis Acceptance of Remote Services by : Nancy Wünderlich

Download or read book Acceptance of Remote Services written by Nancy Wünderlich and published by Springer-Verlag. This book was released on 2010-08-09 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: Nancy V. Wünderlich employs a multi-method approach comprising an international qualitative study in Germany, USA and China and a longitudinal quantitative study to analyze remote services. She develops the Interactive Technology-Mediated Service Model (ITSUM) to provide a comprehensive approach of explaining both initial acceptance and repeated, continued usage of remote services in organizations.

Mobility in a Globalised World

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Publisher : University of Bamberg Press
ISBN 13 : 3863090632
Total Pages : 208 pages
Book Rating : 4.30/5 ( download)

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Book Synopsis Mobility in a Globalised World by : Jan Werner, Eric Sucky, Niels Biethahn, Gerd Grube

Download or read book Mobility in a Globalised World written by Jan Werner, Eric Sucky, Niels Biethahn, Gerd Grube and published by University of Bamberg Press. This book was released on 2012 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Managing High-Tech Services Using a CRM Strategy

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Publisher : CRC Press
ISBN 13 : 1420025325
Total Pages : 376 pages
Book Rating : 4.23/5 ( download)

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Book Synopsis Managing High-Tech Services Using a CRM Strategy by : Donald F. Blumberg

Download or read book Managing High-Tech Services Using a CRM Strategy written by Donald F. Blumberg and published by CRC Press. This book was released on 2002-12-23 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt: As high-tech service industries grow more competitive, the need to develop customer focused business strategies becomes imperative. Managing High-Tech Services Using a CRM Strategy explores how to manage and direct any service organization utilizing a high tech strategy supported by the Customer Relationship Management (CRM) infrastructure, enablin

How to Market Computers and Information Technology

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Publisher : Springer
ISBN 13 : 1349134023
Total Pages : 340 pages
Book Rating : 4.21/5 ( download)

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Book Synopsis How to Market Computers and Information Technology by : Hamish E. Macarthur

Download or read book How to Market Computers and Information Technology written by Hamish E. Macarthur and published by Springer. This book was released on 2016-07-27 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to Market Computers and Information Technology covers all the basic principals of marketing from strategic planning through to management implementation. Covering all aspects of the marketing mix, this book provides practical guidance on all the steps required for planning, implementing and executing sales and marketing programmes. This is an invaluable reference source for all managers and professionals in the information technology industry. Videos Hamish Macarthur in conversation with the late Brian Redhead Differentiation in today's markets depends on clear marketing strategies implemented with a strong emphasis on service. This series of 4 videos covers the following key aspects of implementing sales and marketing strategy: * Selling and Account Management * Customer Service * Distribution Channels * Products and Product Mix The videos offer an authoritative insight into helping sales, marketing and planning professionals to address the key issues. For further information please write to: Just Results Multimedia, PO Box11, Woodstock, Oxford OX20 1SG

Supply Chain Management: Text and Cases

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Publisher : Pearson Education India
ISBN 13 : 9332511691
Total Pages : 557 pages
Book Rating : 4.99/5 ( download)

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Book Synopsis Supply Chain Management: Text and Cases by : Sople

Download or read book Supply Chain Management: Text and Cases written by Sople and published by Pearson Education India. This book was released on 2011 with total page 557 pages. Available in PDF, EPUB and Kindle. Book excerpt: Supply Chain Management is essential for creating value for both customers and stakeholders. Effective supply chains help organizations to compete in both global and domestic markets. Supply Chain Management: Text and Cases addresses these issues in seven parts, which deal with the basics of the supply chain, sub-systems of the supply chain, tactical and operational decisions, strategic approach to the supply chain, measurements, controls and sustainability practices.

Supply Chain Management: Text and Cases

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Publisher : Pearson Education India
ISBN 13 : 9788131760994
Total Pages : 560 pages
Book Rating : 4.95/5 ( download)

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Book Synopsis Supply Chain Management: Text and Cases by : Vinod V. Sople

Download or read book Supply Chain Management: Text and Cases written by Vinod V. Sople and published by Pearson Education India. This book was released on 2011 with total page 560 pages. Available in PDF, EPUB and Kindle. Book excerpt: