Raymond Loewy

Author : Raymond Loewy
Publisher : JHU Press
ISBN 13 : 9780801872112
Total Pages : 460 pages
Book Rating : 4.11/5 ( download)

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Download or read book Never Leave Well Enough Alone written by Raymond Loewy and published by JHU Press. This book was released on 2002-12-31 with total page 460 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Written and designed by Loewy, this profusely illustrated book is part autobiography and part design manifesto."--BOOK JACKET.

Author : Raymond Loewy
Publisher : Harry N. Abrams
ISBN 13 : 9780879510985
Total Pages : 0 pages
Book Rating : 4.86/5 ( download)

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Download or read book Industrial Design written by Raymond Loewy and published by Harry N. Abrams. This book was released on 1979-10-15 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: If there is a designer whose name is synonymous with industrial design it is Raymond Loewy (1893-1986). What Charles and Ray Eames are to furniture design, Raymond Loewy is to industrial design -- the modern master. Among the literally thousands of his well-known forms, shapes, and designs are the Coca-Cola bottle, the Studebaker, the U.S. Post Office logo, streamlined trains and ocean liners, the Shell and Exxon logos, and the Lucky Strike package. In Industrial Design the pioneering half-century of Loewy's career is offered in a stunning visual presentation of his most famous design achievements together with his personal account of a life in design. With mid-century modern design experiencing an incredible resurgence, this book is a key reference for that look.

Author : John Wall
Publisher : JHU Press
ISBN 13 : 1421425742
Total Pages : 343 pages
Book Rating : 4.40/5 ( download)

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Download or read book Streamliner written by John Wall and published by JHU Press. This book was released on 2018-08-15 with total page 343 pages. Available in PDF, EPUB and Kindle. Book excerpt: The true story of Raymond Loewy, whose designs are still celebrated for their unerring ability to advance American consumer taste. Born in Paris in 1893 and trained as an engineer, Raymond Loewy revolutionized twentieth-century American industrial design. Combining salesmanship and media savvy, he created bright, smooth, and colorful logos for major corporations that included Greyhound, Exxon, and Nabisco. His designs for Studebaker automobiles, Sears Coldspot refrigerators, Lucky Strike cigarette packs, and Pennsylvania Railroad locomotives are iconic. Beyond his timeless designs, Loewy carefully built an international reputation through the assiduous courting of journalists and tastemakers to become the face of both a new profession and a consumer-driven vision of the American dream. In Streamliner, John Wall traces the evolution of an industry through the lens of Loewy's eclectic life, distinctive work, and invented persona. How, he asks, did Loewy build a business while transforming himself into a national brand a half century before "branding" became relevant? Placing Loewy in context with the emerging consumer culture of the latter half of the twentieth century, Wall explores how his approach to business complemented—or differed from—that of his well-known contemporaries, including industrial designers Henry Dreyfuss, Walter Teague, and Norman Bel Geddes. Wall also reveals how Loewy tailored his lifestyle to cement the image of "designer" in the public imagination and why the self-promotion that drove Loewy to the top of his profession began to work against him at the end of his career. Streamliner is an important and engaging work on one of the longest-lived careers in industrial design.

Author : Raymond Loewy
Publisher : Prestel Publishing
ISBN 13 :
Total Pages : 272 pages
Book Rating : 4.52/5 ( download)

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Download or read book Raymond Loewy, Pionier des Amerikanischen Industriedesigns written by Raymond Loewy and published by Prestel Publishing. This book was released on 1990 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Critical essays, with illustrations, of many of the artist's designs.

Author :
Publisher :
ISBN 13 :
Total Pages : 814 pages
Book Rating : 4.29/5 ( download)

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Download or read book The Locomotive written by and published by . This book was released on 1913 with total page 814 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Philippe Tretiack
Publisher : Universe Publishing(NY)
ISBN 13 :
Total Pages : 88 pages
Book Rating : 4.43/5 ( download)

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Download or read book Raymond Loewy and Streamlined Design written by Philippe Tretiack and published by Universe Publishing(NY). This book was released on 1999 with total page 88 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offers a brief profile of the industrial designer who helped create the streamlined design, as exemplified in trucks, trains, buses, and cars.

Author : Philippe Tretiak
Publisher : Editions Assouline
ISBN 13 : 9782843237744
Total Pages : 0 pages
Book Rating : 4.42/5 ( download)

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Download or read book Raymond Loewy written by Philippe Tretiak and published by Editions Assouline. This book was released on 2005 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Raymond Loewy was regarded as the father of modern industrial design. His drawings of the Coca-Cola truck, the Greyhound bus and the package of Lucky Strike cigarettes moulded our vision of 20th century America.

Author : Glenn Porter
Publisher : Hagley Museum & Library
ISBN 13 : 9780914650331
Total Pages : 172 pages
Book Rating : 4.35/5 ( download)

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Download or read book Raymond Loewy written by Glenn Porter and published by Hagley Museum & Library. This book was released on 2002 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Stephen Bayley
Publisher : Verlag Form
ISBN 13 : 9783764367756
Total Pages : 44 pages
Book Rating : 4.5X/5 ( download)

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Download or read book The Lucky Strike Packet by Raymond Loewy written by Stephen Bayley and published by Verlag Form. This book was released on 1998-01-01 with total page 44 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many objects are beautiful; and many creations are functional. But only few achieve enduring status. The "Design Classics" series presents such select products that have set standards in form, function and brand communication. Each monograph is a richly illustrated essay and product portrait, from conception to production, from prototype to collectors' item.

Author : David A. Hanks
Publisher : Flammarion
ISBN 13 :
Total Pages : 288 pages
Book Rating : 4.23/5 ( download)

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Download or read book American Streamlined Design written by David A. Hanks and published by Flammarion. This book was released on 2005-08-30 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The twentieth century loved machines and the speed they made possible. Speeding cars, trains, and planes promised to conquer space and time; their aerodynamic styling and metal skins embodied a new and modern beauty, one that especially enchanted American designers from the late 1920s through the 1950s. Streamlining became the popular American style for all sorts of objects: from toy scooters to typewriters, from power tools to teakettles." "This book celebrates this beauty as epitomized by the work of Raymond Loewy, Kem Weber, Henry Dreyfuss, Norman Bel Geddes, as well as in works by many lesser-known industrial designers whose products are presented here for the first time. The book also demonstrates the resurgence of interest in streamlining among international vanguard designers from the 1980s to the present." "This volume is illustrated with patent drawings and period photographs showing how these dynamically styled objects were used. The one hundred eighty objects presented here, drawn from the Eric Brill Collection (recently donated to the American Friends of Canada) and supplemented by pieces from the Stewart Collection at the Montreal Museum of Fine Arts, were photographed for this book. A full bibliography, biographies of the designers, and index complete the study."--BOOK JACKET.