Quiet Marketing

Author : Danielle Gardner
Publisher : Danielle Gardner
ISBN 13 : 9780645313840
Total Pages : 84 pages
Book Rating : 4.4X/5 ( download)

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Download or read book Quiet Marketing written by Danielle Gardner and published by Danielle Gardner. This book was released on 2021-12-05 with total page 84 pages. Available in PDF, EPUB and Kindle. Book excerpt: If conventional business and marketing advice has not landed in your heart and soul very well, and keeps you chained to your screens (when you'd rather spend more time off line), then this book is for you!Quiet Marketing is a book for highly sensitive solopreneurs who are seeking a calm, uncomplicated, minimal approach to business and online visibility.Inside, you'll learn:* How quiet marketing is not about playing small, being shy or being invisible in the marketplace. * Simple ways for your ideal clients to discover you that don't require you to be online all the time. * How to work from a smaller plate, do less things (better) and accomplish more. * About trusting your ideas, especially when they are contrary to what everyone else is saying and doing..* About your role in influencing positive change in the world through your message.And much more!This book will inspire you to think about and do marketing differently, spark fresh hope and possibilities for your business, show you practical ways to prioritise your wellbeing, and give you confidence to create success on your own terms.

Author : Danielle M. Gardner
Publisher : Danielle Gardner
ISBN 13 : 9780645313802
Total Pages : 84 pages
Book Rating : 4.07/5 ( download)

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Download or read book Quiet Marketing written by Danielle M. Gardner and published by Danielle Gardner. This book was released on 2021-12-05 with total page 84 pages. Available in PDF, EPUB and Kindle. Book excerpt: If conventional business and marketing advice has not landed in your heart and soul very well and you are spending too much time online, then this book is for you! Quiet Marketing is a book for highly sensitive solopreneurs who are seeking a calm, uncomplicated, minimal approach to business and online visibility. Inside, you'll discover: * Why quiet marketing is not about playing small or being unnoticed in the marketplace. * Your role in influencing positive change in the world through your message. * Simple ways for your ideal clients to discover you that don't require you to be online all the time. * How to work from a smaller plate, do less things (better) and accomplish more. * How to trust your ideas and creations, especially when they are contrary to what everyone else is saying and doing. And much more! These pages will inspire you to approach business and marketing differently, contribute to positive change through your message, prioritise your well being, and give you confidence to create success on your own terms.

Author : Bill Nussey
Publisher : iUniverse
ISBN 13 : 0595330606
Total Pages : 361 pages
Book Rating : 4.07/5 ( download)

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Download or read book The Quiet Revolution in Email Marketing written by Bill Nussey and published by iUniverse. This book was released on 2004-09 with total page 361 pages. Available in PDF, EPUB and Kindle. Book excerpt: A revolution is taking place that will forever change the world of marketing. The strategies and techniques that have served marketers for years will not only decline in effectiveness, they will begin to quietly undermine the very brands and the customer relationships that companies have worked so hard to create. The Quiet Revolution introduces a new marketing language, written by the pioneers of the online world. Powerful new concepts like Customer Communication Management (CCM) and Email Brand Value (EBV) are becoming indispensable tools for marketers, regardless of their industry and company size. This book brings together the experiences of today's online marketing leaders like IBM, American Airlines, and the New York Times to help aspiring email marketing programs achieve similar success. "Nussey's approach brings the customer focus back to email communications. His book delivers a solid foundation that will help marketers build effective communication strategies and take full advantage of email without risking the very relationships they're trying to build." -Matt Leonard, IBM, manages customer privacy and policy worldwide "Email marketing has evolved into a very sophisticated media that requires the same level of expertise within an organization as other marketing or advertising functions like direct mail, media buying, or e-business. The Quiet Revolution will help good email marketers get better by offering a holistic view of the channel, introducing a fresh new perspective, and defining Email Brand Value as a new metric of success." -Chris Kneeland, The Home Depot, coordinates and leads all email marketing initiatives "Bill Nussey's book masterfully presents best practices and tactical advice to help marketers transform their email programs from a broadcast medium driven by frequency, to a valuable relationship-marketing tool driven by the principles of Customer Communication Management." -David Daniels, JupiterResearch, Senior Analyst "The definitive reference guide for email communications-a must have addition to your marketing library." -Adam M. Naide, EarthLink, Inc., Director of Customer Experience & Loyalty Visit the Official Web Site: www.quietrevolutioninemail.com

Author : Geoffrey Colon
Publisher : AMACOM
ISBN 13 : 0814437400
Total Pages : 256 pages
Book Rating : 4.07/5 ( download)

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Download or read book Disruptive Marketing written by Geoffrey Colon and published by AMACOM. This book was released on 2016-08-09 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: With 75 percent of screen time being spent on connected devices, digital strategies have moved front and center of most marketing plans. But what if that’s not enough? How often does consumer engagement actually go further than the “like” button? With the average American receiving close to 50 phone notifications a day, do the company messages get read or just tossed aside? The truth is, a sobering reality is beginning to hit marketers: Technology hasn’t just reshaped mass media; it’s altering behavior as well. Truly getting a message through to customers, and not just in front of their eyes for a split second before being fed to the trash bin, will take some radical rethinking.Disruptive Marketing challenges you to toss the linear plan, strip away conventions, and open your mind as it takes you on a provocative, fast-paced tour of our changing world, where you’ll find that:• Selling is dead, but ongoing conversation thrives• Consumers generate the best content about brands• People tune out noise and listen to feelings• Curiosity leads the marketing team• Growth depends on merging analytics with boundless creativityPacked with trends, predictions, interviews with big-think marketers, and stories from a career spent pushing boundaries, Disruptive Marketing is the solution you’ve been looking for to boost your brand into new territory!

Author : James Ernest Boyle
Publisher :
ISBN 13 :
Total Pages : 496 pages
Book Rating : 4.19/5 ( download)

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Download or read book Marketing of Agricultural Products written by James Ernest Boyle and published by . This book was released on 1925 with total page 496 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Carlos Gil
Publisher : Kogan Page Publishers
ISBN 13 : 0749497599
Total Pages : 241 pages
Book Rating : 4.90/5 ( download)

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Download or read book The End of Marketing written by Carlos Gil and published by Kogan Page Publishers. This book was released on 2019-10-03 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: WINNER: American Book Fest Best Book Awards 2020 - Marketing and Advertising category WINNER: NYC Big Book Award 2020 - Business: Small Business and Entrepreneurship category WINNER: BookAuthority Best New Book to Read in 2020 - Social Media Marketing category FINALIST: Business Book Awards 2020 - International Business Book category Social networks are the new norm and traditional marketing is failing in today's digital, always-on culture. Businesses across the world are having to face up to how they remain relevant in the choppy waters of the digital ocean. In an era where a YouTube star gets more daily impressions than Nike, Coca-Cola and Walmart combined, traditional marketing as we know it is dead. The End of Marketing revolutionizes the way brands, agencies and marketers should approach marketing. From how Donald Trump won the American presidency using social media and why Kim Kardashian is one of the world's biggest online brands, through to the impact of bots and automation, this book will teach you about new features and emerging platforms that will engage customers and employees. Discover bold content ideas, hear from some of the world's largest brands and content creators and find out how to build smarter paid-strategies, guaranteed to help you dominate your markets. The End of Marketing explains that no matter how easy it is to reach potential customers, the key relationship between brand and consumer still needs the human touch. Learn how to put 'social' back into social media and claim brand relevancy in a world where algorithms dominate, organic reach is dwindling and consumers don't want to be sold to, they want to be engaged.

Author : Scott M. Smith
Publisher : SAGE
ISBN 13 : 9780761988526
Total Pages : 910 pages
Book Rating : 4.21/5 ( download)

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Download or read book Fundamentals of Marketing Research written by Scott M. Smith and published by SAGE. This book was released on 2005 with total page 910 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fundamentals of Marketing Research covers the fundamentals of research, including all the basic elements of method, techniques and analysis. The presentation is from primarily a pragmatic and user-oriented perspective which aides the student to evaluate the research presented to them. It explores cutting-edge technologies and new horizons while assuring students have a thorough grasp of research fundamentals. It contains a wealth of modern methods and techniques not found in competing texts; provides numerous illustrative cases at the end of each section; integrates international marketing research throughout instead of placing it in a separate chapter; has a full chapter devoted to the essential topic of online research.

Author : Arun Kumar & N. Meenakshi
Publisher : Vikas Publishing House
ISBN 13 : 8125942599
Total Pages : 942 pages
Book Rating : 4.97/5 ( download)

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Download or read book Marketing Management, 2nd Edition written by Arun Kumar & N. Meenakshi and published by Vikas Publishing House. This book was released on 2011 with total page 942 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing is a way of doing business. It is all pervasive, a part of everyone’s job description. Marketing is an expression of a company’s character, and is a responsibility that necessarily belongs to the whole company and everyone in it.

Author : Jennifer B. Kahnweiler
Publisher : Berrett-Koehler Publishers
ISBN 13 : 160994562X
Total Pages : 194 pages
Book Rating : 4.26/5 ( download)

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Download or read book Quiet Influence written by Jennifer B. Kahnweiler and published by Berrett-Koehler Publishers. This book was released on 2013-04-15 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introverts may feel powerless in a world where extroverts seem to rule, but there’s more than one way to have some sway. Jennifer Kahnweiler proves introverts can be highly effective influencers when, instead of trying to act like extroverts, they use their natural strengths to make a difference. Kahnweiler identifies six unique strengths of introverts and includes a Quiet Influence Quotient (QIQ) quiz to measure how well you’re using these six strengths now. Then, through questions, tools, exercises, and powerful real-world examples, you will increase your mastery of these strengths.

Author : Susan Horner
Publisher : Routledge
ISBN 13 : 1136387854
Total Pages : 426 pages
Book Rating : 4.52/5 ( download)

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Download or read book Leisure Marketing written by Susan Horner and published by Routledge. This book was released on 2012-06-25 with total page 426 pages. Available in PDF, EPUB and Kindle. Book excerpt: Divided into nine parts, Leisure Marketing: a global perspective guides the reader through leisure and marketing concepts, the marketing mix, key issues in different sectors, topical issues (such as globalisation, marketing research and ethics, for example branding and environmental issues), and the future of leisure marketing. A section of the book is devoted entirely to international case studies, which illustrate and highlight key themes and issues raised throughout in order to facilitate learning. Example of international cases used are: Disneyland Resort, Paris: The Marketing Mix Manchester United Football Club: Marketing the Brand The Growth of the Online Retail Travel Market Hilton Head Island, USA: The Leisure Island for Golf and Leisure Shopping Health, Leisure and Tourism Marketing including Spa Hotels, Health Clubs and lake Resorts. This book combines real world experience with a solid theoretical framework. It is essential reading for anyone studying, teaching or working in marketing in the leisure industry.