Principles Of Retailing

Author : John Fernie
Publisher : Routledge
ISBN 13 : 1317648285
Total Pages : 487 pages
Book Rating : 4.84/5 ( download)

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Download or read book Principles of Retailing written by John Fernie and published by Routledge. This book was released on 2015-04-24 with total page 487 pages. Available in PDF, EPUB and Kindle. Book excerpt: Retailing is one of the biggest and most important sectors in today's economy. Graduates who are seeking a career in the sector will therefore require a solid knowledge of its core principles. The Principles of Retailing Second Edition is a topical, engaging and authoritative update of a hugely successful textbook by three leading experts in retail management designed to be a digestible introduction to retailing for management and marketing students. The previous edition was praised for the quality of its coverage, the clarity of its style and the strength of its sections on operation and supply chain issues such as buying and logistics, which are often neglected by other texts. This new edition has been comprehensively reworked in response to the rapid changes to the industry, including the growth of online retail and the subsequent decline of physical retail space and new technologies that improve customer experience and help track consumer behaviour. It also builds upon the authors' research over the last decade with new chapters on offshore sourcing and CSR and product management in addition to considerable revisions to existing chapters to highlight changes in online retailing and e-tail logistics, retail branding, retail security, internationalisation and the fashion supply chain. This edition will also be supported by a collection of online teaching materials to help tutors spend less time preparing and more time teaching.

Author : Rosemary Varley
Publisher : Bloomsbury Publishing
ISBN 13 : 1137354526
Total Pages : 356 pages
Book Rating : 4.25/5 ( download)

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Download or read book Principles of Retailing written by Rosemary Varley and published by Bloomsbury Publishing. This book was released on 2014-05-22 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: Principles of Retailing is a comprehensive, academic text on Retail Management, which takes a UK and European perspective. It is ideal for both undergraduates and postgraduates studying retailing as part of a Retailing, Marketing or Business degree.

Author : Rosemary Varley
Publisher : Palgrave MacMillan
ISBN 13 : 9780333792971
Total Pages : 332 pages
Book Rating : 4.71/5 ( download)

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Download or read book Principles of Retail Management written by Rosemary Varley and published by Palgrave MacMillan. This book was released on 2004 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: The text seeks to offer a comprehensive, academic text on retail management, which takes a United Kingdom and European perspective on the area. It includes the newer areas of retailing, such as internet shopping, ethical and environmental issues.

Author : Robert J. Gibbs
Publisher : John Wiley & Sons
ISBN 13 : 0470488220
Total Pages : 274 pages
Book Rating : 4.25/5 ( download)

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Download or read book Principles of Urban Retail Planning and Development written by Robert J. Gibbs and published by John Wiley & Sons. This book was released on 2012-01-03 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: "...Extraordinary: Gibbs has popped the hood and taken apart the engine of commercial design and development, showing us each individual part and explaining fit, form and function." —Yaromir Steiner, Founder, Chief Executive Officer, Steiner + Associates "...the most comprehensive and expansive book ever written on the subject of Retail Real Estate Development. Gibbs is by far the most prominent advocate for reforming retail planning and development in order to return American cities to economic and physical prominence." –Stefanos Polyzoides, Moule & Polyzoides Architects & Urbanists The retail environment has evolved rapidly in the past few decades, with the retailing industry and its placement and design of "brick-and-mortar" locations changing with evolving demographics, shopping behavior, transportation options and a desire in recent years for more unique shopping environments. Written by a leading expert, this is a guide to planning for retail development for urban planners, urban designers and architects. It includes an overview of history of retail design, a look at retail and merchandising trends, and principles for current retail developments. Principles of Urban Retail Planning and Development will: Provide insight and techniques necessary for historic downtowns and new urban communities to compete with modern suburban shopping centers. Promote sustainable community building and development by making it more profitable for the shopping center industry to invest in historic cities or to develop walkable urban communities. Includes case studies of recent good examples of retail development

Author : Helen Goworek
Publisher : Pearson Higher Ed
ISBN 13 : 0273758780
Total Pages : 369 pages
Book Rating : 4.85/5 ( download)

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Download or read book Retail Marketing Management written by Helen Goworek and published by Pearson Higher Ed. This book was released on 2015-07-02 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: The unique approach of Retail Marketing combines theory with current retail concepts and international examples. It starts by looking at the nature of retailing as an activity and then introduces retail marketing, followed by a discussion of consumer behaviour, the retail marketing mix, and other important issues such as location strategies, branding, the application of IT and ethics. The author takes an integrated approach to explaining the process of internationalisation which is reinforced by a wealth of international examples. The book is ideal for undergraduate and postgraduate students taking courses in retail marketing as well as those studying for marketing and business degrees where retail marketing is a core module. The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.

Author : Lynda Rose Poloian
Publisher : Bloomsbury Publishing USA
ISBN 13 : 1501305980
Total Pages : 1024 pages
Book Rating : 4.86/5 ( download)

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Download or read book Retailing Principles Second Edition written by Lynda Rose Poloian and published by Bloomsbury Publishing USA. This book was released on 2014-09-01 with total page 1024 pages. Available in PDF, EPUB and Kindle. Book excerpt: What is retailing today? Who are the players and how do they operate? And what will happen tomorrow? These are just some of the questions addressed by Retailing Principles: Global, Multichannel and Managerial Viewpoints, 2nd Edition, which has been thoroughly updated to reflect current trends and conditions in the global retail market. An essential companion for any student seeking a career in the world of retail, the text focuses on the strategies that retailers both large and small are employing to thrive in this challenging economic climate, and in a marketplace where globalization, multi-channel retailing, and issues of sustainability are dominant factors.

Author : California. Bureau of Business Education
Publisher : Routledge
ISBN 13 : 1136371907
Total Pages : 393 pages
Book Rating : 4.05/5 ( download)

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Download or read book Principles of Retailing written by California. Bureau of Business Education and published by Routledge. This book was released on 1960 with total page 393 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Manfred Krafft
Publisher : Springer Science & Business Media
ISBN 13 : 3540720030
Total Pages : 458 pages
Book Rating : 4.34/5 ( download)

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Download or read book Retailing in the 21st Century written by Manfred Krafft and published by Springer Science & Business Media. This book was released on 2009-12-17 with total page 458 pages. Available in PDF, EPUB and Kindle. Book excerpt: With crisp and insightful contributions from 47 of the world’s leading experts in various facets of retailing, Retailing in the 21st Century offers in one book a compendium of state-of-the-art, cutting-edge knowledge to guide successful retailing in the new millennium. In our competitive world, retailing is an exciting, complex and critical sector of business in most developed as well as emerging economies. Today, the retailing industry is being buffeted by a number of forces simultaneously, for example the growth of online retailing and the advent of ‘radio frequency identification’ (RFID) technology. Making sense of it all is not easy but of vital importance to retailing practitioners, analysts and policymakers.

Author : Lynda Rose Poloian
Publisher : Fairchild Books
ISBN 13 : 9781563677427
Total Pages : 0 pages
Book Rating : 4.23/5 ( download)

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Download or read book Retailing Principles Second Edition written by Lynda Rose Poloian and published by Fairchild Books. This book was released on 2013-03-15 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: What is retailing today? Who are the players and how do they operate? And what will happen tomorrow? These are just some of the questions addressed by Retailing Principles: Global, Multichannel and Managerial Viewpoints, 2nd Edition, which has been thoroughly updated to reflect current trends and conditions in the global retail market. An essential companion for any student seeking a career in the world of retail, the text focuses on the strategies that retailers both large and small are employing to thrive in this challenging economic climate, and in a marketplace where globalization, multi-channel retailing, and issues of sustainability are dominant factors.

Author : Norris Arthur Brisco
Publisher :
ISBN 13 :
Total Pages : 352 pages
Book Rating : 4.03/5 ( download)

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Download or read book Principles of Retailing written by Norris Arthur Brisco and published by . This book was released on 1927 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: